Speeches
…
continue reading
𝗪𝗲𝗹𝗰𝗼𝗺𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗦𝗽𝗼𝗿𝘁𝘀 𝗖𝗗𝗣 𝗰𝗿𝗮𝘀𝗵 𝗰𝗼𝘂𝗿𝘀𝗲 𝘄𝗶𝘁𝗵 𝗗𝗮𝘁𝗮 𝗧𝗮𝗹𝗸𝘀! Each episode on this podcast is specially curated to give you deep and current insights on how you can get more supporters, superior sales, and real revenue. So if you work in the sports industry and want to learn more about how you can do just that and more, never miss an episode! Tune in every Tuesday for a new episode. 𝗧𝗿𝘆 𝗼𝘂𝘁 𝗼𝘂𝗿 𝘀𝗽𝗼𝗿𝘁𝘀 𝗖𝗗𝗣 𝗱𝗲𝗺𝗼 𝗳𝗿𝗲𝗲 𝘁𝗼𝗱𝗮𝘆 𝗮𝘀 𝘄𝗲𝗹𝗹: https://www.datatalks.se/demo/
…
continue reading
The CDPcast. Worst podcast, probably.
…
continue reading
…
continue reading
Somos una iglesia renovada, inspirada y apasionada por Dios y Su palabra, llamada a compartir el amor de Jesús con cada persona y en todo lugar.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#140 - Grow Your Global Fanbase: Internationalisation strategy made easy
7:54
7:54
Play later
Play later
Lists
Like
Liked
7:54
Today, we're diving into a topic that's crucial for any club looking to dominate on a global scale: international expansion. Specifically, we'll explore how you can leverage supporter data to identify and target untapped international markets, creating tailored campaigns that truly resonate. By the end of this episode, you’ll have practical insight…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#139 Increasing visibility despite media disparities in women's sport - Karen Ramirez
9:49
9:49
Play later
Play later
Lists
Like
Liked
9:49
In this episode guest host Karen Ramirez, founder and skipper of Sporting Sheroes, tackles the critical issue of media visibility for women’s sports. Karen explores the current state of media coverage, highlights key findings from the Women’s Sports Trust Visibility Report, and discusses the challenges and opportunities for enhancing the profile of…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#138 In conversation with Carl-Erik Moberg - Guidelines for innovating your ticketing strategy
38:21
38:21
Play later
Play later
Lists
Like
Liked
38:21
In this episode, we’re joined by Carl-Erik Moberg, the CEO and Co-Founder of TicketCo, a leading company providing digital ticketing solutions for sports organizations, events, and venues. Carl-Erik’s entrepreneurial journey began at just 16 years old, when he launched his first venture in waterskiing courses and event ticket sales. Since then, he …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#137 Two essential social media secrets for sports organizations
7:21
7:21
Play later
Play later
Lists
Like
Liked
7:21
Hello and welcome to another episode of "Sports CDP Crash Course." I'm your host, Lorraine Moalosi, and today we're unveiling two secret tricks that successful sports organisations are using to fully leverage the power of social media. These secrets are game-changers and can set your organisation apart from others. There are many different metrics …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#136 Daring to do things differently in sports with Jason Brisbane - CEO GB Wheelchair Rugby
38:41
38:41
Play later
Play later
Lists
Like
Liked
38:41
Our next guest is the CEO of Great Britain Wheelchair Rugby Jason Brisbane. Jason is also the current Chair of the Europe, Middle East, and Africa region of the Global Institute of Sport. Jason previously worked as the Head of Community and Grassroots Development at the NFL - leading on the strategic and operational growth of NFL Flag in the U.K ac…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#135 How to sell more tickets to the tourist segment
6:00
6:00
Play later
Play later
Lists
Like
Liked
6:00
Hello and welcome to another episode of "Sports CDP Crash Course." I'm your host, Lorraine Moalosi, and today we're discussing an exciting topic: how sports organisations can sell more tickets to tourists. The relationship between tourism and sports is truly symbiotic. Tourists travel to experience new places and cultures, and sports events offer a…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#134 In conversation with Kirsty Burrows - Making safeguarding and mental health part of the DNA of sports
45:58
45:58
Play later
Play later
Lists
Like
Liked
45:58
We’re thrilled to welcome Kirsty Burrows, Head of the Safe Sport Unit at the International Olympics Committee, to today’s episode. Kirsty’s impressive credentials include serving as the IOC Lead Safeguarding Officer at Games-time, Academic Director of the IOC Certificate: Safeguarding Officer in Sport, member of the Council of Europe’s Pool of Expe…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#133 Olympic Preview: Paris 2024’s Historic Changes - Karen Ramirez
9:04
9:04
Play later
Play later
Lists
Like
Liked
9:04
Join Karen Ramirez, founder of Sporting Sheroes, on this DataTalk Sports CDP Crash Course Podcast episode as she previews the Paris 2024 Olympic & Paralympic Games. Discover the exciting firsts and ongoing debates, from gender parity and family provisions for athletes to the inclusion of new sports like surfing and breakdancing. Learn about the sig…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#132 How to sell more memberships this summer
6:05
6:05
Play later
Play later
Lists
Like
Liked
6:05
