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Interviews with world-class product leaders and growth experts to uncover concrete, actionable, and tactical advice to help you build, launch, and grow your own product. www.lennysnewsletter.com
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Customer and user behaviors can seem irrational. Shaped by mental shortcuts and psychological biases, their actions often appear random and unpredictable. So what’s a marketer or entrepreneur to do? In the Choice Hacking podcast, we uncover the psychology behind the world’s best marketing, using examples (and cautionary tales) to help us figure out what makes buyers tick.
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My intent is to Educate, Celebrate and Elevate the Consumer Relations function in CPG (Consumer Product Goods) companies, especially for Brand Specialist and Analysts roles and responsibilities... !
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The Product Startup Podcast is the hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, product sellers, wholesalers, ...
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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A Consumers' Checkbook podcast empowering consumers to save money and make smarter choices. Hosted by "The ConsumerMan" Herb Weisbaum. Support this podcast: https://podcasters.spotify.com/pod/show/consumerpedia/support
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Unlock the Secrets of Marketing Analytics! Dive deep with industry pros as they share cutting-edge stories, strategies, insider interviews, and the roadmap to supercharge your career!
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Trevor Crump and Mark Goldhardt bring you quick marketing and entrepreneurial tips, tricks, and trends for DTC business owners, entrepreneurs, and marketers. These are lessons they've learned through the years of being right in the thick of scaling dozens of businesses. Whether you have an established business looking to grow, just starting your business journey, or trying to become a digital marketer, this marketing podcast will not let you down.
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Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you’re building a business that supports your best life. If you’ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nor ...
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Startup stories & growth tactics with a healthy dose of AI. Product-market fit is a podcast for early-stage founders and operators who are looking to level-up their startup's growth. Join me as I explore the journeys and strategies of successful startup founders, and uncover practical takeaways to help your startup. We'll cover customer acquisition, SEO, product-led growth, funnel optimization, content strategy, branding, hiring, fundraising, sales ops, etc.; and we'll dive into fascinating ...
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A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn f ...
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Get ready to embark on an exhilarating journey with host John Bertino, the brilliant mind behind The Agency Guide (TAG), as he unveils the coveted secrets to success in various industry verticals—one niche at a time! Welcome to the Niche Marketing Podcast, where each series immerses you in a distinct industry vertical, exposing the game-changing strategies and tactics employed by true experts in their respective fields. Whether we're unraveling the mysteries of marketing a real estate busine ...
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Welcome to Decarbonizing Commerce, where we explore what’s new, interesting, and actionable at the intersection of climate innovation and commerce. Join your host Keith Anderson, and together we'll meet entrepreneurs and innovators reinventing retail, ecommerce, and consumer products through the lenses of low-carbon and commercial viability.
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Get access to the world's best brains when it comes to building momentum online for established consumer brands. Join our hosts and their expert guests for conversations about ecommerce strategies, trends, and innovations. Access our brain trust and boost your brand's ecommerce potential. Ecommerce Braintrust
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Can you be a good human and a grow a successful company at the same time? Welcome to the Honest Marketing podcast, where you learn proven strategies to grow your business WITHOUT selling your soul. Hosted by Travis Albritton, former Head of Content at Buzzsprout, subscribe wherever you get your podcasts for new episodes every Tuesday.
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Can Marketing Save the Planet? It’s a big question, and one our podcast sets out to explore with marketers, senior leaders, CMOs and sustainability consultants and experts. Our purpose is to drive education, share best practice, inspire and empower listeners to ask questions and importantly… start taking action. Sitting at the heart of brand, communications, stakeholders and product development, marketers have a significant role to play when it comes to promoting and driving sustainability. ...
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WGSN is the world's leading consumer trend forecaster. In this podcast we discuss the changing world and how industries will need to adapt. Each episode focuses on a single market, topic or trend as we unpack what businesses and individuals need to do to navigate the fast-changing world around us. Our expert trend forecasting combined with data science help you understand consumer behaviour and lifestyles, create products with confidence and trade at the right time. WGSN is an Ascential company.
