Best Riding Unicorns Productions Podcasts (2024)

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S8EP5 - Edwina Johnson, GM @ MoneyGram International 44:18

2h ago44:18

44:18

Edwina Johnson is the General Manager of MoneyGram Online International, responsible for overseeing the company’s digital consumer business outside of North America. In this episode of Riding Unicorns, Edwina joins James Pringle and Hector Mason to talk about her diverse career, ranging from working with startups to corporate roles, as well as her …

1
S2E18 The Customer is NOT Always Right 48:25

19h ago48:25

48:25

Companies like Amazon and Costco who pride themselves on customer service conditioned consumers (me and you) to think that customers are always right - but, are they? In the faceless world of software, customer demands can be brutal, leading to soul crushing and demoralizing support. Training your customers to respect your team and product sets the…

1
S8E4 - Paul Yacoubian, Founder & CEO @ Copy.ai 1:03:57

14d ago1:03:57

1:03:57

Paul Yacoubian is the Founder and CEO of Copy.ai, a company revolutionising the way businesses create marketing and sales copy by automating workflows with AI. Founded in 2020, Copy.ai initially helped distribute the value of GPT-3, but has since expanded to build an enterprise product streamlining go-to-market efforts for companies globally. In th…

1
S2E17 You Pay Peanuts, You Get Monkeys 35:37

15d ago35:37

35:37

15 years ago, Dropbox spread like wildfire with their freemium product and that gave us the impression that free = more users. It deluded companies to think that giving something away for free is a go-to-market strategy, when it’s far from that. Giving away something for free has many negative implications that aren’t often talked about. The most i…

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S8E3 - Charles Wells, Founder & CEO @ HelloSelf 51:43

29d ago51:43

51:43

Charles Wells is the Founder and CEO of HelloSelf, a technology business focused on personalised psychological advice aimed at self-betterment. In this episode, Charlie joins hosts James Pringle and Hector Mason to discuss his eclectic career in marketing, charity, angel investing, and entrepreneurship, as well as the story behind HelloSelf. The bu…

1
Nala | Undies, Inclusivity & Viral Campaigns with founder Chloe de Winter | Ep 98 44:33

29d ago44:33

44:33

Chloe de Winter is the co-founder of Nala, a wildly better underwear brand that has gained a cult following for its comfortable and affordable bras and undies. Nala is dedicated to creating sustainable, stylish underwear that doesn't compromise on comfort or design. Using bio-based fabrics and ethical practices, the brand caters to all genders and …

1
S8E2 - Simon Mellin, Founder & CEO @ The Modern Milkman 43:52

1M ago43:52

43:52

Simon Mellin is the Founder and CEO of The Modern Milkman. Their business started as a local milkround inspired by David Attenborough's Blue Planet and the need to reduce plastic waste. In the space of a few short years, they've grown from four friends and a truck to a vast network of milkmen and women working tirelessly to reduce consumer waste. …

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S2E16 Our $130k Mistake in Affiliate Marketing 35:43

1M ago35:43

35:43

If you have a great product and offer a commission for people to promote it, they’d happily do it and you’d just make money, right? Not so fast… On this episode, Melissa and Todd recount the painful memories of spending $130k on affiliate marketing over 10 months; an experience Melissa considers the “biggest financial mistake she’s made in her care…

1
S8E1 - David Jarvis, CEO @ Griffin 44:44

1M ago44:44

44:44

David Jarvis is the Co-Founder and CEO of Griffin. Griffin puts the bank in Banking as a Service. They combine the secure, regulated infrastructure of a bank with the speed and power of modern software into one powerful full-stack BaaS platform. Their goal is to empower companies to embed banking into their products quickly and safely. With purpos…

1
Jessica Maguire | Science of the Nervous System, Embracing Awe, Nature’s Healing Power, Leading Through Co-Regulation, Shifting our Sense of Self with Jessica Maguire | Ep 97. 1:12:25

1M ago1:12:25

1:12:25

Jessica Maguire is an internationally published author, TEDx speaker, and leading nervous system educator who has impacted over 15,000 students worldwide. With a Master’s in Physiotherapy and nearly two decades of experience, Jessica has pioneered a global movement in nervous system education. Through her innovative approaches, Jessica provides cle…

1
Wandering Folk | Journey of Art and Adventure, Sustainable Fabrics and Production, Maintaining A Creative Practice Amongst Business and Motherhood with Founder Sharnee Thorpe | Ep 96 46:14

