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First hand interviews of creative, digital, advertising, and marketing agency owners that have walked the talk of running an agency business. These are riveting stories of the thrill of starting up, hardships faced, and the keys to a successful business from agency owners around the world.
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Sam Littlefield and Steve Roop chat agency and client happenings as well as cover digital marketing trends and news every Wednesday, live from Littlefield Studios in Tulsa, Oklahoma.
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Film and advertising experts are being hosted by Omar A Rashed in order to share their knowledge and wisdom with those just entering the field.
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The Advertising Forum was created to address popular adtech, media and advertising topics and foster innovation by bringing together industry thought leaders, innovators, and experts from AdTech, Agency, and Brand sectors. Recognizing the industry's thirst for knowledge, we empower the community through open discussions with industry experts. Each series will focus on a topic ranging from creative to yield with a goal of eliminating industry noise and getting straight to the topic. Together, ...
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Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
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Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: agency@theglintstandard.com
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The NerdBrand Podcast is at the intersection of nerd culture, branding, and advertising. Nerd culture is no longer an isolated subculture; it’s THE culture of the day and makes its way into our daily lives through the entertainment we seek and the technology we rely upon. Listen as we discuss our views on visual design, branding, and advertising for movies, comics and novels, video games, technology, and other nerdy passions.
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Where marketers tell the stories behind the strategies that led to amazing campaigns.
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An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.
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Agency Forward explores the future of agencies as tech and AI drive down the cost of tactical deliverables. Topics include building competent teams, developing strategic offers, systemizing your business, and more. New episodes delivered every Tuesday.
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We're here to talk about the bad, the ugly, and what good advertising actually is with insight from the industry’s top creative minds. Hosts Amelia and Brian are ad agency creatives on a mission to talk to every capable creative director, copywriter extraordinaire, art directing dynamo, swiss army social strategist, ECD, CCO, PFD, and SOS about what the f&$k a good ad—and ad industry—even looks like. The Bad Podcast seeks to answer the question that echoes through every corner of the creativ ...
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A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
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Employees from Marketing and Advertising agency YellowPike Media (www.yellowpikemedia.com) speak with guests about industry news, insights and experience.
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ShanghaiZhan is a raw, lively, and regular debate about China tech, advertising, creativity & the intersection of it all. Join hosts Ali Kazmi and Bryce Whitwam, for timely discussions on all things China marketing, coming to you directly from Shanghai!
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One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady. Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles.
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What's working in marketing RIGHT NOW. A deep dive into real marketing problems and the solutions to fix them.
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We are Velocity Sellers, a full-scale Amazon Agency! Our Podcast features our talented and knowledgeable employees and guests, and of course our host, Velocity Pete. Join us as Velocity Pete interviews these Amazon experts on various topics that will help you boost your Amazon knowledge!
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How did some of the some of the world’s best designers, strategists, and agency leads, get into design? How did they know it was even a thing they could form a career around? I’m Claire Blyth, founder of design focussed PR agency Red Setter. I’ll be speaking to some of my favourite people in design to talk about how they got where they are today.
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AdQuick Madvertising Podcast discusses advertising, technology, marketing trends and more
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A monthly episodic podcast about the world of branding. From tone to typography, we explore how logos happen, what makes advertising successful, and why this all matters.
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Media in Minutes podcast features in-depth interviews with those who report on the world around us. They share everything from their favorite stories to what happened behind the lens and give us a glimpse into their world. With host Angela Tuell, this podcast is published every other week. Connect with us on Facebook @CommunicationsRedefined; Twitter @CommRedefined and Instagram @CommRedefined. To learn more, visit www.communicationsredefined.com. #PR, #Public Relations, #Media, #Journalists ...
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Welcome to M&G Agency Life, a journey through the dynamic world of marketing, design, and digital with hosts Aimee and Pete. Mearns & Gill, an Aberdeen-based agency, is the backdrop for insightful discussions and behind-the-scenes glimpses into agency life. Aimee, Pete and the team share insider knowledge, and explore topics ranging from brand strategy to media solutions. Join them as they explore the diverse landscape of agency work, serving clients across various sectors with creativity, e ...
