In today's business environment, experience is everything. It’s the number-one way to differentiate yourself from your competitors and create customers for life. But, the inverse is also true. Everything is experience. Every interaction — even the small ones — can determine whether or not customers come back and what they tell their friends. The Creating Superfans podcast is a fun, entertaining crash course in turning customer experience into your superpower... no capes required! Each week, ...
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The Staffing Show is the only podcast that delivers tools, tips, and tactics from the staffing and recruiting industry’s top executives and thought leaders.
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Join success coach and bestselling author Brian Bartes as he interviews athletes, entrepreneurs, authors, entertainers and others who have achieved excellence in their chosen fields, so you can learn their tools, techniques, and strategies for improving performance and achieving greater success.
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Brought to you by ImpactEleven, hear from the world’s top thought leaders and experts, sharing tipping point moments, strategies, and approaches that led to their speaking career success. Throughout each episode, host Josh Linkner, #1 Innovation keynote speaker in the world, deconstructs guests’ Mic Drop moments and provides tactical tools and takeaways that can be applied to any speaking business, no matter its starting point. You'll enjoy hearing from some of the top keynote speakers in th ...
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Listen to Questions for now to hear big thinkers discuss today’s big questions in digital CX. Featuring thought leaders from beloved brands and influential institutions, Questions for now is packed full of compelling perspectives and actionable insights.
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Making Elephants Fly features conversations with High-Octane Leaders, Dreamers, & Creatives hosted by Terry Weaver. Terry is a speaker, author, and ideapreneur who has invested his life in others to giving them the tools to live life alive; whether through helping others see their dreams become reality, traveling around the world challenging young leaders to change the world, leading teams of people to do more together than they could alone, or hanging out with Mickey Mouse. Over the last 20 ...
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You’ve built your brand from nothing and have developed a healthy following, but have you bred superfans who are wholeheartedly invested in everything you do? Today, we are joined by the incredible keynote speaker and author of Creating Superfans, Brittany Hodak, who uses her wealth of knowledge on customer and candidate experience to explain how y…
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Revisiting My Shark Tank Experience 10 Years Later
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It’s been TEN years since I filmed my episode of Shark Tank! In this episode of the Creating Superfans podcast, I’m taking you on a trip down memory lane, sharing what it was like to audition for, prepare for, and film the show. I also talk about what *really* happened after our pitch, and how the airing of this episode eventually changed my career…
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Blake Morgan's Blueprint for Customer-Focused Leadership
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In this episode of the Creating Superfans podcast, I’m joined by the woman that Meta has called “the queen of CX”, and I am lucky enough to get to call a friend, Blake Morgan. Blake is a CX futurist and author of three amazing books on customer experience, including her newest, The 8 Laws of Customer-Focused Leadership. Blake and I are very aligned…
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From Scrubs to Spotlight (ft. April Hansen)
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Guest Bio: April is a dynamic leader known for her expertise in driving hyper-growth within organizations. With a background in healthcare and a track record of leading companies to unprecedented levels of success, April has become a prominent figure in the world of business and professional speaking. Her ability to translate personal and organizat…
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EP 068 - Ten Pin Dominance: Professional Bowler Jason Belmonte
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Jason Belmonte is an Australian professional bowler. Known for his unique, two-handed delivery style, Jason has won 31 PBA titles (which is the seventh most all-time), including a record 15 major championships. He is also a seven-time PBA Player of the Year. Belmonte’s influence extends beyond the lanes as a trailblazer and ambassador for the sport…
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Mo Bunnell on How to Build Relationships that Transform your Career
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Occasionally I read a book and think, "Damn! I WISH I had written this book!!" This is one of them. It’s called Give to Grow and author Mo Bunnell is the guest on this week’s episode of the Creating Superfans podcast! Mo is the founder and CEO of a global business development consulting firm, Bunnell Idea Group (BIG). Through his trademarked, scien…
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Mastering the Staffing Game with Will Skowyra
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Are you curious about the benefits of the franchise model in the staffing industry? In this episode, we dive deep into the topic with Will Skowyra, the Director of Strategic Solutions at Express Employment International, as he shares his journey from growing up in a family-owned staffing franchise to leading strategic solutions at a major corporati…
