Welcome to The Finance Cafe, Canada's leading business podcast for women entrepreneurs that breaks through the money taboo and explores what’s behind the numbers. Join your hosts, Shannon Pestun, Financial Expert and Shauna Frederick, Chartered Professional Accountant and CFO On the Go, founders of the financial learning platform designed by women entrepreneurs, for women entrepreneurs as they dive into conversations about business and finance with women entrepreneurs and the experts that su ...
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A Podcast About Realizing Our own Potential and Creating the Future by Being Entrepreneurial, Financially Savvy and Genuine.
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In this episode, Shauna sits down with the brilliant JackiePorter who is a leading Canadian financial planner with a stellar 25-year career dedicated to empowering high-achievers. As a trusted advisor to executives, business owners, and legal professionals, Jackie offers expertguidance on complex financial matters that go beyond simple Google searc…
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In this episode, our host Shauna sits down with Julieta Miranda, the dynamic Founder of Kid Drop and an acclaimed entrepreneur recognized as Emerging Entrepreneur 2022, Small Business of the Year 2022, Top 50 Under 50, Keynote Speaker, and participant in Dragon’s Den 2023. Julieta’s entrepreneurial journey began in 2010 with the acquisition of Rome…
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Business Insurance 101: Essentials for Every Entrepreneur
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Join your host Shauna Frederick for a discussion with Sidrah Khan, Senior Manager Acquisition Strategy at TD Insurance. With over a decade of expertise in both Australian and Canadian insurance landscapes, Sidrah shares insights on how TD Insurance supports entrepreneurs through tailored small business insurance solutions. They explore topics rangi…
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Thrive Lab - How BDC is Accelerating Social Impact Investment for women-led Businesses
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44:15
Join your host, Shannon Pestun for a conversation with Sévrine Labelle, Managing Director of BDC’s $100M Thrive Lab, she works closely with partners to develop innovative equity investment models to support women-led social impact businesses. Sévrine explains types of seed funding, the value of incubators, and how entrepreneurs can connect with the…
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Indigenous Women in Tech for a Cause: with Tracy Persson
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The Finance Cafe is excited to welcome this weeks guest, Tracy Persson. Tracy is an Indigenous entrepreneur, philanthropist, and tech innovator from Northern Alberta. She founded her first company, Cozy Intentions and is now blazing trail with her latest tech venture, the My Breast Day app, supporting those battling breast cancer. Join host, Shanno…
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A New Narrative: Indigenous Women’s Entrepreneurship
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48:34
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48:34
Host: Shannon Peston Guest: Tabatha Bull, CEO, Canadian Council for Indigenous Business (CCIB) In this episode, Shannon and Tabatha sit down to discuss Indigenous women’s entrepreneurship in Canada, the importance of setting the record straight to create a new narrative of indigenous women entrepreneurs, the opportunities to build a more inclusive …
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EmpowerHER Finance: Unlocking Financial Success for Women Entrepreneurs
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44:20
We are so excited to host Certified Financial Planner, Crystal Kelly, who developed her own financialplanning company with a mission to unlock financial planning for women entrepreneurs and avoid the chaos. Host, Shauna Frederick asks Crystal allabout her 17 years in financial planning and how she transformed her own healing journey into a meaningf…
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How You Find MORE CHILL in Your Bookkeeping
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In this episode of The Finance Cafe Podcast, host Shannon delves into the world of bookkeeping and financial education with special guest Jami Monte. Jami shares her journey from a successful career as a CPA in the Advertising industry to becoming an entrepreneur and launching Chillbooks™, a dynamic financial education platform designed to empower …
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Streamlining Financial Decision-Making: The Power of Click-of-a-Button Bookkeeping
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37:30
Welcome to another insightful episode of the Finance Cafe Podcast! In this episode, our host Shauna Frederick is joined by Faye Pang, Country Manager at Xero, to explore the transformative power of integrating bookkeeping software into business operations, with a special focus on Xero’s innovative platform. Xero, renowned for its user-friendly, clo…
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Payroll Power: Empowering Women Entrepreneurs with Payworks Insights
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It is extraordinarily common for entrepreneurs to wear many hats, but at what point is it taking you away from your strengths and draining you of the energy required to run your business? On this episode of The Finance Cafe Podcast, we are excited to dive into a conversation with Glenda Plews from Payworks, an amazing Canadian company designed to d…
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Women's Entrepreneurship 2024 Report with Dr. Wendy Cukier
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55:09
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We are so excited to welcome this week’s guest, Dr. Wendy Cukier, Founder & Academic Director of the Diversity Institute, Academic Director of the Women Entrepreneurship Knowledge Hub, and Research Lead of the Future Skills Centre onto The Finance Cafe podcast this week with your host, Shannon Pestun. Tune in as they discuss the recently released, …
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Stories from our Co-Founders: Going deep in celebration of International Women's Day