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Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
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CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns. They offer useful perspectives and insider information on creative and me ...
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Madison and Wall's Brian Wieser and Olivia Morley dig into how the advertising business really works. Subscribe for analysis, insight and more about advertising, media and technology trends. Listen to episode one and future M&W Podcast episodes at https://feeds.captivate.fm/madison-and-wall/. Access more M&W research summaries and analysis by subscribing to our complimentary Saturday newsletter at https://madisonandwall.substack.com/. To learn about becoming a paid subscriber or advertising ...
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The Alchemists is a limited-series podcast from marketing conference State of Social, delving deeper into the big conversations that start on stage at the event. Join Andrés López-Varela and the State of Social 2024 speakers for a series of lively chats about important topics and trends impacting the marketing industry and the work of marketers.
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the ad agency for businesses
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Learn about How DOOH Advertising Works and How To Measure DOOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.
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Hey there! We're Mojca and Jure and over the past decade, we've navigated many ups and downs of starting a business. Our biggest success so far? In 2020, during the pandemic, against all odds (and common sense), we launched an e-commerce brand (and a brick & mortar location) that has since generated more than $1.8M in revenue. We're also running an ads and content agency that helps brands grow and gain loyal fans. This podcast will mostly feature sound bites from our YouTube channel and I ho ...
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Career & Life Journeys: Hosted by Adam Posner, he interviews top experts, entrepreneurs, and thought leaders from the world of Entrepreneurship, Talent Acquisition, Personal Growth, and other world-class amazing humans to decode their success via their insights into their own career journeys and personal growth. The goal of #thePOZcast is to showcase amazing humans who share their stories to inspire you to harness your inner tenacity to drive your life and career forward. Adam Posner is the ...
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Welcome to the Imperium Podcast! The majority of you who have stumbled across this podcast probably view client acquisition as a major bottleneck. It's safe to say that after scaling 2 businesses to multiple 7 & 8 figures, client acquisition, business, mindset, client delivery, etc is something that hasn't been a problem for me for a very long time. This podcast is all about how to eliminate client acquisition as a bottleneck, sign more clients, make more money & have a ton of fun doing so. ...
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The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
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The Insurance Guys podcast is dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.
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Connecting the Advertising and Marketing World, One Heist at a Time We bridge gaps across the industry—connecting agencies with brands, production houses with agencies, and aspiring talent with recruiters. Whether you're a marketing executive seeking the perfect agency partner or someone aiming to break into the field, this podcast helps you pull off your ultimate heist. With over 150,000 listeners, we explore the people, culture, and insights shaping advertising and marketing. Tune in to co ...
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Working in an advertising agency, you meet some fascinating people. You also have the power to tell their stories. Agency for Change brings you interviews with people who are using their power to change the world around them in positive ways. Each episode focuses on one of these changemakers: the issue they’re addressing, the programs, products or services they’re providing to drive change, how they’re getting the word out about that change and the impact they’re having on people’s lives. Pr ...
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Funnel Vision - For Performance-Driven Agencies & Marketers
Mikael Dia - Performance Marketing Expert
Welcome to Funnel Vision, Hosted by Mikael Dia, Founder & CEO of Funnelytics - a revolutionary marketing analytics software that allows marketers and business owners to map and track their sales and marketing campaigns visually. We feature Marketing Agency Owners and Performance Marketers to highlight the tactics, tools and strategies they use to grow their own business and their clients. Funnel Vision brings you 3 episodes every single week that aim to highlight the strategies used by succe ...
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Welcome to Agency Operators Podcast, your refuge from the industry buzz! Join us as we spotlight genuine experts in the agency and e-commerce service provider realm, providing a clear path through the clutter of fake gurus. Hear real stories, connect with your community, and showcase your authentic expertise. A place where agency owners share their stories and nuggets of gold they've attained through the challenges of growing brands and operating teams. Welcome to the Agency Operators Podcast!