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Our Food & Farming podcast is for levy payers and those in the food supply chain – bringing together key players in the agriculture industry to talk about the things which really matter. You’ll hear from farmers, special guests and AHDB specialists sharing their experiences and opinions. Join our conversations about technical information, data, market intelligence, exports and updates on our multimillion consumer marketing campaigns and of course, the latest news on farming issues that impac ...
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Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix.
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Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands
This show helps you become a smarter Shopify store owner. We talk sales, digital marketing, technology, and entrepreneurship. Perfect for everyone who sells online.
The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Li ...
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Welcome to You, Me & CPG, the podcast brought to you by Haines McGregor, a brand strategy and innovation partner to some of the biggest and coolest brands in the world. Your host, Jamie Holtum, will take you beyond the label to uncover the brilliant minds behind your favourite products. This pod is about the personal as much as the professional - how do certain people in the industry rise so quickly? Make such creative impact? Do things with brands that we can just sit back and admire? We'll ...
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NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Explore the world of ecommerce entrepreneurship with a focus on the Shopify platform. Each episode features interviews with successful ecommerce entrepreneurs & experts sharing their experiences building businesses. Join host Kurt Elster and his guests as they share their stories and learn from each other's successes and challenges.
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Time For A Reset Marketing Podcast: Insights from Global Brand Leaders
CvE - Marketing Consultancy
Welcome to Time for a Reset Marketing Podcast, where we sit down with top marketing leaders representing the biggest and most beloved brands. Our mission? To uncover the secrets behind driving change in today’s rapidly evolving world. From understanding shifting consumer behavior to recognizing the increasing importance of marketing in driving business growth, our podcast delves deep into the strategies and insights that are shaping the future of marketing. Each episode is a treasure trove o ...
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Enrich your real estate business with REAL TIME, the podcast for REALTORS®, brought to you by the Canadian Real Estate Association. Discover fresh, trusted perspectives to stay inspired and informed on all things Canadian real estate. From entrepreneurship to emerging market trends, consumer insights, and culture – if it's relevant to your business, you'll find it here.
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Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test. Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experie ...
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"Inside Independent Publishing (with IBPA)" wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success. Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry. We are sponsored and supported by the Independent Book Publishers Association, the largest book ...
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This is the #1 podcast for mastering Amazon FBA and propelling your e-commerce journey. Join Andy, a seasoned Amazon seller and full-time entrepreneur, as he unpacks the secrets of building a successful online business through private label products and Amazon FBA strategies. In this podcast, you'll dive deep into the world of e-commerce, exploring topics like product sourcing, branding, SEO optimization, and Amazon's ever-evolving marketplace. Whether you're a beginner looking to start your ...
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MVP Interactive is a consumer engagement technology company that enhances brand experiences through custom software, product design and social media.
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Want to understand how businesses leverage marketing to grow brands and sell product? Or how learning marketing best practices can help your business thrive? The Marketing Show Podcast is your all access pass to uncovering every piece of the marketing puzzle We are two marketing guys who both go by the name Marc, and we are here to help. Join us each week as we study the principles that make brands and businesses succeed We cover marketing concepts and case studies, such as consumer psycholo ...
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Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co
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The laws of macro investing are being re-written, and investors who fail to adapt to the rapidly changing monetary environment will struggle to keep pace. Jack Farley interviews the brightest minds in finance about which asset classes they think will thrive in the financial future that they envision.
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Dylan Byers takes you behind the scenes of the rapidly changing world of technology and media. Power brokers such as Facebook’s Sheryl Sandberg, ESPN’s Jimmy Pitaro and media mogul Barry Diller talk one-on-one with Byers about how their industry intersects with politics, how they use consumer data to shape their product, and what they think the future of American culture holds.
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We‘re all obsessed with product brands, especially those driven by a vision and purpose. Product: Knowledge explores the art of the product launch, from secret Obsession Branding™ techniques to product positioning, product-market fit and other specialized attributes of product marketing that combine to become the difference between stratospheric success stories and catastrophic product failures. It’s the podcast about creating and marketing SaaS, B2B and consumer products people truly need. ...
