Best Nina L Kovner Podcasts (2024)

1
Calico Hair: Your Salon Brand Content Is Your Marketing 11:45

8d ago11:45

11:45

In this episode, Nina shares a reminder that sometimes it's best to keep the snark in the group chat. Whether it's the latest Calico Hair trend, or things some salon clients do that give you the ick, you need to remember that your salon brand content is your marketing, and everything you post, share, like and comment on can be seen by your current …

1
Chill for a Cause: Making a Splash to End Chemo-Induced Hair Loss 1:00:15

5d ago1:00:15

1:00:15

For many, hair loss due to chemotherapy is one of the most feared and traumatic side effects. Shockingly, according to HairToStay, 8% of women will decline potentially life-saving chemotherapy because of their fear of losing their hair. HairToStay is dedicated to changing that. As the first and only national (US) nonprofit organization dedicated to…

1
Chris Moody on Energizing Education and Empowering Educators (Rerun) 52:40

9d ago52:40

52:40

If teaching is a skill, then teaching can be taught. And that's exactly what teacher training specialist Chris Moody (@chrismoodyhair) explores on this episode rerun. Sharing his passion for creating relevant, meaningful, and energizing learning experiences, we discuss the vital role educators play in shaping minds, how we can and need to move beyo…

1
Let's Catch Up: Finding New Rhythms 11:19

15d ago11:19

11:19

In this super imperfect episode, Nina shares a raw and real look at finding a new rhythm after a big move to Park City, Utah. Whether it's pumping gas for the first time in six years, getting into someone else's black Subaru Outback, to working in a super rad coworking space after working from home for the last twelve years, there is nothing clean …

1
Valerie Delforge on Breaking Free From Micromanagement (Rerun, Part 2) 42:09

1M ago42:09

42:09

[298] Ever wondered which leadership style best matches your personality? Or how to lead effectively without formal management training? In the second part of the conversation with Valerie Delforge (International Business Strategy Consultant & Author), we shift our focus to the consequences and solutions to micromanagement. More specifically, throu…

1
Valerie Delforge on Breaking Free From Micromanagement (Rerun, Part 1) 39:30

1M ago39:30

39:30

[297] Drawing from themes already being discussed at the Salon Owners Summit nearly eight years ago, this part-catch-up-part-rerun episode explores the rise of micromanagement and what we can do about it. Reconnecting with Valerie Delforge (International Business Strategy Consultant & Author) on the podcast for the first time since 2017, we spend t…

1
Fry Taylor & Dr. Denise Baden on Greening Your Glam (Rerun) 32:46

2M ago32:46

32:46

[296] Most salon professionals say they would like their business to be more sustainable. So, how might we, collectively, move toward more sustainable hair and beauty practices? On day two of the Salon Owners Summit 2024, Fry Taylor from Green Salon Collective (@greensaloncollective) and Dr. Denise Baden, Professor of Sustainable Business at the Un…

1
Dr. Gillian Mandich on the Science and Practice of Happiness (Rerun) 49:35

3M ago49:35

49:35

[295] As we near the end of our rerun series, this episode challenges the idea that happiness is a destination. With this conversation, happiness researcher Dr Gillian Mandich (@drgillianmandich) seeks to reframe our concept of happiness, understand the science behind joy, share practical strategies for building our "happiness muscle", and explain …

1
Special Guest: David Thurston of Butterfly Loft Salon + Danger Jones 39:12

3M ago39:12

39:12

In this episode, we welcome a VERY special guest, David Thurston, owner of Butterfly Loft Salon and founder and CEO of Danger Jones. David shares his journey into the salon industry, his insightful and inspiring stories about taking risks, and how Butterfly Circus created a monumental shift in the salon industry, building community and the power of…

1
Georgia Bell on The Impact of Mentorship and Continuing Education on Professional Growth (Rerun) 32:01

3M ago32:01

32:01

[294] Have you ever felt the life-changing impact of a mentor's guidance, wondered how to go from mastering individual skills to becoming a mentor yourself, or what it would take for you to be able to work with an industry leader you've looked up to for years? In this episode, hear real-life professional stories highlighting the importance of empat…

1
Hunter Donia on Building the Clientele of Your Dreams, Insights Gained From Adversity (Rerun) 26:09

3M ago26:09

26:09

[293] What if failure was the key to your success? Whether you're a seasoned beauty pro or just starting out, Hunter Donia's (@hairbyhunty) experience of rebuilding a clientele after relocating to a new area underscores the importance of adaptability and continuous learning. In this episode, learn more about how and why, despite initial confidence …

1
Client Shaming, Building Trust, and Your Salon Brand 13:44

3M ago13:44

13:44

In this episode, Nina revisits 'your content is your marketing', emphasizing the importance of creating content that aligns with your specific salon brand and audience. There is a big difference between marketing for local salon clients versus marketing as industry influencers, and to be effective, content needs to be relatable and valuable to your…

