Welcome to The Refine Network with Evan Silver, your go-to podcast for all things salon industry-related. Join us as we dive deep into topics ranging from leadership development, cultivating a positive salon culture, maximizing profitability, effective marketing strategies, and mastering financial intelligence. Hosted by Evan Silver, each episode is packed with actionable insights, practical tips, and inspiring stories from leaders in the salon industry. Whether you're a salon owner, manager ...
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Luxury in Service: A Deep Dive into Customer Care
19:31
19:31
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Discussing the importance of luxury customer service in the salon industry, emphasizing the impact of personalized care, culture, and awareness on the overall experience. It highlights the role of the right people and culture over material amenities in creating a luxury customer service experience.By Evan Silver
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Refining the Salon Industry, One Leader at a Time!
14:54
14:54
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In this episode of "The Refined Network Podcast," Evan and Christopher reflect on their recent experiences at the L’ANZA big event, where they launched the Refined Network. They discuss the unique approach of their coaching company, emphasizing their ability to tailor their services to the specific needs of salon owners without imposing a one-size-…
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Get ready for a great conversation as Evan and Erin dive into the exhilarating world of working with your spouse in a salon business. Join us as we spill the tea on starting the conversation with salon owners, share our heartfelt story of love and business, and reveal the secrets to maintaining a harmonious balance between personal and professional…
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In this episode of the podcast, Sally, a renowned educator and influencer in the hair salon industry, talks about her life journey including her time becoming an Instagram influencer and battling with breast cancer. She shares wisdom on setting personal and professional boundaries, utilizing social media beneficially according to personal goals, an…
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2023 Reflections: Stepping Stones to 2024
24:45
24:45
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In this episode, hosts Evan and Erin Silver discuss their experiences and lessons learned in 2023, specifically in their business. They touch on a variety of topics such as stepping away from behind the chair, building a new location, becoming certified in extensions, implementing strategies to enhance customer satisfaction and loyalty, creating a …
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Keeping the culture while growing the team Part 2 - Michelle Rouzer 40 Volume Salon
28:15
28:15
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Evan recently chatted with Michelle on Touch the Line podcast and heard her inspiring account of strengthening 40 Volume Salon's team to over 50 passionate individuals since the starting the salon. Not only did she discuss their success, but also shared how managing growth in such a close-knit environment posed its own unique set of challenges - wh…
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Keeping the culture while growing the team Part 1 - Michelle Rouzer 40 Volume Salon
29:23
29:23
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29:23
Evan recently chatted with Michelle on Touch the Line podcast and heard her inspiring account of strengthening 40 Volume Salon's team to over 50 passionate individuals since the starting the salon. Not only did she discuss their success, but also shared how managing growth in such a close-knit environment posed its own unique set of challenges - wh…
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Overcoming Depression and Finding Your Best Self - Haley Stafford
31:56
31:56
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At Silver Salon, Haley is a stylist and assists with our education and interview process - no small feat. But beneath the surface of her success, she battled a raging storm in silence: depression. Recently sitting down to chat about it was empowering. Haley discussed steps taken to get help, what seeking assistance felt like and how life has change…
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No Hard Hat Required Leadership - Skip Anders
26:22
26:22
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I sit down with my good friend Skip Anders to talk about his career change into the construction world. We find out what a great guest experience is and how to lead people in any industry.By Evan Silver
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The Independent Stylist and Leading Yourself -Sarah Mac
32:12
32:12
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I sat down with L’ANZA Educator Sarah Mac to talk about her story into the beauty world. She talked about the differences and mindset shift from working in a commission salon to going completely independent as a hair stylist. You can connect with Sarah at @sarahmacoriginal on Instagram. Connect with Evan 💻 Website 📸 Instagram 🤝 Facebook 👔 LinkedIn …
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Creating a culture of feedback can be hard if you don't know exactly on where to go. The culture of feedback they've created at Silver Salon has taken years and they are no where close to where they want to be. In this episode Evan talks about how to get started. Once you start getting constructive feedback watch the company develop and move forwar…
