Listeners to Leads, hosted by Alesia Galati, teaches new and aspiring podcasters how to use their podcasts to grow their business. Alesia uses her experience as the owner of Galati Media, a full-service podcast management company, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. Alesia and her guests will discuss everything from launching a podcast to marketing a podcast. Learn more about Alesia and Listeners to ...
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Successful Podcasting Unlocked answers all your podcasting questions in under ten minutes. Alesia uses her experience as the owner of Galati Media, a full-service podcast management company, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. In these episodes, Alesia answers every podcasting question, from how to grow your audience to which podcasting equipment to use and so much more.
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Lifelong best friends and sisters, Jada Smith and Alesia Galati, discuss all things historical and present-day cults while relating the topics to the cult they grew up in.
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Welcome to the Magnetic Business Accelerator™Podcast, where Jocelyn helps ambitious service-based entrepreneurs and executives fast-track their business's success by managing their mindset without feeling salesy or working more hours. Jocelyn is a Business Growth Coach, Corporate Trainer, Professional Speaker, Multi-Award Winner and Four-Time #1 International Best Selling Author. She envisions a world where selling is a joy, not a chore. Where executives and entrepreneurs effortlessly promot ...
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Finding Your Perfect Podcast Format: A Guide for Business Owners
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Choosing the best podcast format is a very personal decision and can feel overwhelming when faced with all of your options. When deciding it is important to consider your podcasting goals, comfort level in front of a microphone, the amount of time you’re willing to commit to your show, and ultimately how you like to express yourself best! This week…
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Escape the Social Media Hamster Wheel with Mark Herschberg
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While lots of social media posting tries to keep up with trends and focus on current events, podcasters and small business owners have a lot of evergreen content that establish them in their field and promote their thought leadership. So how do we share our evergreen content in an approachable, easily remembered way that doesn’t get lost in the alg…
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The Ethical Podcaster's Guide to Handling Sensitive Topics with Care
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Podcasting can be a powerful platform for sharing impactful stories. But if these stories include sensitive topics or information, thoughtful preparation and care are crucial to creating a safe environment for both your guests and your audience. What you do before, during, and after the interview sets the tone for the type of environment you as the…
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The Power of Authentic Engagement on Instagram with Jillian O'Keefe
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With two billion monthly active users worldwide, Instagram can be an awesome place to spend time and promote your podcast. But making meaningful connections and boosting your engagement means more than just posting about your brand new episode and then disappearing off the app until the next one goes live. Today’s guest, Jillian O’Keefe, is sharing…
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How to Use a Download Dip to Strategically Improve Your Podcast
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It’s not uncommon to see a dip in podcast downloads from time to time; we all experience it. While there will always be factors that are out of our control, I am constantly encouraging podcasters to regularly review their numbers so they can determine the things within their control that are working or in this case, leaving them falling flat. This …
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Optimizing Your Facebook Marketing for Maximum Impact with Meg Brunson
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As content creators, social media can feel really overwhelming. And when a platform like Facebook has so many different ways to connect and interact with people, how do you know where to start to maximize your presence and use Facebook to its fullest potential? Meg Brunson, a marketing authority who is a former Facebook employee, is here today to t…
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Podcaster Burnout is Real: How to Recognize the Signs and Protect Your Passion
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Podcaster burnout is real. But the good news is if you’re experiencing burnout it is not a sign of failure or a sign you should throw in the towel. Showing up weekly on a podcast is a lot of work and sometimes you just need to take a step back and take a strategic break so you can come back better than ever. This week, episode 33 of Successful Podc…
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Practical Strategies for Using LinkedIn for Podcast Promotion with Tania Bhattacharyya
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Social media is one of the biggest tools we have in podcasting to reach more listeners, connect with potential clients, and promote our thought leadership, helping us land new clients. But what platforms should you focus on? The simple answer: the ones on which you spend your time online. This month for our Summer Social Series, I’m speaking with e…
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How to Create Irresistible Podcast Teasers That Leave Listeners Wanting More
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If you’re tired of seeing your episodes flatline between releases, teasing upcoming episodes may seem like the perfect solution. But as we all know, life is unpredictable and if something comes up for you, your guest, or you run into technical issues, you run the risk of disappointing your audience. Today I am covering some best practices as well a…
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The Power of Email Marketing: Myths and Realities with Kendra Corman
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Marketing is always evolving and for the past few years, email marketing has been a hot topic of conversation. Do people still read emails? Is email marketing dead? How do I best use emails to reach my audience? Today on the show Kendra Corman, marketing expert and host of the Imperfect Marketing podcast, is here to share why email marketing is not…