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We took this opportunity to interview Co-Founders Shannon Pestun and Shauna Frederick for an inside discussion on the women who inspired them to lead with integrity and contributed to their passion for supporting women in entrepreneurship. Over the last four years, Shannon and Shauna have been devoted to supporting women entrepreneurs through meani…
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Creating Opportunities for Black Women Entrepreneurs
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51:50
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51:50
In this enlightening episode, we delve into the remarkable journey of Tiffany Callender, a trailblazer in Canada's Black community. With a profound commitment to social entrepreneurship and community development, Tiffany has dedicated decades to crafting and implementing programs that uplift Canada's Black population. Notably, her leadership played…
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Women Driving Growth Supporting women leaders in driving Canada's economy
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Join your host, Shauna Frederick, for this insightful conversation with Shilpa Mishra, Partner, Capital Advisory Leader, and Leader of Women Driving Growth with BDO Canada. Shilpa sheds light on what it takes to support women entrepreneurs and help them find the money. Hear how financial advisors and companies like BDO Canada support business owner…
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Creating Space to Learn about Money and Finance
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Join host, Shannon Pestun for this insightful conversation with Melodie Gringas, Director of Programs & Community at The Forum, as they delve into the vital role of creating community for women entrepreneurs and the transformative impact of financial literacy on their entrepreneurial journeys. We are excited to share that The Finance Cafe is teamin…
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EPISODE DESCRIPTION: Welcome back to The Finance Cafe podcast season 4! In this episode, we dive deep into the realms of burnout with the remarkable CEO of The Burnout Lab, Tevi Legge. Join us for a candid conversation about the cost of burnout, particularly its impact on women entrepreneurs. Tevi Legge opens up about her journey with burnout, offe…
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In this episode, Shannon and Shauna sit down to reflect in a year-end recap of The Finance Cafe and reintroduce themselves to new listeners gained in 2023. Together they reminisce on the past 3 successful years of The Finance Cafe and revisit why they started in the first place - to empower female entrepreneurs by taking the mystery out of the numb…
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Why Every Entrepreneur Should Have Life Insurance
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EPISODE DESCRIPTION: In this episode, Shauna sits down with the President and CEOof Sky Planning group, Tracy Duff to discuss the importance of life insurance policies for business owners, an overview of policy options, and give an understanding of the importance of sound insurance products that serve you and your loved ones best. Tracy is a heartf…
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Money talk: getting comfortable with the uncomfortable
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In this episode, financial advisor Elke Rubach demystifies what it means to work with a financial advisor and encourages us to get comfortable talking about the uncomfortable. She walks us through what meeting with a financial advisor should look like, 4 pillars of financial planning, and the benefits and importance of finding a good fit in a finan…
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Winning the Pitch: An Entrepreneur’s Winning Journey
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39:08
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In this episode Shannon sits down with Carlyn Loncaric, the founder and CEO of VodaSafe, and an engineer with over ten years of lifeguarding experience. Witnessing first-hand the trials and tribulations of water rescue led Carlyn to envision a sonar equipment as a simple tool in hand that would help save lives, VodaSafe and its AquaEye® were born. …
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Women Entrepreneurs National Loan Program
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38:53
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In this episode Shannon sits down with Heather Sadowy, Loan Manager at the Women's Enterprise Organizations of Canada (WEOC), to discuss the WEOC National loan program. With experience in business banking and lending, Heather brings a natural curiosity and strong critical-thinking skills to her role as loan manager at WEOC. Together with her loans …
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Key Findings from the AFIA Index with the Forum
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35:39
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In this episode, Shannon sits down with Gretchen (she/her), who leads the AFIA DEI Index at The Forum, a First of its Kind nationwide initiative to Accelerate Financial Inclusion and Access to business capital for women entrepreneurs in all their diversity. AFIA provides funders with a package of evidence-based resources and services to assess, acc…
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Lessons Learned About Having a Banker Advocate For You
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42:37
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In this episode Shauna sits down with Sheena Brady, Founder of Tease, award-winning Social Entrepreneur, and Angel Investor to discuss the lessons she’s learned from having a banker advocate for her and her business. Sheena's personal story is a testament to the transformative power of embracing natural health and healing after a decade-long career…
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In this episode Shauna sits down with Hayat Kirameddine, Partner at Tax Ernst & Young LLP to discuss tax planning. Tax, tax, tax! Usually, a topic that can put folks to sleep or invoke panic and thoughts of the Canada Revenue Agency, when faced with the topic, Hayat Kirameddine, Partner in Ernst & Young’s Private Client Tax Practice, strategy, plan…
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5 Tips on Paying Yourself as an Entrepreneur