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Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and market new products. Scott interviews people from all marketing professions ranging from social media managers to chief marketing officers and CEOs.
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McKinsey experts discuss the latest trends and the most pressing challenges for leaders in the retail and consumer-goods industries. Hear about the immediate and longer-term moves that matter most for business success. Topics covered include strategy, technology, marketing, operations, and organization.
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Welcome to Email After Hours by Sender Score, powered by Validity. By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re makin ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Noah Kalina and Adam Lisagor talk about the most essential things in life. In season one, Adam and Noah tried and reviewed various Direct to Consumer products. In season two, they examine the things they are obsessed with and hope to forge a better understanding of their lives, the world, and each other.
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Customer Confidential: Untold Stories of Earned Growth
Rob Markey, Bain & Company partner and customer experience expert
The Customer Confidential Podcast unlocks a world of unparalleled customer and employee loyalty insights. Host Rob Markey, a Net Promoter System pioneer, uses his deep expertise and empathetic approach to challenge conventional wisdom, peel back layers of typical advice, and expose the real stories of industry transformation. Take a deep dive into discussions on CX, customer journey, customer insights, Net Promoter Score, and more. Every episode is a master class in loyalty. Guests include C ...
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On the "Making it to Market" podcast, we discuss everything about brand inception and product/service creation through to commercialization. Industry experts and business owners are invited to share their insights and best practices related to business planning, legal and regulatory considerations, manufacturing, supply chain, marketing, merchandising, B2B buyer methodology and B2C consumer psychology.
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CSA farmer and marketing specialist Corinna Bench from MyDigitalFarmer.com and Shared Legacy Farms brings you the My Digital Farmer podcast, revealing the best online marketing strategies you can apply to your retail farm business to help you grow your leads and sales. These days, it's not enough to just grow your product. You've got to be able to sell it too. In this podcast you'll be exposed to the fundamentals of marketing theory and practice so you can apply them to your own business.We' ...
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The Marketer’s Journey is a podcast dedicated to learning from senior marketing executives including the career journey they’ve taken and the buyer journey they set their customers on. Each week we speak to a senior marketer and learn whether it was luck, hustle or a combo of the two that propelled them to their latest post. We then discover how they engage their current and future customers on a path that is similarly planned but adaptive. The Marketer’s Journey features amazing conversatio ...
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Miles Soboroff is the Co-Founder of Zab’s – the datil pepper hot sauce company that has won over heat lovers across the US. On this episode of ITS, Miles and Ali talk about winning on Faire, the Why behind Foodservice, and how Zab's holds onto its messaging. Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sa…
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1
Investing For A Recession-Free Future | Vincent Deluard on Secularly-High Inflation, China’s Currency Crisis, and The Long-Term Debt Cycle
1:25:09
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Forward Guidance is sponsored by VanEck. Learn more about VanEck Bitcoin Trust (HODL) http://vaneck.com/HODLFG. VanEck Bitcoin Trust (HODL) Prospectus: https://vaneck.com/us/hodlprospectus. __ Follow Vincent Deluard on Twitter https://twitter.com/VincentDeluard Follow VanEck on Twitter https://twitter.com/vaneck_us Follow Jack Farley on Twitter htt…
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#321 - How Mila Nailed Success: The 20 Million Dumplings Club