Hello and welcome to "Sports CDP Crash Course," the podcast where we dive deep into the strategies and insights that can help sports organisations thrive by propelling them to the centre of fans’ hearts and actions so they can become a core part of their fans’ lives. 'm your host, Lorraine Moalosi, and today we’re talking about how to sell more sea…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#131 In conversation with Thomas Rypens - Club Brugge's approach to fan behaviour and innovation
48:34
48:34
Play later
Play later
Lists
Like
Liked
48:34
Join host Lorraine Moalosi in an insightful conversation with Thomas Rypens, Direct-to-Consumer Director at Club Brugge. Discover how Thomas oversees fan engagement through ticketing, merchandising, and digital strategies, while leading Club Brugge's Customer Experience team. Gain valuable insights into fan behaviour and the pivotal role of innovat…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#130 Sell out those season tickets this summer
7:20
7:20
Play later
Play later
Lists
Like
Liked
7:20
Hello and welcome to "Sports CDP Crash Course," the podcast where we dive deep into the strategies and insights that can help sports organisations thrive by propelling them to the centre of fans’ hearts and actions so they can become a core part of their fans’ lives. 'm your host, Lorraine Moalosi, and today we’re talking about a crucial topic for …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#129 In conversation with Fanny Almersson - Researching one of the most successful women's clubs in the Nordics
40:52
40:52
Play later
Play later
Lists
Like
Liked
40:52
In this episode, we dive into the fascinating world of sports, business, and gender equality with Fanny Almersson, a passionate researcher and PhD student at the Stockholm School of Economics. Fanny shares her personal journey—from playing football as a young athlete to her current role studying the inner workings of successful women’s clubs in the…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#128 How to convert social media followers into known contacts
7:07
7:07
Play later
Play later
Lists
Like
Liked
7:07
Hello and welcome to yet another exciting episode of the “Sports CDP Crash Course”, I’m your host, Lorraine Moalosi, thank you for joining me. Whenever I interview people I usually start off with an ice-breaker so I thought that this time I would start with a joke since I am riding solo. Here goes nothing and everything, Did you hear about the foot…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#127 - Securing Sponsorship: Your Ultimate Guide to Funding Your Sport - Karen Ramirez
9:47
9:47
Play later
Play later
Lists
Like
Liked
9:47
In this episode, we explore sponsorship, a fundamental way to fund your sport at any level. Whether you're an elite athlete or part of a grassroots team, securing sponsorship can seem daunting. We’ll address common doubts, such as not having a sponsorship package ready, feeling not good enough, and not knowing where to start. Join Karen Ramirez as …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#126 In conversation with Philip Nordfeldt - Maximising ticket sales and fan engagement
35:38
35:38
Play later
Play later
Lists
Like
Liked
35:38
Join host Lorraine Moalosi on the Sports CDP Crash Course Podcast as she talks with Philip Nordfeldt, Senior Vice President of Sales at Data Talks. With over 25 years of experience in ticket sales, Philip shares his expertise on putting fans at the center of sales strategies and optimizing ticket sales for sports events. He discusses the unique cha…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#125 The Number one mistake sports organisations make with social media
5:08
5:08
Play later
Play later
Lists
Like
Liked
5:08
Social media is a very valuable tool for brands and sports organisations are not an exception. Sports organisations in general have been very good at leveraging social media with some of the most followed social media accounts being that of sports organisations such as clubs like Real Madrid with 138 million followers and leagues like the NBA with …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#124 In conversation with Anja Luethi - Making a difference
33:52
33:52
Play later
Play later
Lists
Like
Liked
33:52
From being a tennis player and captain of her tennis team at her university in the United States to managing brave new sports at Infront Sports & Media, our next guest is a highly motivated businesswoman who wants to inspire people and make a difference by being goal-driven and willing to go the extra mile to reach new heights. Having been the team…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#123 Turning fan data into commercial success part 2 - Sports Pro Live
21:06
21:06
Play later
Play later
Lists
Like
Liked
21:06
Welcome to part two of “Turning Your Fan Database into Revenue”! In this episode, we dive into a real-life case study featuring Mark Scanlon, the director of the League of Ireland, part of the Football Association of Ireland, who has been utilizing Data Talks’ sports customer data platform to great effect. Mark joined Stefan Lavén, CEO and founder …
…
continue reading
In the Data Talks Sports CDP Crash Course Podcast episode, guest host Karen Ramirez, founder of SportingSheroes, explores strategic data use in winter sports. Despite the shift to spring and summer, Karen stresses the importance of reflection and strategic planning during the off-season. Karen outlines a three-stage process: review, innovation and …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#121 Turning Fan Data into commercial success (part 1)
