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State of the Bay

Ethan Elkind, Grace Won

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CITY VISIONS has a new name and look.Introducing the new STATE OF THE BAY.Every Monday at 6 p.m., beginning March 15.We’ve always been more than just “The City.” We talk about the entire Bay Area and its connections to California, and beyond. And as our show turns 30 years old, we figured it was the perfect time to pick a name that reflects who we are and what we do.We’ll keep bringing you live and local conversations with diverse voices. We’ll talk about where we live and what matters most. ...
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My name is Luís MC (known as Louie Luc on the international stage...). I'm an online entrepreneur, internet marketer, SEO, growth hacker, and blogger. My goal each day is to learn about new online business models, digital marketing tactics, SEO strategies, blogging techniques, growth hacks, and personal development secrets. In the process, I am also experimenting with the latest tools to increase my efficiency and speed up my content production. Then I document my progress and setbacks for y ...
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Welcome to Influencer Confidential, a podcast brought to you by Sidewalker Daily. In this podcast, we are dedicated to creating transparency in the Influencer Industry and showing what it takes to succeed in this new world. Sidewalker Daily is a consulting agency that works on both sides of the influencer industry. On one hand, Sidewalker Daily consults for brands and public relations firms on their influencer marketing initiatives and social media strategy and on the other, the company work ...
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My name is Paul Murphy and over the last two decades, one thing has constantly intrigued me, how do we get consistent flow of targeted traffic to generate incredible profits and at the same time set up process and systems that remove all the stresses and headaches that come with online marketing.. Together we will discover the unknown strategies that exist right now on how to set up powerful marketing systems that allow us to turn our businesses around fast and give us the power to not live ...
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Hey my friend, and welcome to the #PrettyAwkward Entrepreneur Podcast where we talk all things entrepreneurship, marriage, personal growth and how they all intertwine. My name is Meg and I’m a serial entrepreneur, having built three successful businesses in the last ten years. But what I’ve found? The secret to success is in the HONEST conversations we have with our fellow entrepreneurs, our partners, & our own selves. At #PrettyAwkward Entrepreneur we are all about helping you build a busin ...
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Empowered Marketing Unleashed

Cass Duffill - Marketing & Business Success Strategist

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Struggling to express your remarkable uniqueness through your messaging & marketing? Do you want to make your business work for you, and create success on your own terms? You’ve come to the right place! Cass Duffill, host of the Empowered Marketing Podcast®, is a marketing & business strategist who elevates entrepreneurs marketing, messages and offers, from underwhelming to dominating! You'll get straight-talking strategy, simple impactful actions and a whole lot of advice on growing and sca ...
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There are no easy buttons in business, but you can definitely shortcut your learning curve with the right training, coaching, and support. Welcome to The Impactful Entrepreneur Show with Adrienne Hill, a show for coaches, course creators, and network & affiliate marketers striving to earn 6-figures by leveraging social media, without being slaves to their businesses. As entrepreneurs, we are hard workers and have big goals and dreams! But hard work alone without the right strategies is not e ...
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Douglass Lodmell was born in Geneva, Switzerland. From an early age, Douglass stood out as one of the brightest minds of his generation. His capacity to make the complex simple allowed him to excel during law school, receiving the Jacobs Burns Medal, an award given to the single student with the highest GPA. He completed his Legal Masters (LL.M.) in taxation at the nation’s leading tax program, New York University School of Law. He was further selected to clerk for one of the most famous Fed ...
