Hi Everyone! My name is Thomas Schreiber and Welcome to Creator Ops. The goal of this show is to educate you on becoming a great operator in the creator economy. As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the COO’s or the #2’s who help with sponsorships, content strategy, finances, product development and a whole lot more. We’ll interview the industry's best operators & understand how they’re shap ...
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a climbing podcast
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Strata Studios is the best resource to help you grow your PT or OT Clinic. We're the only single EMR platform & Revenue Cycle Management Service for Physical, Occupational, and Speech Therapy practices that helps you achieve a 99.99% reimbursement rate. Book a call with our team today 👉 stratapt.com
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The Coach’s Road is hosted by Derek Read and Rick Schreiber, ice hockey coaches based in the US and Germany. In this show we discuss topics that a well-rounded and successful coach needs to know in order to develop people, athletes and players. Coaching is not just about the championships or wins and losses, it is first and foremost about developing humans. Every coach has a different road, and we hope to provide information and insights to help you find the right directions for yourself. We ...
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Official podcast of the Corpus Christi Hooks Baseball Club, Double-A affiliate of the Houston Astros.
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Hillary Clinton sits down for candid, in-depth, and sometimes hilarious conversations with people she finds fascinating. With help from her guests, Hillary will tackle the topics that shape our lives, from faith to the pressing political issues of our time to cooking tips for the cooking-challenged.
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#061: Policy changes that will affect every PT clinic (Feat. Dana Strauss)
43:33
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On this episode of Strata Stories, we talk with Dana Strauss Senior Director of Government Affairs at CVS Health We dive into: - How to position your clinic to capitalize on the policy changes taking place over the next few years - Advocating for the PT profession and staying informed - Missed opportunities for physical therapists in policy advocac…
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The Rise of Creator-Driven Healthcare (Feat. Jen Pearson, COO Dr. Mary Claire Haver)
43:21
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On this episode of Creator Ops we discuss the rise of creators within healthcare with Jen Pearson, COO of Dr. Mary Claire Haver) If you have any questions, comments or feedback send us an email: hello@creatoropsmedia.comBy Thomas Schreiber
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#060: Why the best PT clinics are building this revenue stream (Feat. Justin Stiver)
30:59
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to make money outside of one-on-one patient care 2. The Power of creating on YouTube 3. The best strategy for attending PT conferences Connect with Justin on LinkedIn here! Check out The Active Adult here! Strata Stories are conver…
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#059: Strata Stories- Don't build your PT clinic this way (Feat. Colin Rigney)
44:34
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On this episode of Strata Stories, we talk with Colin Rigney, Business Partner @ Modern Physical Therapy And Sports Medicine in Arizona We dive into: 1. Why you shouldn’t build your clinic solely around Medicare 2. Knowing your practice's strengths and how to market them 3. The importance of standardization and systems 4. How to connect with patien…
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Enormocast 290: Hayden Jamieson -Through the Valley of Darkness
1:26:56
1:26:56
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On Episode 290 of the Enormocast, I sit down in a cool, dark hotel room on a bright and HOT day in Lander, WY with bigwall climber, Hayden Jamieson. Hayden and I both slumped into our chairs after escaping the 100 degree day outside and tried to gather ourselves for the interview, and that’s when … Continue reading "Enormocast 290: Hayden Jamieson …
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#058: Strata Stories -The Science Behind Patient No-Shows (Feat. Michael Silva)
34:37
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On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant We dive into: 1. The Science Behind Patient No-Shows 2. Hospitality vs Customer service 3. The importance of differentiating through patient experience 4. How devices like the Apple Watch, Whoop, and Oura Ring can help deliver better patient care…
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Investing in Creator Businesses with Christine Moran (Head of Creator Partnerships @ Electrify)
42:48
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On this episode of Creator Ops we discuss investing in creator businesses with Christine Moran, the Head of Creator Partnerships at Electrify Video Partners If you have any questions, comments or feedback send us an email: hello@creatoropsmedia.comBy Thomas Schreiber
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#057: Strata Stories - How Artificial Intelligence will Change the PT Industry (Feat. Tony Maritato)