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What does customer loyalty look like in the age of AI? (feat. Shep Hyken and Colin Shaw)
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On this episode, we ask big questions about how customer loyalty is formed — and how AI can be leveraged to build stronger connections with customers. According to TechSee, a visual customer experience solutions provider and technology partner of TELUS International, more than one in three consumers in the United States don’t consider themselves to…
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Using Technology to Build Human Connections with Rich Smith of Atlas MedStaff
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By The Staffing Show
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Five-Step Trick for Understanding Your Customer’s Story
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Superfans are created at the intersection of YOUR story and every CUSTOMER’S story. They are forged at that magical, overlapping point where it becomes obvious that you share a common purpose or passion. Your thing matters and is relevant to their thing. I’ve done several episodes of this podcast focused on crafting and sharing your story. So, in t…
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EP 067 - Landing the Crown: Miss America Madison Marsh
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Madison Marsh is Miss America 2024. She is also a 2nd Lieutenant in the United States Air Force. After graduating from the U.S. Air Force Academy in 2023 with a degree in physics, Madison made history in January 2024 when she became the first active-duty Air Force officer to be named Miss America.By Brian Bartes
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The Art of Impactful Entertainment (ft. Jeff Civillico)
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Guest Bio: Jeff Civillico is an award-winning entertainer, speaker, and philanthropist. Known for his high-energy performances, Jeff has headlined in Las Vegas since 2009 and performed over 5,000 shows. He is the founder of the nonprofit organization Win-Win Entertainment, which brings smiles to children, patients, and staff in hospitals nationwide…
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Shama Hyder on Navigating Generational Shifts and New Consumer Dynamics
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Shama Hyder is the CEO of Zen Media, a global marketing and digital PR firm. She's an award-winning entrepreneur, having been honored by both the White House and The United Nations as one of the top 100 young entrepreneurs in the country. She's a bestselling author of two books and is widely known as the Zen Master of Marketing. Shama and I discuss…
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Dan Michaeli on Transforming Customer Support with AI
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Dan Michaeli is the co-founder and CEO of Glia, a digital customer service platform that seamlessly integrates various modes of communication into one “channel-less” interface. In other words, customer interactions evolve as the conversations do in the digital-first world: moving easily between voice and screen, virtual AI assistance, and live huma…
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EP 066 - Forging Deep Connections: Collaborations Architect Jean Oelwang
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Jean Oelwang is a Collaborations Architect and the founding CEO of Virgin Unite, an entrepreneurial foundation that builds collectives, incubates ideas and re-invents systems for a better world. Prior to starting Virgin Unite, Jean worked with over 25 Virgin businesses across 15 industries. She is the Co-Founder of Plus Wonder, and author of the bo…
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The Science of Creating Superfans (ft. Brittany Hodak)
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Guest Bio: Brittany Hodak is an award-winning entrepreneur, speaker, and author known for her expertise in creating unparalleled customer experiences. She has worked with some of the world's biggest brands and artists, including Taylor Swift, Katy Perry, and Walmart. Brittany's book, "Creating Superfans: How to Turn Customers into Lifelong Advocate…
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15 Low-Cost or No-Cost Ways to Improve Your CX
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Welcome back to season three of the Creating Superfans podcast! Over the hiatus, I've been busy speaking at dozens of events, and I've had the pleasure of meeting leaders from just about every industry you can imagine. One question I get all the time when I speak is, "What can I do to fix my CX that's really easy?" Everyone's always looking for low…
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Building the Right Staffing Tech Stack for Your Business with Chris Scowden
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Your tech stack plays a vital role in the effectiveness and competitiveness of your staffing firm, but building the right one requires more than just selecting the latest and greatest software. Your tools also need to integrate seamlessly, scale with your business, and adapt to the rapidly evolving staffing industry. Today’s guest is Chris Scowden,…
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How can you act as a customer experience change agent in your organization? (feat. Blake Morgan and Lori Branton)
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On this episode, we explore customer-focused leadership — and the steps CX leaders can take to cultivate and champion a customer-centric culture in their organizations. Customer centricity goes beyond providing good customer service, relying on company leadership to consider every decision, action and strategy from the perspective of the customer. …