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We’re going to spill the secret to earning $10k per month as a Creator! (And it doesn’t even require that much work! 🤫🤫) We’re going to talk about the different monetization strategies that you can implement in your Creator business to boost and get that revenue stream rolling! We’re so passionate about helping creators get monetized so we hope you…
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In this episode, Cass Duffill discusses the concept of harmony over hustle and how to grow a business with ease. She emphasizes the importance of taking action and aligning with the goals for your business. Cass debunks the myth that success is the result of nonstop hustling and provides tips for finding the easiest path to success. These tips incl…
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Feeling overwhelmed by growing your business alone? This episode is your game-changer! Join us as Lynn Neville, the queen of collaboration and founder of BizBestie HQ, reveals how strategic partnerships can skyrocket your email list, amplify your reach, and turn competitors into collaborators. Learn the secrets to finding the perfect biz besties, t…
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In this episode, Meg discusses three unexpected changes to consider making in your business after welcoming a new baby. These changes include taking more time off than you think, ensuring that the time spent away from your baby is worth it, and setting stricter boundaries to adapt to the decreased mental load. Meg emphasizes the importance of adapt…
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In this episode of Empowered Marketing Unleashed, Cass Duffill discusses the 'sticky bits' of business, the challenges and obstacles that entrepreneurs face. She shares her personal experiences and insights on topics such as standing out as a personal brand, emotional resilience, copyright and plagiarism, navigating finances, diversifying revenue, …
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Ever wondered how to snag your first brand sponsorship as a new influencer without tons of followers? 👀 👀 In this episode, we’re going to reveal the behind-the-scenes scoop on what brands really look for (spoiler alert: it's not just about follower count!) I'll share some insider tips on how you can score that first paid deal, even if you're starti…
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This episode explores how life changes can redefine what it means to be successful in entrepreneurship. It emphasizes the importance of adapting and evolving in order to thrive and avoid burnout. Meg shares personal experiences and encourages listeners to redefine their own definitions of success. We close it up by providing steps for making the ri…
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In this episode, Cass Duffill discusses four online revenue streams that can be used to increase sales and revenue in a business. The four revenue streams are high ticket offers, low ticket offers, memberships and subscriptions, and passive income. Cass provides insights and best practices for each revenue stream, emphasizing the importance of crea…
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This episode discusses the importance of balancing business and family life and challenges the narrative of 'doing it all'. Meg shares her personal experience of prioritizing her business over her marriage and the realization that family memories are more valuable than money or success. She emphasizes the concept of a 'life first, business second' …
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When you hit the lowest points of your life, taking tons of medication is never the best way to treat your depression. Instead, spend some time on delving into expressive communication and learning how to unleash your true voice. In this episode, Adrienne Hill sits down with Dr. Fred Moss who discusses the most holistic approaches on tapping your a…
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In this episode, Cass Duffill discusses the importance of freebie funnels in growing your email list and boosting your visibility. She explains that freebie funnels are lead magnets that attract and nurture leads, ultimately turning them into clients. Cass provides tips on creating effective freebie funnels, such as offering something of value, del…
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In this episode, Meg discusses the four things that entrepreneurs should audit before making any big changes in their business. The first step is an energetic and time audit, where entrepreneurs assess their availability and energetic capacity. The second step is a health audit, focusing on movement, eating habits, social media use, and personal gr…
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In this episode, Cass Duffill discusses the concept of a standout framework or a signature framework for online businesses. She explains that a signature framework is a repeatable and deliverable process that helps businesses get results for their clients. Cass emphasizes that a framework needs to have purpose and cannot be just a word or acronym t…
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Are you an aspiring influencer wanting to turn your travel content into a paycheck? 🤑🤑 Well, you're in the right place! Today, we are going to explore the world of travel influencing and reveal 12 PROVEN WAYS travel influencers earn from tourism boards. Whether you're already crafting breathtaking content or just starting out, understanding how to …
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Is your social media more like a trickle than a gusher? In this episode, Adrienne Hill illustrates how the audience explosion method not only attracts hot traffic but also pays entrepreneurs to collect leads, effectively turning their businesses into the social media ATM. This free strategy lets you explode your email list, generate income while co…
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Do you ever find yourself getting overwhelmed in trying to engage on Instagram or getting lost on how to actually go about it? We hear you. And, we’ve got you covered! As Content Creators, we know how critical it is to maintain a good engagement strategy on Instagram. In this episode, we break down the essentials of a killer engagement strategy on …
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In this episode, Cass Duffill discusses the concept of the 'knowledge bubble' and the importance of stepping outside of it to supercharge the growth of your business. She explains that while our personal knowledge and expertise are valuable, they can become constraints and limit our ability to innovate and scale. Cass emphasizes the need to seek ex…