1
Stefania Rossi & Kelly Shaw on Dreaming Big, Acting Bold and Redefining Success (Rerun) 1:01:00

3M ago1:01:00

1:01:00

[292] What happens when a successful corporate executive chances everything on a failing beauty salon? What happens when you reach the point of no return, when you know things have to change? Stefania Rossi (@stefaniarossirecruitment) and Kelly Shaw's (@kellyshawme) journeys are tales of bold decisions and transformative leadership. In this episode…

1
Independent Stylist + Educator Insights: Amanda Harsche, Forma Collective Salon + Danger Jones 27:09

4M ago27:09

27:09

In this episode, we welcome Amanda Harsche, an independent stylist, educator, and content creator from Denver, Colorado to the pod. Amanda shares her journey to becoming a hairdresser, despite initial resistance from her parents, how she built a salon clientele in a small town, authenticity and simplicity in creating content, and her unwavering com…

1
Growing Your Salon Business Without Relying Solely on Social Media 19:57

4M ago19:57

19:57

In this episode, Nina dives into how salons can grow without depending solely on social media. We talk about the importance of understanding how different marketing strategies fit different types of businesses, like not confusing influencer and content creator marketing strategies with your local salon business marketing strategies. We discuss the …

1
Salon Owner Insights: Brenda Amaral of Gwen Mireille Salon & Spa + True Hair Education 41:24

4M ago41:24

41:24

In this episode, Nina welcomes back Brenda Amaral, owner of Gwen Mireille Salon & Spa in Raynham, Massachusetts, and founder of True Hair Education. Brenda shares her journey transitioning from booth renter to an employment-based salon owner, emphasizing the importance of overcoming fears and regrets. She speaks about her early challenges in leader…

1
Let’s Catch Up: Creative Slumps, Content Creation, Seeking Context 20:59

4M ago20:59

20:59

In this episode, Nina shares some thoughts about creative slumps in content creation including a process to work through your slump. We talk about the importance of genuine connections and the struggle with passive content consumption, the difference between creating content for marketing your business and influencers who create content as a busine…

1
Salon Owner Insights: Sean Paisant of Entrust Hair 33:47

5M ago33:47

33:47

In this episode, Nina welcomes Sean Paisant, Owner of Entrust Hair in Portland, Oregon, and seasoned haircutting educator. Sean shares his journey of building, leading, and growing Entrust Hair over the past 14 years, the origins of Entrust, the shift from an employment-based to a lease-based salon model, the importance of focusing on community and…

1
ENCORE EPISODE: What To Do When Your Salon Business Is Slow 26:37

5M ago26:37

26:37

Originally aired January, 31, 2024 In this episode, Nina shares some thoughts about the 'everyone is slow' narrative being shared on the salon industry socials. The fact is, not everyone is slow, busy, sad, happy, or anything. This is another example of black-and-white thinking, coupled with remembering the algorithms can be deceiving and distracti…

1
Nina L. Kovner on Overcoming Codependency: Building Stronger Leadership and Healthier Boundaries (Rerun, Part 2) 37:31

5M ago37:31

37:31

[291] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

1
Nina L. Kovner on Overcoming Codependency: Building Stronger Leadership and Healthier Boundaries (Rerun, Part 1) 53:00

5M ago53:00

53:00

[290] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

1
Salon Owner Insights: Stacey Rackham of Mint Hair Crafting Salon + Melt Head Spa 30:27

5M ago30:27

30:27

In this episode, Nina welcomes back Stacey Rackham, leader and owner of Mint Hair Crafting Salon in Ferndale, Michigan. They dive right into Stacey's new concept, Melt, which focuses on scalp care and head spa experiences inspired by Japanese wellness techniques. Stacey discusses her journey of creating the Melt head spa experience, the challenges …

1
James Parnell on Conscious Productivity: Rethinking Time, Energy and Fulfillment (Rerun, Part 2) 42:27

5M ago42:27

42:27

Productivity isn't just about finding more time; it's about better allocating the time we have. In part two of this episode with James Parnell, Founder of the Wellbeing Gym, we explore ways to leverage neuroscience and circadian rhythms for enhanced alertness, deep thinking and, ultimately, a more fulfilling life away from the concept of "Total Wor…

1
James Parnell on Conscious Productivity: Rethinking Time, Energy and Fulfillment (Rerun, Part 1) 49:04

5M ago49:04

49:04

Making meaningful progress towards goals shouldn't come at the expense of living a fulfilling life. And yet, far too often, we find ourselves stressing over how there are never enough hours in the day. Either that, or we succumb to the endless cycle of procrastination. What if there was a way to unlock your true productive potential without sacrifi…