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Intentional Leadership - Christopher Hartl
32:28
32:28
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Evan sits down with Christopher Hartl while they were both attending the L’ANZA B.I.G. Event in Las Vegas. Evan grabbed his recording gear, sat down and pressed record. Christopher talks about his salon, working with his spouse and leadership mistakes he's done in the past. You can connect with Christopher on instagram at @christophercodyhartl and …
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Tish is a counselor at River’s Way Counseling and a guest of Silver Salon which Erin and Evan lead. We talk about anxiety, depression and how to lead others when going through it. Tish has helped so many people and so thankful to have her on the podcast. Difference between anxiety and depression Trendy buzzwords around mental health Tips to help cr…
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A short episode on being an enthusiastic leader and why it matters. Evan shares a story of Cody who made a positive impact as a waiter at a restaurant. Do people see you as a positive, impactful leader? Are people happy to see you or do you create anxiety when you walk in the door of your business or home? The great thing is YOU are in control of h…
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Being the Leader People Need - Rowena Yeager
27:28
27:28
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A conversation with Rowena Yeager, Founder and Chief Creator of Opportunities at Studio Wish Inc. Rowena is so inspiring and this conversation will inspire you and others around you. This is a conversation that you will want to share! Seeking to understand vs seeking to be understood How she created a team atmosphere. The culture starts with US We …
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Raising Prices in the Salon - Erin Silver
23:13
23:13
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Erin sits down with Evan to discuss their recent price increase in the company. They went in without emotions and made decisions by being analytical. They talk about how they communicated to the guest, how they found how much they needed to increase the price by and how the staff reacted.By Evan Silver
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In this episode we talk about 4 things that will improve your leadership. These 4 things are simple but are KEY when growing yourself as a leader. Find great books to read Find a mentor Serve others Manage your time Connect with Evan 💻 Website 📸 Instagram 🤝 Facebook 👔 LinkedIn 🎥 YouTubeBy Evan Silver
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How Trauma Affects Your Leadership - Kim Russell
32:08
32:08
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Kim Russell is an author and a former salon owner with an incredible story. She was abandoned just shy of her first birthday by her biological mother. She was in the foster care system and adopted. Being abandoned and going through trauma it affected her personally and the people she led. This is her story. Kim tells her story and how trauma affect…
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Whatever Is Normal, Do The Opposite - Interview with Jesse Cole - Owner of Savannah Bananas
36:40
36:40
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Jesse Cole is the founder of Fans First Entertainment and owner of the Savannah Bananas Baseball Team. His teams have welcomed more than one million fans to their ballparks and have been featured on MSNBC, CNN, ESPN and in Entrepreneur Magazine. The Bananas have been awarded Organization of the Year, Entrepreneur of the Year, Business of the Year a…
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Why Would My Friends Close Their Salon? Part 2 with Travis & Adelle Graham
36:30
36:30
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Travis and Adelle became friends of mine over the past couple of years. I saw their salon thrive and move into a new space that was absolutely STUNNING! Everything was going great….. then COVID happened. A year and a half after quarantine they closed their doors. They were heartbroken with an unbelievable amount of peace through the whole process. …
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Why Would My Friends Close Their Salon? Part 1 with Travis & Adelle Graham
26:06
26:06
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Travis and Adelle became friends of mine over the past couple of years. I saw their salon thrive and move into a new space that was absolutely STUNNING! Everything was going great….. then COVID happened. A year and a half after quarantine they closed their doors. They were heartbroken with an unbelievable amount of peace through the whole process. …
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Recruiting Top Talent in Your Salon - Leah Amundson
46:07
46:07
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"When people come first, success will follow" - John Paul DeJoria How to lead the next generation coming out of school. How do the schools help get the students to find their salon home. What is the best line of communication to communicate with younger people? How can salons support their local schools? How to use social media as a tool to reach s…
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Doesn’t care about wins and losses…he cares about making his players the best You don’t need to be an expert….your team does. Optimistic Focused on loving the people that are in his care Doesn’t let outside noise phase him. Praises others - Celebrate what you want to replicate. Gets to know his team personally Sees potential in others (Roy Kent) Is…
