Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for break ...
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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.
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Welcome to The Business of Fun, where we explore the secrets of successful mobile games and discover what goes on behind the screens. With your host Jonathan Fishman, we invite a mobile gaming expert onto the show in each episode to break down their game's success strategy: how it works, why it works, and what they would do differently.
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Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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Join us as we interview CEOs and CMOs of fast-growing SaaS firms to reveal what they are doing that’s working, and lessons learned from things that didn’t work as planned. These deep conversations dive into the dynamic world of SaaS B2B marketing, go-to-market strategies, and the SaaS business model. Content focuses on the pragmatic as well as strategic, providing a well-rounded diet for those running SaaS firms today. Hosted by Ken Lempit, Austin Lawrence Group’s president and chief busines ...
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Crypto news
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Enterprise technology, business, CEO insights and more! We’re here to cut through the noise. Experts in Polo Shirts offers practical information, entertaining insights into a tech business and clarity on the most complex technologies.
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Welcome to The App Marketing Show, brought to you by Appnext. Join us as we dive into discussions with only the best in the Mobile Apps industry. We’ll share stories of the good, the bad, and the not-so-great to provide you with informative and actionable insights to help you grow your apps and reach new audiences. You never know what marketing and advertising tips you’ll learn!
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Join Hercules Capital in conversations with today’s top CEOs, CFOs, and investors in venture and private equity-backed companies. Learn about their strategies for financing rapid growth and scaling their businesses, as well as their unique interests and life stories that have shaped their paths to success.
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Welcome to the Subscription League podcast hosted by Purchasely, a world-class no-code Growth Platform for Subscription Apps. Drawing on the industry experience of Purchasely’s three award-winning founders, we sit down with CEOs, innovators, and experts to discuss hands-on experiences, pitfalls, and actionable insights and strategies for success. This podcast aims to guide you through your app subscription business journey.
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Tummelvision is a weekly salon-style podcast on how to live in a networked world.
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Product Led Revenue is a monthly podcast for SaaS sales and revenue leaders. In each episode, you’ll hear innovative tactics and advice from professionals who are using product user insights to drive revenue growth through expansion and cross-sell.
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Software Engineering Institute (SEI) Podcast Series
Members of Technical Staff at the Software Engineering Institute
The SEI Podcast Series presents conversations in software engineering, cybersecurity, and future technologies.
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From politics to pop culture, we've got it all. Get ready to immerse yourself in the world of business, lifestyle, culture, travel, and sports.
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This is Oh Ship, the show where experts and leaders look back at their biggest moments of failure just so you can avoid making them. And there is no one better to squeeze the naked truth out of our charismatic guests than your host, Chameleon Collective Founding Partner, Freddie Laker.
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The show about finding your very first customers. Learn sales, marketing, growth hacking, and customer acquisition strategies from real entrepreneurs and sales experts. Building a business that solves problems and creates jobs makes the world a better place. But it all starts with finding your very first customer. Hosted by Paris Vega, a digital marketer and entrepreneur with 20 years of experience.
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Most of my marketing experiments have failed. But, some have succeeded. From spending tens of thousands of dollars on print ads to hiring a Harvard data nerd to run Facebook campaigns, it’s quite possible I’ve experimented more in the last five years than the average advisor has in their entire career. And this is just the beginning. Join me as I explore the world of marketing in the financial planning industry. Follow along as I experiment with different ideas, share my successes and failur ...
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The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketing professionals, product managers and developers share the latest approaches to building, marketing and monetizing mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also help our listeners to get to know our ...
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Freshly squeezed ideas to make your organization successful on its enterprise mobility journey. New episodes are posted every week covering a variety of topics related to mobility in the enterprise -- subscribe to make sure you don't miss an episode! This podcast is produced by Apperian, the mobile app management company.
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Over the last few years, Coditation has successfully built marketing analytics and BI, marketing operations, customer success, social video analytics, marketing video generation, social media analytics and hyper-personalization products/solutions for it's customers. Leveraging this ever expanding MarTech know-how and experience, team Coditation has come up with a series of Podcast episodes focused on MarTech with a focus on data and artificial intelligence driven solutions. For more informat ...
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Launched in 2013 in Nairobi, Kenya; Afrikoin aims to be the most innovative digital money and financial technology gathering in Africa tackling key technical, adoption, research and regulatory issues that innovators in Africa face. We aim to highlight important technology and business trends on the continent that underpin economic progress across many sectors from healthcare to ecommerce that are underpinned by digital financial services. In the last few years, billions of dollars have been ...