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37:22
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In this episode Shauna sits down with Déborah Cherenfant, Regional Manager, Women in Enterprise, Quebec, to discuss determining how to pay yourself as an entrepreneur. Déborah joined TD Bank Group in 2020 and is the regional manager, Women in Enterprise, for the Quebec region. With a degree both in international economics and entrepreneurship, Débo…
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In this episode Shauna sits down with Billie Fortier, Partner, MLT Aikins, to discuss if you should incorporate your business, and if so, tips on how to incorporate your business successfully. Billie advises First Nations and Métis communities on matters related to economic development, commercial leasing, industry partnerships and community govern…
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In this episode Shannon sits down with Chantel Chapman, the CEO and co-founder of the Trauma of Money, to discuss how trauma affects the mind and in turn affects our relationship with money and financial wealth. The Trauma of Money is an accredited course certifying professionals in trauma-aware and trauma-informed approaches to finance. Drawing in…
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In this episode Shauna sits down with Shalini Dharna Kibsey, CPA, to discuss budgets, including her 5 essential tips for preparing your budget as an entrepreneur. Shalini is an exceptional coach who helps entrepreneurs understand and feel confident about their business future with a solid grasp of finances. She has helped hundreds of CEOs, small bu…
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In this episode Shauna sits down with Alison Kirkland, CEO, of the Women's Enterprise Organizations of Canada/Organisations d'enterprises de femmes du Canada, to discuss the perceptions of debt, and the key findings from the ‘Bootstrap vs Borrow’ research conducted by WEOC. A leader in the women’s entrepreneurial ecosystem, Alison was named the ina…
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Top 5 Indicators Your Startup is Ready To Go Global
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43:55
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In this episode Shauna sits down with Kayla Isabelle, Chief Executive Officer at Startup Canada, the gateway to Canada’s entrepreneurial ecosystem, to discuss the top 5 indicators your startup is ready to go global. Startup Canada's mission is to connect Canada’s entrepreneurs with the tools, community, and support they need to start and build thei…
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Three Ingredients to Finding Your Voice in Finance
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38:34
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38:34
In this episode Shauna sits down with Maya Oreibi, a Financial Empowerment Consultant & Coach to discuss the three key ingredients to finding your voice in finance. Maya shares her journey into the entrepreneurship world and what two turning points led her there, key insights into the gender pay gap, how mindset plays into finaincial independance, …
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In this episode Shannon sits down with Xina Cowan, Co-director, EntrepreNorth to discuss what it means to be culturally grounded as an organization, how we can close the wealth gap and empower Indigenous women entrepreneurs, challenges faced by Indigenous women entrepreneurs in the North, the need for relationship-based patient capital that aligns …
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Vulnerability: A Powerful Asset To Our Bottom Line
34:23
34:23
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34:23
In this episode Shannon sits down with Anita Pawluk, President at RaceRocks, to discuss her journey as an Indigenous business owner, being vulnerable as a leader, her relationship with money and money mindset, creating a company around diversity, equity and inclusion, plus more. Anita is a proud Métis woman from St Louis, Saskatchewan, Treaty 6 Ter…
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Building a National Ecosystem of Indigenous Womxn Impact Investors
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41:40
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41:40
In this episode, Shannon sits down with Sage Lacerte, Founder of Sage Initiative, a national Indigenous womxn's impact investing collective. Sage is a Carrier womxn from the Lake Babine Nation, and lives in Victoria, BC on unceded Coast Salish Territory of the Lekwungen and W̱SÁNEĆ nations. They discuss why she chose to focus exclusively on investi…
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In this episode, Shannon sits down with Bobbie Racette, the Founder and CEO of Virtual Gurus, a talent marketplace that leverages proprietary technology to match organizations and entrepreneurs with highly skilled Canadian and American fractional administrative workers. Forbes recently announced Virtual Gurus as one of the top 19 Innovative Tech St…
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Preparing Your Retail Business For The Holiday Season
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50:03
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In this episode, Shauna sits down with Shashi Behl, the Owner & Founder of Joydrop, Partner & Co-founder of Fernweh, and Founder of Twisted Goods. Shashi shares tips and insights on how to prepare your retail business for the holiday season including how to prepare for the future sales wise, inventory insights, pricing strategies, and even marketin…
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5 Tips on the Importance of Accounting Software
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45:57
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45:57
In this episode Shauna sits down with Tanya Hilts, founder of Cloud Business Services, to discuss the importance of having accounting software as an entrepreneur and tips on how to effectively implement & manage it. Tanya shares what bookkeeping software is and what they do for your business, why bookkeeping software can be the best investment for …
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In this episode Shauna sits down with Melissa Houston, founder of She Means Profit, to discuss 5 tips on managing your cash flow in your business as a women entrepreneur. Did you know that approximately 7,000 businesses go bankrupt every year in Canada? Surprisingly, 82% of small businesses that fail, do so due to poor cash flow management. However…
