Join the EMJ GOLD team for a weekly exploration of all things pharma, featuring thought-provoking conversations, insightful interviews with high-profile industry guests and discussions about the latest trends and innovations taking the pharmaceutical sphere by storm. Whether its marketing, medical affairs, the use of digital techniques to create patient-centric approaches or something in between, there's something here for anyone interested in the pharmaceutical industry.
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Everybody Hates Pharma
Artem Brytchenko, Stefan Repin, Ahmed Samir Moustafa, Christopher John Bautista,
In the new season join us in this unique journey, where we dive deep into the pharmaceutical industry, sharing not just stories but also the tools and knowledge that power its progress. "Everybody Hates Pharma" – a podcast that seeks to foster transparency and understanding in the world of pharma.
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S08 E07: What should marketing and medical affairs invest in for Q4?
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As 2024 draws to a close, what should pharma teams be focusing their budgets on for the final quarter of the year? Join Jade and Isabel as they explore the critical trends that have shaped the industry in 2024. As teams finalise their budgets and plan for the final quarter and year ahead, this conversation brings insights into how strategies like p…
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S08 E06: Ipsen’s Jennifer Schranz on rethinking rare disease for women
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In this new episode, the team welcomes Jennifer Schranz, Senior Vice President, Global Head of Rare Diseases, Ipsen, to investigate the burden faced by women with rare diseases. Together, Jennifer and Jade discuss how the industry can address challenging rare diseases and making a meaningful impact on patients’ lives, the double jeopardy that women…
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S08 E05: ARS' Richard Lowenthal on his mission to transform allergy care
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In the latest episode of our podcast, we welcome Richard Lowenthal, CEO, ARS Pharmaceuticals, to explore the company’s mission to address unmet needs in allergy care. During the conversation, Richard shares insights into his early career at the FDA and the regulatory challenges he faced in bringing ARS’s new nasal spray to treat severe allergic rea…
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S08 E04: Astellas’ Martina Dempsey on achieving equal footing for women in pharma
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In the latest episode, Jade sits down with Martina Dempsey, Vice President of Commercial Strategy and Operations at Astellas Europe, to discuss empowering women in the pharmaceutical industry. They explore how pharma meets the needs and values of young graduates, the ongoing challenges women face in securing leadership roles, the critical impact of…
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S08 E03: World Mental Health Day with Boehringer Ingelheim’s Nedim Pipic
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In this episode, Isabel is joined by Nedim Pipic, Senior Vice President and Global Therapeutic Area Head for Mental Health, Boehringer Ingelheim, to mark World Mental Health Day on 10 October 2024. Their conversation dives into the unique challenges faced by those living with serious mental illnesses, the impact of media representation and the role…
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S08 E02: ViiV Healthcare’s Jean-Bernard Simeon on ending the HIV epidemic
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This week, Jean-Bernard Simeon, Senior Vice President and Head, ViiV Healthcare Europe, sits down with the EMJ GOLD team to share his thoughts on the current landscape for patients with HIV in Europe. Together, JB and Jade explore the UNAIDS roadmap to end the HIV epidemic by 2030, the barriers faced by people living with HIV in Europe, stigmas sti…
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S08 E01: Moderna’s Chantal Friebertshäuser on improving vaccine confidence
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The EMJ GOLD podcast is back! In the first episode of season 8, Jade sits down with Chantal Friebertshäuser, Senior Vice President and General Manager, EMEAC, Moderna, to discuss how Europe can combat the recent erosion of trust in vaccines. Together, the two explore the role of governments in addressing vaccine hesitancy, improving vaccine educati…
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The new season of the podcast is only a week away, so before we get started – why not have a listen to some of the best bits from Series 7? From a deep dive into women’s health to why the industry thrives on a little healthy competition, there’s plenty to discover in last season’s highlights. As well as the EMJ GOLD team’s analysis of the key theme…
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S07 E10: Astellas’ Tadaaki Taniguchi on how to challenge the status quo
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In this season finale of the EMJ GOLD podcast, Isabel speaks to Dr Tadaaki Taniguchi, Chief Medical Officer, Head of Medical and Development, Astellas Pharma, about how he strives to challenge the status quo in the pharmaceutical industry. The two discuss how Tadaaki’s time as a surgical oncologist has influenced his leadership style, how collabora…
