The show for SaaS marketers and product people. We talk with industry experts about email automation, marketing, content, and product strategy.
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Join WillowTree’s Billie Loewen for a deep dive into growth marketing. In each episode, Billie discusses the latest news and topics in lifecycle marketing, chatting with a wide array of guests, including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!
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Businesses everywhere are struggling with change due to digital disruption. They are now at an inflection point: give up obsolete marketing practices, or risk being denied a meaningful role in the lives of people. The goal is no longer to amplify the voice of the brand – it is to serve the needs and interests of customers at every stage of the relationship lifecycle. This new marketing model is characterized by the strategic embrace of Customer First Thinking, where the emphasis is on delive ...
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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The Logistics of Logistics is a podcast hosted by industry expert Joe Lynch. Joe interviews founders, executives, and innovators who are shaping the future of logistics and supply chain. Topics include transportation, logistics, warehousing, technology, supply chain, and ecommerce. The Logistics of Logistics audience expects an inside perspective of what’s next in logistics and supply chain delivered via podcasts, videos, and articles. Topics include: Transportation Topics Small package, Sma ...
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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch ...
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Welcome to “The Customer Success Playbook,” a fresh podcast initiative spearheaded by Kevin Metzger and Roman Trebon. Immerse yourself with us in the dynamic realm of customer success, where we unravel the latest insights, inspirations, and wisdom from recognized leaders in the Customer Success domain. Our journey began with a simple yet profound belief: that meaningful conversations can significantly impact our professional trajectory. With this ethos, we’ve embarked on a mission to bring t ...
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Join us each week to hear real-world advice and insights from senior marketing, growth and product leaders who are driving growth at the world's fastest growing companies.
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Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.
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Join the Queen of Business Law, Kelly Bagla, Esq., and learn the "Legal Lifecycle" of your business as she cuts through the confusing legal side of owning and growing a business.
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The Revenue Insights Podcast is your one stop shop to unlock a wealth of knowledge shared by the greatest minds in RevOps. Tune in every Thursday for exclusive interviews on strategy, thought-leadership and industry secrets to take your understanding of RevOps to the next level.
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Dive into “Compromising Positions”, the unique, new podcast designed to iron out the wrinkles in the relationship between cybersecurity teams and other tech professionals. We’re taking the ‘security as a blocker’ stereotype head-on, promoting a shared language and mutual understanding. We’ll turn those ‘compromising positions’ into ‘compromising solutions’, helping security pros and tech teams collaborate more effectively for a smoother, safer digital journey. Every week we will be joined by ...
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Travel Agent Achievers is an educational podcast by Australian travel professional, Roslyn Ranse. Educating, empowering and encouraging travel agents. Whether you are working in a shop front or as mobile travel agent, we are here to help you grow your business and stay ahead of the competition. We will explore strategies in all facets of business. Sales, marketing, customer service, finance, and project management. Success belongs to the eager and the equipped. The time is now. Design a trav ...
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1
Women in Big Data - Podcast: Career, Big Data & Analytics Insights
Desiree Timmermans & Valerie Zapico
We connect, engage, and grow Women in Big Data by unlocking the Career, Big Data, and Analytics know-how of industry experts & thought leaders. Discover Career insights and what you can do with Big Data and Analytics to create a better future for everyone: organizations, societies, and individuals.
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Your go-to resource for how to grow your SaaS revenue without a sales team.
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The Shopify Partners podcast will feature in-depth looks at all aspects of ecommerce as well as interviews, opinions and advice from those working at the forefront of ecommerce design.
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Join Darren and Gemma - two marketers, in this relaxed discussion about the latest big topics in marketing with practical advice about how you can grow and build your business. Message us with your marketing challenges and if you'd like to appear on the podcast as a guest.
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Looking to grow your DTC brand? 'Ecommerce Marketing 101' has the answers. Join us for honest discussions with marketers and creatives who have hands-on experience scaling ecommerce businesses. We'll share the secrets behind their success and dive deep into the strategies they've used to scale their brand. Hosted by Dash.app, the visual content management tool trusted by top ecommerce companies, this podcast takes you behind the scenes of ambitious DTC companies. Whether you're a seasoned pr ...
