A podcast featuring conversations with influential and original thinkers from a wide range of fields, offering a fresh perspective on familiar topics. Hosted by futurist and marketer Jo Lepore.
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Do you want to stay active and healthy for years to come? This podcast will feature healthcare practitioners who are doing things "differently" and "out-of-the-box" than the standard healthcare model. Listen to learn exactly what experts in the local areas of Raleigh, Durham, and Chapel Hill are doing to provide top quality services for our local communities.
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Interviews with University of Nebraska Press authors.
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Looking Outside Climate Activism: Dana R. Fisher, Sociologist, Professor, Author
43:15
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We’ve covered climate change and environmental causes on Looking Outside, focused on the innovation that’s helping to create new solves for existing problems. On this episode, we’re exploring the topic of environmental action from a human perspective, looking at what sociology and the study of historical patterns of collective human behavior can te…
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Yolonda Youngs, "Framing Nature: The Creation of an American Icon at the Grand Canyon" (U Nebraska Press, 2024)
1:05:41
1:05:41
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Perhaps no American landscape is as iconic as the rainbow rocks of Arizona's Grand Canyon. Yet, as the geographer Yolonda Youngs argues, the Grand Canyon many people think they know is but one sliver of the story of the wider Grand Canyon as a historical and physical place. In Framing Nature: The Creation of an American Icon at the Grand Canyon (U …
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Looking Outside Investigations & Interrogations: Greg Kading, Retired LAPD Detective
36:39
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Investigating for the hidden truth, putting the puzzle pieces together, building a strong case, leading with objectivity … you might be thinking of the responsibility of business leaders. But today, we’re exploring these same familiar elements from the perspective of a field where this holds greater weight. We’re speaking about investigations & int…
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Waitman Wade Beorn, "Between the Wires: The Janowska Camp and the Holocaust in Lviv" (U Nebraska Press, 2024)
1:28:36
1:28:36
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Waitman Wade Beorn's book Between the Wires: The Janowska Camp and the Holocaust in Lviv (University of Nebraska Press, 2024) tells for the first time the history of the Janowska camp in Lviv, Ukraine. Located in a city with the third-largest ghetto in Nazi-occupied Europe, Janowska remains one of the least-known sites of the Holocaust, despite bei…
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David Kroening Seitz, "A Different Trek: Radical Geographies of Deep Space Nine" (U Nebraska Press, 2023)
59:20
59:20
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A different kind of Star Trek television series debuted in 1993. Deep Space Nine was set not on a starship but a space station near a postcolonial planet still reeling from a genocidal occupation. The crew was led by a reluctant Black American commander and an extraterrestrial first officer who had until recently been an anticolonial revolutionary.…
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Looking Outside Brand Building: Oana Leonte, Founder unmtchd.brands
36:22
36:22
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Today we’re looking outside a very familiar topic, exploring brand building that strengthens a brand’s equity today and sets it up for the future. We’re joined for this all-marketing chat with marketing rockstar, fellow podcaster, Founder of unmtchd.brands and former Puma exec, Oana Leonte. Oana recently pivoted from a marketing career working to b…
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Looking Outside Insights BS: Ryan Barry, President Zappi
37:35
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Today we’re taking a no BS look at the world of customer insights, leadership and business visioning with the President of software company Zappi, the ever-passionate and transparent leader, Ryan Barry. Having led Zappi for over four years, Ryan shares his no holds barred take on company leadership and people leadership, and it’s all anchored on au…
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Derek Taira, "Forward without Fear: Native Hawaiians and American Education in Territorial Hawai'i, 1900-1941" (U Nebraska Press, 2024)
52:17
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During Hawai‘i’s territorial period (1900–1959), Native Hawaiians resisted assimilation by refusing to replace Native culture, identity, and history with those of the United States. By actively participating in U.S. public schools, Hawaiians resisted the suppression of their language and culture, subjection to a foreign curriculum, and denial of th…
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Looking Outside Plant-Based Food: Marc Coloma, CEO Heura & Food Activist
44:03
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In this episode, we’re taking a look outside the very familiar food industry and a closer look at the emerging sector of plant-based food, with food activist, entrepreneur, and CEO and Co-Founder of Heura, Marc Coloma. Marc’s mission to transform the food industry starts with his own company, which acts as a symbol for what is possible; investing i…