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S07 E09: Taking control of customer experience
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In this penultimate episode of Season 7, Isabel and Jade sit down to discuss EMJ GOLD’s most recent features of the month – our infographic on optimising pharma’s customer experience journey and an article on how exactly to design this experience. Within the episode, the team explore how the industry may be missing out on insights gathered from HCP…
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S07 E08: ViiV Healthcare’s Harmony Garges on giving voice to people with HIV
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In this week’s edition of the podcast, Isabel and Jade share an interview with Dr Harmony Garges, Chief Medical Officer, ViiV Healthcare. She speaks with Dr Jonathan Sackier, Host, EMJ Podcast, who joined us in Reuters Barcelona where we meet our guest. Together, the two discuss Harmony’s decision to join the pharmaceutical industry, how treating c…
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S07 E07: Kyowa Kirin’s Danie du Plessis on the potential of patient partnerships
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In this week’s episode, Danie du Plessis, Executive Vice President, Pharmaceutical Operations, Kyowa Kirin, sits down with the EMJ GOLD team to share the value that patient partnerships can hold in the industry. Danie explores how patient partnerships have evolved over the years, what companies should be doing to get them to their best potential, t…
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S07 E06: AZ’s Stefan Woxström on why without health, we don’t have anything
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Tune in to the latest episode of the EMJ GOLD podcast as Isabel and Jade cross the halfway point of the season with special guest host Dr Jonathan Sackier of the EMJ podcast. In this episode, the team listen back to Jonathan's discussion with Stefan Woxström, Senior Vice President Europe and Canada, AstraZeneca at Reuters Events: Pharma 2024 in Bar…
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S07 E05: Sandoz’s Claire D’Abreu-Hayling on leading with love
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This week, Claire D'Abreu-Hayling, Chief Scientific Officer, Sandoz, joins Isabel on the podcast to share how leading with love rather than ruling with an iron fist is the best way to get results in the pharmaceutical industry. In this episode, Claire and Isabel discuss how she fell in love with science as a child, the leadership skills she has gai…
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S07 E04: How creativity and innovation are revolutionising medical education
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Join EMJ GOLD for a special edition of the podcast, in which Isabel is joined by Tim Uden, Creative Director, EMJ to discuss the new frontier of medical education tools and skills. In this episode, the two explore how new technological offerings, such as interactive articles, are transforming the space for medical content – enabling content creator…
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Pride Special: J&J's Edmond Chan on the value in being your authentic self
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As we approach the end of Pride month, Jade explores how the pharmaceutical industry can best support staff and patients who identify as part of the LGBTQ+ community. She talks with Edmond Chan, Senior Director, EMEA Therapeutic Area Lead, Haemato-Oncology, J&J, who shares his personal views on how the industry can improve health outcomes and encou…
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S07 E02: VML’s Nichole Davies on the good, the bad and the ugly in women’s health
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With Season 7 in full swing, Isabel dives deep into the fascinating world of women’s health with Nichole Davies, Chief Strategy Officer, VML, to uncover the truth behind why women live longer but in poorer health and how the industry can incite change. In the interview, they discuss the rise of FemTech, the challenge of funding and reimbursement, t…
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S07 E01: Almirall's Mercedes Diz on dreaming big and testing your limits
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The GOLD podcast is back and better than ever! Tune in as Isabel and Jade unveil GOLD's new brand identity 'EMJ GOLD' and enter Season 7 with new energy, new insights and on camera for the first time! But who is the season's first guest? Meet Mercedes Diz, Chief Marketing Officer, Almirall, who spoke to Jade at the Reuters Pharma 2024 event in Barc…
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Join Isabel and Jade for this special episode of the GOLD podcast as three of last year's guests share their predictions for the pharmaceutical industry in 2024. The panel includes Matt Lewis from Inizio, Rick Hollis from Ipsen and Claudia Martinez from the Access to Medicine Foundation, all of whom share their predictions in their areas of experti…
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The Future of Pharma: AI, CRM, and Sales – Unveiling Strategies for Success in 2024