42:28
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Jennifer Liao’s journey with MìLà is nothing short of remarkable. From a grassroots project where they collected orders through Google Forms, it evolved into a successful venture that raised $21.5 million in its second round of funding. This episode doesn't just serve up the story behind MìLà’s signature frozen soup dumplings; it provides a feast o…
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This will make you a better decision maker | Annie Duke (author of “Thinking in Bets” and “Quit”, former pro poker player)
1:21:01
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Annie Duke is a former professional poker player, a decision-making expert, and a special partner at First Round Capital. She is the author of Thinking in Bets (a national bestseller) and Quit: The Power of Knowing When to Walk Away and the co-founder of the Alliance for Decision Education, a nonprofit whose mission is to improve lives by empowerin…
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Driving Traffic, Sales and Unit Economics with Amazon's Climate and Sustainability Programs with Keith Anderson of Decarbonizing Commerce
35:47
35:47
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Relive a recent talk from Firstmovr’s JBPx Amazon eCommerce Growth Summit. The session was focused on two Amazon climate and sustainability initiatives for vendors and sellers: the Climate Pledge Friendly badge and Compact by Design. The session covers the programs' commercial benefits, guidance on how to qualify, and more. Learn more about Keith a…
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It's going to be a busy summer for travel, especially for those headed abroad. It's late in the booking season, but some deals may still be available. In this episode, we'll look at what you can expect to pay for airfare, hotel rooms, and rental cars. Plus, tips from travel experts Haley Berg of Hopper.com and Christopher Elliott of the "On Travel"…
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Ep 233: Eckhart Boehme | Uncovering Hidden Customer Needs: The Power of Jobs to Be Done
33:48
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What if the key to creating truly innovative products and solutions lies at least as much in uncovering the deep emotional and attitudinal needs of your customers as in mastering technology? Eckhart Boehme, founder and managing director of Unipro Solutions, shares his approach to putting Clayton Christensen’s Jobs to Be Done framework into practica…
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Anchoring in Email Pricing: Maximizing Perceived Value Through Strategic Price Points || Season 8 || Behavioral Economics in Marketing Podcast
8:32
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In the intricate world of email marketing, the concept of anchoring plays a pivotal role in shaping consumer perceptions of value. Just as a ship relies on its anchor to stay grounded, email marketers strategically utilize pricing as an anchor point to influence how recipients perceive the value of their offerings. This episode delves into the art …
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224: Expanding Your Product Into New Verticals
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Danny Angers, one of the pioneering Co-Founders of VOSKER cameras, uncovered something fascinating regarding how users were employing their products and used it to his advantage to expand his brand substantially. In just 5 years, VOSKER has grown to achieve an astounding $150 million in annual sales across 45 countries and boasts the distribution o…
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Powell’s Last Stand | Danielle DiMartino Booth on May Fed Meeting 2024
1:12:17
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For access to 20% discount to annual subscription of Danielle DiMartino Booth’s “Daily Feather”: https://dimartinobooth.substack.com/forward Or use code “FORWARD” at checkout. Deal expires on May 23, 2024. 20% discount applies to first year subscription. __ Follow Danielle DiMartino Booth on Twitter https://twitter.com/DiMartinoBooth Follow Jack Fa…
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The Entrepreneur's Guide to WhatsApp Ecommerce (Success Without Hustle!) — Arjun Paul | Why WhatsApp is Becoming Popular for Ecommerce, The Best Way to Start Using WhatsApp Marketing for Business, How ...