29:16
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On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions We dive into: 1. How AI can positively impact the PT Industry 2. Understanding the liabilities that come with AI 3. And how healthcare & technology can build a more efficient partnership together Connect with Tony on LinkedIn here! Strata Storie…
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Building Jomboy Media: The Future Of Sports Media with COO Courtney Hirsch
45:30
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On this episode of Creator Ops we discuss the future of sports media with Jomboy COO Courtney Hirsch! If you have any questions, comments or feedback send us an email: hello@creatoropsmedia.comBy Thomas Schreiber
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On Episode 289 of the Enormocast, I connect to Nashville, TN to talk to climber and musician Smith Curry. Smith is one of the busiest session players in Music City on dobro and pedal steel. He also happens to be a veteran climber with big walls, first ascents, and alpine gnar under his harness-belt. Smith … Continue reading "Enormocast 289: Smith C…
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#056: Strata Stories - The Secret to Hiring & Retaining Great Therapists (Feat. Justin Stiver)
36:37
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to Hire and Retain Great Therapists at your Clinic 2. The importance of building a Continuing Education Program at your Clinic 3. Lastly, the effects of the FTC banning non-competes and what it means for the PT industry Connect wit…
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#055: Strata Stories - Why PT Clinics Fail (Feat. Rafi Salazar)
33:24
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On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness We dive into: 1. Identifying & mitigating choke points within your clinic’s cash flow 2. The importance of cash reserves 3. And why you MUST be thinking about diversifying revenue streams Connect with Rafi on LinkedIn here! Strata Stories ar…
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Enormocast 288: Don McGrath – The Vertical Mind Returns
1:05:58
1:05:58
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On Episode 288 of the Enormocast, I reunite with Don McGrath, the author of the book Vertical Mind. Don appeared nearly a decade ago on the podcast, and his book on the mindset of climbing has never left the conversion. Don has spent the last 10 years learning even more about overcoming the hurdles our … Continue reading "Enormocast 288: Don McGrat…
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#054: Strata Stories - The Next Generation of PT Clinic Models (Feat. Jake Irwin)
41:32
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On this episode of Strata Stories, we talk with Jake Irwin, the owner of Pro Performance PT. We dive into: 1. The advantages of paying clinicians on a per visit basis 2. Shifting the risk and reward from owners to therapists 3. Why every therapist is a sales person 4. Tactical advice on how therapists can generate clients for themselves 5. And last…
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#053: Strata Stories - How to Reduce No-Shows & Cancels in PT Clinics (Feat. Jerry Durham)
29:51
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On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into: 1. How to reduce no-shows and cancels FAST 2. Mastering the front-end sales process 3. How to make sure your PT’s don’t burn out and quit 4. And the importance of retention systems Connect with Jerry on LinkedIn here! Strata Stories…
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#053: Strata Stories - The Most Important Part of Starting a PT Clinic (Feat. Michael Silva)
56:56
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On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant We dive into: 1. Why Niching Down is A Golden Ticket to Growing a Practice 2. How to partner with CrossFit gyms, running clubs, and other parts of your local community 3. And How Michael motivated his staff by developing programs around their pas…
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Enormocast 287: Mo Beck – A Certain Version of Fine
1:29:41
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On Episode 287 of the Enormocast, I connect with Paraclimbing champion, Mo Beck. Mo was born with one hand, and her parents were determined to make sure she was ready for challenges of life like any other kid. When Mo ran into a camp counselor that told her that she didn’t HAVE TO climb if … Continue reading "Enormocast 287: Mo Beck – A Certain Ver…
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#052: Strata Stories - Accounts Receivable Mistakes to AVOID (Feat. Kaitlin Herzog)
29:28
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On this episode of Strata Stories, we talk with Kaitlin Herzog PT and Account Executive at Red Rock Diagnostics We dive into: 1. Accounts Receivable Mistakes to AVOID 2. When to outsource AR vs bring in-house 3. Diversifying revenue streams 4. The importance of knowing your financial numbers as a clinic owner Kaitlin starts the show off by explaini…
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#051: Strata Stories - Key Tips on Preparing to Sell Your Clinic (Feat. Amit Gaglani)
35:58