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Advertising Influencers: Conversations with Marketing Thought Leaders
Instapage: The Most Powerful Landing Page Platform | Ander Frischer
Marketing thought leaders, CMOs, and VPs from the heart of Silicon Valley and beyond, share their stories of breaking through the noise to build respected brands and successful businesses. Each episode focuses on the innovative ways these masters of marketing deliver the right message to the right audience — all with an emphasis on lowering the cost of customer acquisition. Your host Ander Frischer, Marketing Educator at Instapage, asks the questions you want answered and to gets the core of ...
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🔑How to go from good to great with Meta for subscription apps with Marcus Burke,marketing and growth consultant 🔌
28:36
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In this episode, Marcus Burke unpacks the strategies behind optimizing Meta ads for subscription apps. Marcus explains how creative types like UGC and static ads influence placements across Meta platforms and shares insights on scaling ad accounts through creative diversification. He also breaks down the importance of Web2App funnels for faster ite…
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What’s Trending: TikTok cucumber craze puts Iceland in a pickle
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On What's Trending, TikTok user Logan Moffitt has sparked a worldwide trend of cucumber salads prepared in plastic deli containers, with his videos gaining 30 million views and thousands of recreations. However, the trend has caused a nationwide cucumber shortage in Iceland, where local grocery stores are out of cucumbers. Also, a new study has fou…
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#209: Quick-Track to User Loyalty: From On-boarding to Engagement with Jeremiah Runser, Marketing Director of Sandbox
25:06
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Ok. A quick recap of the app marketing industry history. There was a time, circa 2008 - 2016, when all marketers were going out of their way to acquire as much installs for their apps as possible. Pretty much everyone was playing that game. Then came the moment when marketers realized that if they don’t retain their users as they acquire them, they…
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Ep. 135 - Why B2B SaaS Companies Should Spend More on Brand - with Vinay Bhagat, Founder & CEO of TrustRadius
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According to this year’s B2B TrustRadius Buying Disconnect Report, where they surveyed 200 B2B brands and over 2000 tech buyers, 2024 is the “year of the brand crisis.” Across the board, brands are spending 38% on brand marketing and 53% on demand, which is understandable given the shorter time frame to justify ROI. The problem is that buyers make …
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Sports Minutes: Albirex Niigata's skipper Ho Wai Loon on Kazuaki Yoshinaga's struggles, and the road ahead for the White Swans
18:58
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Having gone from winning 3 Singapore Premier League titles in the last 4 years, to winning just 3 matches in their opening 12 league games of 2024 - the new season has been quite the reality check for Albirex Niigata. Why has it seeming all gone wrong? And why did coach Kazuaki Yoshinaga pay the ultimate price for the White Swan's struggles? Club c…
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KSI is a gamer, and he played Fifa and made more than his teachers. There’s many routes to financial success. Which one did KSI choose? Roshan Gidwani and Chua Tian Tian spill the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for privacy information.…
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After dedicating hours to perfecting your resume, applying to countless jobs, and sharing with friends how well your interview went, receiving a rejection email can feel like a crushing blow. You might find yourself wondering, “Am I not qualified enough? Did I answer the questions incorrectly? Or were they just unfair and didn’t assess me properly?…
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Under the Radar: AVEVA on acquisition by Schneider Electric, new “CONNECT” industrial intelligence platform, opportunities in Southeast Asia
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It is all about helping enterprises extract value through digital transformation as we speak to a company said to be a global leader in the industrial software space. With over 6,400 employees, 5,000 partners and 5,700 certified developers, our guest is Cambridge headquartered software development firm AVEVA. The firm prides itself on sparking inge…
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R.I.C.H: A Disney collector couple’s magical treasures
15:49
15:49
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Bryan Seah, Solution Architect at Barracuda Networks, and Isabella Harefa, Finance Manager at Unearthed Productions, began their Disney collecting journey in 2020 during a trip to Shanghai – they were drawn to a Disney Princess Popmart set and purchased two blind boxes, eventually finding Mulan. This adventure sparked their passion for collecting, …
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Market View: SG core inflation cools more than expected in July; Alibaba to upgrade HK-listed shares to primary status; Apple to allow EU iPhone, iPad users to delete App Store; Comments by BOJ’s Ueda ...
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Singapore shares opened flat this morning, after US indices fell and Europe’s main stock index climbed overnight. In early trade, the Straits Times Index rose 0.03 point to 3,373.61 points after 34.3 million securities changed hands in the broader market. In terms of companies to watch today, we have Marco Polo Marine, after the integrated marine l…
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Culture Club: Keeping the kebaya alive with renowned designer Raymond Wong
17:10
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The kebaya is a garment that needs little introduction. Here on our local shores, many might instantly relate it to the sarong kebaya worn by The Singapore Girls. But you can also find the garment in the islands of Indonesia, Brunei, Malaysia, Singapore and Thailand. Each region has made the kebaya their own, and each stitch tells a tale of their o…
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What's Trending: New Starbucks CEO allowed company jet for work commute?