1
The Year of Perspective for The Salon Industry: Adapting to New Salon Realities 33:49

6M ago33:49

33:49

In this episode, Nina revisits the January 2024 episode on perspective for the salon industry, and reflects on significant global and consumer trends impacting the salon industry from 2023 to 2024, emphasizing the importance of providing care, building trust, and creating value for salon clients. We dive into topics ranging from customer psychology…

1
Katie Godfrey on Franchising as a Strategy for Growth (Rerun) 29:10

6M ago29:10

29:10

Through a candid conversation highlighting some of the complexities of growing a business in the salon industry, discover why franchising might be the growth strategy you need. Contrasting the traditional method of opening multiple locations with real-life examples and Katie's own experiences, this episode rerun digs into the specifics of what make…

1
Salon Owner Insights: Danielle Green of Radically Curly Salon 30:47

6M ago30:47

30:47

In this episode, Danielle Green, the owner, and creator of Radically Curly Salon, an employment based salon in Las Vegas returns to the pod. We discuss Danielle's recent move to a large salon from a quad salon suite, to accommodate her growing clientele and team. Danielle shares the journey and motivations behind creating the Radically Curly Salon …

1
Elevated Salon Prices Require Elevated Salon Experiences 15:03

6M ago15:03

15:03

In this episode Nina dives deeper into a recent Reel they shared on the connection between your salon brand, your salon experiences, and your salon prices. When your prices are aligned with the experience you deliver, and you’re attracting salon clients who see value in the experience for the price, you are good. When your salon prices are out of a…

1
Salon Owner Insights: Kristen Peckich of La Pomponnee Salon 28:35

6M ago28:35

28:35

In this episode, Nina sits down with Kristen Peckich, the owner of La Pomponnee Salon in Pittsburgh, Pennsylvania. We discuss Kristen's 32 years as the owner and leader of an employment-based salon, her unusually low turnover of team members and clients, her salon leadership philosophy, lessons learned, and transitioning from working behind the cha…

1
Online Discourse and Its Impact on Your Salon Brand and The Salon Industry 20:30

6M ago20:30

20:30

In this episode, Nina revisits a conversation around our collective loss of perspective as an industry thanks to the algorithms on social media feeding into our fears and insecurities by amplifying the most enraging pieces of content. Remember, your content is your marketing, and what you choose to engage with online has a direct impact on your sal…

1
Non-Competes, Building Trust and Your Salon Brand 17:15

7M ago17:15

17:15

In this episode, Nina talks about the recent ban on non-compete agreements in the US and why that’s awesome news for the salon industry in creating a positive and supportive environment for your salon team members, focusing on building trust through clear communication, expectations, and shared vision. Nina also talks about how this new ruling is d…

1
Generational Discourse: A Tale As Old As Time 20:29

7M ago20:29

20:29

In this episode, Nina share insights on generational discourse drawing from their own experiences as a young hairdresser and marketer, the importance of listening to different generations and their perspectives, and how it applies to both your salon business and life and shares some tips from a blog they wrote in 2013 on how to be a more empathetic…

1
The Trouble with Comparing Your Salon Brand To The One Down The Street 13:56

7M ago13:56

13:56

In this episode Nina dives into the trouble with comparing your salon brand to the one down the street, revisiting a Passion Squared blog post from 2014 on the importance of having clarity around your own salon brand story, marketing strategy which includes your salon pricing, your business objectives, desired outcomes, overhead, and all the things…

1
How Salon Clients Find You Online and The Missing Context of Charging Your Worth 20:01

7M ago20:01

20:01

In this episode, Nina dives into a few key actions that can have an immediate impact on your salon business and brand. New salon clients find you via search, whether it be through search engines, voice, AI, referral platforms or the socials. Every word matters, which means your captions are more important than ever. In this episode I share an exerc…

1
Let's Catch Up: Repurposing Content, Healthy Boundaries, Walls, Salon Service Discounting And More 19:36

8M ago19:36

19:36

In this episode on the pod, Nina comes to you for a little catch up after being under the weather this month to celebrate Passion Squared's 12th birthday, dive into respurposing content, navigating sick days with salon clients, healthy boundaries vs. walls in your salon business, and some things to consider before discounting your salon services wh…

1
Erin Raber on Pin-Up Curls’ Transformative Journey From Slow to Flywheel Growth (Rerun) 45:30

8M ago45:30

45:30

[286] In this episode rerun, salon owner & educator Erin Raber (@theculturecurl) walks us through the evolution of her salon's brand identity, how she redefined her marketing strategy to attract her ideal clientele and the clarity that comes with a focused marketing vision. Pin-Up Curls' transformative journey from slow to flywheel growth is a powe…

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