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1
Happy Customers Lead to More Customers with Kathleen Booth of Pavilion
29:19
29:19
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This week on the Revenue Insights Podcast, we are joined by Kathleen Booth, SVP of Marketing and Growth at Pavilion.In this episode, Guy and Kathleen explore community-led marketing and its impact on pipeline growth, how data can be used to drive a community-led GTM strategy, and how to improve customer retention through cohort analysis.As Senior V…
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1
Managing SEO in a demand gen org with Cognism & Kaspr Manager for SEO, Daisy Shevlin and SEO Content Manager, Monika Kisielewska
44:07
44:07
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Cognism & Kaspr Manager for SEO, Daisy Shevlin speaks to SEO Content Manager, Monika Kisielewska about how we have evolved our content strategy over the years and how we have started to weave demand gen and SEO together.By Cognism
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EPISODE 35: Can Cybersecurity Teams Flex Their Creativity To Keep Us All Safe?
33:11
33:11
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This Episode we are joined by Martina Mitz, a UX Psychologist, Strategist and Designer. In this episode “Can Cybersecurity Teams Flex Their Creativity To Keep Us All Safe?”, we’re going to talk about the natural intersection between psychology, UX and Cybersecurity, and the importance of understanding human behaviour to create user-centric digital …
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1
The CRO Perspective: Growing FreightTech Sales with Ryan Sullivan
55:31
55:31
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Ryan Sullivan and Joe Lynch discuss the CRO perspective - growing freighttech sales. Ryan is the CEO and Founder of Ratchet Ventures, a fractional CRO firm specializing in the logistics and freighttech space. Summary: The CRO Perspective: Growing FreightTech Sales In this podcast, Ryan Sullivan, Founder of Ratchet Ventures and an experienced Chief …
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1
REPOST: Eliminating Freight Fraud with Michael Caney
1:00:23
1:00:23
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Michael Caney and Joe Lynch discuss eliminating freight fraud. Michael is the Chief Commercial Officer of Highway, a freight-tech company that identifies who's really hauling your freight to reduce fraud and supercharge your digital bookings. About Michael Caney Michael Caney is a keen strategist and visionary leader with a demonstrated track recor…
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1
5 Lessons From Military Logistics with Kenneth Carter III
33:59
33:59
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Kenneth Carter III and Joe Lynch discuss 5 lessons from military logistics. Kenneth is the CEO of Ameriton Freight, a logistics company specializing in the food and beverage space. Summary: 5 Lessons From Military Logistics In this podcast, Kenneth Carter III shares his remarkable journey from drug addiction and incarceration to becoming the CEO an…
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EPISODE 34: IS YOUR RISK MANAGEMENT TOAST?