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We Do B2B, the podcast by BlueOcean - The B2B Agency, is all about exploring the ins, outs, ups and downs of B2B Marketing here in Aotearoa, New Zealand. We'll uncover emerging trends and thinking while sharing inspiring real-world stories from B2B Marketers here in New Zealand. With the goal of supporting New Zealand’s B2B Marketing community in becoming one of the best and brightest anywhere in the world, let’s roll up our sleeves and take on tomorrow together.
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The world's first Amazon advertising podcast-- hosted by Ad Badger. Here we discuss the ins and outs of Amazon PPC, including tips and tricks to help optimize your ad campaigns. Whether you're a die-hard PPC fanatic or an Amazon seller looking for an edge, this podcast is for you!
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Strap in. We're going on a trip! Robert and Topher, cofounders of advertising agency Territorial, explore the weird, compelling, and sometimes forgotten corners of our culture through a surprising lens: the brands we all know and/or love. Every episode uses a familiar brand as a roadmap to stories you would never imagine to help you see the world in a new way. To learn more about Robert Balog & Topher Burns, and their work at Territorial, visit www.weareterritorial.com or find them on LinkedIn.
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Atlas Advertising is a full-service agency specializing in world class marketing campaigns and feature-rich, integrated websites for economic development, real estate, and tourism marketers.
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Consumers increasingly demand more. And, traditional advertising tactics often cause friction throughout the customer journey. With /prompt., the leading earned-first creative marketing and communications agency, discover how emerging trends and innovative strategies are reshaping this new era. Inspired by his bestselling book "Friction Fatigue," /prompt.'s CEO, Paul Dyer, along with a rotating cast of agency leaders, host Frictionless Marketing, exploring how brand marketers and communicati ...
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Welcome to Goals With Soul, the leading global podcast for visionary coaches, experts & healers expressing their personal brand truth to create an impact and feel lit up every day! Your host is Joanna Ingram, former Advertising Agency Director turned Brand Messaging Consultant, Business Coach, and Energetics-Curator. Listen in as we blend revenue generation with energetics, brand marketing strategy with the Law of Attraction, and reach ambitious business goals with intuition and ease. If you ...
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The Admigos Podcast is a podcast for young professionals in advertising, media, marketing, sales and customer relations who are learning to navigate their careers. The Podcast features conversations that inspire, educate and guide anyone entering the communications industry.
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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Chris Schaeffer, Certified Google Ads Specialist
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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A panel of industry experts discuss the issues the latest news and hot topics you need to know in PR and communications. Hosted on Acast. See acast.com/privacy for more information.
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Traditional advertising channels like newspaper ads, radio spots, billboards, and TV commercials are a great way to create demand, but lack what’s needed to capture it. We’re living in The Search Economy. Consumers have more access to information than ever before which puts them in complete control of their buying decisions. The problem? Most businesses aren’t doing enough to adapt to the changes to make it easy on their next customer to find them. On The Search Economy, David Riggs, Founder ...
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#227: Breaking into Strategy with John Gibson, Head of Strategy at The Martin Agency
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In this episode, we talk with John Gibson, Managing Director and Head of Strategy at The Martin Agency. John offers valuable insights on leadership, collaboration, and how to break into advertising strategy. Plus, get an inside look at the strategy behind Oreo's "Wonderfilled" campaign and how it became a global success. Connect with John: https://…
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Automate your Advertising Data - Jordan Bell, Founder & CEO of Agency Bell
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Jordan Daniel Bell (Founder/CEO of Agency Bell) has managed $100+ Million in ad spend and currently helps companies get more customers with AI-powered advertising. Jordan has been running agencies for 10+ years. During this time he came to the conclusion that the ads space desperately needs to make better targeting decisions and a way to gather and…
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What's the Best Way to Manage an Amazon Brand? Exploring Agency Strategies
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Want to know what really goes on behind the scenes in Amazon brand management? Michael sits down with Josh Rawe and Brady Tieland from AmpliSell to explore the ins and outs of managing Amazon brands. They share how to balance SOPs with creativity, spot red flags in ad accounts, and handle scaling ad spend without wasting money. Discover the tactics…
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020 Dylan Ciaccio: Problemotional Advertising
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Hey everyone, today I’m joined by Dylan Ciaccio. Dylan is the Director of Marketing at Black Camel Agency and an evangelist of problemotional marketing, which we dive into in the episode. If you’ve heard me on other podcasts or follow my LinkedIn content, you’ll know I’m a firm believer that all marketing starts with a problem. So when I stumbled a…
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رحله محمد الحازق من بناء agency محليه لعالميه! Mohamed El Hazek Is Giving Back!