24:25
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In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io. Topics discussed in this episode: Why is WhatsApp becoming popular for ecommerce What's the best way to start using WhatsApp marketing for business How to decide message frequency based on ma…
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Bonus: Beyond Awareness, How BYLT Basics Buys TV Ads for Profitability, Brand Building and Incremental Growth with BYLT's Spencer Toomey and Tatari's Greg Kalin
40:41
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Join us on the DTC Podcast as we delve into how BYLT Basics and Tatari are redefining the role of TV advertising in the digital age. Spencer Toomey from BYLT and Greg Kalin from Tatari unpack how TV ads are not just about broadening awareness but are crucial tools for profitability and growt…
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260 The TLCF Marketing Formula for Farms
2:34:31
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When I first started learning about farm marketing years ago, there was SO MUCH. I felt overwhelmed. I really wanted a framework to help me stitch it all together and give it a rhyme and a reason. Then, one of my mentors shared an acronym that I found really helpful. That acronym was: TLC. Here's what it stands for: T = Traffic L = Leads C = Conver…
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Copywriting x Funnel Optimization, with Jason Fisico
35:47
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Watch this episode on YouTube! This episode of the Marketing x Analytics Podcast features a discussion between host Alex Sofronas and guest Jason Fisico, founder and CEO of Fizzy, a growth marketing agency. They discuss Jason's journey in the marketing field, the establishment and growth of his agency, and dive into specific strategies and analytic…
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‘Never Settle In The Pursuit Of What You Want’ JAMES DASHWOOD CHASE, Founder of Chase Distillery, on his Farming Mentality, Refusal to Settle, Embracing New Trends and Tapping into Men’s Wellness #14
35:30
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There’s seldom a more admirable sight in FMCG than a relentless desire for the best; it’s a trait worth its weight in gold. James Dashwood Chase is an entrepreneur with pedigree, and his CV speaks volumes - Co-Founding Chase Distillery, Willys Apple Cider Vinegar, and Founder now of men’s health brand Baz & Co. Joining Jamie Holtum this week on You…
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How to Avoid a Tax Audit DISASTER. Sales Tax Compliance Made Easy! — Matthew Campbell | Best Practices for Ecommerce Sales Tax, Exploring Shopify's Tax Features, Overview of Sales Tax Management, Common ...
26:07
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In this podcast episode, we discuss how to ensure your business is sales tax compliant. Our featured guest on the show is Matthew Campbell, co-founder at breezyfile.com. Topics discussed in this episode: What are the main requirements for sales tax compliance How does Shopify help merchants with sales tax compliance What makes the US sales tax syst…
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The Crypto Endgame in 2024 | Fireside Chat with Pranav Kanade, portfolio manager of the VanEck Digital Assets Alpha Fund
1:05:18
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This is a paid sponsorship on behalf of Van Eck Associates Corporation. Today’s episode of Forward Guidance is a special fireside chat with Pranav Kanade, portfolio manager of the VanEck Digital Assets Alpha Fund. Kanade shares his philosophy for investing in crypto, and discusses his views on Prior to joining VanEck, Mr. Kanade worked as a Credit …
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Expanding Your Amazon Business Internationally With Gary Hammerschlag - Episode 339
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In this episode of the Ecommerce Braintrust, Julie Spear, Head of Retail Marketplaces Services at Acadia, is joined by, Gary Hammerschlag, an account management team lead at Acadia, who shares his expert insights on the framework for evaluating potential markets, the process involved, and strategic considerations for brands looking to broaden their…
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340 | Pitching Holiday Gift Guides with Nora Wolf, Wolf PR
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I know what you're thinking. Why are we talking about holiday gift guides when it's only spring? I know. But just like how product development cycles require advanced planning, so does pitching the press and getting your products featured in holiday gift guides. Today's guest is Nora Wolf from Wolf PR, a boutique public relations firm that she foun…
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Chatbots Aren't Dead: How AI Is Selling Backpacks
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We're talking AI chatbots as a top of funnel marketing medium with Recycled Firefighter founder Jake Starr. Jake spills the tea on turning his unique products (recycled firehose American flags!) into a digital sensation earning 20,000 email subscribers monthly, thanks to his new chatty AI sidekick. Dive into the fun and quirky world of Jake's creat…
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How Dapper Boi Redefines Fashion with All-Gender Inclusivity → Vicky Pasche
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In today’s episode of the 2X eCommerce Podcast, we delve deep into the innovative journey of Dapper Boi, a brand at the forefront of all-gender inclusive fashion. Host Kunle Campbell engages with Vicky Pasche, the visionary founder of Dapper Boi, tracing the brand’s evolution from its roots as an androgynous apparel line to becoming a beacon of inc…
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101. Digital Coupons in the CPG Contact Center w/George Patilis, Managing Director | TPG Rewards
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In this episode (#101), I'm diving into the world of digital coupons in the CPG contact center. I had the pleasure of speaking with George Patilis, Managing Director at TPG Rewards, to learn all about barcode-based digital coupons (aka Barcode Bucks) and how they're transforming the way brands engage with customers. Here are some highlights from ou…
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Let's explore the winds of change and how you, as a marketer, can surf on these waves rather than being swept away. In this episode, I'm going solo, sharing observations on the emerging marketing strategies taking the industry by storm. Expect to hear about the rise of AI, the fading reliance on conventional advertising, and the fresh focus on genu…
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86. The TIKTOK Ban... How This Will Impact, Brands, Families, & Society
54:05
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Strap in as we wade through the social media maelstrom, with TikTok's tidal wave of influence taking center stage. Our discussion isn't just a fly-by on latest trends; we're dissecting the crucial shifts from organic user engagement to the nuanced art of monetization strategies, all playing out in this dynamic new arena. And with a dash of internat…
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How to Identify and Eliminate Business-Killing Website Errors — Kailin Noivo | Strategies for Proactive Website Error Management, Impact of Errors on Business and Customer Experience, Future of E-commerce ...
