Sam Parr and Shaan Puri brainstorm new business ideas based on trends & opportunities they see in the market. Sometimes they bring on famous guests to brainstorm with them.
…
continue reading
Subscribe for conversations that raise your consciousness. Previous guests include Gary Vaynerchuk, Alex Hormozi, Robert Greene, Seth Godin, Andy Frisella, Chris Williamson, Kamal Ravikant, Iman Gadzhi, Anthony Pompliano, George Heaton, Miami Mayor Francis Suarez, Miss Excel Kat Norton, Ariel Helwani, James Altucher, Sam Parr, Shaan Puri, Colin and Samir, Gay Hendricks, and 350+ incredible humans.
…
continue reading
Founder and go-to-market stories from the lens of a world-class marketer.
…
continue reading
IT'S TIME TO BUILD. Join us at genzmafia.com
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Shaan Puri’s 9 Keys to Building an Audience
14:49
14:49
Play later
Play later
Lists
Like
Liked
14:49
E411: I just gave this advice to my friend Vova, who’s today starting a new brand. He’s posting daily videos growing a new audience. I originally told him #9 from this new Shaan Puri post, “#9 - MrBeast’s 100 video rule.” Then realized the whole thing - all 9 rules - is worth sharing. In the past 5 years, Shaan Puri’s built audiences of: - 500k+ ne…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
5 Boring Businesses and How They Got Their Customers
9:52
9:52
Play later
Play later
Lists
Like
Liked
9:52
E414: 5 successful boring businesses and how they got their customers, clients, visibility, and awareness. Practical strategies anybody can copy. The many ways these boring businesses appear where their customers are. No need to complicate it with this one! 00:00 Introduction 00:18 Story 1: Mailbox Replacement Business 02:07 Story 2: Wealth Managem…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
New Insights for Instagram, TikTok, LinkedIn, Snapchat, and Pinterest
13:58
13:58
Play later
Play later
Lists
Like
Liked
13:58
E413: Lots of people are saying Instagram is giving less visibility than it used to. I challenge that then share some fresh new hacks I have for TikTok, Instagram Reels, and LinkedIn. And why Snapchat is incredibly underrated, and how to use Pinterest if you’re a talker. 00:00 Introduction 00:37 The Instagram Algorithm Changes 01:13 TikTok's New Ge…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How To Grow An Audience If You Have 0 Followers
28:57
28:57
Play later
Play later
Lists
Like
Liked
28:57
Episode 620: Shaan Puri ( https://x.com/ShaanVP ) breaks down the 9 lessons he’s learned while building an audience. — Show Notes: (0:00) Intro (2:17) Forget the numbers (6:11) Find your inner nerd (9:57)Build a magnet (10:40) First, Last, Best, Worst, Weirdest (12:40) The thing I wish I knew earlier (15:53) No such thing as too long (16:18) A+ con…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
SearchGPT Review: What It’s Like, Problems, and Will It Stick
6:51
6:51
Play later
Play later
Lists
Like
Liked
6:51
E412: Lots of top people are getting rejected from the SearchGPT beta. This guy, however, not only got accepted but also gave somewhat of a harsh review. He shares what it’s like (I share his screenshots), explains its limitations and problems, and compares it to his favorite AI tool. Then I share the pushback he received with his review. The sourc…
…
continue reading
Episode 619: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) do a post-mortem on a fight they had yesterday. — Show Notes: (0:00) Fights don't start as fights (9:08) Gottman's Fourhorseman of the Apocalypse (11:28) The magic ratio of 5:1 (15:42) The body keeps the score (19:36) No winners in war (24:19) Mistaken attri…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Slow Truth About Fast Google PageSpeed Insights
11:05
11:05
Play later
Play later
Lists
Like
Liked
11:05
E410: A lot of SEOs and web developers rely on Google PageSpeed Insights. But there’s a dark truth behind this tool and others like it. The truth is that these tools are often wrong. Not only are they wrong, but they commonly are the cause of wasted resources and complacent underperformance. This is the reality. 00:00 Introduction: Controversial Op…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Upward Trends: SEO, Formula 1, Digital Marketing, & Gut Health
15:51
15:51
Play later
Play later
Lists
Like
Liked
15:51
E409: I’m seeing a lot of upward trajectories on Google Trends. One I expected but many I didn’t expect. And a friend is using this to start a new brand. I’m seeing a lot of success. Here’s how to take advantage of these opportunities. As mentioned in the episode - "How a Digital Marketing Noobie Can Beat a Pro" - https://youtu.be/avWYynYI53I 00:00…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Making Sense of the Google August 2024 Core Update That’s Supposed to Save Small Publishers
15:23
15:23
Play later
Play later
Lists
Like
Liked
15:23