46:09
46:09
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This Episode we are joined by Michael Walford-Williams, a consultant specialising in operational resilience and third-party risk management. His consultancy Westbourne Consultancy Limited sees him working for various clients providing risk management services for the financial service industry. In this episode, we look at how risk appetite evolves …
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Market Insights with Supply Chain Economist Jason Miller
1:03:50
1:03:50
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Jason Miller and Joe Lynch discuss market insights. Jason is a professor of supply chain at Michigan State University, which is ranked as one of the top supply chain schools in the world. Summary: Market Insights In this podcast, Jason Miller, a professor at Michigan State University, shares his expertise on the current state of the supply chain an…
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1
EU expansion marketing strategy: Beyond translating websites with Nicole Peters, Cognism’s Head of Marketing in DACH
37:32
37:32
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Cognism's Global Head of Demand Den, Fran Langham speaks to Head of Marketing in DACH, Nicole Peters about Cognism's approach to expansion. Many companies draw the line at translating copy and campaigns - but Fran and Nicole explain how they've taken this a step further. Implementing demand gen principles in new regions.…
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Customer Success Playbook Podcast Season 2 Episode 21 - DataPlant The Game Has Changed - Samuel Cummings
28:15
28:15
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In this episode of the Customer Success Playbook podcast, we're excited to host Samuel Cummings, CEO of DataPlant, who is at the forefront of revolutionizing customer success through AI and data science. Samuel shares his fascinating journey from being a data scientist at Gainsight and LinkedIn to founding DataPlant, a company dedicated to tackling…
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The Supply Chain Road Map with Mike Droesch
54:44
54:44
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Mike Droesch and Joe Lynch discuss the supply chain road map. Mike is a Partner at Bessemer Venture Partners, a venture capital firm that backs promising startups in technology, supply chain, healthcare, and consumer markets. Mike's focus is on logistics and supply chain. Click the link to see Mike review BVP's Supply Chain Roadmap. Summary: The Su…
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The State of Warehousing and Fulfillment with Joe Spisak
53:59
53:59
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Joe Spisak and Joe Lynch discuss the state of warehousing and fulfillment. Joe is the Founder and CEO of www.Fulfill.com, a marketplace that connects ecommerce brands with the right warehousing and fulfillment partners. Summary: The State of Warehousing and Fulfillment In this podcast, Joe Spisak, Founder and CEO of Fulfill.com, shares his expertis…
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Hybrid Messaging Approach with Carolyn Beaudoin
47:48
47:48
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How do you develop your messaging to serve multiple segments at once? In this episode, we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more. Visit our websit…
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You Can’t Sell to Someone Who Can’t Buy with Michael Dalley, CRO at Aerial Vantage
32:54
32:54
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This week on the Revenue Insights Podcast, we are joined by Michael Dalley, CRO at Aerial Vantage.In this episode, Guy and Michael explore the lessons Michael has learned over his twenty years of sales leadership experience. Discover the importance of forecasting accuracy, the potential of the Challenger methodology, and why you can’t sell to someo…
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EPISODE 33: Inconvenient Truths: Why Technology Won’t Create The Perfect Customer Experience In Cybersecurity
31:49
31:49
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This Episode we are joined by John Sills, managing partner at customer-led growth company, The Foundation and author of the book ‘The Human Experience’ John joined us last week and shared with us fantastic tales of his time working for a major bank and how the IT team decided to rollout a new cybersecurity control without talking to the customers i…
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4 Trends in Freight Brokerage with Kevin Hill
47:27
47:27
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Kevin Hill and Joe Lynch disucss 4 trends in freight brokerage. Kevin is the Owner of Brush Pass Research, a sales and marketing research firm that helps companies sell to freight brokerages across North America. Summary: 4 Trends in Freight Brokerage Kevin Hill of Brush Past Research joins the Logistics of Logistics podcast to discuss the growth, …
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Customer Success Playbook Podcast Season 2 Episode 20 - From Chaos to Clarity: The GuideCX Way- Peter Ord
33:18
33:18
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In this episode of the Customer Success Playbook podcast, we welcome Peter Ord, Founder and CEO of GuideCX, to discuss the future of customer onboarding and implementation. GuideCX is revolutionizing the way companies handle customer onboarding, making it smoother and more effective through its innovative platform. Peter shares his journey of build…