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The Staffing Shark’s Guide to Personal Branding with Richard Rosner
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In the staffing industry where the key to thriving is differentiation, creating a unique brand identity that resonates with clients and candidates is essential. Today, we are joined by Richard Rosner, the founder of Staffing Shark and America’s favorite flip-flop-wearing job agent, for a crash course in personal branding. Named one of the Top 100 S…
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EP 065 - Breaking Barriers: Sailing Legend Dawn Riley
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Dawn Riley is a legend in the world of sailing! She has raced in four America’s Cups and two Whitbread Round the World races, and was the first woman ever to manage an America’s Cup sailing team. Dawn was also named one of Sports Illustrated’s Top 100 Greatest Female Athletes of the 20th Century. She has been inducted into the National Sailing Hall…
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The Undercover Millennial (ft. Clint Pulver)
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Guest Bio: Clint Pulver is a renowned keynote speaker, author, and professional drummer known for his expertise in employee retention and workplace culture. He is the creator of the Undercover Millennial Program, which has garnered insights from over 11,000 employees. Clint's engaging presentations blend his passion for music with powerful messages…
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Winning the Staffing Sales Game with Tom Erb
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If you’re struggling in this competitive landscape, then maybe it’s time to adjust your sales mindset. We are joined today by Tom Erb, the Founder and President of Tallann Resources, LLC – a national consulting firm specializing in the staffing and recruiting industry and corporate talent acquisition. We begin with Tom’s professional journey in sta…
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Unlocking Business Differentiation with Brian Hoffmeyer, SVP of Market Strategies at Beeline
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On this episode of The Staffing Show, David is joined by Brian Hoffmeyer, SVP of Market Strategies at Beeline. Join the conversation as they break down the inner workings of Beeline, discuss three key strategies they use to differentiate themselves from other VMSs, and unpack their MSP partnerships. Brian also shares his insights on the importance …
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EP 064 - Squash Supreme: Professional Squash Player Nouran Gohar
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Nouran Gohar is the reigning world female squash champion, and was recently named PSA Female Player of the Year for the third season in a row! Nouran has consistently proven herself as a dominant force both on and off the court – including being honored as one of Forbes Middle East’s 30 Under 30 in 2022.…
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Turning Pain into Purpose (Ft. Anne Mahlum)
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Guest Bio: Anne Mahlum is a visionary entrepreneur and philanthropist known for her transformative impact in the nonprofit sector and the fitness industry. She is the founder of Back on My Feet, a nonprofit organization that uses running to help homeless individuals gain independence, and Solidcore, a high-intensity fitness boutique. Anne's innovat…
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True Leadership and Extreme Ownership with Chris Johnson of CrossMed Healthcare
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True leadership is more than just claiming a fancy new title; it’s about cultivating genuine relationships in your workforce, allowing others to make mistakes, taking ownership of your faults, and leading with humility and transparency. Chris Johnson encompasses true leadership in every way, and we are grateful for the knowledge that he shares with…
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How can brands design and deliver seamless customer experiences? (feat. David Avrin and Jim Mitchell)
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On this episode, we discuss the importance of reducing customer effort — and the steps brands can take to design and deliver seamless customer experiences. Today, customers demand speed and efficiency. It is up to brands to rise to that challenge. Research from HubSpot indicates that 9 out of 10 customers consider an immediate response from custome…
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Mastering the Publishing Game (ft. Naren Aryal)
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Guest Bio: Naren Aryal is the CEO and co-founder of Amplify Publishing, a pioneer in hybrid publishing. With over 20 years of experience in the industry, Naren has overseen the publication of thousands of titles, specializing in non-fiction and thought leadership. He is passionate about helping authors navigate the evolving landscape of publishing,…
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EP 063 - Next Level Nonprofit: Author, Founder & CEO Chris Lambert
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Dr. Chris Lambert is the founder and CEO of Life Remodeled, a nonprofit organization in Detroit that repurposes vacant school buildings into one-stop hubs of opportunity, and helps create neighborhood revitalization that lasts. Chris is also the author of the book, Next Level Nonprofit: Build a Dream Team + Increase Lasting Impact. Next Level Nonpr…