1:53:02
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هل بتحلم تخلي شركتك معروفة في كل حتة في الدنيا؟ تعالى نستلهم قصة محمد الحازق، مؤسس وكالة 5 درجات، اللي بيحاول بكل قوة يخلي شركته الصغيرة دي ماركة عالمية. هتعرف أسراره وإزاي بيخطط يتوسع في أسواق جديدة. Dreaming of making your company a global brand? Join us as we inspire you with the story of Mohamed El Hazek, founder of 5 Degrees, who's on a missio…
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Everyone wants to get to $10,000 per month but very few understand the science behind it & what it truly takes. In this podcast, I’m going to share what exactly YOU need to do from A-Z in order to hit $10,000 per month & scale far beyond it. I hope you find it helpful. If you do, consider subscribing :) Thanks, Charlie…
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On the Hook - Episode 20 - Kicking it with Karate.Jewels
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In this episode of On The Hook, we chat with Jewelianna Ramos, aka Karate.Jewels, about her journey from growing up in a martial arts household to performing stunts in blockbuster films. She shares how her family’s influence shaped her path, memorable on-set moments, and how she balances life as a martial artist, actress, and content creator. Get r…
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How Michelob Ultra’s “Social Athlete” reframed lite beer
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While we're live in London this week, this show's a brilliant rerun. It's not typical to associate a beer brand with an active lifestyle, but that's exactly the opportunity Michelob Ultra’s planning team discovered. Thanks to Tracksuit (the affordable brand tracking solution for modern-day brands) for sponsoring this episode. Back live next week.…
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Joanne Chan - CEO of Turner Duckworth
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This week Claire catches up with Joanne Chan CEO of Turner Duckworth. Joanne shares her journey from fine arts to the world of design and working with some major brands like Coca-Cola and Amazon. She talks about how her background in fine arts helped lead to success in the competitive design industry. How brands need to evolve and what distinguishe…
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#230: Aaron Duffy – Directing Creativity, Founding Special Guest: A Journey of Production and Innovation
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In episode #230 of the Breaking and Entering Advertising podcast, host Geno Schellenberger interviews Aaron Duffy, co-founder of Special Guest, as he shares his journey from commercial director to creative agency leader. Duffy discusses how his background in video production and collaborations with tech giants like Google and Meta shaped his innova…
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Enjoy yet another installment of Brand of Brothers! Join your host, Doug Berger, as he interviews Gavin Knox-Grant. Support the showBy Doug Berger
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How to close PR’s pay gaps – PRWeek podcast
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PR’s pay gaps, and how to close them, are the focus of the latest episode of PRWeek’s Beyond the Noise podcast. This week has seen the launch of the 2024 Pay Gaps Report from PRWeek and People Like Us, which sees UK PR agencies reveal their own gender and ethnicity pay gaps alongside analysis of the big trends. To discuss the findings are Sheeraz G…
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In this episode, Bradley and Scott sit down with their friend Dan Gabel from Shore Murphy Casey Insurance.By Scott Howell & Bradley Flowers
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How Klarna is using AI to cut marketing and agency costs
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CMO David Sandstrom explains the fintech company’s generative AI strategy and recent moves into traditional bankingBy Ad Age
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186: Meet advertising and literary sleuth Tim Maleeny.