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🎙️ In this podcast episode of 'Pharma Sales and Tech podcast by Platforce', our host Stefan converses with Florent, the Sales SVP of commercial excellence at Grünenthal Group. Florent shares his insights about AI's impact within the pharmaceutical industry and how it's becoming increasingly necessary for advancement. The conversation explores how G…
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S06 E10: Nurturing the next generation of pharma leaders
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The Season 6 finale of the GOLD podcast has landed! Tune in to hear Isabel and Jade present a discussion with Kinnari Patel, President and Chief Operating Officer, Rocket Pharmaceuticals. In this episode, Kinnari shares her thoughts on how the industry can engage the next generation of scientific leaders to propel itself into the future. Tune in to…
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The Intricacies of Pharma Sales, Technology, and Drug Market Access
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Welcome to another insightful episode of the Pharma Sales and Tech Podcast! In this edition, we're honored to have Dr. Rashmi Upadhyay, ur expert guest Driving Strategy and Marketing Excellence in Pharma and Biopharma, sharing her wealth of knowledge on pharmaceutical sales, market access strategies, and the evolving technological landscape within …
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S06 E09: A patient's right to thrive, not just survive
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Tune in to the latest episode of the GOLD podcast which sees Isabel sit down for a chat with Wendy Bartie, Senior Vice President and General Manager, US Hematology and Cell Therapy, Bristol Myers Squibb. In the episode, Wendy discusses her passion for developing life-saving cancer drugs with less toxic side effects. Learn about how far the industry…
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S06 E08: What motivates and challenges GOLD's guests?
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For each episode of Season 6, the GOLD team has asked its podcast guests to reflect on the same question: what gets you up in the morning, and what keeps you up at night? As Season 6 nears its close, Isabel brings you a curated selection of insights from the leaders we have heard from so far. Tune in to find out what motivates these pharma aficiona…
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Bonus episode: Meet GOLD’s latest catalyst – Roche’s Dr Peter Ahnesorg
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Tune in for a sneak peek of GOLD's latest Catalyst interview with Dr Peter Ahnesorg, Global Hematology Franchise Head, Roche. In this exclusive teaser of the full interview, Peter talks about why he left research for industry, Roche's commitment to ensuring equitable access to its medicines and what he believes are the qualities of a good leader to…
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Exploring Sales Strategies And Technology Advancements With Ranjeet Mishra
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Today, your host, Stefan, is diving deep into the dynamic world of pharma with a special guest, Ranjeet Mishra, co-founder of GoodHums—a company revolutionizing life sciences. In this enlightening conversation, Ranjeet shares his journey, from the inception of Good Arms in 2018 to navigating the complexities of the pharma landscape. Get ready for a…
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S06 E07: A high-speed chase for oncology innovation
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Tune in to the latest episode of the GOLD podcast as Isabel and Jade present a discussion with Jaime Manzanera Gómez, EMEA Brand Director, Oncology, Eisai, who details how oncology teams can best increase the pace of innovation in the field. In this episode, Jaime shares his thoughts on the pace of innovation after the heights of COVID-19, how regu…
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PharmaTech: AI, Video, and Evolution in Healthcare Sales
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The episode unravels the nexus of pharmaceutical sales and technology, delving into the integration of AI and video in healthcare. Host Stefan Repin, Head of Marketing for Platforce, unravel the future of pharmaceutical sales with guest speaker Mark Benthin, the Founder and CEO of VIIHEALTH, a global leader in healthcare engagement. 🔍 Episode Highl…
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S06 E06: Changing the tide on health inequities
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Listen in to the newest episode of the GOLD podcast, in which Jade digs deep into the diversity, equity and inclusion (DE&I) space with Marion Brooks, Vice President and US Country Head, Diversity, Equality and Inclusion, Novartis. In the interview, the pair discuss why Marion left a career in commercial for DE&I, the need for more action on health…
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S06 E05: Why HCPs are losing trust in pharma marketing
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Tune in to a new episode of the GOLD podcast as hosts Isabel and Jade discuss a timely topic for the pharmaceutical industry: how to build trust with healthcare professionals. With a recent survey showing that 80% of HCPs don't trust the content the industry produces for them, the team look at the story behind the statistic. They explore where the …
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S06 E04: Time to trade in the traditional marketing model?
