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The Sales Readiness Podcast™

The Sales Readiness Podcast

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The Sales Readiness Podcast is brought to you by SRG, a Part of SBI, a leading provider of customized sales and sales management training programs for companies seeking excellence. In this program, we share insights and strategies for Sales Operations, Sales Enablement, and Sales Managers, covering everything from enhancing sales skills and productivity and mastering negotiation tactics to leveraging technology in sales.
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Join Ray A. Makela and Dr. Howard Dover from the University of Texas as they dive into the fascinating intersection of AI and the sales industry. In this insightful conversation, they explore the impact of technology on sales, the paradox of innovation, and the delicate balance between efficiency and effectiveness. Discover how AI can enhance sales…
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If you enjoyed hearing about sales strategies for a fast start in 2024, I recommend you check out this other conversation, which you can find here: {{https://podcasters.spotify.com/pod/show/salesreadiness/episodes/Accelerating-Sales-Cycles-with-Data-Driven-Management-Strategies-e2bct8o}}Listen on:Apple Podcasts - https://podcasts.apple.com/us/podca…
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If you enjoyed hearing about sales velocity insights for 2024, I recommend you check out this other conversation, which you can find here: {{https://podcasters.spotify.com/pod/show/salesreadiness/episodes/Unlocking-2024-SKO-Impact-Strategies-for-Year-Round-Sales-Success-e2bctm7}} Watch the episodes on YouTube: https://www.youtube.com/@SalesReadines…
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Learn about leveraging AI to enhance seller effectiveness, the best practices that the top sellers implement and how to develop role-play exercises for immediate feedback.Featured in this episode: Ray Makela, MD - Talent Development at SRG, a part of SBI, Bryan Kurey, Head of Research at SBI Growth and Jake Miller, Sr. Product Marketing Manager at …
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AI is revolutionizing business and changing the way sales professionals work. But is this enough to replace the human factor?In today’s episode, Ray Makela, GM of Sales Training at SRG, a Part of SBI, sits down with Alfred Ojukwu, a senior sales professional at Microsoft and co-chair of Blacks at Microsoft. They discuss the role of AI in sales, par…
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In this episode, Ray Makela, General Manager of Sales Training at SRG, a Part of SBI sits down with Craig Hanson, the Senior Director of Marketing Strategy at Gong. Gong has been trusted by thousands of companies worldwide to support their go-to-market strategies and grow revenue efficiently through a single, integrated platform. In this discussion…
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Discover the intricacies of generative AI and practical applications in the sales industry to improve reps' performance and increase deal success rate. Listen to SRG's General Manager, Ray Makela, sit down with Connor Grennan, the Dean of the Business School at the NYU Stern School, to discuss how the latest advancements in artificial intelligence …
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Discover the key to identifying the root cause of underperforming sales reps and how to effectively address performance gaps with these tips for managers. Featured in this episode: Norman Behar, Managing Director at the Sales Readiness Group, and Alonso Chehade, Director of Marketing at Sales Readiness Group.…
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Learn about real-world examples of how collaborative learning can help your sales team take charge of their own learning experiences and, ultimately, positively impact your sales organization. Featured in this episode: Ray Makela, CEO of the Sales Readiness Group, Julie Sherman, Manager - Global Partnerships and Alliances at Intrepid by VitalSource…
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Learn about strategies for sales leaders to increase sales during a recession, focusing on existing customers, targeting new ideal customers, and properly managing the sales pipeline.Featured in this episode: Ray Makela, CEO of the Sales Readiness Group, and Alonso Chehade, Director of Marketing at Sales Readiness Group.…
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Listen to a panel discussion on how credit unions can harness the power of technology to transform their operations and member service.Featured in this episode: Greg Steward - Vice President Of Business Development at Sales Readiness Group, Stephen Miller - Assistant Vice President at A+ Federal Credit Union, Kirk Drake - Founder of CU 2.0, and Gor…
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Learn about how to reimagine sales training and improve sales team performance using proven change management principles.Featured in this episode: Ray Makela, CEO of the Sales Readiness Group, Shannon de Rubens, Change Management Principal @ DocuSign, and Steffaney Zohrabyan, Sales Enablement Leader @ Cisco.…
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Learn about how sales training is changing and how to measure and produce better learning outcomes.Featured in this episode: Ray Makela, CEO of the Sales Readiness Group, Shannon de Rubens, Chief Transformation Officer at Microsoft, and James Melcer, Senior Regional Director at Smartsheet.By Sales Readiness Group
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Learn from top leaders while they share their insights on cultivating a member-centric sales culture at your credit union.Featured in this episode: Michelle Peterson, Chief Member Experience Officer at A+ Federal Credit Union, Howard Meller, President/CEO at People First Federal Credit Union, and Lindsey Strange, Chief Retail Officer at Valley Stro…
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Learn strategies to help sales teams interact with customers against the backdrop of virtual, in-person, and hybrid work environments.Featured in this episode: Ray Makela, CEO & Managing Director, Sales Readiness Group; Dan Perry, Managing Director, Sales Excellence, Riverside Company; Andrea Rist, Director of Sales Enablement, Elsevier.…
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Learn how two leading companies are using collaborative online learning to improve their sales organizations.Featured in this episode: CEO of the Sales Readiness Group Ray Makela, Briand Sanderson, Senior WW Surface Sales Readiness and Strategy Lead at Microsoft, and Art Robbin, Director of Sales Development at ABM.…
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