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Inside the Minds of Revenue-Focused CMOs: With Alice de Courcy and MJ Smith
41:02
41:02
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Cognism’s CMO Alice de Courcy, speaks to CMO at CoLab, MJ Peters about the activities she's run at CoLab that have had the biggest impact. From tightening entry criteria, to optimising product overview pages.By Cognism
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Solving the $1.8 Trillion Inventory Distortion Problem with Karl Swensen
45:36
45:36
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Karl Swensen and Joe Lynch discuss solving the $1.8 trillion distortion inventory problem. Karl is the CEO and Co-founder of Pull Logic, an AI-enabled tech company focused on reducing lost sales for retailers, brands, and manufacturers due failure points in the supply chain and selling processes. Summary: Solving the $1.8 Trillion Inventory Distort…
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1
16. Data Science & Presentation Skills - A Talk With Margot Gerritsen (Women in Data Science Worldwide & Stanford University)
30:10
30:10
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We would love to hear your feedback on this episode! Please click here to share your thoughts via text message. We can't wait to hear what's on your mind! Listen and get insights into Data Science & Presentation Skills in this talk with Margot Gerritsen, (Founder & Former Executive Director Women in Data Science (WiDS) Worldwide, and Professor [Eme…
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Customer Success Playbook Podcast Season 2 Episode 19 - Nik Mijic - Matik
20:33
20:33
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In this episode of the Customer Success Playbook Podcast, hosts Roman Trebon and Kevin Metzger welcome Nik Mijic, founder of Matik, to discuss innovative solutions for automating data-driven content creation. Matik's platform simplifies the generation of personalized metrics, text, tables, and charts for presentations, enabling customer success tea…
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EPISODE 32: Cybersecurity and The Human Experience: Designing for humans, not robots with John Sills
27:31
27:31
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Welcome to Compromising Positions! The award-winning tech podcast that asks non-cybersecurity professionals what we in the industry can do to make their lives easier and help make our organisations more prepared to face ever-changing human-centric cyber threats! This Episode we are joined by John Sills, managing partner at customer-led growth compa…
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The Phoenix Factor: How Arizona Became a Logistics Hub with Chris Camacho
39:02
39:02
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Chris Camacho and Joe Lynch discuss the Phoenix factor: how Arizona became a logistics hub. Chris is President and CEO of the Greater Phoenix Economic Council (GPEC), an organization working to attract and grow quality businesses in the Greater Phoenix area. Summary: The Phoenix Factor: How Arizona Became a Logistics Hub In this podcast, Chris Cama…
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Fix Your Funnel with Cognism’s VP of Marketing, Liam Bartholomew and Marketing Operations Manager, Simon Heckhuis
37:29
37:29
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If your team is struggling with lead quality, routing, funnel analysis, automation, grading models, lead qualification or just alignment between marketing and ops… then this is the episode for you. Liam and Simon explore the various optimisations and fixes they've made over the years to Cognism's funnel that has resulted in 70% year on year growth.…
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Recruiting and Retaining Top Performers in Logistics with Charlie Saffro
40:35
40:35
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Charlie Saffro and Joe Lynch discuss recruiting and retaining top performers in logistics. Charlie is Founder and CEO of CS Recruiting, a recruitment company that specializes in the logistics, transportation, and supply chain verticals. About Charlie Saffro Charlie Saffro is a recruiting and retention expert, a female entrepreneur, and a TEDx speak…
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How to Use HubSpot for PLG SaaS Companies, with Emma Cimolini
34:10
34:10
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The go-to-market motion for product-led growth (PLG) SaaS companies is VERY different from sales-led growth companies. ➡️ The contact lifecycle/funnel stages are different ➡️ The data/system architecture is different ➡️ The relationship between the CRM and billing systems are different. ➡️ The key funnel conversion rates are different. Instead of s…
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From Inbound to Outbound: The Sago Sales Transformation with CRO Katharine Reagan
25:34
25:34
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This week on the Revenue Insights Podcast, we are joined by Katharine Reagan, Chief Revenue Officer at Sago.In this episode, Guy and Katharine explore how Sago have pivoted from an exclusively Inbound-led to an Outbound sales motions, touching on the four ‘metrics that matter’, when to introduce qualification methodologies, and the four stages of t…