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On this episode of Strata Stories, we talk with Amit Gaglani founder of AG Management Consulting We dive into: 1. Creating an exit strategy for your PT clinic 2. Understanding the microeconomics of your market 3. Crafting the perfect buyer avatar 4. The importance of marketing yourself to buyers Amit brings over two decades of healthcare expertise,…
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Enormocast 286: Didier Berthod – Facing the World (Part 1)
1:27:48
1:27:48
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On Episode 287 of the Enormocast, I connect through to America’s hat with Swiss crack-master, Didier Berthod. You might have heard about Didier from his recent send of Cobra Crack. The media mentions Didier disappearing from climbing for 10 years, returning to slay the Cobra, yada, yada, but that Didier’s completion of the Cobra has … Continue read…
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Enormocast Tweener: Didier Berthod – Facing the World (Part 2)
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In the early 2000s, Didier Berthod was the best crack climber in the world, then he dropped out of climbing and essentially disappeared from the world. When we left Didier Berthod in Facing the World Part 1, he had emerged from monastic life, contacted the daughter he had never seen, and returned to climbing. In … Continue reading "Enormocast Tween…
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#050: Strata Stories - All Clinic Owners Should Track These Metrics (feat. Justin Stiver)
28:51
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. The key metrics Justin tracks throughout his 7 clinics (Check out his trailing 12-months template - download a copy for yourself HERE!) 2. How to track financial and clinical data 3. How frequently to review various metrics 4. Why shar…
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#049: Strata Stories - The Best Way To Monetize Your Expertise as a Therapist (Feat. Rafael Salazar)
31:33
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On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness We dive into: 1. The various ways to monetize your expertise as a therapist 2. How to motivate staff to create content 3. The importance of establishing a culture of consistency when it comes to creating content 4. When to fire a therapist a…
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#048: Strata Stories - How to Build Your First SLP Clinic - Lessons Learned & Mistakes to Avoid (Feat. Lauren Meffen)
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On this episode of Strata Stories, we talk with Lauren Meffen Owner of Wildflower Therapy and Head Neck Rehab. We dive into: 1. Lessons learned from building Lauren’s first clinic 2. Balancing personal life and work life 3. The benefits of being transparent with your staff 4. Why you should be careful not to grow TOO fast 5. And how to create a can…
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Hi Everyone! My name is Thomas Schreiber and Welcome to Creator Ops. The goal of this show is to educate you on becoming a great operator in the creator economy. As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the COO’s or the #2’s who help with sponsorships,…
…
continue reading
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Enormocast 285: Nico Favresse – Mad to Live
1:38:27
1:38:27
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On Episode 285 of the Enormocast, after long last, I connect with Belgian rock-climber and alpinist, Nico Favresse. Nico is certainly a contender for the most experienced expedition rock-climber of all time. Perhaps only rivalled by his ubiquitous partner, Sean Villanueva-O’Driscoll? Nevertheless, Nico is an all-arounder who has tackled the biggest…
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#047: Strata Stories - Eliminate Cancellations at Your Clinic (Feat. Jerry Durham)
38:15
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On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into: 1. Jerry shares his takeaways from The Graham Sessions 2. Why PT assistants are the most undervalued resource 3. Evaluations vs Treatments - Why we need to rethink the physical therapy model 4. How to handle cancellations and cancel…
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#046: Strata Stories - How to Renegotiate Payer Contracts for PT Clinics (feat. Justin Stiver)
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to renegotiate payer contracts for PT clinics 2. The best ways to get in contact with insurance companies 3. And why you must have data in order to renegotiate Strata Stories are conversations between Strata's CEO, Paul Singh, and …
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#045: Strata Stories - How to Create a Hiring Process at Your Clinic (feat. Megan Donaldson)
38:25
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On this episode of Strata Stories, we talk with Megan Donaldson, PT and Department Chair of Rehab Sciences at MUSC We dive into: 1. How to create a hiring process at your clinic 2. Why you need a hiring rubric 3. What types of questions to ask during an interview 4. And the importance of investing in employee growth Strata Stories are conversations…
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#044: Strata Stories - The Most Overlooked Part of Running a PT Practice (feat. Daniel Hirsch)
38:08
38:08