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Podcast Community Building: How to Foster a Loyal and Engaged Audience
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A common struggle I see podcasters face is asking their listeners to take action on something and hearing crickets in return. Today on the podcast, I’m going to talk through how you can create an engaged community built around your podcast. This week, episode 31 of Successful Podcasting Unlocked answers the question: How can I build a thriving comm…
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Creating Boundaries and Honoring Your Whole Self with Valerie Friedlander
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Creating and releasing a podcast is no small task, and everyone approaches theirs differently. But the most important thing to keep in mind when planning your show is how you manage your energy so you don’t get completely overwhelmed. Friend of the show Valerie Friedlander is here today to talk about how she discovered that a twice a month cadence …
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Podcast Discoverability: How to Get Your Show Heard by More Listeners
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If you’ve noticed that your podcast downloads are stagnant or experiencing a dip, you are not alone. Over the last year, many podcasters saw anywhere from a 15-30% drop in their downloads causing some concern. While we know now that much of this download dip had to do with changes to how Apple Podcasts records downloads and not a reflection of the …
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Simplifying Complex Topics for Your Audience with Menekse Stewart
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With the constant changes in technology, social media trends, current events and more, it can be hard to keep up with what you think your marketing strategy needs to look like. But marketing is never a one-size-fits-all approach, and Menekse Stewart knows that well. She’s here today to tell us about using her core podcast episodes for long-term con…
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Podcast Branding: How to Establish Thought Leadership and Boost Visibility
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Your podcast is more than a podcast. It is an incredible tool that helps you elevate your brand, establish your thought leadership, and impact your audience on a deeper and more personal level. By showing up as the expert you are, you have the ability to make a difference in people’s lives. How incredible is that? This week, episode 29 of Successfu…
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The Importance of Self-Mastery in Podcasting with Kim Romain
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So you’re sitting down to record an episode for your podcast, and you realize halfway through that the conversation is taking a turn you didn’t expect! What should a good podcaster do? Kim Romain is here today with different ways to handle the situation, starting with what you CAN control, and doing what feels right in the moment. Kim’s tips and st…
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Proven Podcast Strategies for Increasing Sales and Revenue
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If you’re tired of constantly showing up on your podcast, talking about your products and services, and still not seeing any sales, you are not alone. While most podcasters don’t make any sales from their podcasts or struggle to generate leads with their show, it’s not an impossible task. This week, episode 28 of Successful Podcasting Unlocked answ…
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Unlocking the Hidden Book Inside Your Podcast Episodes with Scott Maderer
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Writing a book is something most people think about doing in their lives. And as a business owner, having a formal, published account of your business' beliefs and practices can be appealing for reaching more people and getting more clients. But writing a book can be a HUGE undertaking. Where do you even start? Why not start with all the content yo…
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How to Connect with Your Podcast Audience on Multiple Platforms
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One of the biggest challenges podcasters face is turning their passive listeners into engaged followers. That is because the nature of podcasting allows listeners to “lurk in the shadows” so to speak, and get their value by listening without ever needing to engage with your content. So how do we change that? This week, episode 27 of Successful Podc…
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Financial Planning for Podcasters and Business Owners with Brandon Neely
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Finances are not the sexiest thing to talk about when it comes to our businesses, but it IS essential to have a handle on your numbers. Brandon Neely, a finance expert and serial small business owner has the insight and tools that can help you pin down your financial goals and set you up for success. This week, episode 158 of Listeners to Leads is …
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Boost Your Podcast Audience (Even Without Charting)
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While hitting podcasting charts can feel good, it is not the end all be all way to have a successful podcast. Especially as a business owner, the success of your show goes so much deeper than the amount of downloads you receive. This week, episode 26 of Successful Podcasting Unlocked answers the question: Are podcast charts important? Have your own…
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Automate Your Podcast to Save Time and Energy with Joe Casabona
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Business owners are BUSY and even when podcasting is your favorite part of your marketing strategy, it can take up a lot of time in your week, leaving you frustrated and tired. But with all the new tools and automation options available, there are ways to speed up your podcast workflow and reclaim some of your working hours while still creating hig…
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Want to Be Seen as an Expert? It's Time for Solo Episodes
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Podcasting by yourself is difficult but if you want to grow your thought leadership and show up as an expert in your industry, solo episodes are imperative. This week, episode 25 of Successful Podcasting Unlocked answers the question: Do I have to do solo episodes? Have your own podcast questions? Head to SuccessfulPodcastingUnlocked.com to share t…
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Tracking and Nurturing Relationships with Collaborators and Brands with Reena Friedman Watts