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From Colombia's upcycled sewer pipes to spheres suspended in the sky in Canada, capsule hotels have been reinvented for a new generation of travellers. Also, Starbucks is giving its incoming chief executive, Brian Niccol, access to a company-owned jet to commute roughly 1600 km to its headquarters in Seattle — a perk that sparked criticism from act…
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3 API Security Risks (and How to Protect Against Them)
19:28
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The exposed and public nature of application programming interfaces (APIs) come with risks including the increased network attack surface. Zero trust principles are helpful for mitigating these risks and making APIs more secure. In this podcast from the Carnegie Mellon University Software Engineering Institute (SEI), McKinley Sconiers-Hasan, a solu…
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#337 - From Amazon to TikTok: Navigating the Next E-Commerce Frontier
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Mina Elias is a multiple 7-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of Trivium Group, a full-service Amazon agency. With his extensive experience in helping brands thrive on Amazon, Mina brings valuable insights to the conversation around expanding to emerging platforms like TikTok Shop and navigating the e…
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Alex Cooper, is a famous creator and host. Her podcast launched in 2018 and it’s amassed a huge fan base. Now she’s signed a deal with SiriusXM for more than…HOW MUCH? Roshan Gidwani and Chua Tian Tian spill the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for priva…
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Market View: US Fed minutes; StarHub appoints DBS group exec as independent director; Xiaomi shares up some 8.5% after reporting fastest pace of quarterly revenue growth; LVMH cuts hundreds of staff in ...
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Singapore shares started trading in negative territory today despite overnight gains in global markets. The Straits Times Index (STI) opened 0.3 per cent lower at 3,364.53 points after 23.9 million securities changed hands in the broader market. In terms of companies to watch, we have StarHub. That’s as the telco appointed DBS Singapore group execu…
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That's How!: Your next viral video to become an internet sensation
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Let’s make this go viral. Picture your posts being viewed and appreciated by millions of people globally. Imagine the excitement of seeing your follower count skyrocket and becoming widely recognized for your name or brand. That’s the essence of going viral on Instagram. On this episode of That's How, Hongbin Jeong and Roshan Gidwani find out how y…
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R.I.C.H: Depression, blindness & money problems didn’t stop this entrepreneur
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Imagine suddenly losing your sight right after giving birth to your newborn child. That's the unimaginable reality Cassandra Nadira Lee faced, going completely blind for over a year and being diagnosed with clinical depression following an extremely traumatic pregnancy and premature birth. But how did she transform her life in the face of overwhelm…
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What's Trending: Cristiano Ronaldo's new YouTube channel shatters world record
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Following the success of 2023’s Beckham, Victoria Beckham is set to star in a new Netflix documentary series which will explore her fashion and beauty business. The series will offer a “behind-the-scenes” look at her reinvention from Spice Girl to creative director of her own brand. Also, Portugal’s Cristiano Ronaldo launched his YouTube channel on…
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat
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This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit. This time we have a webinar with the fascinating topic on the table - running a successful privacy-first mobile campaign. Experts from DataSeat, Kachava, and Wavemaker discuss the challenges of privacy-first mobile advert…
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Spill The Tea: These A-listers can’t stay together
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Ben Affleck and Jennifer Lopez have filed for a divorce. The two Hollywood stars only lasted together for 2 years… Maybe co-stars shouldn’t get married? Roshan Gidwani and Chua Tian Tian spill the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for privacy information.…
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Sports Minutes: More money, more problems? Assessing Boehly's Blues as uncertainty looms over Chelsea
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You'd think spending in excess of ONE BILLION pounds would be a foolproof way to ensure success for a football club. Evidently not! Case in point: Chelsea - who under the Todd Boehly ownership have splashed the cash to recruit top talents the world over. Yet it hasn't equated to on pitch success. So what has gone wrong, and what needs to be done? W…
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Market View: Walmart reportedly looking to sell stake in JD.com; Circle K and 7-Eleven; Netflix saw 150% surge in upfront ad commitments; Sats hot stock of the day after returning to the black and more ...
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Singapore shares started trading in negative territory today. In early trade, the Straits Times Index (STI) inched down 0.1 per cent to 3,368.54 points after 58.4 million securities changed hands in the broader market. In terms of companies to watch, we have Sats being the hot stock of the day. That’s after the in-flight caterer and ground handler …
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Under the Radar: Why is Glico so focused on making nut-based confectionery?