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Tune in to the latest instalment of the GOLD podcast, which sees Isabel and Jade present a conversation with Rick Hollis, Director of Business Excellence, Ipsen, about his views on how the pharmaceutical industry's customer engagement model needs to grow and evolve. Discover the highs and lows of creating meaningful marketing interactions with this…
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Bonus episode: Meet GOLD's latest catalyst - ImmunoGen’s Dr Andreas Konieczny
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Tune into to this bonus episode and enjoy an exclusive preview of GOLD’s latest catalyst interview with Dr Andreas Konieczny, Vice President and Head of Medical Affairs Europe, ImmunoGen. In this teaser of the full interview, Isabel and Jade digest Andreas's thoughts on using medical affairs teams to drive drug launches, how to help different perso…
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Join us as Stefan from Platforce and Adam Rosenberg, a fellow marketing expert at RxLightning Inc., take you on a journey through the fascinating world of pharmaceuticals marketing. Listen as they uncover the importance of transparency in drug pricing, discuss innovative marketing strategies, and share valuable tips for navigating the pharmaceutica…
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S06 E03: Investigating the reality of rare disease research
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Discover the reality behind the expectations of rare disease research and drug development with Isabel and Jade as they present a discussion with Dr Ian Winburn, Vice President, Global Lead for Rare Hematology, Pfizer. Tune in to hear Ian and Isabel discuss the current pharmaceutical landscape for rare diseases, including discussions around clinica…
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Unlocking Pharma Growth with Sales-Marketing Synergy
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🎙️ Welcome to a new episode of The Pharma Sales & Tech Podcast by Platforce. In this episode, our host, Stefan Repin, sits down with Shawn Malloy, the VP of Marketing at Lindus Health, an innovative "Anti CRO" for Life Science Pioneers. Lindus Health is revolutionizing clinical trials by focusing on efficiency, technology, and a pricing structure t…
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S06 E02: Do happy employees equal better innovation?
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Tune in to the latest episode of the GOLD podcast as Nate Cope, Chief Operating Officer, Otsuka Europe, details how companies can drive innovation by being a great place to work. In this episode, Nate reveals the story behind his passion for prioritising people, what companies should and shouldn't do in their mission to become more people-centric a…
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Pharmaceutical Marketing Transformation with Snehal Gholap
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Today, we're excited to bring you a deep dive into the dynamic world of pharmaceutical marketing. Join our host, Stefan Repin, as he engages in a riveting conversation with Snehal Gholap, an accomplished pharmaceutical industry professional currently making waves as Pfizer's Country Brand Manager. 🌟 🌟 Episode Highlights: In this illuminating episod…
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S06 E01: Taking the pulse of digital health
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The GOLD podcast is back on the airwaves! Join Isabel and Jade every Tuesday as they speak to a new bunch of inspiring leaders from the pharmaceutical industry. The first interviewee of the season is Parveen Jayia, Therapy Area Head, Breast and Gynaecological Cancers, AstraZeneca, who talks to GOLD about the role digital health can play in the futu…
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Pharma Insights: AtrimusRx's Solutions & Experiences
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Welcome to the Pharma Sales and Tech Podcast! 🎙️ Join us for an eye-opening episode as we sit down with Nicky Nadem from AtrimusRx Pharma. Discover their incredible journey and innovative solutions in tackling pharmaceutical challenges. Episode Highlights: 🌍 Learn how AtrimusRx Pharma sources critical COVID medicines globally. 📊 Explore their data-…
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The Future of Pharma Marketing with Hazem Sayed
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Welcome to another insightful episode of the Pharma Sales & Tech Podcast by Platforce. In this edition, we have Hazem Sayed, a seasoned marketing leader at bioMérieux, taking us on a journey through the ever-evolving landscape of pharmaceutical marketing. Get ready to explore the power of data-driven strategies and the changing dynamics within the …
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Christy Siegel on striving for disability inclusion