58:52
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A good strategist can walk a mile in the shoes of the customer. And a good novelist must do the same, except in the shoes of many characters. Henry Gomez and I are excited to introduce you to a practitioner of both skills—strategy and novelwriting. His name is Tim Maleeny and he is the chief strategist and innovation officer at Havas in New York Ci…
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Changemaker Randell Leach, CEO, Beneficial State Bank
28:45
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What if your bank could actually help build a better world? Join us as we chat with Randell Leach, the visionary CEO behind Beneficial State Bank, a trailblazer in the financial industry dedicated to social equity, environmental sustainability, and community prosperity. Randall unveils how Beneficial State Bank operates with a distinct mission of b…
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🔎 Keen to bring more customer insight into your decision making? ⚖️ Need to democratise discussions in the boardroom? 💡Or maybe you need to send the right signals to support your journey through the levels of seniority… Join BlueOcean Senior Marketer, Freyja Spaven, on a thought-provoking and practical discussion about the B2B Marketer’s superpower…
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The energy was ELECTRIC as the Littlefield Agency team touched down in Boston for INBOUND 2024, HubSpot’s annual marketing conference. This year, Roop, Sam, and Senior Client Engagement Manager Joy Hulver attended INBOUND. The crew learned everything from LinkedIn ad strategies to the latest in AI-driven marketing with HubSpot’s newly released “Bre…
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رحله أحمد حسين في الcreative والاخراج مع الاعلانات! Ahmed Hussein is Giving Back!
1:40:34
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في الحلقة دي من "Giving Back"، بنتكلم مع أحمد حسين، واحد من أكبر مخرجي الإعلانات في مصر! أحمد بدأ وهو لسه في الكلية، واشتغل في Leo Burnett لحد ما بقى مدير قسم الإبداع. رحلته مليانة شغف، جوائز، وحب كبير للنادي الأهلي. هنتكلم عن مشواره والدروس اللي اتعلمها من ناس زي حمد الله، ونصايح لأي حد عايز يبدأ في المجال أو يطوره. ما تفوتش الحلقة، مليانة معلومات…
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3 Essential Marketing Performance Indicators You’re Not Using…But Should
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Ralph Burns, Lauren Petrullo, and Scott Desgrosseilliers talk about how to measure marketing success using specific performance indicators. They break down the importance of tracking new website visits, the cost of acquiring new customers, and how to use tools like Wicked Reports to make smarter decisions with ad spend. The conversation also touche…
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023 Tony Wilson: Straightening Agency Financials
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Hey everyone, today I’m joined by Tony Wilson. Tony is the founder of Accquip, providing fractional CFO services to agencies. He’s also the host of the DevLaunch Podcast which I’d recommend agencies give a listen to. I brought Tony on so we could talk agency financials. For a lot of founders, it’s not that it’s a mystery, it’s just not the most enj…
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Robert O'Rourke and Stephen Brooks teach us about connecting CTV buyers with DOOH audiences via content adjacency
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Have feedback or a question? Text us! Summary In this episode, Tim discusses the critical distinction between Connected TV (CTV) and Digital Out of Home (DOOH) advertising with guests Stephen Brooks and Rob O'Rourke from AdXact.io. They explore the importance of content adjacency in unlocking CTV dollars for DOOH, the impact of this integration on …
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169: Why more content doesn't attract more clients
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More content ≠ more clients? Let’s talk about it... Ever feel like you’re on the content hamster wheel, churning out posts, but not seeing the client flood you were hoping for? Yep, I’ve been there too! 🙋♀️ In this week’s episode of Goals with Soul, I’m diving into the myth that more content equals more clients. Trust me, I learned the hard way. I…
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BrandSide: How Ronak Patel and MoonBrew are Disrupting the Sleep Wellness Market
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Welcome to BrandSide from Breaking and Entering Media, where we spotlight top marketing executives from innovative brands. In this episode, host Geno Schellenberger chats with Ronak Patel, VP of Marketing at MoonBrew, a sleep supplement brand focused on improving rest and recovery without melatonin. Ronak reveals the bold marketing moves that shift…
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Agency owners CAN get out of project management Ft. Galen Low, The Digital Project Manager
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Galen Low (Co-Founder at The Digital Project Manager) helps agency owners completely transition out of project management work by leveling up their project managers and enabling them to be self-sufficient. Their training program has certified over 700 agency professionals to date, and helped alleviate 50-75% of project management costs for owners. …