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James Mallery, "City of Vice: Transience and San Francisco's Urban History, 1848-1917" (U Nebraska Press, 2024)
1:05:11
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San Francisco began its American life as a city largely made up of transient men, arriving from afar to participate in the gold rush and various attendant enterprises. This large population of men on the move made the new and booming city a hub of what "respectable" easterners considered vice: drinking, gambling, and sex work, among other activitie…
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David H. Wilson, "Northern Paiutes of the Malheur: High Desert Reckoning in Oregon Country" (U Nebraska Press, 2022)
1:01:43
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Between the mid-19th century and the start of the twentieth century, the Northern Paiute people of the Great Basin went from a self-sufficient tribe well-adapted to living on the harsh desert homelands, to a people singled out by the Native activist Henry Roe Cloud for their dire social and economic position. The story of how this happened is told …
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Looking Outside Imperfect Stories: Marco Andre, Head of Marketing & Gen AI, Novartis
40:22
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40:22
In this episode of Looking Outside, we explore personal and professional growth from the angle of imperfection; not having it all figured out and embracing what you don’t know as a lever for learning. Even if you work for the world’s biggest and best brands. Just like our guest has done, Marco Andre, author of Imperfect Stories and Head of Marketin…
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Shannon Bontrager, "Death at the Edges of Empire: Fallen Soldiers, Cultural Memory, and the Making of an American Nation, 1863-1921" (U Nebraska Press, 2020)
1:41:18
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Hundreds of thousands of individuals perished in the epic conflict of the American Civil War. As battles raged and the specter of death and dying hung over the divided nation, the living worked not only to bury their dead but also to commemorate them. President Abraham Lincoln’s Gettysburg Address perhaps best voiced the public yearning to memorial…
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Looking Outside Photography & Conservation: Derek Nielsen, Nature Photographer
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On this episode of Looking Outside we discuss the evolved art of photography and its role in capturing the state of nature and wildlife as a form of conservation, with nature photographer and conservationist, Derek Nielsen. A photographer for more than 20 years, Derek’s journey to capture images from across each continent of the world started with …
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Daniel P. Ott, "Harvesting History: McCormick's Reaper, Heritage Branding, and Historical Forgery" (U Nebraska Press, 2023)
1:04:19
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Cyrus McCormick invented the revolutionary mechanical reaper in 1831...right? At least, that's how the story has been told for decades. In Harvesting History: McCormick's Reaper, Heritage Branding, and Historical Forgery (U Nebraska Press, 2023), National Park Service historian Daniel Ott argues that not only have textbooks and other sources of his…
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Looking Outside Marketing Creativity: Juan Isaza, Marketing & Strategy Leader, DDB
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On this episode of Looking Outside we explore the intersection of creativity with marketing and what it takes to take a good brand to a great brand. Joining us is marketing and strategy leader, Juan Isaza, Chief strategy officer at DDB Latina, and Head of Brand and Social Media Strategy at creative agency 14. While today Juan is an award winning st…
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Hanne Elliot Fønss Nielsen, "Brand Antarctica: How Global Consumer Culture Shapes Our Perceptions of the Ice Continent" (U Nebraska Press, 2023)
1:04:27
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Antarctica is, and has always been, very much “for sale.” Whales, seals, and ice have all been marketed as valuable commodities, but so have the stories of explorers. The modern media industry developed in parallel with land-based Antarctic exploration, and early expedition leaders needed publicity to generate support for their endeavours. Their le…
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Looking Outside Sweets: Arnaud Vodounou, Pastry Chef
33:31
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Today we’re speaking of all things sweet in life, with French trained pastry chef, and Group Head Pastry Chef at Black Star Pastry, Arnaud Vodounou. Arnaud describes how his six year long training in Paris, covering all the basics of pastry making, gave him the foundation to be confident, flexible and creative in his craft today. A kind of intensiv…
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Jerry Grillo, "Big Cat: The Life of Baseball Hall of Famer Johnny Mize" (U Nebraska Press, 2024)
1:03:21
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Johnny Mize was one of the greatest hitters in baseball’s golden age of great hitters. Born and raised in tiny Demorest, Georgia, in the northeast Georgia mountains, Mize emerged from the heart of Dixie as a Bunyonesque slugger, a quiet but sharp-witted man from a broken home who became a professional player at seventeen, embarking on an extended t…
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Looking Outside Data & Value: Michael Clark, Data Scholar