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The L’ANZA 24 in communication 24 seconds 24 minutes 24 hours Answering a family's phone call or text in a meeting is encouraged if the culture is "family first" Culture is not what the CEO/Owner/President says...it is what the company actually does. This is shown in L’ANZA from the top down. Hiring people in multiple interviews and meeting multipl…
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What is a young leader Be great where you are today How to find a mentor or coach Find a mentor that lives out what they preach Leave a legacy Leaders make a big deal about big thingsBy Evan Silver
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How to lead during a crisis. Crisis a time of intense difficulty, trouble, or danger. Stay calm Seek Wisdom Communicate (who needs to know) Action (what’s the next thing that needs to be done.) Puzzle Pieces Write it down If your leader is going through a crisis. Tell them you support them Ask if you can help or serve them during this time.…
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Salon Crawl and Pennies for Profit - Travis & Adelle Graham
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26:54
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Being transparent as a leader is the first step in serving your team. Travis and Adelle break down on how they show their staff where all the money that comes into the company goes. Adelle Graham Instagram - Adelle_salonadelle Salon Adelle Instagram - @salonadelleBy Evan Silver
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Tim Gajda - The People You Work With Aren’t Your Family/Team
35:38
35:38
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We talk about how Tim displays leadership and creates a culture inside of his company. Serve the needs of your people before you talk about their performance. Best is the Standard People "expect" and then "respect" standards once they are set. Explaining why using the word "tribe" makes more sense in the workplace instead of "family" and "team."…
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"I tell it like it is" or "I'm just blunt" are 2 phrases that are selfish for a leader to say. This only benefits the communicator and makes them feel good. We’ve done that before or this is the way we’ve always done it. This will CRUSH creativity. You’re doing a great job...this is heard often in life. Be specific and tell them "You're doing a gre…
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What does Gossip & Top Talent Have In Common?
9:12
9:12
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Are you losing top talent? How to control it and navigate it. Your staff HATES it and wondering if you are going to do anything about it. Top performers in any industry hate gossip and drama and will move on to greener pastures if its not addressed. What is Gossip? When someone talks to someone else about something they can do nothing about. Doesnt…
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How to lead through Covid Delegating and empowering is the key to growth If someone can do it 80% as well as you...hand it off Leading people through tough times and protecting the team cultureBy Evan Silver
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Leading Better using the Enneagram - Keanu Trujillo
24:45
24:45
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9 Enneagram Types: The Reformer The Helper The Achiever The Individualist The Investigator The Loyalist The Enthusiast The Challenger The PeacemakerBy Evan Silver
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My Top 10 Favorite Apps: SLACK - Great for workplace communication Calendly - Change the way you schedule meetings. Use this for your 1 on 1's as well! Spark - The best way to handle your email. Chat back and forth and stop the forwarding and replying. Google drive - Starting sharing documents and updating them in real time. Great for personal and …
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Leading the Next Generation & Silver Salon's Artist Academy - Jordan Foxx
38:59
38:59
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Being led by boomers and leading Gen Z's are totally different Before getting an associate ask yourself, do you want help behind the chair or do you want to leave a legacy? Once Jordan's passion was ignited, her purpose was found.By Evan Silver
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What If I Hired The Wrong Person? - David Nasim
9:09
9:09
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First we have to look at ourselves as leaders. Take the blame Don't give in to the "need to hire" pressure Set clear expectations for your staff on the front end instead of the back end. Care more about "who they are" than "what they are doing" Your team already knows.By Evan Silver
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5 Tips To Build A Team Mentality: Less of you and more of them Use the words "Us" and "Our" Empower Your Team Communicate with them on a personal level Celebrate wins As a leader you take responsibility when things go bad and celebrate others when things go great!By Evan Silver
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How To Lead An Unhealthy Teammate To The Top with Madison Waterman
18:42
18:42
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To address an unhealthy mindset sometimes you have to have a tough conversation. Ask yourself "Do I see a better version of this person on the other side of a tough conversation." Ask yourself "Do I love this person before I have this tough conversation." Awareness is a catalyst for change. If they are aware of their unhealthy mindset then we can s…