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Unlocking E-Commerce Success with Jordan Levine: Mastering Amazon Sales, External Traffic Strategies, and Maximizing Reimbursements with Carbon 6
48:49
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Unlock the secrets to boosting your Amazon sales with our latest episode featuring Jordan Levine from Carbon 6. We'll uncover how Carbon 6's innovative platform consolidates fragmented tools for Amazon and e-commerce sellers, streamlining your business operations. Learn how their patented software, PixelMe, uses Google ads to drive external traffic…
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A Classics Episode: Redefining the Value of a Vote
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It shocked us back in 1997 and won an APG Gold. But the question is, given the everyday nature of corrosive and extreme political behavior, have we now become immune to it? You be the judge. Thank you to Jira and The Master of Advertising Effectiveness (MAE) for sponsoring this episode.By On Strategy Showcase
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SEO is a part of the strategy, but it’s not the entire strategy in The Search Economy
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In this week's episode of The Search Economy, David and Brett discuss the importance of having a holistic strategy with your marketing efforts. A great SEO strategy can help contribute to your growth, however, it takes a holistic approach to really amplify your search efforts. Subscribe to The Search Economy Newsletter for the companion piece to th…
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Devotion - Creative Direct Marketing Group
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Were you inspired by this story? Got an idea, thought or otherwise? Let us know, send us a text! Welcome to An Agency Story podcast, I’m your host Russel. In this episode, we're joined by Craig Huey, the founder of Creative Direct Marketing Group, based in Nashville, Tennessee. Craig shares his incredible journey from a teaching career to establish…
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China CRM Redefined: Navigating Clienteling with Aurelien Rigart
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Welcome to the world of Clienteling: it's a world where the brand manages the client relationship. It's an online/offline integration ecosystem that is alive in China, but the West has no equivalent. In the clienteling world, retail sales become online sales associates, and brands promote their products directly to the customer database, all possib…
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Joey Bidner’s YouTube Strategy for Success (Episode 431)
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Try Opteo for free for two months - https://opteo.com/psp Special URL to use to avoid the YouTube display network placements: googleadsense_without_youtube.com Joey Bidner - https://joeybidner.com/ Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/obUZDrWOvgg Submit a Question - https://www.paidsearchp…
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If you want to make money as an agency in today's market, your best bet is to specialize in a single type of niche. This will allow you to get better results and stand out in a competitive market. There's a ton of ways to find a good niche to attack, but in this video Ryan breaks down 3 SEO niches that are GUARANTEED to make you $1m this year in re…
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The Complete Amazon Advertising Evergreen Campaign Strategy Guide (Classic)
43:15
43:15
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It’s easy to get overwhelmed by all of the strategies available for all of the campaign types, even more so when Amazon releases anything new. Don’t freak out. You need a strong mental model like the one Noemi Bolojan of ScaleWave.io shares in this episode. Once you understand the different strategies– protect, conquer, rank, dominate, and discover…
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Each week on the M&W podcast provides a review of economic data relevant to the advertising industry, Madison & Wall’s work-of-the-week, the work-we-didn’t get to, advertising accounting & finance and history. On our new episode, Olivia and Brian look at parallels between Tik Tok and Google’s current court cases, explore the costs of agencies retur…
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Navigating Fandom Mayhem: Monty Python, Star Wars Backlash, and Taylor Swift Politics
27:00
27:00
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27:00
Send us a text Ever wondered how today's biggest fan communities navigate the fine line between passion and chaos? Join us as we reunite with Jonathan and Mitch on the NerdBrand Podcast after their hiatus, kicking off with some Monty Python humor. We tackle the current state of fandoms, dissecting the love-hate relationship with new Star Wars conte…
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Ep. 123 - Spam and Cold Calling in Marketing
25:46
25:46
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Don and Rob reflect on the overwhelming nature of spam and the effectiveness of cold calls in marketing.By MOCK, the agency
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(Part 2)How to Use TikTok Ads The Right Way to Grow Your Business