6:16
6:16
Play later
Play later
Lists
Like
Liked
6:16
When it comes to leveraging fan data for commercial success in sports, there are several common questions that organizations often ask. These include: What kind of fan data should we collect? How do we collect fan data effectively? How can we ensure the privacy and security of fan data? What strategies can we implement to increase fan engagement an…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#120 In conversation with Ashlea Block - The importance of community in sports
18:39
18:39
Play later
Play later
Lists
Like
Liked
18:39
In this episode of our podcast, we welcome Ashlea Block, Head of Customer and Community at PlayHQ, an Australian company offering all-in-one sports management software tailored for sports organizations and their stakeholders. Ashlea, a member of the 2022/2023 Sports Pro New Era cohort, joins host Lorraine Moalosi to discuss the vital role of commun…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#119 - Introducing the Data Talks "4 Fundamentals of selling tickets and merchandise" course
5:24
5:24
Play later
Play later
Lists
Like
Liked
5:24
Did you know that 71% of sports industry leaders say that increasing ticket and merchandise sales and negotiating sponsorship agreements of higher value is their very top priority? All these three key elements can be lucrative revenue sources for sports organisations when done right. As part of Data Talks’ vision of creating a sports industry that …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#118 In conversation with Helen Ward - Building a long career in football
29:43
29:43
Play later
Play later
Lists
Like
Liked
29:43
This week, our host, Lorraine Moalosi, sits down with Helen Ward, the all-time top goalscorer for Wales in football history, now serving as the general manager of Watford Women FC. From her debut as a striker at Watford to managing the club, Helen shares insights into her remarkable career spanning Chelsea, Arsenal, and Reading. Reflecting on her m…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#117 Recent Key Milestones and Challenges in Women's Sports
5:50
5:50
Play later
Play later
Lists
Like
Liked
5:50
Out of the 10,500 athletes participating in the Paris 2024 Olympic Games, 5,250 will be men and 5,250 women. These Games will be the first to reach full gender parity in number of athletes. As a reminder that empowering and uplifting women is not just reserved for International Women’s Day, today we will be highlighting key milestones that are comi…
…
continue reading
In this episode, Karen Ramirez, founder of Sporting Sheroes, discusses leadership in sports organizations. She emphasizes the importance of fostering a positive culture, listening to all stakeholders, and leading with authenticity and integrity. Karen offers practical advice for leaders at all levels, encouraging them to empower others, communicate…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#115 Using the 4 fundamentals for successful sponsorship activations
6:21
6:21
Play later
Play later
Lists
Like
Liked
6:21
There are many factors that Sports organizations should bear in mind and consider when approaching potential sponsors. Acquiring sponsors is not just about negotiating sponsorship agreements of higher value but also about activation and promotion, understanding your audience and reach, and being able to measure and evaluate the success of the partn…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#114 Achieving Collective Visibility - Vanessa Åsell-Tsuruga: Founder and Curator of Collective Visibility
30:10
30:10
Play later
Play later
Lists
Like
Liked
30:10
Join host Lorraine Moalosi in a new episode of Sports Crash CDP, featuring Vanessa Åsell-Tsuruga, Founder of Collective Visibility. As an Advisory Committee Member at the Indian Sport Management Association and a Digital Commission Advisor at the World Squash Federation, Vanessa’s impact on global sports is profound. A six-time marathon finisher an…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#113 The path to entrepreneurship, vision and purpose - Deji Akande: Founder and CEO Gateway Sports and Entertainement
46:19
46:19
Play later
Play later
Lists
Like
Liked
46:19
Welcome to our new episode, where we sit down with Deji Akande, the visionary CEO and Founder of Gateway Sports & Entertainment. As a next-generation sports marketing and entertainment agency, Gateway is at the forefront of representing world-class talent, collaborating with global brands, and supporting ambitious rights holders to craft authentic …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#112 How to sell more merchandise using Data Talks’s 4 Fundamentals
6:37
6:37
Play later
Play later
Lists
Like
Liked
6:37
In previous episodes, we had a re-introduction to the 4 fundamentals of selling tickets and merchandise and negotiating sponsorship agreements of higher value. Thereafter, we looked at use cases for increasing ticket sales using the 4 fundamentals, in particular, how a Swedish Hockey League club generated 2.5 million Swedish crowns in revenue in th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#111 Brands’ guide: 5 sports to take seriously in 2024