E408: The Google August Core Update began its month-long rollout on August 15th. It’s supposed to remedy the pain content-based sites felt from the September 2023 Helpful Content Update and the March 2024 update. Here’s the top information about it, what the SEO community is saying, and how I recommend moving forward based off this update. Read it …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Alex Hormozi: I Lost Everything Twice… Then Made $26M In 18 Months | Alex Hormozi Interview
58:59
58:59
Play later
Play later
Lists
Like
Liked
58:59
Episode 618: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Alex Hormozi ( https://x.com/AlexHormozi ) about losing everything overnight, investing in Skool, and Acquisition’s $250M/yr playbook. — Show Notes: (0:00) Brink of oblivion to $26M in 18 months (18:13) Crafting a killer offer (28:14) Investing in Sk…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
TwitterX’s Grok 2.0 Is a Huge Marketing Opportunity That Will Not Be Around by Next Week
11:24
11:24
Play later
Play later
Lists
Like
Liked
11:24
E407: TwitterX’s newest version of its native AI, Grok, Grok 2.0 lets you generate images of anybody doing anything. And don’t get this mistaken for negligence. This was a deliberate stunt by the team at X to go viral and get people talking. It worked, and people are going crazy. Right now, you can generate images of anybody in your niche doing any…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
I Got So Many Exact Match Anchor Text Backlinks From Podcasts
15:24
15:24
Play later
Play later
Lists
Like
Liked
15:24
E406: I spent 3 months hardcore going on podcasts and in those 3 months went on 30 podcasts. 10 appearances per month. But what’s crazy is those podcasts led to: - Exact match anchor text to pages that are now ranking - Increase image SEO - Brand mentions used by AI - And opportunities I’m only now realizing I didn’t properly capitalize off of I’m …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How 14-Year-Old Ryann Wealth Grew to 125,000 Followers in Two Weeks From Scratch
15:13
15:13
Play later
Play later
Lists
Like
Liked
15:13
E405: Ryann_Wealth started a new self-branded (not faceless) Instagram and in two weeks got to 125,000 followers. He walks around his parent’s house talking about entrepreneurship. He is literally 14 years old. His new brand is already making money. Ryan is making use of the Curious Learner Bias. He is not an expert entrepreneur, nor does he claim …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How Long Does It Take to Go Viral on TikTok and Instagram?
10:29
10:29
Play later
Play later
Lists
Like
Liked
10:29
E404: Here’s how long it takes to go viral on TikTok and Instagram. I’ve posted videos over 650 days in a row on TikTok and Instagram Reels. Over 1,200 videos. I’ve had viral hits more times than I can count. This is what you can expect. ------ Recorded from a lovely river boat café in Europe. Yesterday’s episode about How Long It Takes to Rank on …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
You Don’t Need A Mentor -> Focus On THIS Instead
22:48
22:48
Play later
Play later
Lists
Like
Liked
22:48
Episode 617: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about the most important conversations they had when they were just getting started. — Show Notes: (0:00) Scott Belsky’s pep talk (5:43) Enrolling in Getting Rich (9:37) John Prendergrast asks a better question (13:37 Michael Birch pulls Shaan aside — L…
…
continue reading
E403: How long it takes to rank #1 on Google for seven keywords. Trending keywords and standard keywords. I share my results from four websites. Rankings from over the years. If you’re doing SEO and wondering how long before you see results, this episode answers that. #82 of The Edward Show (mentioned in the episode): https://youtu.be/YfWT_8xSRG8 F…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Every Website That Did This Ranked Higher Than Ones That Didn’t
6:58
6:58
Play later
Play later
Lists
Like
Liked
6:58
E402: What happens if you don’t link out to other websites? This SEO experiment tests this. The results are 100% clear - they, in fact, could not be any more clear. The clarity of the results is crazy. SEO Experiments from: https://seosherpa.com/seo-experiments/ 00:00 Today's SEO Experiment 00:36 Outbound Links 01:36 The Experiment 02:15 Setup and …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Using SEO to Make $10K per Month With a Timer Web App
10:31
10:31
Play later
Play later
Lists
Like
Liked
10:31
E401: Lukas Hermann of https://stagetimer.io/ is using a straightforward bottom-of-funnel SEO strategy. This strategy, along with his excellent craftsmanship, is enough to get him to $10,000+ MRR - increasing monthly. He has easy-to-understand information architecture, a nice site, and a solid product. But! - His product is a timer. He’s competing …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Market Is Crashing. Here’s What We’re Doing About It…
53:14
53:14
Play later
Play later
Lists
Like
Liked
53:14
Episode 616: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about what they are doing in response to the market dip, plus The Olympics biggest winners and losers of the week. Show Notes: (0:00) Boys React: The market dip (4:32) React or respond? (10:48) The Olympics winners and losers (19:03) Winner: Fem Kabul (…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