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39:42
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Data Scholar Michael Clark joins Looking Outside to discuss the value behind the data we collect and how the definition of data is changing. Michael is a futurist focused on data, a digital payment and open banking and Vice President of Global Digital Transformation at Mastercard. His interest in the interconnection of data to other aspects of our …
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Paul Carter, "Richard Nixon: California's Native Son" (U Nebraska Press, 2023)
1:59:32
1:59:32
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Born in Yorba Linda and raised in Whittier, California, Nixon succeeded early in life, excelling in academics while enjoying athletics through high school. At Whittier College he graduated at the top of his class and was voted Best Man on Campus. During his career at Whittier's oldest law firm, he was respected professionally and became a chief tri…
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Brent M. Rogers, "Buffalo Bill and the Mormons" (U Nebraska Press, 2024)
30:17
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In this never-before-told history of Buffalo Bill and the Mormons, Brent M. Rogers presents the intersections in the epic histories of William F. "Buffalo Bill" Cody and the Latter-day Saints from 1846 through 1917. In Cody's autobiography he claimed to have been a member of the U.S. Army wagon train that was burned by the Saints during the Utah Wa…
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Looking Outside Climate Tech: Elena Doms, Climate Tech leader
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Today we welcome Elena Doms, climate tech leader and head of Earth Plus, on Looking Outside to discuss the progress and positive action taking place in the field of climate tech. Having spent 11 years at Mastercard on the corporate side, and now in the entrepreneur space in a start up, Elena brings with her a pragmatic and motivating perspective to…
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Angela Wanhalla, "Of Love and War: Pacific Brides of World War II" (U Nebraska Press, 2023)
1:05:59
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Between 1942 and 1945 more than two million servicemen occupied the southern Pacific theater, the majority of whom were Americans in service with the U.S. Army, Navy, Air Force, and Marines. During the occupation, American servicemen married approximately 1,800 women from New Zealand and the island Pacific, creating legal bonds through marriage and…
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Looking Outside Culture: Dr Marcus Collins, Marketing Professor & Culture Scholar
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46:03
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In this episode of Looking Outside, we’re exploring Culture and the role of brands leveraging or influencing it, with University of Michigan marketing professor and best selling author of For the Culture, Dr Marcus Collins. Marcus has one foot in Academia and the other in marketing practice, having led strategy Wieden+Kennedy New York, which allowe…
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Alex Squadron, "Life in the G: Minor League Basketball and the Relentless Pursuit of the NBA" (U Nebraska Press, 2023)
39:51
39:51
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Welcome to the G League--the official minor league of the National Basketball Association. Life in the G: Minor League Basketball and the Relentless Pursuit of the NBA (University of Nebraska Press, 2023) is about the arduous quest to achieve an improbable goal: making it to the NBA. Zeroing in on the Birmingham Squadron and four of its players--Ja…
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Looking Outside Career Change: Jason Feifer, Editor in Chief, Entrepreneur Mag
29:52
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Today we’re talking about catapulting your career into unexpected places, driven by self-reflection, self-determinism, and a recognition of your own self-limitations, with change advocate, and Editor in Chief of Entrepreneur Magazine, Jason Feifer. Speaking to a range of successful entrepreneurs is a part of Jason's day job, but he's also a bit of …
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Looking Outside AI: Usama Fayyad, Data & AI expert, Institute for Experiential AI
34:52
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On this episode of Looking Outside we explore the reality and risk behind the hype of AI, with Executive Director of the Institute for Experiential AI at Northeastern University, Founder of Open Insights, Data Scientist and AI expert, Usama Fayyad. Usama has been in the field of AI for three decades and has lived through three AI hype peaks followe…
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Scott D. Seligman, "Murder in Manchuria: The True Story of a Jewish Virtuoso, Russian Fascists, a French Diplomat, and a Japanese Spy in Occupied China" (U Nebraska Press, 2023)
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43:07
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On an August night in 1933 Harbin in then-Japanese controlled Manchuria–Semyon Kaspe, French citizen, famed concert musician, and Russian Jew, is abducted after a night out. Suspicion falls on the city’s fervently anti-semitic Russian fascists. Yet despite pressure from the French consulate, the Japanese police slow-walk the investigation—and three…
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George MacLeod, "Mediating Violence from Africa: Francophone Literature, Film, and Testimony After the Cold War" (U Nebraska Press, 2023)