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There are so many behind-the-scenes elements of a successful podcast, from searching for sponsorships to navigating new business brought in by the show to keeping up with former guests. Reena Friedman Watts, with experience both in reality television production and over 350 episodes of her podcast, Better Call Daddy, has learned to navigate these w…
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Is Your Podcast Too Broad? Find Your Focus for Faster Growth
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You may have heard phrases like, “We can’t all be margaritas and tacos, we can’t make everyone happy” or “If you’re speaking to everyone, you’re speaking to no one”. Niching down your podcast ensures that you’re truly focusing on your ideal audience, giving them valuable content that is specific to their needs. This week, episode 24 of Successful P…
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Creating Conversations Your Guests are Proud to Share with Mai-kee Tsang
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Sometimes it feels like getting your guests to share your episode is a full-time job. It’s frustrating when you put your heart and soul into the conversationand you go to share it with a guest and they maybe either don't feel comfortable with it or they decide to completely ghost you. Mai-kee Tsang is here this week to talk about what she calls Con…
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Understanding Podcast Downloads, Trends, and More
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When it comes to understanding your podcast statistics, it’s important that you’re looking in the right places so you can make better, more informed decisions for your show. This week, episode 23 of Successful Podcasting Unlocked answers the question: How do I know if my podcast is actually performing? Have your own podcast questions? Head to Succe…
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Aligning Your Podcast Marketing Strategy with Your Values with Becky Mollenkamp
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35:29
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With so much information about marketing available from so many different experts, it can feel overwhelming finding what you ’should’ do to promote your work. But your marketing strategy, whether for your podcast or your business, does NOT have to look like everyone else’s! Becky Mollenkamp knows this better than most, having switched her email mar…
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Podcast Distribution: Get Your Podcast on Apple Podcasts, Spotify, and More
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While Apple Podcasts and Spotify are two of the most popular podcast listening platforms in the United States, they are not the only ones you should be focused on. As a podcast host, and especially as a business owner, you should have your podcast available on all listening platforms so your ideal listener can find you regardless of where they like…
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Mastering Paid Advertising Strategies with Robert Brill
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We’ve all become accustomed to seeing a barrage of social media and Google advertisements wherever we go on the internet. But how do we take advantage of these ad opportunities to promote our podcast and bring in more valuable leads to our businesses? Robert Brill is an expert on all things advertising, and is here today to talk us through how to a…
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Is the Podcast Market Saturated? Why Now Is Still a Great Time to Start
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If you’re considering starting a podcast but are skeptical that the market is too saturated, you have nothing to worry about. You haven’t missed the boat. Data shows us that while there are millions of podcasts out there, only a small percentage are actively creating content, leaving room for new podcasts to emerge. This week, episode 21 of Success…
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Become a Standout Speaker with Visibility Tips with Antoniette Roze
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Podcasting and public speaking can feel like they are very different worlds, but they’re really just two different methods of sharing your voice and message with the world. Because of this, many people, Antoniette Roze and myself included, think that you should do both to maximize your opportunities to grow and connect with your audience. Antoniett…
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If you have over 25 podcast episodes, and especially if your podcast content is evergreen, you should be repurposing past episodes. This practice helps you maximize the value and reach of your podcast and enables you to remain consistent online without having to physically show up. This week, episode 20 of Successful Podcasting Unlocked answers the…
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Improve Your Video Content Strategy with Atiba De Souza
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As podcasters, we tend to think about our craft as an audio-based product. But we’ve all seen the rise in video content over the last few years, and that’s not going anywhere any time soon. How do we embrace video content as podcasters, especially those of us who are less comfortable on camera? Atiba De Souza, the Content Superman, is here this wee…
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Choosing a Podcast Title That Gets Noticed
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Admittedly, I am not good at naming things out of the blue, BUT when it comes to podcast titles, you know exactly what to expect with my shows. This week, episode 19 of Successful Podcasting Unlocked answers the question: How important is a podcast name? Have your own podcast questions? Head to SuccessfulPodcastingUnlocked.com to share them with us…
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Insights from 1600+ Episodes with Alan Lazaros
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When most podcasts don’t make it to 25 episodes, it can be shocking to see that someone has over 1600 podcast episodes under their belt. While there’s no silver bullet or secret sauce to achieve instant success, Alan Lazaros has learned a thing or two about podcasting with his years of experience. He joins us this week to share what he has learned …
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Powerful Editing Hacks for Busy Podcasters