8:45
8:45
Play later
Play later
Lists
Like
Liked
8:45
In this month’s guest appearance on our podcast, Karen Ramirez, founder and skipper of Sporting Sheroes, discusses the Women’s Sport Trust report on 2023 visibility and potential shifts in 2024 audiences. Uncover rising stars and key tournaments in golf, rugby, and cricket, along with insights into sports sponsorship trends. Explore the impact of n…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#110 In conversation with Meskerem Tadesse Goshime
26:14
26:14
Play later
Play later
Lists
Like
Liked
26:14
In this episode, our Lorraine Moalosi sits with Meskerem Tadesse Goshime, the Head of Women’s Football at the Confederation of African Football (CAF). Meskerem shares her inspiring journey from a young football enthusiast to a key figure in the development of women’s football in Africa. We explore the progress made, including increased acceptance, …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#109 How top flight clubs used the 4 fundmentals to sell more tickets
6:08
6:08
Play later
Play later
Lists
Like
Liked
6:08
Two weeks ago, we briefly touched on the 4 Fundamentals - a groundbreaking process innovation and transformative approach that empowers sports organizations of all sizes, across seasons and regions, to harness the power of their data. This process allows sports organisations to integrate all supporter data into one place, to increase sustained reve…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#108 When "No" equals "Not Over" - Karen Ramirez
7:41
7:41
Play later
Play later
Lists
Like
Liked
7:41
This week our guest host Karen Ramirez, founder of Sporting Sheroes, introduces a powerful concept: “No doesn’t mean no, it means not over.” Inspired by Kanya King, founder of the MOBO Awards, Karen explores the idea that setbacks and “no” moments in sports and life are not definitive endings but rather opportunities for new beginnings. She reflect…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#107 Why increasing ticket sales remains a priority
6:12
6:12
Play later
Play later
Lists
Like
Liked
6:12
Did you know that the event tickets market worldwide is projected to reach a revenue of US$85.07 billion by the year 2024? Hello and welcome to the Sports CDP Crash with me your host Lorraine Moalosi. In today's episode, we'll be highlighting the significance of focusing on selling tickets in the sports industry. To kick things off, let's revisit t…
…
continue reading
Our next guest is a former American football player who played for the University of Iowa, London Blitz Football, and the Italian National Team. Palmer Foster, now the Director for the UK and Ireland here at Data Talks, went from ensuring that his teams won on the field to becoming a sports business and technology expert with a Master of Science in…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#105 Sports trends that you will see in 2024
8:36
8:36
Play later
Play later
Lists
Like
Liked
8:36
Last week, we discussed the sports trends you should leave in 2023. If you haven’t heard that episode yet, we encourage you to listen to it after this one. In today’s episode, we focus on the trends you will see in 2024! If you find this episode useful, leave a review or a comment to let us know. And if we have left out anything, don’t hesitate to …
…
continue reading
Today marks the last Tuesday of the year. To finish the year off with a bang, we thought we would go down memory lane and look at some of the biggest things to happen in ticketing, merchandising, sponsorship, social media and overall business performance. There was so much to talk about but so little time so we whittled down to only 15 highlights. …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#103 The sponsor - athlete relationship - Karen Ramirez
9:50
9:50
Play later
Play later
Lists
Like
Liked
9:50
Ever heard of the Five-A-side Approach to Athlete/Sponsorship relationships? In this episode, Karen Ramirez, the founder of Sporting Sheroes, talks about the relationship between athletes and sponsors. She shares five straightforward tips for both athletes and sponsors to ensure a smooth and successful partnership. Karen emphasizes the importance o…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#102 Rajesh D'Souza - How AI is transforming the sports industry
25:23
25:23
Play later
Play later
Lists
Like
Liked
25:23
In this episode, we dive into the dynamic intersection of sports, AI, and data with Rajesh Dusouza, the Business Development Director at Data Sports Group. With over 20 years of experience in the sports industry, Rajesh shares insights into the transformative role of AI and data technologies, shedding light on their impact on player development, fa…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#101 Sports trends that need to stay in 2023
5:50
5:50
Play later
Play later
Lists
Like
Liked
5:50
We are officially in the last month of 2023. In anticipation of a new season, 2024, today on the podcast, we will be focusing on Sports Trends to leave in 2023. Every year, new practices, technologies and so on are introduced. While some are here to stay because they provide sports organisations and the communities they operate in a lot of value, o…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#100 Milestone celebration with Lorraine Moalosi