What It Was Like to Be an Early Advertiser on Google
13:29
13:29
Play later
Play later
Lists
Like
Liked
13:29
E400: Val Katayev was a 19-year-old immigrant kid who quickly lost a month’s worth of pay in a single day trying to figure out Google Ads during its early days. “I woke up to a $5,000 loss. Did I just lose a month's worth of income in my sleep? Yes, I did. I spent $6k on ads to generate $1k of revenue.” He was the only employee… and he was living i…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
He Sold His Company For $15M, Then Got A Job At McDonald’s
46:23
46:23
Play later
Play later
Lists
Like
Liked
46:23
Episode 615: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) tell the story of Scott Heiferman, the reindustrialization of America, plus Elon’s Problem Solving Method. — Show Notes: (0:00) Millionaire working at McDonalds (11:40) Scott Heiferman’s path to $15M (17:32) Building Meetup.com to $156M exit (24:20) Rosie th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Gaming Social Proof With SEO and Google Images
7:19
7:19
Play later
Play later
Lists
Like
Liked
7:19
E399: If you Google yourself, what do you see? For me, I see social links, my site, and some photos. But the photos are really lacking, especially when I click into Google Images further… Really lacking. I’ve lived this big life that I’m proud of, with all these top people, and you can’t see any of that. I’m missing out on all this social proof, cr…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Selling Your Company for $15 Million Then Working the Counter of McDonald’s
24:56
24:56
Play later
Play later
Lists
Like
Liked
24:56
E398: The founder of Meetup.com, Scott Heiferman, sold Meetup.com a few years ago for $200 million. Then he went to work as an associate at an Amazon fulfillment center. Two decades before that, he sold a different company for $15 million. Then he went to work the counter of a McDonald’s. + How Avi Schiffmann got 5,100 backlinks for a $2,000,000 ga…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Should You Continue Marketing During a Financial Crash?
11:22
11:22
Play later
Play later
Lists
Like
Liked
11:22
E397: I made this episode right before news of today’s financial crash went viral. The timing could not have been more perfect. This directly answers the question of whether or not it is worth investing in marketing during a financial crash or recession. The thread I’m sharing: https://x.com/ValKatayev/status/1589287819117109248 00:00 The Billion-D…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
I Manipulated 4chan to Make a Video Game Music Radio Show Go Viral
12:15
12:15
Play later
Play later
Lists
Like
Liked
12:15
E396: Not all heroes wear capes. This is how to do marketing on 4chan. I used 4chan to make an unlistened-to video game music radio show, being recorded live in the middle of the night, go viral around the world. If you want some ideas for how to start a grassroots movement on 4chan, this is a good episode. Or if you just want a fun marketing story…
…
continue reading
E395: SearchGPT is OpenAI’s GPT-enhanced search engine. OpenAI is coming directly after Google’s main business. Searchers no longer need to go into the results to get their answers. So digital marketers are wondering - “Is SEO still a viable channel?” The answer is yes and no. Not for SEO as we know it - not for top-of-funnel. For bottom-of-funnel,…
…
continue reading
E394: Sharing popular SEO myths that many people believe not to be true! If you want to know what matters in SEO - what to focus on - and what to ignore, this podcast is perfect for you. If you’re active doing SEO and need something to get you going - also great for you. Lots of value in this one. 00:00 Introduction: SEO Myths and Personal Experien…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How Exactly to Get Featured on Product Hunt: All the Steps Necessary
9:30
9:30
Play later
Play later
Lists
Like
Liked
9:30
E393: The most straightforward way to get automatically Featured on Product Hunt without having to message support. Things covered: - Benefits of launching a technology product on Product Hunt. - The difference between the Featured page and the All (New) Page. - Can you Hunt your own product, which you are also a Maker of? - How to submit and fill …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Avi Schiffmann, 21, Pays $1.8 Million for Friend.com After Raising $2.5 Million Total
15:19
15:19
Play later
Play later
Lists
Like
Liked
15:19
E392: Avi Schiffmann, 21 years old, just spent 72% of his funding buying the Friend.com domain name. Avi paid $1,887,843.00 to buy Friend.com. And he spent $200,000 on a video from Sandwich Video. This was a crazy gamble that is paying off - Avi and his video are going super viral. But there’s more to the story than this. I share Avi’s insane backg…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
3 Underdog Stories That’ll Get You Inspired This Week