2M ago46:14

46:14

Sharnee Thorpe is the creative entrepreneur and renowned print designer behind Byron Bay's beloved brand, Wandering Folk. As the founder, owner, and creative director, Sharnee's passion for creating premium picnic essentials has captivated adventure and art lovers worldwide. Her love for nature and exploration blossomed early, leading to a life enr…

1
S2E15 How We Decided on Our Roadmap 45:37

2M ago45:37

45:37

Everyone says you need to measure everything so you can make data-driven decisions on your product. That's exactly the strategy eWebinar DID NOT follow, especially when there's not going to be enough data when you don't have enough users. On this episode, Melissa and Todd shares how they decided on priorities even before having a significant custom…

1
S7E15 - Mike Soutar, Co-Founder of Shortlist Media 54:04

2M ago54:04

54:04

Mike Soutar worked in the media and entertainment industry since the mid-1980s, starting as a magazine journalist and editor before becoming a Publisher and Managing Director working across print, digital, and broadcast platforms in the UK and America. In 2000 Mike joined the Board of Britain’s largest magazine publisher, IPC, and was part of the B…

1
Great Wrap | Securing Startup Funding, Tackling 150,000 Tonnes of Plastic Stretch Wrap, Becoming AFR Sustainability Leaders, Being Science & Technology Driven with Founder Julia Kay Ep 95. 37:29

2M ago37:29

37:29

Founded by Julia and Jordy Kay, Great Wrap is leading the charge with innovative solutions to tackle the staggering 150,000 tonnes of plastic stretch wrap dumped into our landfills annually. Recently awarded B Corp Certification and recognised with numerous awards including as a Category Innovator in the AFR Sustainability Leaders List Great Wrap s…

1
S7E14 - George Henry, General Partner @ LocalGlobe & Latitude 49:44

2M ago49:44

49:44

George Henry is a General Partner at LocalGlobe. LocalGlobe is a venture capital firm that focuses on seed and impact investments. They have seeded impactful founders since 1999 at places like Citymapper, Improbable, Lovefilm, Moo, Wise, and Zoopla. They invest in startups selling to consumers, small businesses, and enterprises. They are lean, data…

1
Jasmine Daly | Building Purpose-Driven Brands, Inspiring Community Engagement, Staying Motivated in Tough Times, Growing Ingrained Foundation | Ep 94. 1:01:25

3M ago1:01:25

1:01:25

Jasmin Daly is the Executive Director of Ingrained Foundation, a not-for-profit funding platform taking an interconnected and collaborative approach to improving social and environmental wellbeing. Based on Bundjalung Country (Northern NSW), Ingrained has donated over $2 million in the last 5 years to focus on resilience, well-being, inclusion, div…

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S7E13 - Richard Anton, General Partner @ Oxx 44:21

3M ago44:21

44:21

Richard Anton is the Co-Founder and General Partner at Oxx. Oxx partners with the most promising European B2B software companies at the scale-up stage. As a specialist SaaS investor, Oxx provides each entrepreneur with a support system of unique specialist expertise and network, and a culture of unfaltering partnership and absolute conviction. The …

1
Fluff | Growing a Global Skincare Brand, Beauty vs the Beauty Industry, Challenging Overconsumption, Celebrating Natural Beauty with Founder Erika Geraerts | Ep 93. 1:03:11

3M ago1:03:11

1:03:11

Erika Geraerts is the founder of cult beauty brand Fluff. Fluff was created in 2018 as an antidote to the current beauty industry narrative, for anyone who thinks that the world doesn't need more products, just better products, and responsible, transparent messaging. Their products are all about keeping it simple: good for your skin, your thoughts,…

1
S2E14 10 Go-to-Market Strategies that Didn't Work 34:14

3M ago34:14

34:14

Running a startup is a lot of throwing things against the wall to see what sticks (and what doesn't). The hard truth is, majority of things you do won't work...but you need to do them anyway to find the few things that do. On this episode, Melissa and Todd dives into the 10 go-to-marketing strategies that didn't work for them, why, and what they le…

1
The Dirt Company | Zero to 100,000 Customers, Cleaning up Laundry, Less is Best Approach, Unicorns vs Lemonade Stands, Creating Australia's First Circular Packaging Brand with Founder Frankie Layton ... 1:10:19