1:19:16
1:19:16
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George MacLeod's book Mediating Violence from Africa: Francophone Literature, Film, and Testimony After the Cold War (U Nebraska Press, 2023) explores how African and non-African Francophone authors, filmmakers, editors, and scholars have packaged, interpreted, and filmed the violent histories of post–Cold War Francophone Africa. This violence, muc…
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Looking Outside Disruptive Technology: Dr. Grzegorz Ombach, Airbus | LIVE from Dubai
16:58
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Looking Outside comes to you LIVE from the Dubai Future Forum, the largest gathering of futurists in the world. In this conversation we talk about disruptive technology and transformative blue sky innovation with Airbus Senior Vice President and Head of Disruptive Research and Technology, Dr Grzegorz (Greg) Ombach. Greg describes the mindset shift …
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Looking Outside Sustainable Design: Josef Hargrave, Arup | LIVE from Dubai
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Looking Outside comes to you LIVE from the Dubai Future Forum, the largest gathering of futurists in the world. In this conversation we talk about sustainable design with Arup's Director of Foresight, Josef Hargrave. Arup is focused on creating more sustainable built environments, and Josef speaks to how designing for the future needs to be anchore…
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Lindsey Claire Smith, "Urban Homelands: Writing the Native City from Oklahoma" (U Nebraska Press, 2023)
35:08
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What do Tulsa, Santa Fe, and New Orleans have in common? When viewed from the perspective of Indigenous arts and culture, the answer is quite a bit. In Urban Homelands: Writing the Native City from Oklahoma (U Nebraska, 2023), Oklahoma State University professor of English Lindsey Claire Smith draws connections between Indigenous art, particularly …
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Looking Outside Retail: Tim Nash, Retail Creative
36:59
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Retail, shopping and lovers of physical activations, this one is for you. But perhaps it’s for all of us who look at bringing our brands to life in physical spaces. Today on Looking Outside we’re speaking with top voice in retail, Curator of Shop Drop Daily & Chief Thinker at iiiF, Tim Nash. Tim's passion for brands led to his career specialty in s…
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Looking Outside Sustainability: Bob Langert, Sustainability Leader
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Today we’re talking about the big topic of Sustainability within big business. Former Chief Sustainability & Social Impact Officer at McDonalds, Bob Langert, joins the show and shares his three decade long journey in making environmental change happen at one of the biggest organizations in the world. An environmental activist at heart, Bob shares h…
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Looking Outside Dystopic Futures: Nik Badminton, Global Futurist
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In this episode of Looking Outside we venture into dark futures with global futurist Nikolas Badminton, crossing over the line of realism into dystopia. Nikolas spent 30 years at the front line of emerging futures, aiding organizations and governments in the anticipating risks that lie ahead and shaking people out of unrealistic expectations. He sa…
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Steven P. Gietschier, "Baseball: The Turbulent Midcentury Years" (U Nebraska Press, 2023)
52:43
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Baseball: The Turbulent Midcentury Years (University of Nebraska Press, 2023) explores the history of organized baseball during the middle of the twentieth century, examining the sport on and off the field and contextualizing its development as both sport and business within the broader contours of American history. Steven P. Gietschier begins with…
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Erik Sherman, "Daybreak at Chavez Ravine: Fernandomania and the Remaking of the Los Angeles Dodgers" (U Nebraska Press, 2023)
46:34
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Fernando Valenzuela was only twenty years old when Tom Lasorda chose him as the Dodgers' opening-day starting pitcher in 1981. Born in the remote Mexican town of Etchohuaquila, the left-hander had moved to the United States less than two years before. He became an instant icon, and his superlative rookie season produced Cy Young and Rookie of the Y…
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Looking Outside Food with Purpose: Moritz Everding, Social Entrepreneur
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In this episode of Looking Outside, we speak with someone crazy enough to think one company can make a difference, social entrepreneur Moritz Everding. Moritz founded food start up SOCHILI to act on his vision of creating food with purpose. Combining his love of spice, his experience in business innovation and his passion for positive social change…
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Looking Outside Comedy: Monty Franklin, Stand-Up Comedian
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Another Aussie joins us on Looking Outside to explore the power of laughter and positivity through comedy, with stand-up comedian, actor and TV personality, Monty Franklin. Having lived in the US and toured 42 states over the last ten years, Monty has performed to more than a million Americans, and whether it’s on stage or at the bank, he speaks to…