58:54
58:54
Play later
Play later
Lists
Like
Liked
58:54
Episode 614: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) share the stories of people who took shots on goal and were just one hit away from blowing up. — Show Notes: (0:00) The Jewish Ed Sheeran (10:22) The actual Ed Sheeran (15:00) Eric the Eel (20:00) How CarEdge is quietly crushing it (29:21) How a car dealersh…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Instagram’s AI Avatars Are Going to Change All of Digital Marketing
10:31
10:31
Play later
Play later
Lists
Like
Liked
10:31
E391: Instagram just launched AI avatars. You can train an AI off all your Instagram content and use it across comments, DMs, as a standalone website, as a bot people can talk with on Whatsapp and Messenger, and more. You can query your entire knowledge base on Instagram. You can train AI to recommend your brand. And - there’s no doubt this is goin…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Ranking 8 Hours After Publishing a Video That Took 30 Minutes to Make
16:07
16:07
Play later
Play later
Lists
Like
Liked
16:07
E390: How I ranked 2 on the videos tab of Google and 2 on YouTube for a lucrative keyword only 8 hours after publishing my video - which took literally 30 minutes to make. Video is maybe the craziest opportunity that has existed in marketing. Not only is it great for building a brand and top-of-mind awareness… it’s also great for targeting conversi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
6 Things I Learned From Not Drinking For 1 Year
28:02
28:02
Play later
Play later
Lists
Like
Liked
28:02
Episode 613: Sam Parr ( https://x.com/theSamParr ) talk to about the giving up drinking 11 years ago and the lessons he learned for anyone wanting to make a major change in their life. — Show Notes: (0:00) Intro (1:00) Lesson 1: Figure out your why and go all in on that. (4:14) Lesson 2: Tell your friends (8:40) Lesson 3: Recreate your identity. (1…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How Morning Brew Hijacked Emojis to Get Brand Recognition
14:19
14:19
Play later
Play later
Lists
Like
Liked
14:19
E389: How Morning Brew used repetition of the coffee cup emoji to get top-of-mind awareness in places like iMessage, Whatsapp, DMs, and more. How putting a product launch in the name of social profiles easily increases the efficacy of content marketing. “Bobby from Dupe.com.” How Bobby from Dupe hires an army of video creators on TikTok and IG Reel…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Reddit Blocks Search Engines in Its Robots.txt and What This Means for Reddit Parasite SEO
10:44
10:44
Play later
Play later
Lists
Like
Liked
10:44
E388: Recent news - Reddit blocks all search engines other than Google from crawling it. This effectively means the only search engine that can recommend Reddit results is Google. This is only several months after Google’s $60,000,000/year deal with Reddit to access Reddit’s user generated content for training Google’s AI models. For a long time pe…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Growing a Newsletter Through SEO With a Low Domain Authority Site
15:03
15:03
Play later
Play later
Lists
Like
Liked
15:03
E387: This website has only 10/100 SEO Domain Authority. Yet, that’s enough for it to get 3,000 organic clicks a week from Google and hundreds of newsletter signups each month. It’s a niche site ranking for bottom-of-funnel keywords - and a nice story. If you want a digital marketing pick-me-up about how SEO doesn’t have to be hard, this episode is…
…
continue reading
E386: Something crazy is happening with LinkedIn. This LinkedIn video - https://lnkd.in/d-n8eGUx - only has 1 like but is up to 17,000 impressions and growing by 1,000 impressions every 20 minutes. There have been rumors that LinkedIn is turbocharging videos, and this looks to be the case. The video came out on a company page of mine that only has …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Dirty Secret of the Biggest Marketing Agencies
10:46
10:46
Play later
Play later
Lists
Like
Liked
10:46
E385: The reality of working at the big Madison Avenue marketing agencies. I worked at one of them, doing SEO for some of the biggest companies in the world. This is what I learned. If you have any doubts about your own marketing being good enough or about you being able to take on big incumbents, listen to this. The Product Hunt article mentioned …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
10 AI Business Ideas From The Queen of AI ft. Sarah Guo
1:03:36
1:03:36
Play later
Play later
Lists
Like
Liked
1:03:36
Episode 612: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) talk to Sarah Guo ( https://x.com/saranormous ) about the Ai ideas she thinks could be $1B swings. — Show Notes: (0:00) Intro (4:00) IDEA: AI companions (16:00) IDEA: AI interior design / professional headshots (22:30) IDEA: A richer version of T…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
100 Tips From Growing an iOS App to $5M in Sales and Going through YC 1.5 Times
14:58
14:58
Play later