24:54
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If you have been to Osaka, you would probably know who our guest is for today. After all, the company is behind the running man signage overseeing the Dotombori canal and a must-see attraction when visiting the city. Founded 102 years ago in 1922, Glico Group is best known as a confectionery maker behind brands such as Pocky, Pretz and Pejoy. But d…
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That's How!: Manifest your success - Dream big on your vision board
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Creating a vision board is a powerful way to visualize and manifest your goals and dreams. On That's How!, Hongbin Jeong and Roshan Gidwani have the step-by-step guide to help you craft a vision board that inspires and motivates you. If you manifest it hard enough, your dreams may just become a reality. See omnystudio.com/listener for privacy infor…
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R.I.C.H: A beauty entrepreneur’s blueprint of success
11:46
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Raphael Jiang, CEO and Co-Founder of Elite Beauty Asia, is the founder of Singapore's family care brand, BZU BZU. With extensive experience in global marketing and strategic consulting, he has successfully navigated various industries, including personal care, home appliances, and e-commerce. As a seasoned entrepreneur, Raphael continues to innovat…
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Culture Club: Afro-Asian zero-waste fashion for the culturally curious
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OliveAnkara is a Singapore-based fashion label known for its head-turning African fabrics. The slow fashion brands is the brainchild of Ify Ubby, a scientist turn fashion designer. Born in Italy to Nigerian parents, Ify first moved to Singapore to pursue molecular cancer research. These days, she’s a full-time designer with her own showroom – creat…
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What's Trending: This AI-generated cat is having a meowment on the internet
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Tearjerker videos of AI-generated cats earned millions of views and a devoted following blurring the line between spam and art. Is it the algorithm, or is this what the internet wants? Also, Taylor Swift has finished the European leg of her Eras Tour with a record-breaking show at Wembley Stadium - overtaking a record for any solo singer, which was…
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From ATT to AdAttributionKit: The latest in attribution - Roy Yanai (AppsFlyer)
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Questions Roy answered in this episode: What is AppsFlyer and what do you do for them? Can you define ATT for our listeners? How can mobile marketers increase user opt-in rates? Why do you think opt-in rates are increasing? What have you seen on the ad spend side since these shifts? Can you talk about Remerge and AppsFlyer’s test of the Protected A…
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The Global App Pricing Hack Apple Doesn't Want You to Know
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Are you leaving money on the table in the global app market? Top apps are using a SECRET FORMULA to set PERFECT prices for EVERY country. Using this strategy unlocks hidden profits, maximizes downloads, and makes your app a global phenomenon. In this video, you'll discover: -The FLAWED LOGIC behind Apple's pricing recommendations (and why they migh…
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Spill The Tea: Do Swifties really endorse Trump?
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Trump’s been up to no good. What’s he done? He’s posted images of fans wearing t-shirts that read “Swifties for Trump”. Is this accurate? Are the pictures real? Roshan Gidwani and Chua Tian Tian spill the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for privacy info…
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Market View: What to watch at the Jackson Hole Symposium; Harris and Trump on US taxes; Bank of Thailand’s rate trajectory with new PM; Earnings expectations from US retailers Target, TJX and more
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Singapore shares started trading in positive territory today, mirroring overnight gains in the global markets. The Straits Times Index (STI) opened 0.1 per cent higher at 3,359.88 points after 46 million securities changed hands in the broader market. In terms of companies to watch, we have Keppel, after the asset manager today inked a memorandum o…
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That's How!: Keep your head up - How to stay positive during a job search
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You spend every spare moment sifting through various job descriptions. You've written so many cover letters and courteous follow-up emails that just thinking about writing another one makes you feel queasy. Even though you've managed to secure interviews, you still haven’t been able to land a job. How to stay positive amidst all of this? On this ep…
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Culture Club: Should you consider a holistic approach to your pet’s health?
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JOOF Holistic Pet is a Singapore-based company that offers alternative, non-medicated solutions for pet health and well-being. The company offers innovative products and services, including DIY diagnostic tools, natural supplements, and skin remedies to support pet wellness. JOOF also provides a comprehensive online repository of resources on holis…
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What's Trending: Does switching off from your job boost productivity?