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Looking Outside Openness: Marcel Braun, Pharmacist & Novartis Exhibition Director
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In this episode of Looking Outside we explore living your life and career curiously through an openness to learning with trained pharmacist and director of the Novartis Pavillon exhibiting the wonders of medicine, Marcel Braun. Marcel studied pharmacy but throughout his career has remained open to entering new fields and living in new places, somet…
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Matthew Bentley and John D. Bloom, "The Imperial Gridiron: Manhood, Civilization, and Football at the Carlisle Indian Industrial School" (U Nebraska Press, 2022)
59:56
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The Imperial Gridiron: Manhood, Civilization, and Football at the Carlisle Indian Industrial School (University of Nebraska Press, 2022) examines the competing versions of manhood at the Carlisle Indian Industrial School between 1879 and 1918. Students often arrived at Carlisle already engrained with Indigenous ideals of masculinity. On many occasi…
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Looking Outside Semiotics [LIVE]: Dr Rachel Lawes, Semiotician & Social Psychologist
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In this special LIVE episode of Looking Outside, recorded at the Insights and Innovation Exchange event in Texas, we look more closely at the symbols and signs that surround us, the study of Semiotics, with semiotician, author and marketer, Dr Rachel Lawes. Rachel blends her 20 years in Market Research and her academic training as a Social Psycholo…
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John M. Findlay, "The Mobilized American West, 1940-2000" (U Nebraska Press, 2023)
1:11:14
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At the end of the 1930s, the West was in peril. A cultural and economic backwater, the Great Depression had all-but wiped out the extractive industries which had fueled the region's economy for decades. What catapulted the West into the global twentieth century was mobilization for World War II. In The Mobilized American West: 1940-2000 (U Nebraska…
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Julie Carr, "Mud, Blood, and Ghosts: Populism, Eugenics, and Spiritualism in the American West" (U Nebraska Press, 2023)
1:10:39
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In Mud, Blood, and Ghosts: Populism, Eugenics, and Spiritualism in the American West (U Nebraska Press, 2023), University of Colorado poet and English professor Julie Carr uses family legend and lore to tell a history of the American West at the turn of the twentieth century. By tracking the story of her larger-than-life great-grandfather, the late…
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Looking Outside Flying: Ricardo Nunes, Airline Pilot
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Are some people simply more cut out to take on big responsibilities, where lives are at stake, or is it actually just good training? In this episode of Looking Outside, we explore the mindset and skills of preparedness in Flying with commercial airline pilot, Ricardo Nunes. Being responsible for hundreds of people on the plane is not something Rica…
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Looking Outside Innovation BS: Lars Behrendt, Innovation Engineer
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Lars Behrendt joins us for this episode of Looking Outside, discussing the bureaucracy, ego and over-perfection that gets in the way of great innovating … in other words, Innovation Bullshit. Now a voice of influence in the innovation space, particularly in his home country of Germany where he gets 10 million content views weekly, Lars shares how h…
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Lee Lowenfish, "Baseball's Endangered Species: Inside the Craft of Scouting by Those Who Lived It" (U Nebraska Press, 2023)
53:06
53:06
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Scouting has been called pro baseball’s personalized way of renewing itself from year to year and a pathway to the game’s past. It takes a very special person to be a baseball scout: normal family life is out of the question because travel is a constant companion. Yet for those with the genuine calling for it, there could be no other life. Hearing …
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Looking Outside (Better) Snacking: Matt Weiss, Founder & CEO RIND Snacks
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In this episode we discuss the future of snacking with daydreamer, sunshine chaser and optimist, Matt Weiss. Matt founded his own upcycled snacking company, RIND Snacks, and lives by the mantra of making weird and wonderful things happen, even if it feels impossible. In this chat, Jo and Matt discuss what health means in the context of personal hap…
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Alicia Gutierrez-Romine, "From Back Alley to the Border: Criminal Abortion in California, 1920-1969" (U Nebraska Press, 2020)
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In From Back Alley to the Border: Criminal Abortion in California, 1920-1969 (U Nebraska Press, 2020), Alicia Gutierrez-Romine examines the history of criminal abortion in California and the role abortion providers played in exposing and exploiting the faults in California’s anti-abortion statute throughout the twentieth century. Focused on the pat…
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