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Hey, Influencers! Ready to turn your Amazon Influencer storefront into a money-making machine? 🤑🤑 Today's episode is all about helping you secure that first sale on Amazon – because there's nothing like the thrill of seeing those sales roll in! 💰✨ We'll dive into creating a killer storefront, applying strategic content, tips and tricks on promoting…
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Are you an aspiring travel influencer dreaming of getting paid to explore the world? Wondering how those breathtaking travel shots can turn into real money? You’re in the right place! In today’s episode, we’ll dive into the fascinating world of travel influencing and uncover 12 ways travel influencers get paid by tourism boards. Whether you’re alre…
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Hey there, creators! In this episode, we’re diving into how to decide if a brand is a good fit for you, and if it’s a good idea to move forward with them. Whether you’re already collaborating with brands or looking to start, these tips are crucial for avoiding potential pitfalls. We’ll uncover key red flags to watch out for when considering brand p…
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In this episode, Cass Duffill shares her personal journey of running a business while dealing with a chronic health issue. She emphasizes that personal challenges, such as managing a health condition, can actually become strengths in business. Cass provides tips on how to balance your business and health, including prioritizing self-care, creating …
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SF MTA director Jeff Tumlin on the Valencia St. Center Bike Lane. Can office-to-residential conversions in downtown San Francisco work? Local author William Gee Wong about his new book Sons of Chinatown: A Memoir Rooted in China and America.By Wendy Holcombe
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Sending out a huge number of messages per day for lead generation is indeed exhausting and overwhelming when done manually. This is where automation is extremely helpful, making the process much simpler and faster. However, relying too much on the tech kills the human side of the work, pushing target customers away from what you have to offer. Jenn…
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Are you a content creator looking to partner with tourism boards? Guess what — there's more than just one type of tourism board you can pitch to! In this episode, we’ll dive into the different types of tourism boards you should be targeting. (YES it’s not just pitching to one board per state or country!) Get ready to broaden your horizons and learn…
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Looking to boost your TikTok views and engagement in 2024? It all starts with the right hook! In this episode, I'm going to show you how to create irresistible hooks that grab attention and keep your audience glued to your content. Whether you’re aiming to make your videos go viral or simply increase your engagement, the right hook is your secret w…
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In this episode, Cass discusses five things that are not necessary for success in business. She debunks common misconceptions and provides advice on focusing on what really matters. We will cover the need to have a perfectly executed plan, why you must use toxic selling traits right now, how you need to be constantly present on social media and why…
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The influencer space can be super intimidating, and let's be real, sometimes we joke that creators need "Creator Therapy" 😂 If you find yourself struggling with self-advocacy and pitching to brands (hello, impostor syndrome!), this video is for you. We're diving into how to boost your confidence as a creator. We'll share our top tips, tricks, and s…
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Hate marketing? You're not alone! Today we explore actionable strategies and insights on how to attract clients in a way that feels true to you, and ways to market your business that you might even enjoy! Takeaways Marketing activities that align with personal values and strengths to create an authentic and enjoyable marketing experience. Authentic…
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Running a successful creator business requires the right tools and platforms! In this episode, we’re revealing the actual tools we use and swear by to keep our business thriving! From our course platform to our email newsletter service, social media management tools, and more, we’re giving you the inside scoop. Having the right tools is a game-chan…
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What questions do you have about Ozempic and the other GLP-1 receptor agonists? We'll talk with experts about these popular and controversial diabetes and weight loss drugs. We'll also hear recommendations on how to make the most of your summer in San Francisco and learn about San Rafael’s Museum of International Propaganda.…
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Create an automated sales machine with Brand Builder AI and see cash flow on autopilot. Success should be efficient, not overwhelming. For today’s episode, Shannon Lavenia, the founder and CEO of Brand Builder AI, shares how to simplify your business and create an automated sales system for steady cash flow. Discover the pitfalls of using too many …
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What we’re covering in this episode could be your ticket to landing those PAID brand deals! 😲🥳 Many creators miss out on knowing about a brand's Fiscal Year End. It's super important, and I’m here to break it down for you. I’ll show you how to pitch with this in mind to boost your chances. Don't miss out on our freebie, too! It lists brands and the…
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Teaming up with other influencers can be a game-changer! In this episode, we'll show you how to find the perfect collab partners, create innovative content ideas together, and grow your audience while having fun. Let's get started! 🤩 Ready To Level Up? Speak with Our Success Manager: https://bit.ly/43s00OJ 🎁 Free Gift For Influencers & Creators: ht…
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In this episode, Cass Duffill discusses reimagining email marketing, emphasizing authenticity, integrity, and value-driven communication. She addresses common concerns, best practices, and strategies for creating engaging and non-pushy email marketing campaigns. Takeaways Email marketing can be done with integrity and authenticity, focusing on buil…
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Guess what – attending a conference can literally CHANGE YOUR LIFE. These networking events offer the perfect opportunity to connect with brands, collaborate with other creators, create friendships and partnerships, and elevate your influence! We’re passionate about conferences and networking events, so in this episode, we’re sharing our top tips t…
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