24:39
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In this podcast episode, we discuss what you should know about website errors and how they are impacting your business. Our featured guest on the show is Kailin Noivo, co-founder of noibu.com. Topics discussed in this episode: Why e-commerce errors matter How to proactively manage errors Strategies, technical integration, Noibu case studies What st…
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Ep 400: The DadGang.co Story – From a boosted post, to 100k hats sold -- Bart Szaniewski Speaks!
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast! Today, we're diving into the unique journey of Dad Gang, an apparel brand that’s revolutionizing fatherhood fashion with high-quality hats. Join us as we explore how Bart, a seasoned DTC marketer, shifted from traditional roles to building a community-fi…
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#338 - Interview with Owais Amin - My Head of PPC and Operations at Weavos
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In this episode, I chat with Owais Amin, our agency partner, about our Amazon strategy, the services we provide clients, and how we can support you in navigating the e-commerce landscape. We also discuss how our partnership began, along with Owais's background and extensive experience in selling on Amazon. We also explore Owais' advice: "Learn comm…
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Twitter’s former Head of Product opens up: being fired, meeting Elon, changing stagnant culture, building consumer product, more | Kayvon Beykpour
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Kayvon Beykpour was the longest-serving head of product at Twitter and was GM of Twitter’s consumer division until the platform was acquired by Elon Musk. He originally joined Twitter in 2015 through the acquisition of his company, Periscope, the largest live video streaming platform at the time. Periscope pioneered technology that inspired Instagr…
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Ethan Frisch and Ori Zohar are Co-Founders of Burlap & Barrel, the spice company deeply beloved by the chef community and home cooks, in search of spices that taste like they’re meant to taste. On this episode of ITS, Ethan and Ori tell Ali how they not only quintupled in Covid, but how they made sure to stay in the hearts and carts of consumers af…
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Ep 399: Mastering Meta Shops & Ad Instability – Expert Insights on Digital Advertising Trends | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Today we catch up with Taylor and Jacob from Pilothouse's Meta Ads team to talk Q1 performance and and how we're mitigating platform and algorithm insecurity. Work with Pilothouse: https://pilothouse.co Performance Update + shifting factors with Meta AI The shift to Meta Shops, the pros and …
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223: Mechanical Prototype Parts vs. Pre-Production Parts for Plastic Inventions
17:34
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For nearly a decade, Tim Uys has spearheaded a diverse myriad of design initiatives as the Director of Design at MAKO Design + Invent. During his 25 years in the industrial design and mechanical engineering domains, he has made impactful contributions in senior design leadership and education roles, as well as to renowned companies such as Dell, Ni…
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The Stock Market Will Melt-Up As Inflation Resurges | Harris Kupperman
51:52
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This week Harris Kupperman returns to the show for a discussion on how he is thinking about markets in 2024. Expecting bonds to continue selling off, will equity markets crumble or continue to melt up as fiscal dominance takes the reigns? Harris then shares his thoughts on some of the best opportunities he is seeing in markets such as oil, gold min…
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#320 - Sipping Success: How Andrew Huberman Is Crafting a Healthier Caffeine Fix with Nicolas Beaupré
46:41
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In this episode of DTC Pod, Nicolas Beaupré illuminates the strategies that propelled Mateina's growth in the North American market, where the lure of yerba mate was still largely undiscovered. He emphasizes the crucial role of grassroots efforts like word-of-mouth endorsements and community events in building a loyal customer base. Nicolas shares…
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How to build deeper, more robust relationships | Carole Robin (Stanford GSB professor, “Touchy Feely”)
1:26:59
1:26:59