4M ago1:10:19

1:10:19

Frankie Layton is the founder of The Dirt Company, Australia’s first circular packaging brand. Frankie’s passion for sustainability began while working on superyachts, witnessing ocean waste. With a background in strategic consulting, she launched The Dirt Company to tackle household product packaging waste. Since 2017, The Dirt Company has gained …

1
S7E12 - Tim Creswick, CEO @ Vorboss 50:54

4M ago50:54

50:54

Tim Creswick is the CEO and Founder of Vorboss. Vorboss is a dedicated fibre network and internet service purpose-built for the needs of London’s most demanding businesses. They are the only internet service provider that offers 10Gbps as a minimum—meaning that their network can cope with the demands of the most data-hungry businesses for the next …

1
S2E13 Owning SEO When Marketing Agencies Suck 47:25

4M ago47:25

47:25

In the last 13 years, Melissa has worked with over 10 marketing agencies/contractors to execute a content strategy. Most couldn't deliver on their promise. It was incredibly frustrating. You may have experienced something similar. The vicious cycle went something like this: → Hire company experienced in digital marketing for min 3-6 months → Get pr…

1
S7E11 - Oana Jinga, Co-Founder @ Dexory 42:11

4M ago42:11

42:11

Oana Andreea Jinga is a CCO and Co-founder of Dexory. They develop robotics and AI logistics solutions to drive better business decisions. Through their DexoryView platform, they automate data collection and build real-time fed digital twin technology that unlocks insights across all levels of warehouse operations. Oana joins James Pringle and Hect…

1
S2E12 Staying Super Duper Lean 45:12

4M ago45:12

45:12

Melissa and Todd talks about how they stay super lead as a bootstrapped startup, how they decide what to and what not to spend money on, and how to avoid money mistakes they've made in the last few years. Takeaways: • What "lean" means especially for bootstrapped startups • The importance of optimizing cost versus being cheap • What to spend money …

1
S7E10 - Gareth Jefferies, Partner @ RTP Global 50:36

5M ago50:36

50:36

Gareth Jefferies is a Partner at RTP Global, a global, early-stage venture capital firm, backing ambitious founders who are reshaping the world with technology. Their track record speaks for itself; over 110 investments worldwide, with one in 10 becoming multi-billion dollar companies including Datadog, DeliveryHero, and Cred. Gareth joins James Pr…

1
S2E11 Leveraging Customers to Sell Our Product 41:01

5M ago41:01

41:01

Melissa and Todd talks about how (and why) they leveraged their best customers to sell and market eWebinar by using the language they used to describe value propositions and how the product solves their problems. Takeaways: • The moment Melissa realized 1on1 sales was never going to cut it • How to extract the best product marketing language from y…

1
S7E9 - Akshat Goenka, Partner @ Moonfire 53:35

5M ago53:35

53:35

Akshat Goenka is a Partner at Moonfire. Enabling European entrepreneurs to dream big and execute fully on their bold ideas at the very earliest stages of their journeys is Moonfire’s passion and cause. Moonfire can help entrepreneurs at the very start of their journeys to create the right foundations to drive growth exponentially. Moonfire lights a…

1
S2E10 Importance of Founder-Led Sales 58:40

5M ago58:40

58:40

Founder-led sales is the ONLY way to get your startup off the ground. If you can't sell your own product, how can you expect someone else to? On this episode, Melissa digs into why every founder needs to be the first to sell their product, and how anyone can learn how to sell today. Takeaways: • Where to find your first set of prospects to sell to …

1
S7E8 - Sam Ettelaie, Co-Founder & CIO @ Thema 44:56

6M ago44:56

44:56

Sam Ettelaie is the Co-Founder and CIO at Thema, Europe's strategic LP for emerging fund managers. They act as a strategic cornerstone limited partner, writing first tickets of up to £5m, offering operational and regulatory support. Sam joins James Pringle and Hector Mason to discuss building long-term defensibility, knowledge vs operational edge, …

1
S2E9 Product Launched, Now What? 44:48

6M ago44:48

44:48

Launching eWebinar after 18 months was a huge milestone, but then what? On this episode, Melissa and Todd discuss what it was like to wake up from the dream that if you build it, they'll come. Spoiler alert: That didn't happen. Takeaways: • When reality set in after months of daydreaming • Product assumptions that worked and didn't work • Initial u…