Play later
Lists
Like
Liked
14:58
E384: The best pieces of general marketing, sales, and optimization advice from this 100-post thread about growing a multimillion-dollar mobile app. The thread is an absolute beast, and the rapid-fire tips I share on this show are directly actionable. After making this pod, I’ve already started incorporating them myself. The thread in the podcast, …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
I Share My Entire Digital Marketing Stack From Decades in the Business
26:27
26:27
Play later
Play later
Lists
Like
Liked
26:27
E383: This link shares all the tools mentioned in this episode: https://edwardsturm.com/software/ By using the links on that page you are supporting the podcast. Thank you. I share every tool in my marketing stack, even when there are no affiliate programs for the tools. I only share tools I personally believe in and genuinely recommend. I don’t sh…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Business Brainstorm: SAT Prep Cartoons, The Onion For Millennial Moms & More
1:04:00
1:04:00
Play later
Play later
Lists
Like
Liked
1:04:00
Episode 611: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) catch up and share 3 business ideas they came up with over the weekend. — Show Notes: (0:00) Shaan's no phone weekend (5:17) Control your inputs (10:20) Life hack: Play with your kid (15:38) Business Idea: Sketchy (25:15) Business Idea: Niche Fak…
…
continue reading
E382: Do this to save any meeting that’s not going as well as expected. A great way to turn a mediocre meeting positive is to end on a high note. This simple trick is very likely to leave the other person feeling good about you when the meeting ends. This is one of my favorite tools from my networking toolbox, and I’m looking forward to sharing mor…
…
continue reading
E381: We look at Daydream, a Programmatic SEO implementation company, which has raised $6.3 million dollars in funding. Then we look at Programmatic SEO from Payscale. We end by deep-diving into Programmatic SEO from Wise. Wise has used Programmatic SEO to generate over 200,000 currency conversion pages. These Programmatic SEO pages have gotten Wis…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Instagram Algorithm Is Wildly Similar to Google’s Algorithms
15:43
15:43
Play later
Play later
Lists
Like
Liked
15:43
E380: Many of the top social media algorithms got their fundamentals from Google’s algorithms. Instagram is no different. Attributes that are important to Instagram are shared by Google, X, YouTube, TikTok, Reddit, and more. In this episode of the show, I break down trust attributes for Instagram’s algorithm and relate that to Google, Reddit, YouTu…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
We Bet This App Idea Could Be Bigger Than Reddit
1:09:11
1:09:11
Play later
Play later
Lists
Like
Liked
1:09:11
Episode 610: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) talk about the $1b dollar app idea for millennial moms, how Solidcore founder Anne Mahlum emptied her life savings into a pilates studio that she sold for $88M + Shaan writes a movie using ChatGPT. — Show Notes: (0:00) APP IDEA: Reddit For Moms (…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Recording in Your Car to Get the Number One Podcast in the World
12:39
12:39
Play later
Play later
Lists
Like
Liked
12:39
E379: How Jefferson Fisher recorded easy self-improvement videos in his car for the last 2.5 years, launched a low-produced podcast, and immediately became the #1 podcast in the world. The Jefferson Fisher Podcast ranks #1 on Apple Podcasts above: Joe Rogan, Andrew Huberman, The New York Times, Jon Stewart, and more. And how you can steal Jefferson…
…
continue reading
E378: How to show up in Google’s new AI Overviews. In this episode you’ll get: - All the forms and features of Google’s AI Overviews. - Straightforward methods to be included in AI Overviews. - Crazy out-of-the-box methods people are using. 00:00 Introduction to Google's AI Overviews 00:33 AI Overviews’ Controversial Rollout 01:07 Optimizing for AI…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to hijack attention: Lessons from jingles, candy crush, and betting sites
46:22
46:22
Play later
Play later
Lists
Like
Liked
46:22
Episode 609: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) break down the genius marketing tactics used by the brands you can’t get out of your brain–no matter how much you want to. — Show Notes: (0:00) The history of jingles (Bring them back!) (11:07) Prediction: Polymarket is going to be massive (21:25…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Google’s Rich Answers Gives More Traffic Than You Think
16:25
16:25
Play later
Play later
Lists
Like
Liked
16:25
E377: Google’s rich answers give a dramatic boost in daily organic clicks from search. Many assume rich answers are near worthless for traffic; they’re not. This episode gives examples of rich answers, shares how much they decrease clicks, but also demonstrates they are not completely worthless. Having a rich answer still gives substantial traffic,…
…
continue reading