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On this episode of Strata Stories, we talk with Daniel Hirsch, CEO Risk & Compliance Analytics We dive into: 1. The importance of having the correct risk and compliance documents in place 2. Why you must invest in OSHA manuals, HIPA manuals, and other documents that are specific to your clinic 3. And finally the risks of social media. Daniel starts…
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#043: Strata Stories - Unlock Additional Revenue Streams with Cash-Based Services (feat. Dave Kittle)
45:57
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On this episode of Strata Stories, we talk with Dave Kittle the CEO of The Fieldmaker Group. We dive into: 1. Offering cash-based services at your clinic 2. What acquisitions are looking like in 2024 3. The benefits of owning multiple practices 4. The future of compensation in the PT & OT world 5. The importance of shifting toward consumer-facing a…
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#042: Strata Stories - The Future of Marketing for PT Clinics (feat. Rafael Salazar)
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40:40
On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness We dive into: 1. Why Rafi pays his therapists to create content each week 2. What it means to be in the expertise business 3. How to craft a positioning statement for your clinic 4. And the importance of leveraging digital media in your prac…
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Enormocast 284: Emma Twyford – Getting on With It
1:25:41
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On Episode 284 of the Enormocast, we connect across the pond to North Wales in the U.K. and into the living room of Emma Twyford. Emma is a pioneering woman in that rarified air of hard, desperate trad that only the old country can serve up. She is the first British woman to climb 9a … Continue reading "Enormocast 284: Emma Twyford – Getting on Wit…
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Enormocast 283: Clint Helander – To Live in Hearts We Leave Behind
1:16:17
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On Episode 283 of the Enormocast, I sit down in a hotel in Munising, Michigan at the Michigan Icefest with Alaska-based alpinist, Clint Helander. What with the Chris Kalous Dance Party and the last call nightcap(s) at a bar literally called Whisky Dick’s, it had been a long night and an early morning for both … Continue reading "Enormocast 283: Cli…
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#041: Strata Stories - Building a Million Dollar PT Clinic in 2024 (feat. Justin Stiver)
26:35
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to build a million-dollar clinic with healthy margins 2. Determining employee compensation and incentives 3. How to upsell additional services 4. The key to physical therapy businesses succeeding outside of local neighborhoods 5. A…
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#040: Strata Stories - The Most Important Operations Metrics For PT Clinics (feat. Roger Karsten)
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On this episode of Strata Stories, we talk with Roger Karsten DPT who is currently the owner of OnePT. We dive into: 1. What operational metrics should you be tracking monthly, weekly, and daily 2. How to track patient balances and follow up properly 3. Recruiting and interviewing tips 4. The advantages of sending billing out every single day 5. Ho…
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Episode 120 - A Coaching Conversation with Derek Army
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This episode features a great conversation with Derek Army, Head Coach of the Wheeling Nailers in the ECHL. With Derek we talk about the USA Hockey Player Development Camps, what the ECHL is and the opportunity it presents players and coaches. We then also talk about recruiting and buy in, self-development, and the influence his father, also a coac…
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Enormocast 282: Natalia Grossman – The Tyranny of Expectations
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On Episode 282 of the Enormocast, I sit down with US Olympic qualifier, Natalia Grossman. That’s right, Natalia is headed to Paris to represent the US in Lead and Boulder combined (speed is separate this time around). But this moment was caught during a bit of down time for Natalia as she ramps up for … Continue reading "Enormocast 282: Natalia Gro…
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#039: Strata Stories - A Guide to Risk and Disaster Planning for OT & PT Clinics (Feat. Ben Galin)
52:27
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On this episode of Strata Stories, we talk with Ben Galin PT and the owner of Evolution Rehab Group. We dive into: 1. A deep dive into the Change Healthcare cyber attack 2. How StrataPT decided to move clinics to different clearing houses FAST 3. How you as a clinic owner need to think about risk moving forward including tactical steps to mitigatin…
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Enormocast Tweener: Harvey Wright Returns with Patio Pacifica
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On this in-between episode of the Enormocast, Harvey Wright from Episode 222 returns to discuss his ongoing treatment and recovery for addiction. But more importantly, Harvey is here to talk about his new album, Patio Pacifica, written almost entirely while in a Vancouver treatment facility. Also, we talk about the rough and dirty years since … Con…