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In this final GOLD Nugget of the series, Jade reflects on her conversation with season finale guest Christy Seigel, General Manager, Breast and Women's Cancers Portfolio, Novartis US Oncology, from her episode ‘Going the extra mile for patients with disabilities’. In this episode, Jade picks out her favourite anecdote Christy shared, which was how …
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Sarah Jarvis on hitting the mark with medical education
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It is time for the third ‘GOLD nugget’ from Season 5, and Jade is highlighting her favourite insight shared by Sarah Jarvis, Global Lead for the Medical Consulting Practice, ZS, from her episode with colleague Sunil John, ‘Meeting customer needs in medical affairs’. In this clip, Sarah shares findings from ZS's latest Medical Affairs Outlook report…
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Sunil Verma on balancing the now with the future
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In the second episode of GOLD nuggets, Isabel looks back at her conversation with Dr Sunil Verma, Global Head of Oncology, Medical, AstraZeneca, in which the two discussed the journey to transforming cancer care. In this particular clip, Sunil delves into what motivates him to wake up in the morning and what industry challenge can keep him awake at…
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Philippe Kirby on the art of collecting customer feedback
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As the GOLD team prepare for the next season of the podcast, take a walk down memory lane with Isabel and Jade as they share their GOLD Nuggets from Season 5. In the first of these special bonus episodes, Isabel looks back at the very first episode of Season 5, featuring Philippe Kirby, Global Head of Channel Engagement and Execution, MSD. Isabel p…
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Shaping Market Access: Navigating Complexities and Collaboration in Healthcare
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Welcome back to the Pharma Sales & Tech Podcast by Platforce! In Episode 17, we're diving deep into the world of healthcare market access. Our guest, Rabab Khodary, a respected market access leader, takes us on a journey through the complexities and collaborations that drive success in this critical area of the pharmaceutical industry. Episode High…
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Transforming Pharma Sales and Customer Experience
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Welcome to Episode 16 of the Pharma Sales & Tech Podcast! In this episode, host Stefan sit down with Sushil Katdare, an industry veteran with over 22 years of experience in the pharmaceutical field. Sushil, currently serving as the CX Director for the GCI region at GSK Pharma, shares his insights on the critical intersection of customer experience,…
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Season finale: Going the extra mile for patients with disabilities
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To bring season 5 of the GOLD podcast to a close, join Jade as she sits down with Christy Seigel, General Manager, Breast and Women’s Cancers Portfolio, Novartis US Oncology, to discuss the importance of disability inclusion in the pharmaceutical industry. In this episode, Jade and Christy unpick her transition from general medicine to women’s canc…
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Driving Pharma's Future: Agile Business Development and Outsourcing Insights
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In this insightful episode, join host Stefan Repin as he engages in a dynamic discussion with Dr. Yvette Schollmeier, a seasoned professional in the pharmaceutical industry. They delve into the evolving landscape of the pharma business, AI integration, and the importance of agility and outsourcing in the ever-changing world of healthcare. Episode H…
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As Season 5 of the GOLD podcast approaches its end, join Isabel and Jade as they share some of the most memorable moments from the last couple of months. Join our hosts for a trip down memory lane as they look back on their ‘GOLD Medal Moments’ in the penultimate episode of the season. They cover topics such as the importance of avoiding tokenism, …
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Breaking Norms in Pharma: Innovating for Better Patient Access
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Welcome to episode 14 of Pharma Sales and Tech Podcast by Platforce! Join us as Stefan interviews Ahmed Kadous, CEO of Pharma Marts, on disrupting the pharma industry and leveraging technology for better patient access. 🎧🚀 Episode Highlights: Ahmed Kadous, CEO and founder of Pharma Marts, discusses the challenges faced by the pharma industry in ado…
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