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EPISODE 31: Can Cybersecurity Overcome its PR Problem? Building Your Brand and Social Capital with Sarah Evans, PR and Marketing Specialist
41:38
41:38
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Welcome to Compromising Positions! The tech podcast that asks non-cybersecurity professionals what we in the industry can do to make their lives easier and help make our organisations more prepared to face ever-changing human-centric cyber threats! For the longest time podcast host, Lianne Potter has been saying: “Cybersecurity has a PR problem!” S…
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Customer Success Playbook Season 2 Episode 18 - Week in review
9:19
9:19
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Get ready for an exhilarating episode of the Customer Success Playbook Podcast! This week, hosts Roman Trebon and Kevin Metzger take you on a journey through the latest buzz in the customer success world. First up, they recount the smashing success of their inaugural Customer Success Playbook Pickleball event. From MVP Dave Ellen's killer serves to…
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Beyond the Yard: How Velostics Streamlines Scheduling with Gaurav Khandelwal
1:00:07
1:00:07
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Gaurav Khandelwal and Joe Lynch discuss beyond the yard - how Velostics streamlines scheduling. Gaurav is the Founder and CEO of Velostics, a company on a mission to revolutionize the logistics landscape. Summary: Beyond the Yard: How Velostics Streamlines Scheduling In this podcast, Gaurav Khandelwal, CEO of Velostics, discusses how their cloud-ba…
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Financial Services Loyalty on a Global Scale feat. WillowTree's Kate Gallaher and Caitlin Watson
44:10
44:10
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In this episode of Room for Growth, Billie is joined by two WillowTree colleagues, Kate Gallaher (Partner & VP, Head of Financial Services) and Caitlin Watson (Partner, Marketing Services), as they delve into global loyalty in financial services. Focusing on credit card payment processors and retail banks, they explore the complexities of building …
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Supply Chain 2030 with Ron Crabtree
1:00:01
1:00:01
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Ron Crabtree and Joe Lynch discuss Supply Chain 2030. Ron is the Founder and CEO of MetaOps & MetaExperts, a global network of operational excellence rockstars ready to tackle your toughest challenges. They'll diagnose your problems and get you back on track, fast. Summary: Supply Chain 2030 In this podcast, Joe Lynch and Ron Crabtree delve into th…
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How Top Sellers Use Data to Win Big with JD Miller
31:52
31:52
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This week on the Revenue Insights Podcast, we are joined by JD Miller, Chief Revenue Officer at Kantata. In this episode, Guy and JD dive into the importance of leveraging data analysis in sales to become a top performer, as well as the impact of technology and data on sales teams. JD shares the attributes of top performers, the importance of perso…
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EPISODE 30: SAY GOODBYE TO ‘GIT BLAME’: BUILDING COLLABORATIVE AND SECURE SOFTWARE DEVELOPMENT LIFECYCLES
36:46
36:46
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Welcome to Compromising Positions! The tech podcast that asks non-cybersecurity professionals what we in the industry can do to make their lives easier and help make our organisations more prepared to face ever-changing human-centric cyber threats! This week we are joined by James Charlesworth, a seasoned Director of Engineering at Pendo with 15 ye…
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1
Customer Success Playbook Season 2 Episode 17 - Week in Review
25:28
25:28
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Welcome to Season 2, Episode 17 of the Customer Success Playbook Podcast! This week, hosts Roman Trebon and Kevin Metzger review the latest in customer success news and insights. They discuss standout articles on leadership within CSM roles, including a piece by Marcus Wrench on how high-performing CSMs embody leadership qualities. The episode also…
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Supercharging Your Warehouse Using AI Vision with Roy Gherman
54:09
54:09
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Roy Gherman and Joe Lynch discus supercharging your warehouse using AI vision. Roy is the Co-founder and CEO of Flymingo, a pioneering AI computer vision company focused on logistics warehouse operations. About Roy Gherman Roy Gherman is the Co-founder and CEO of Flymingo, a pioneering AI computer vision company focused on logistics warehouse opera…
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Beyond Invoices: Upwell's Growth Solutions with Charley Dehoney
57:12
57:12
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Charley Dehoney and Joe Lynch discuss beyond invoices - Upwell's growth solutions. Charley is the CEO and Co-founder of Upwell, a tech firm that streamlines accounts receivable using artificial intelligence. Summary: Beyond Invoices: Upwell's Growth Solutions Charley Dehoney, CEO and Co-founder of Upwell, shares his journey from multi-sport athlete…
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