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#038: Strata Stories -The Biggest Mistakes to Avoid when Building your Clinic (Feat. Tony Maritato)
50:36
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On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions We dive into: 1. The biggest mistakes Paul & Tony see clinic owners make 2. How to develop the right skills to make your practice grow 3. Advice on how to build the right culture and team 4. And understanding what it takes to sell a business Str…
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#037: Strata Stories - Proven Tactics for Attracting and Retaining Exceptional Employees (Feat. Jamey Schrier)
35:53
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On this episode of Strata Stories, we talk with Jamey Schrier, the founder of Practice Freedom U. We dive into: 1. How to recruit and retain great employees 2. How to shift from reaction mode to intentional decision-making 3. And the impact of high-stress decision-making Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders…
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Enormocast 281: Jon Hawk and Tye Liggins of Memphis Rox – Peace Above All
1:20:03
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On Episode 281 of the Enormocast, Jon Hawk and Tye Liggins from Memphis Rox join to discuss the mission of the famous pay-what-you-can gym, Memphis Rox, in the inner-city of Memphis, TN. Jon is director of operations, and Tye went from walk-in to head coach and course-setter. Memphis Rox, founded by Tom Shadyac in 2018, … Continue reading "Enormoca…
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#036: Strata Stories - Mastering Cashflow: The Lifeline of Your Clinic (feat. Ben Galin)
40:04
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On this episode of Strata Stories, we talk with Ben Galin PT and the owner of Evolution Rehab Group. We dive into: 1. The difference between profit and cash flow 2. The impact of accounts receivable on cash flow 3. Why you must fix your cancel and no-show rate 4. And How payment delays have huge effects on your business Strata Stories are conversat…
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#035: Strata Stories - How to control costs in your clinic (Feat. Ashley Mak)
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On this episode of Strata Stories, we talk with Ashley Mak PT, the owner of Dragon Digital Health We dive into: 1. How to control costs in your clinic 2. Why there’s a huge opportunity at the intersection between cash and insurance-based practices 3. How to find and serve your niche 4. And the importance of clarity in marketing Strata Stories are c…
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Enormocast 280: Taps 2024 – The Really Bollocks Edition
2:23:32
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On Episode 280 of the Enormocast we present the 2024 Taps edition of the Enormocast. This is the annual episode where we lay to rest traditions, foibles, and notions in climbing that are either sadly going to sleep never to reawaken, or should be put to bed for good. The Enormocast is joined by our … Continue reading "Enormocast 280: Taps 2024 – Th…
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#034: Strata Stories - The 7 most important metrics all clinics should track (Feat. Sturdy McKee)
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On this episode of Strata Stories, we talk with Sturdy McKee, PT and owner of Sturdy Coaching We dive into: 1. The 7 most important metrics all clinics should track 2. How to use metrics as leading indicators and feedback loops 3. How many hours a week you should spend in the captain's seat 4. Why you should look at your business like SOAP note 5. …
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#033: Strata Stories - The easiest ways to market your PT/OT clinic (Feat. Jimmy McKay)
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On this episode of Strata Stories, we talk with Jimmy McKay DPT, and Founder of PT Pintcast. We dive into: 1. How to create short-form content 2. Low-cost options for creating that content 3. Why consistency is the answer to 99% of your marketing problems 4. Understanding attention 5. And lastly, the power of user-generated content Strata Stories a…
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Enormocast 279: David Smart and Royal Robbins – Some Work of Noble Note
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On episode 279 of the Enormocast, we have an allt-ime double-header. First, David Smart joins from Toronto to talk about his life as a climber and his new book from The Mountaineers, Royal Robbins: The American Climber. Royal Robbins was one of the most influential climbers of all time, and David’s book is the most … Continue reading "Enormocast 27…
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#032: Strata Stories - How to build a physician referral program at your clinic (feat. Justin Stiver)
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On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. A step-by-step guide on how to pitch physicians 2. How to hire a business development person to build relationships with physicians 3. And how to make sure your clinic is set up to handle lots of referrals Strata Stories are conversati…
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