55:22
55:22
Play later
Play later
Lists
Like
Liked
55:22
Welcome to a momentous occasion! Today marks our 100th consecutive episode of the Sports CDP Crash Course, and we’re flipping the script to bring you a celebration like no other. Today, the host is our CEO and Founder, Stefan Lavén, but spotlight is on a remarkable individual who’s been the heartbeat of our podcast journey—Lorraine Moalosi. Lorrain…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#99 The journey of women’s rugby - Karen Ramirez
7:16
7:16
Play later
Play later
Lists
Like
Liked
7:16
Join Karen Ramirez in this month’s podcast as she talks about the exciting rise of women’s rugby. From university teams to the Allianz Premiership Women’s Rugby Club tournament launch, Karen explores the game’s journey, emphasizing its impact on communities and players. As we look forward to major tournaments like the Women’s Six Nations Championsh…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#98 Nancy Hensley: How AI transforms sports industry
31:53
31:53
Play later
Play later
Lists
Like
Liked
31:53
In this episode of Sports CDP Crush Course, we host Nancy Hensley, a dynamic leader in AI and data-driven technology and a founding member of Mercury 13. This revolutionary ownership group focuses on acquiring majority stakes in women’s football teams across Europe and Latin America. Nancy shares her journey into the sports industry, emphasizing th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#97 Ten common mistakes that clubs make when developing their sports marketing campaigns
4:32
4:32
Play later
Play later
Lists
Like
Liked
4:32
Most clubs overcomplicate the process of creating effective sports marketing campaigns while others oversimplify this. Finding the right balance can be a complex task, and mistakes can happen. In this episode we discuss ten common mistakes that clubs may make when developing their sports marketing campaigns: One, some lack clear Objectives: Failing…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#96 Marketing the game: Fans just want to be seen
4:42
4:42
Play later
Play later
Lists
Like
Liked
4:42
Did you know that for some sports fans being identified with their favorite team is more important than being identified with their work and social groups, and as important to them as being identified with their religion? Sports provide a sense of belonging and identity for fans who get to experience the highs and lows of the teams winning or losin…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#95 In conversation with David Kiryo - The power of data in fan engagement
29:26
29:26
Play later
Play later
Lists
Like
Liked
29:26
In this episode, we sit down with David Kiryo, a Customer success manager at Data Talks, to explore the world of data-driven success in the sports industry. David shares his experiences working with international clubs like PAOK FC, the Dolphins in Australia, Lewes FC in the UK, and Crvena Zvezda in Serbia, helping them achieve exceptional campaign…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#94 Inside the sports industry with Karen Ramirez: The importance of coaching off the field
7:35
7:35
Play later
Play later
Lists
Like
Liked
7:35
In this episode, Karen Ramirez, the founder of Sporting Sheores, returns as a guest host to focus on the vital role of coaching in sports, both on and off the field. We celebrate Simone Biles’ remarkable comeback, showcasing the importance of mental health in sports. We emphasize the need for athletes to prioritize mental well-being, mirroring the …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#93 To give away free tickets or to monetise - That is the question for women's sports clubs
5:50
5:50
Play later
Play later
Lists
Like
Liked
5:50
In this episode of "Marketing the Game," we dive into a pressing debate in women's sports: the impact of giving away free tickets. Explore the heartwarming pros, where free tickets can ignite a lifelong passion for the sport and create an electrifying atmosphere in the stadium. But we also navigate the financial reality, delving into concerns like …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#92 Timing plus precision equals magic when it comes to sports marketing
6:36
6:36
Play later
Play later
Lists
Like
Liked
6:36
In this episode of our series "Marketing the Game," we delve into the crucial art of timing in sports marketing campaigns. Discover the delicate balance between fan excitement and strategic planning. Explore how well-timed campaigns can boost sales, enhance fan experience, and fill stadiums to the brim. We unveil a useful campaign timing cheat shee…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
#91 Special episode Marketing The Game: The commercialisation of women’s football
55:56
55:56
Play later
Play later
Lists
Like
Liked
55:56
At the beginning of the year, in March 2023, the team from Data Talks attended the Women in Football Be Inspired Conference in partnership with Barclays at Wembley Stadium. Lorraine Moalosi, our Head of Communications and PR joined a panel discussion entitled, "Marketing the game: commercializing women's football". She was joined by Lyndsey Clark, …
…
continue reading