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If you’ve ever edited a podcast episode before, you know how time-consuming it can be. That’s why I wanted to share some things you can do and tools you can leverage to cut down on some of that time spent editing. This week, episode 18 of Successful Podcasting Unlocked answers the question: Why does editing a podcast take so long? Have your own pod…
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Grow with an Aligned Podcast Network with Karen Roberts
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Podcasting can feel like a lonely venture when first starting out, when you’re doing everything yourself and worrying about whether or not the statistics you’re seeing are “normal”. Finding a podcast network that aligns with your mission and values allows you to collaborate with other podcasters, grow your audience, and feel a little less like an i…
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Crafting Powerful Podcast Artwork That Converts
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You’ve probably heard the saying, ‘Don’t judge a book by its cover’ and while we know we shouldn’t the reality is people do judge books and podcasts by their covers. With so many people starting podcasts, it is so important for us to use every tool available to grab and hold our listener’s attention and podcast artwork is the first step in doing th…
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The Benefits of Podcasting for Mental Wellness with Donald Dunn of Heroes Voice Media
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Podcasting has a way of bringing together like-minded people and creating tight knit communities. While beneficial in a lot of ways, that feeling of connectedness can do incredible things for people’s mental health. Donald Dunn is using his platform to support veterans in their civilian life after service, including sharing how podcasting can be th…
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With the rise of AI, we are seeing more and more podcasting platforms and tools offer AI features. But how can we leverage these tools to be efficient with our podcast creation while also intentionally keeping our authentic voice? This week, episode 16 of Successful Podcasting Unlocked answers the question: How can I ethically use AI as a podcaster…
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6 Podcast Marketing Myths That Are Holding You Back
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With so many opinions out there on the “correct” way to market your podcast, it’s no wonder myths can take hold and gain traction quickly. Today, I’m busting 6 common myths about podcast marketing that might be keeping you from seeing the results you want with both your podcast and your business. This week, episode 147 of Listeners to Leads is abou…
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How to Navigate Podcast Guest Removal Requests
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As a podcaster, you know how much work goes into creating just one episode. So when a guest comes to you asking for their episode to be taken down, this can feel frustrating. This week, episode 15 of Successful Podcasting Unlocked answers the question: My guest wants me to take down their episode, what should I do? Have your own podcast questions? …
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Personality Types for Content Creation: Human Design Strategies with Karyn Paige
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As a podcaster and content creator, staying consistently creative while keeping your audience engaged can feel like a constant challenge. But the one-size-fits-all approach is losing its appeal, and Karyn Paige thinks Human Design is the response that will help everyone find strategies that work for them. This week, episode 146 of Listeners to Lead…
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Overcoming Burnout and Rekindling Your Podcast Passion
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If you have been podcasting for any amount of time, you know that it takes a lot of heart and excitement to consistently create content. But how do you know when it’s time to throw in the towel? This week, episode 14 of Successful Podcasting Unlocked answers the question: How do I know if it’s time to stop podcasting? Have your own podcast question…
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Creating Systems for Efficient and Intentional Collaborations with Angela Tan
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As entrepreneurs, especially those of us juggling multiple roles, it's easy to get overwhelmed by the daily tasks and minutiae of running a business. We rely on our memory to keep track of everything, which often leads to missed opportunities and wasted time chasing down details. This is especially true when it comes to keeping track of what podcas…
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Is It Time for a Podcast Rebrand? A Step-by-Step Guide
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If you’ve been podcasting for a little while and feeling that it’s time to make a change you might find yourself considering a podcast rebrand. But depending on the evolution of your content and your audience, you may also consider if a simple refresh could do the trick or if it’s time to restart with a completely new podcast. So how do you know wh…
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Unleashing the Power of Storytelling with Karen Kenney
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Everyone loves a good story, right? That’s what we should be doing as podcasters: telling engaging stories that connect us with and help us build rapport with our audience. But many people have been tricked into believing that their lives aren’t interesting enough or they haven’t done anything ‘worth’ talking about. That’s simply not true. Karen Ke…
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Find Your Podcast Frequency: Choose Consistency Based on Capacity
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If you’ve been creating content for any amount of time, you’ve likely heard the phrase, “content is king” and further, “if content is king, consistency is queen.” I would like to take that a step further and say that your capacity is the key to how consistently you’re producing content. This week, episode 12 of Successful Podcasting Unlocked answer…
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Maintaining Structure in your Podcast and Schedule with Lance Cayko
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We all have busy lives, and it can feel difficult to find time to accomplish all of your podcasting and business goals while still spending time with your family, maintaining a social life, and taking care of yourself. Structure and consistency are two key elements to maintaining a balance that allows you to achieve success with your podcast and in…
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