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Oprah Winfrey is remembering her peer and friend, longtime TV host Phil Donahue, who died Aug. 18. In an Instagram post, Winfrey shared a black-and-white image of the two, along with a sweet caption about his impact on her and the talk show world. In other news, the UK government has promised to introduce a "right to switch off" so people's homes d…
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Sports Minutes: Hassan Sunny's international retirement sparks search for his successor for Singapore
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Plenty of activity in the sports pages this past weekend, headlined by the international retirement of Singapore goal keeper Hassan Sunny. We hear from the man dubbed Superman as Sports Minutes checks in with Hassan on his decision to call time on his National Team career. And we'll dissect his legacy and the road ahead for the Lions, the Sultan of…
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Spill The Tea: They’re rags-to-riches stories?
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Yes! They are! It may sound like a dream, but these gamers are raking in the big bucks! Who are they? Roshan Gidwani spills the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for privacy information.By MONEY FM 89.3
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Ever wondered what it takes to truly master a new language? On this episode of That's How!, Hongbin Jeong and Roshan Gidwani tackle the question: “How do you successfully learn a new language? See omnystudio.com/listener for privacy information.By MONEY FM 89.3
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Market View: Ducks in a row or Canary in a coal mine?
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Following the comeback last week, the S&P 500 is now starting the week just 2% away from its mid-July record high. Are all the ducks in a row for markets to go higher or was that violent selloff from 2 weeks ago just a canary in the coal mine? Sean Cheong speaks with David Kuo, Co-founder, The Smart Investor, to unpack market sentiment heading into…
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Advanced UA Analytics for Exponential App Growth
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In this interview, we will discuss advanced user acquisition (UA) analysis and its pivotal role in exponential mobile app growth. Joining us is Christopher Farm, Co-Founder and CEO of Tenjin, a platform renowned for its in-depth UA analytics for paid campaigns. Christopher will share insights into the latest monetization trends and the power of adv…
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What's Trending: A British boy band getting the K-pop treatment?
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Thanks to an emerging trend on social media, particularly TikTok, creators are changing the tempo of popular songs by 25-30%, to accompany short viral videos of dances or other themes. Are we forgetting the originals? Also, in a new documentary series 'Made In Korea: The K-Pop Experience', five British hopefuls are put through 100 days of K-Pop tra…
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Spill The Tea: Katy didn’t do what’s necessary
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Why didn’t Katy get the license and permission to shoot her new music video? More importantly…Is the song good? Is it a bop? Roshan Gidwani and Hongbin Jeong spill the tea! Get in touch with our anchors at rgidwani@sph.com.sg, chuatt@sph.com.sg and hongbin@sph.com.sg. See omnystudio.com/listener for privacy information.…
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Sports Minutes: Cycle of Peace, Singapore's first-ever charity car park race, aiming to raise funds for terminally ill patients
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The Cycle of Peace 2024, Singapore's first-ever charity car park race, aims to raise awareness and funds to support Ambulance Wish Singapore's mission of transforming the end-of-life experience for patients with a limited prognosis by fulfilling their final wish. Spearheaded by Grace Young, a former national bowler and three-time Sportswoman of the…
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Ever wondered what it takes to own a slice of a major brand without reinventing the wheel? On That's How!, Hongbin Jeong and Roshan Gidwani dive into how you can start a franchise. Whether you’re a seasoned entrepreneur or just starting to think about franchising, this episode will equip you with the knowledge and confidence to make informed decisi…
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Market View: The market rout is over - Are traders now flocking back into risk assets?
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Singapore shares soared at the opening bell today, rising 1 per cent, after non-oil domestic exports far exceeded economists’ estimates to climb 15.7 per cent in July. The STI extended those gains, ending the day up 1.12%. The rest of Asia also saw a rally - with almost all major stock benchmarks gaining. So are Asian stocks heading for their best …
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R.I.C.H: The power of 'joy' and leading with heart
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What makes a good business leader? Are they known for exceptional decision-making skills or their power to influence others? What about the ability to make others happy, and promote positivity? The word ‘joy’ is not one that you commonly think of when it comes to leadership. This year The Peak Singapore's Power List is honouring business leaders wh…
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What's Trending: Would you put up an advertisement of yourself?
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On What's Trending, Booking.com has partnered with rapper Ludacris to offer a family-friendly getaway at his 22-acre Atlanta mansion for just $4.04. Starting August 28, 2024, one lucky booker and three guests will have the chance to enjoy a two-night stay at Ludacris' estate, priced to honour his hometown area code. The itinerary includes a meet-an…
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Culture Club: Is Hong Kong's bar scene the best in Asia?
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Hong Kong's bar scene is always evolving, with the city once again in the spotlight as one of the best drinking destinations in the region. Hong Kong’s Bar Leone was crowned Best Bar in Asia at the Asia’s 50 Best bars award this year. It was the first time in 50 Best Bars’ history that a new entrant has clinched the top spot. In this month's The Pe…
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