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Exploring Something New (ft. John Winsor)
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Guest Bio: John Winsor is a highly regarded entrepreneur, author, and speaker with a deep focus on innovation and the future of work. His extensive career includes founding Radar Communications, which was sold to CP+B in 2007, where he embraced co-creation and strategy to enhance market intelligence. Winsor's early entrepreneurial ventures also inv…
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How can brands deliver experiences that create loyal customer advocates? (feat. Jay Baer, Brittany Hodak and Rajiv Dhand)
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On this episode, we discuss a longstanding focus for customer experience (CX) leaders — loyalty — and the role of CX delivery in creating customer advocates and word of mouth. According to Nielsen, 88% of consumers trust recommendations from friends and family over all other forms of advertising. Despite the evidence that word of mouth, facilitated…
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Volunteering as a Vehicle for Growth with Sara Luchsinger of SEEK Careers/Staffing
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In this episode of The Staffing Show, Sara Luchsinger, Senior Vice President of Operations at SEEK Careers/Staffing, joins us to explain how her years of volunteering in the right places helped her to become the leader that she is today. We discuss Sara’s entry into staffing and her interesting mid-career timeout, how volunteering at the American S…
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Content is King, Queen, and Ace (ft. Mary Ellen Slayter)
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Guest Bio: Mary Ellen Slayter is a content marketing innovator who transitioned from journalism to founding Rep Cap, a B2B content marketing agency that excels in video and podcasting content. Her expertise lies in leveraging journalistic skills to enhance B2B content marketing, focusing on storytelling as a tool to solve business problems and driv…
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EP 062 - The Art of Attention: Celebrity Publicist Michael Levine
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Michael Levine is an icon in the public relations business with a client list that includes 58 Academy Award winners, 34 Grammy recipients, and 43 New York Times bestselling authors. He is the author of 19 books, including "Guerrilla PR," the most widely used introduction to public relations. Michael has shaped PR strategies for Hollywood's elite f…
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EP 061 - Full Throttle: Fighter Pilot & Author Scott “Intake” Kartvedt
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Scott "Intake" Kartvedt is a true aviation legend! A retired Navy fighter pilot, his military career included three tours in Iraq and two in Afghanistan. He received a Bronze Star, and flew with the U.S. Navy Blue Angels. “Intake” was also a stunt pilot in the 2022 action movie, “Top Gun: Maverick,” and supervised aviation safety for the spy action…
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Harnessing Technology in Staffing with Lauren Jones and Rob Mann
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In this episode, Lauren Jones, Founder of Leap Advisory Partners, and Rob Mann, VP of Sales at Newbury Partners, join us to unpack trends and the transformative power of technology in staffing. Lauren is a powerhouse in the staffing industry, known for her expertise in workforce technology, change management, and female leadership advocacy, while R…
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Guest Bio: Shawn Kanungo is a strategist and keynote speaker who operates at the intersection of creativity, business, and technology. Having spent over a decade at Deloitte before venturing into the world of public speaking, Shawn has become a recognized leader in innovation and disruption. He is known for his high-energy presentations and a bold …
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Intentionally Leaning on Value for Growth with Adam Sprecher, Staffing Industry Veteran
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We are joined on the show today by Adam Sprecher, an industry veteran with private and public staffing agencies. After learning about Adam’s professional background in staffing, our guest discusses the current industry trends that he sees playing out, his recommended strategies for growing as a staffing company, how his work with different companie…
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Stronger Talent Communities with Rachelle Arnold of Staffing Referrals
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Talent communities are more than just the talent and the recruiters – it’s everyone and everything that you have access to more than your closest competitors. Walking us through the value of strong talent communities is the Vice President of Customer Experience at our sponsor company Staffing Referrals, Rachelle Arnold. Rachelle’s rich professional…
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EP 060 - Creating Superfans: Speaker & Author Brittany Hodak
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Brittany Hodak is an award-winning entrepreneur, author, and customer experience speaker. She has worked with some of the world’s biggest brands and entertainers, including Walmart, Disney, Katy Perry, and Dolly Parton. Brittany is widely regarded as the “go-to source” on creating loyal fans for your brand, and she is the author of the bestselling …
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What is the Frank And Oak secret for adapting to changing customer preferences?