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Carole Robin spent over 20 years teaching the Stanford Graduate School of Business course Interpersonal Dynamics, affectionately known as “Touchy Feely.” After leaving Stanford, she founded a nonprofit called Leaders in Tech, which applies the Touchy Feely principles to help Silicon Valley executives build their leadership and interpersonal skills.…
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Future-Ready Fibers with Tessa Callaghan of Keel Labs
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This episode features Tessa Callaghan, co-founder and CEO of Keel Labs, which produces a fiber from seaweed material being used in the fashion and other industries. In addition to sharing her and her co-founder's journey to starting Keel Labs, Tessa covers what they experienced firsthand as designers in the fashion industry, some of the ways that t…
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Marketers Guide to Promotion Strategies || Season 8 || Behavioral Economics in Marketing Podcast
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In the realm of marketing, the "Promotion" is not merely a communication tool; it encapsulates the essence of a brand's identity and the pledge it extends to its consumers. Positioned as a cornerstone within the 4Ps framework, Promotion is the heartbeat of a company's marketing strategy, embodying advertising, public relations, sales promotions, an…
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Learn from Holloway’s Clever Direct-to-Consumer Sales & Discoverability Techniques
41:02
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Between traditionally published and self-published books, there are over 3 million books published per year, so in order for a book to stand out, sometimes independent publishers have to think outside the box. Independent publisher Holloway has a unique system with their publishing strategy in terms of discoverability and direct-to-consumer sales, …
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Bonus: The Pyramid Model of Influencer Marketing - SARAL's Yash Chavan
38:53
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Today's talk is all about the best strategies for product seeding and influencer marketing with Yash Chavan, founder of SARAL, the influencer marketing that makes it easy to get your product into the hands of nano-influencers who focus on authentic content. DTC Listeners get an extended two …
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259 If I Only Had 2 Hours to Do Farm Marketing, What Would I Do?
24:30
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April 24, 2024 As life would have it, I've been in a season of long-term illness this winter. These health issues have been so distracting, that I've had to pare down my farm marketing to the absolute bare bones. What's interesting is that I haven't noticed a huge difference! I'm often asked by farmers, "If I only have 2 hours of time a week for ma…
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Double Your Email Sales - Here's How to Get 100% Inbox Rates — Nikita Vakhrushev | How to improve email deliverability, Why opening rates are not a good KPI , How to use AI in email marketing, Economic ...
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In this podcast episode, we discuss how to drastically improve your email deliverability and generate double the revenue with your email marketing channel. Our featured guest on the show is Nikita Vakhrushev, Founder/CEO at aspektagency.com. Topics discussed in this episode: How to improve email deliverability Why opening rates are not a good KPI t…
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Episode 49: The Working REALTOR®: Lessons Learned in Real Estate
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Everyone’s been put to the test in their career. On this episode of REAL TIME, we invite two members of the REALTOR® community, Anu Joshi-Mehendale and Dusko Sremac, to reflect on their top lessons learned in real estate as they approach a decade of experience in their respective practices. Get advice to help you minimize mistakes, set yourself up …
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Direct Fulfillment for Vendors - Is It Right for You? With Julian Pereira - Episode 338
22:35
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In this episode of the Ecommerce Braintrust, Julie Spear, Head of Retail Marketplaces Services at Acadia, is joined by Julien Pereira, Account Manager at Acadia and a former Amazon vendor and program manager with extensive experience in direct fulfillment operations. In this episode, they discuss the nuances of direct fulfillment and its fit for br…
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