1
S7E7 - Callum Taylor, Head of ITV AdVentures Ignite @ ITV 44:42

6M ago44:42

44:42

Callum Taylor is the Head of ITV AdVentures Ignite, they are here to help startup and scaleup brands begin an ongoing journey into the exciting world of TV - not as simply a media owner, but as a business partner. Hosting some of the nation’s favorite shows and offering unrivaled reach, advertising on ITV will supercharge your brand's growth - unlo…

1
S2E8 Launching Our MVP and Converting 85% of Trials 38:06

6M ago38:06

38:06

Melissa and Todd dive into the thrilling and nerve-wracking experience of launching eWebinar's MVP. While many people see product launches as the end goal and celebratory occasion, Melissa explains why it's often more stressful instead because that's when the dreams you've sold become reality. They reminisce about getting stuck in a never-ending ra…

1
S7E6 - Johannes Weber, Founding Partner @ Ananda Impact Ventures 43:59

7M ago43:59

43:59

Johannes Weber is the Founding Partner at Ananda Impact Ventures, the leading impact venture capital fund with a pan-European investment remit, managing ca. €200 million in four Core Impact Funds, with backing from notable institutional and private investors. They back technology businesses committed to having a positive impact that answers the mos…

1
S2E7 Coming Up With Our Business Model and Price Point 52:50

7M ago52:50

52:50

Melissa and Todd discuss how they established eWebinar's pricing model, focusing on aligning their business strategy with their lifestyle goals and market approach. Melissa shares insights from her past ventures, highlighting her shift towards a product-led strategy to ensure the business supports a hands-off lifestyle, avoiding the demanding natur…

1
S7E5 - Meri Beckwith, Co-Founder @ Lindus Health 44:28

7M ago44:28

44:28

Meri Beckwith is a Co-Founder at Lindus Health. Their mission is to accelerate clinical trials, so patients can benefit from new treatments sooner. They are an anti-CRO running radically faster, more reliable clinical trials for life science pioneers. They do this thanks to a commercial model that aligns incentives (fixed-priced quotes per study, w…

1
S2E6 Going from Idea to Product Launch in 16 Months 49:38

7M ago49:38

49:38

When Melissa first went to Todd with the idea of eWebinar, he wasn't immediately convinced the product was solving a much needed problem. She engaged him as a contractor to write the first version of the website which started with competitive research. During that process, he grew passionate about the idea because he identified a gap in the market …

1
The Ideas Bodega | Living a Creative Life, Generating New Ideas, Leading Creative Teams, Inspiring Innovation, Overcoming Creative Barriers with Founder Nicole Velik | Ep 91. 1:22:19

8M ago1:22:19

1:22:19

Nicole Velik is a leading speaker, facilitator, and trainer in innovation and creativity. As the founder of The Ideas Bodega and the host of the podcast Creativity Unpacked, as well as CreativeMornings Sydney, she has dedicated herself to demystifying creativity and making it accessible to everyone. With a background in advertising, including stint…

1
The Beautiful Bunch | Launching A Social Enterprise, Embracing Kindness in Business, Empowering Young Refugee Women, Building Inclusive Workplaces with Founder Jane Marx | Ep 90. 1:12:52

8M ago1:12:52

1:12:52

Jane Marx is a social entrepreneur committed to empowering marginalized women through meaningful employment. Amidst the pandemic, she founded The Beautiful Bunch, focusing on supporting young women from refugee backgrounds facing barriers to work. Join us for an honest discussion on the challenges and triumphs of launching and running a social ente…

1
S2E5 Recruiting a Top 1% Cofounder and CTO 1:10:52

8M ago1:10:52

1:10:52

David, eWebinar's CTO and Cofounder, floated around for 2 years as a fractional CTO before joining the company. Previous to that, he was the cofounder for a New York telecomm startup that raised $10m, but shut down after they failed to find enough traction after 4 years to continue raising capital. Melissa shares David's story and what his mindset …

1
S7E4 - Leila Zegna & Chrys Chrysanthou @ Kindred Capital 52:35

8M ago52:35

52:35

Chrys Chrysanthou and Leila Zegna are General Partners at Kindred Capital. At Kindred, they align their ambitions and achievements with their portfolio - in structure and in spirit. Every entrepreneur they invest in becomes a co-owner of the fund and they call it ‘equitable venture’. They invest early and work with their community of founders and a…