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On this episode, we explore how eco-friendly apparel brand Frank And Oak evolved its business model to adapt to customer expectations — and how data, feedback and technology are used to optimize its CX strategy. Founded in 2012 as an online-only menswear retailer, Frank And Oak used data and insights from customers to change course over the followi…
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Guest Bio: Susan Drumm is a leadership development advisor with a rich academic and professional background, including Harvard Law School and the London School of Music and Dramatic Arts. She has coached billionaires, CEOs, and political figures, guiding them to enhance their leadership capabilities through increased self-awareness and strategic pe…
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102: Generous Influencers | LIVE From The Thing | A Conversation with Robert Kaelin
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On this episode of Making Elephants Fly, Terry sits down with Robert Kaelin, a multifaceted influencer, leader, and author of "Generous Influencers”. Robert Kaelin is an author, speaker, trainer and coach after graduating with a degree in leadership from Faith International University. He is a visionary leader, launching Counter Culture Leadership …
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Empowering Workforce Flexibility with Tana Greene
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In today’s episode, we delve into the fascinating journey of Tana Greene, the visionary behind MyWorkChoice, as she shares insights into revolutionizing the hourly workforce industry, empowering individuals, and crafting a culture of flexibility and choice. MyWorkChoice is a recruitment agency that provides a modern and human-centered approach to h…
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EP059 - Blueprint for Greatness: Luxury Home Builder Jerry Meek
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Jerry Meek is the Founder and CEO of Desert Star Construction, a company dedicated to building an impressive variety of architectural styles, net-zero energy and LEED Certified homes and residential projects in the most luxurious communities across Phoenix and throughout Arizona. Desert Star has been recognized in dozens of magazines and earned num…
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Guest Bio: Frankie Russo is an accomplished entrepreneur, author, and keynote speaker with a track record of launching successful ventures across various sectors, including technology and marketing. As the founder of Russo Capital and the mind behind companies like Potenza Inc. and 360ia, Frankie has demonstrated exceptional skill in driving expone…
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101: Creating Super Fans | A Conversation with Brittany Hodak
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By Terry Weaver
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EP058 - Media Trailblazer: Outdoorswoman & Executive Julie McQueen
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Julie McQueen is a leader and innovator in the digital media industry, and is currently the President and CEO of CarbonTV, the #1 streaming video platform for the outdoor enthusiast. Julie also hosts Outdoor Weekly, a popular show on CarbonTV, that covers the latest news and trends in the outdoor community.…
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Guest Bio: Raj Nathan, known as the Startup Hypeman, is a multifaceted entrepreneur, blending his passion for hip hop with expertise in startup pitch consulting. His dynamic approach to storytelling and audience engagement has made him a notable figure in the entrepreneurial and keynote speaking worlds. Raj's innovative pitch framework, Que PASA, h…
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