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BONUS EPISODE- The App That Changed Our Business (NUMA)
18:04
18:04
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Spend time interacting with your customers to know their experience To build a great team you have to have great customer care Take care of the guest that's front of you Texting a business is a great opportunity to start building a relationship with a guest Evan found the app NUMA during quarantine and once he got it set up, it completely changed h…
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How do you know when to step down from a leadership position w/ Madison Waterman
19:11
19:11
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Madison Waterman from Silver Salon sits down with us to talk about how she stepped away from the lead team to better serve her family. It only made her a better leader all around. When is the right time to step away from a leadership position? Madison walks us through her mindset when making a tough decision. Follow Madison on Instagram: @madisonwa…
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Breaking down communication in 3 key areas and how to utilize them to the max. Daily Communication Weekly Communication Monthly Communication Overcommunication is a myth and as leaders we need to strive for it. Communication is key to a great culture and cultures will radically change your company. Reach out if you have any questions @evansilver83 …
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Leadership with Daniel Mason Jones Part 2
29:24
29:24
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Part 2 with Daniel Mason Jones we talk about working with your spouse, work/life balance and why everyone needs a coach.What an honor to have Daniel Mason Jones on the podcast. He is has been so influential to me in the past few years. He is a salon owner, stylist and a coach for so many in the beauty industry. Follow him at @danielmasonjones on al…
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Leadership with Daniel Mason Jones Part 1
28:38
28:38
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What an honor to have Daniel Mason Jones on the podcast. He is has been so influential to me in the past few years. He is a salon owner, stylist and a coach for so many in the beauty industry. Follow him at @danielmasonjones on all social media platform.By Evan Silver
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Ever had to have a conversation with an upset guest and not know what to do. Going into a conversation where emotions could be high for the other party without a plan is dangerous. In this episode Evan talks about 4 things that he does when talking to an upset guest.By Evan Silver
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Having a plan when interviewing and hiring
11:41
11:41
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Having structure in your interviews not only serves you, but serves the person you are interviewing. A lot of times we are not sure what our next step is. In this episode we talk about 7 things we use in our own company that has served us well in the interview process.By Evan Silver
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Micah Sannan Co-CEO of Soundstripe - A conversation on his fast growing company
41:37
41:37
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In this episode Evan connects with his friend Micah Sannan who is the Co-CEO of Soundstripe. They went from $127,000 in revenue in 2016 with 3 people to 6.5 million dollars in revenue in 2019 with 65 employees. We talk about the growing pains, why core values matter, how leading isn't always fun, but necessary and so much more.…
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This episode will change the culture of your company. If you are not having consistent 1 on 1 meetings with your staff, you are missing out on an incredible opportunity to build your culture and loyalty in your company. In this podcast Evan gives 5 things to improve and build structure around your 1 on 1 meetings.…
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Tough conversations need to happen for an organization to grow. Ever had to have a tough conversation with someone on your team? Never know what to say? Kevin Smith walks us through the 3 'W's" to prepare having a tough conversation and other tips that he has learned along the way.By Evan Silver
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David Nasim (Engage Real Estate Group) - How to Build a Great Team
29:26
29:26
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In this episode David Nasim talks about building a team and making sure your vision is bigger than you are. David Nasim was a real estate agent years ago and then stepped into full time ministry. He is back in real estate and in 2017 he started his company with a laptop and sitting at a table in Starbucks. Now he has built a 5 star team and a great…
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Travis Graham (Co-Owner of Salon Adelle) - How to lead people that are different from you
27:25
27:25
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Evan Silver and Travis Graham from Salon Adelle in Greenville SC sit down and talk about leading people that are different than we are. Travis talks about how he grew up and viewed leadership and how he transitioned that into the salon world.By Evan Silver
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In this episode we discuss how to value your team. What are some ways to make your team win and be all in. Evan also discusses how he is handling COVID-19 after their salon being closed for 8 weeks.By Evan Silver
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