58:37
58:37
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Ralph and Lauren welcome Bahar Bozdogan and Sheraz Amin to the show. They discuss how TikTok has evolved from a fun app for dances and memes into a serious marketing tool for businesses. The experts talk about the power of measurement, attribution, and lead generation on the platform. Exploring how brands can use TikTok’s tools to understand custom…
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Sean Behr: Fountain CEO: Transforming Hiring for Frontline Workers
44:22
44:22
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00:00 Introduction to Sean Behr and Fountain 06:37 The Importance of Experience in Product Development and Sales 08:52 The Value of User Feedback in Product Development 15:05 The Unique Challenges of Hiring Frontline Workers 19:23 Fountain: A Mobile-First Platform for Frontline Workers 21:24 The Importance of Speed and Innovation in Hiring Frontlin…
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How Agencies Can Keep Up with Media Evolution (with John Lods)
30:44
30:44
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In the context of today’s quickly evolving advertising landscape, agencies must keep pace with the rapid growth of digital media and adtech to meet their clients' needs. Brands are demanding deeper insights and expertise around which platforms to invest in, how to leverage first-party data for greater impact, and more. In this episode, John Lods, C…
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Pop-Tarts 2024 Gold Effie Pop-Tartigans social hit
44:18
44:18
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This socially rooted campaign won for influencer marketing. We're joined by Jenny Lindquist of Kellanova and Mathew Clay of Weber Shandwick. Thanks to the Effies for supporting this episode. You can see the work one our website at onstrategyshowcase.com.By On Strategy Showcase
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View From The US v. Google Trial Press Box - E310
42:30
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After eight days of the antitrust trial, who’s in the lead: the DOJ or Google? Details on the most gripping testimony so far with guest Arielle Garcia, director of intelligence for Check My Ads.
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'We need to own our craft’ - Grayling UK CEO, PRWeek podcast
33:47
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Heather Blundell talks about her first year as Grayling’s UK chief executive in the latest PRWeek podcast. Heather Blundell, who has over 15 years of experience working for global agencies including Edelman, Weber Shandwick and Ketchum, and who joined Grayling in October last year - speaks to PRWeek UK news editor Siobhan Holt in the latest episode…
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News Environments as a Safe and Effective Place for Advertisers
11:25
11:25
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In this episode of the Advertising Forum's Transparency Series, Jeannie Olliver, the SVP of Revenue Operations at Business Insider, discusses how trust and transparency can help publishers and content creators increase their revenue and contribute to a healthier digital advertising industry. The conversation highlights the importance of being a cre…
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Nicole Edenedo: Travel Weekly Senior Editor
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27:53
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Send us a text In today’s episode, Nicole Edenedo, a senior editor at Travel Weekly, discusses her career transition from broadcast journalism to print, highlighting her extensive experience in the field. She covers tour operators and river cruises, along with sub-beats like trains and sports tourism. Nicole emphasizes the importance of newsworthy …
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Domenic Lippa - Pentagram partner (and Chair). LIVE at the London Design Festival.
51:28
51:28
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My Life in Design is back - recorded LIVE at the London Design Festival with designer Domenic Lippa, Pentagram partner (and chair) and Festival design director. Earlier this week we had the absolute pleasure of hosting a LIVE podcast recording of ‘My Life in Design’ as part of the London Design Festival. Marking the 50th episode and start of series…
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Helping 3000+ Agencies Implement ClickUp - Gray MacKenzie, Founder of ZenPilot
24:22
24:22
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Gray MacKenzie (Founder of ZenPilot) saves agencies from constantly hopping between project management tools such as Asana, Monday, ClickUp, Notion, Teamwork, Wrike, Basecamp, Trello etc. They’ve led over 3000 teams to tighten their operations through ClickUp. Before becoming a full-time operations consultancy, Gray ran a separate business that off…
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Take Your Agency To The Moon With Group Health
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46:26
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In this very requested episode, Bradley and Scott sit down with health insurance agent Devin Blount to talk about using group health in your agency.By Scott Howell & Bradley Flowers
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