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Leveling the Playing Field in Venture Investing
33:14
33:14
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In this episode, Shannon sits down with Stephanie Andrew, founding partner of Women’s Equity Lab to discuss how Women’s Equity Lab is creating opportunities to invest in more women-led companies and bring more women investors to the table. Stephanie shares how WEL is breaking barriers for women founders and women investors, what exactly venture inv…
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The Must-Knows of Entering Into Successful Business Collaborations
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35:12
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In this episode, Shauna sits down with Jen Rogers, the co-owner of Wild Winds Brewery to discuss business collaborations. Jen shares the landscape of collaborations in the craft beer industry including some collaborations she’s formed, the benefits of collaborating as a business, key questions to ask when considering a collaboration, how to approac…
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A Startups Journey to Bringing a Better Product to Market
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29:48
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In this episode, Shauna sits down with Nadia Ladak, the co-founder and CEO of Marlow, a new menstrual wellness brand that has created the first-ever lubricated tampon for smoother and more comfortable insertion. Shauna and Nadia discuss the creation of Marlow and where this idea first started, challenges they’ve encountered as a company along the w…
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5 Tips: Preparing for the Year End Meeting With Your Accountant
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In this episode Shauna sits down with Ashli Phippen, a Chartered Professional Accountant, Co-founder of Grow CPA, and mother of two, to discuss why it’s so important to be prepared for that year-end meeting with your accountant and what you can do to be prepared with her 5 key tips, to make the most out of the meeting. From understanding your finan…
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State of Women's Entrepreneurship in Canada Report 2023
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32:33
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32:33
In this episode Shannon sits down with Dr. Wendy Cukier, Founder & Academic Director of the Diversity Institute, Academic Director of the Women Entrepreneurship Knowledge Hub, and Research Lead of the Future Skills Centre, to discuss the current state of women’s entrepreneurship in Canada and their recently launched 2023 State of Women’s Entreprene…
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In this episode, Shauna sits down with Laura Gassner Otting, Author, Catalyst, and Executive Coach to discuss passion vs purpose, comparing ourselves to others and how we can use this in a positive way, defining our own definition of success as women, and advice for women entrepreneurs around ambition. Laura’s secret superpower is seeing your great…
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In this episode Shannon sits down with Kristine Beese, founder of Untangle Money, to discuss the gender wealth gap, and what we can be doing to close this gap. They discuss what compelled Kristine to create Untangle Money, why taking a gendered approach to finances is so important, myths around women and money, and financial tips for women. Kristin…
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Estate Planning - It’s Never Too Early To Start
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42:23
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In this episode Shauna sits down with Alysha, Sr. Financial Planner in Tax and Estate Planning at Richardson Wealth Limited, to discuss why estate planning is so important and what this looks like as an entrepreneur, breaking down what estate planning is and what it entails, who should be involved in the process, and 5 estate planning tips for wome…
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Celebrating Women Entrepreneurs Beyond IWD
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46:17
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In this episode Shannon sits down with Karyl Akilian, Director of Marketing and Business Development at Financial Alliance for Women to discuss the power of the women’s economy, why we need to take a gendered approach as Financial Service Providers, barriers Financial Service Providers face when it comes to creating equality in the economy, key tip…
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5 Tips to Overcome Financial Self-Sabotage
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In this episode, Shauna and Shannon sit down to discuss 5 tips to overcome financial self-sabotage. Self-sabotage is defined as when you have behavior that creates problems and prevents you from accomplishing your tasks or goals, such as procrastination. Many entrepreneurs often avoid looking at their financial statements, but unfortunately, we kno…
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Economic Empowerment and The Power of Black Women Entrepreneurs
43:40
43:40
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In this episode, Shannon sits down with Evelyne Nyairo, M.Sc. P.Biol., a socially conscious innovator and driving force behind the luxurious all-natural skincare line, Ellie Bianca. We discuss her entrepreneurship journey including the barriers she’s had to overcome, what has made her so successful in the retail industry, advocating for women’s rig…
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5 Tips to Grow Your Bottom Line in Your Business
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31:00
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In this episode, Shauna and Shannon sit down to discuss 5 tips to grow your bottom line in your business. While most business owners are always thinking about how to increase their sales, there is still another important factor to consider in order to see the full picture of your business - your bottom line, also known as net profit. Profit is what…
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