1
Brooke Franklin | Lessons from Growing Lululemon, Cotton On & TOM Organic, 8-Step Framework To Scale Product Brand Growth, Key Differences Between Startups & Big Business, Managing Work with Kids | Ep ... 37:39

8M ago37:39

37:39

Brooke is a powerhouse in the product industry. She spent six years helping scale lululemon, where she managed stores, led operations, and eventually oversaw $100 million in retail stores as the Australia/NZ Area Director. She went on to become the Country Manager of Cotton On managing over 200 stores and more than $250M in sales. From there she mo…

1
S2E4 Building a Founding Team with Limited Resources 1:00:36

8M ago1:00:36

1:00:36

Contrary to popular belief, you don't need to have a cofounder to start a company. But, that may work for or against you if you're a business cofounder, depending on whether or not you have the technical chops (or lead on your side) to manage a development team. After two previous startups, Melissa was sick of (not doing a good job) managing engine…

1
S7E3 - Suranga Chandratillake, General Partner @ Balderton Capital 43:39

9M ago43:39

43:39

Suranga Chandratillake is a General Partner at Balderton Capital; a multistage venture firm with more than two decades of experience supporting Europe’s best founders from Seed to IPO. They have both early and growth funds and invest across the technology sector. Suranga joins James Pringle and Hector Mason to share strategies for creating new proc…

1
S2E1 Welcome to Our Journey to $1M at eWebinar 5:33

9M ago5:33

5:33

Hey there! It's Melissa, and I'm the Cofounder and CEO of eWebinar. At the time of this recording, we’d just crossed $1m ARR, 36 months after product launch. In the last 1.5 years posting on LinkedIn about my experiences bootstrapping three startups, I noticed that the stories that get the most engagement are the ones that gave people a window into…

1
S2E3 Why Bootstrapping Over Venture Capital Funding 1:02:18

9M ago1:02:18

1:02:18

People think bootstrapping is a financial decision, when it's really a lifestyle choice. Read that again. In this episode, Melissa talks about the reasons behind choosing to build eWebinar as a lifestyle company and how that shapes every decision they make from how they operate, to who they hire, to company culture. Melissa and Todd discuss the ben…

1
S2E2 Picking 1 Idea Out of 1000 58:35

9M ago58:35

58:35

Melissa founded eWebinar two months after her last startup (real estate SaaS software) was acquired. This episode is the origin story of eWebinar: how she finally settled on eWebinar vs all the other ideas she had, and why she was determined to bootstrap this startup over raising venture capital. Melissa talks about the importance of choosing an id…

1
Nala | Undies, Inclusivity & Viral Campaigns with Founder Chloe de Winter | Ep 98 44:33

9M ago44:33

44:33

Chloe de Winter is the co-founder of Nala, a wildly better underwear brand that has gained a cult following for its comfortable and affordable bras and undies. Nala is dedicated to creating sustainable, stylish underwear that doesn't compromise on comfort or design. Using bio-based fabrics and ethical practices, the brand caters to all genders and …

1
S7E2 - Dinika Mahtani, Partner @ Cherry Ventures 49:16

9M ago49:16

49:16

Dinika Mahtani is a Partner at Cherry Ventures; an early-stage venture capital firm led by a team of entrepreneurs with experience building fast-scaling companies such as Zalando and Spotify. The firm backs Europe's boldest founders, usually as their first institutional investor, and supports them in everything from their go-to-market strategy and …

1
S7E1 - Amon Ghaiumy, Co-Founder & CEO @ Ophelos 44:42

9M ago44:42

44:42

Amon Ghaiumy is the Co-Founder and CEO of Ophelos; a fintech startup with unique technology that uses machine learning and behavioural science to get people debt-free and organisations paid back. Amon joins James Pringle and Hector Mason to discuss how he started Ophelos, the existing debt collection industry situation, the founder experience in th…

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Of Kin | Daring Leadership Decoded, 4 Critical Skills Courageous Leaders Embody, Power of Vulnerability, Role of Self-Compassion in Rising Strong with Founder Kylie Lewis | Ep 88. 1:10:37

11M ago1:10:37

1:10:37

Kylie Lewis is a Leadership Developer and Founder of Of Kin, a training organisation specialising in building brave leaders and courageous cultures. She is a certified executive coach, psychological safety practitioner and facilitator of Dr Brené Brown’s curricula on courage, vulnerability, shame and resilience (The Daring Way™ & Dare To Lead™), an…

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