Best Dan Knowlton Podcasts (2024)

1
Knowlton Nugget 67 - Dan's Foot Cheese On Toast (E165) 2:37

1d ago2:37

2:37

Dan shares a hilarious mishap over the Christmas period involving a cheese grater. He confesses to mistakenly using a foot grater for his favorite snack, cheese on toast. Amid laughter, Dan and Lloyd discuss the importance of paying attention to details and how even small mistakes can lead to memorable stories. Tune in for a good laugh and a remind…

1
171: 6 Lessons From Our EPIC Marketing Fails 27:37

8d ago27:37

27:37

In this episode, we delve into lessons from entrepreneurial mistakes and how they can lead to success. We discuss Boyd Bolton's infamous wig story and the importance of proper planning. We also explore evolving networking strategies and the critical role of consistent event planning. How will you apply these insights to avoid pitfalls and enhance y…

1
Sauce Shop Secrets Unveiled: What DOES it take to manufacture in-house? 42:11

1M ago42:11

42:11

Sauce Shop Secrets Unveiled: Pam & James Digva on everything from building their own factory to getting a national listing in Tesco If you’re ever wondering what it takes to own and run your own manufacturing facility, then this episode is for you. Brand Growth Heroes host Fiona Fitz has been tasting packaged food and beverage products as part of h…

1
E170: 4 Clever Marketing Strategies NO ONE is Speaking About 30:36

1M ago30:36

30:36

In this episode, we explore the evolution of QVC into viral TikTok shopping videos and how clever engagement bait drives sales. We also discuss the surprising appeal of POV "Shop with Me" content, reveal why LinkedIn Thought Leader Ads outperform traditional company page ads and understand the crucial role of addressing relatable problems with crea…

1
Knowlton Nugget 066 - Qualifying in sales (E161) 7:12

1M ago7:12

7:12

Dan recalls a past experience that taught him a valuable lesson, qualifying for an opportunity. Both Dan and Lloyd come to an understanding that not all opportunities are worth all your time. Stop chasing every opportunity without knowing if you are the right solution for them, take your time to ask yourself important questions! Full episode - E161…

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Knowlton Nugget 065 - The importance of relationships (E161) 5:59

2M ago5:59

5:59

Dan and Lloyd teach us the importance of real, authentic relationships in the marketing world and how these relationships have benefitted their business. So stop rehearsing your lines at your next networking event and make real relationships! Full episode - E161: Skyrocket Your Sales: Discover 5 Techniques That Drove £125K+ In Sales Last Month…

1
Knowlton Nugget 064 - Communicating with clients (E161) 9:11

2M ago9:11

9:11

Join Dan and Lloyd as they dish out some juicy insights about the importance of customer perception using the example of Cameo apples. Lloyd opens up about his past slip-ups in not effectively communicating their successes, turning his blunders into valuable lessons for your own business ventures. The key takeaway from this Nugget? Communicate! Ful…

1
E169: Marketing Lessons From Campaigns EVERYONE is Speaking About 35:52

2M ago35:52

35:52

In this episode, we dissect recent VIRAL marketing campaigns, from Specsavers' van stunt to subtle celebrity endorsements from David Beckham. We also discuss how AI programs, like Sora are allowing small-budget campaigns to challenge their high-budgeted competitors. Learn how brands leverage creativity to capture attention and gain valuable insight…

1
Knowlton Nugget 063 - Dans poor segway skills (E161) 4:24

2M ago4:24

4:24

Lloyd doesn't hold back as he critiques Dan's segueing abilities and his tendency to interject with excited gasps. In short, this Nugget is just Dan receiving criticism from his brother or as Lloyd would call it 'brotherly love'. Have you noticed Dan doing this? Full episode - E161: Skyrocket Your Sales: Discover 5 Techniques That Drove £125K+ In S…

1
Knowlton Nugget 062 - What's the most fun job in the world? Robbie Knox Answers (E145) 5:44

3M ago5:44

5:44

Dan and Lloyd reflect on a past guest's perspective on business dilemmas. Robbie Knox from the Happy Hour podcast shares his thoughts on choosing between financial success in a dull industry or mediocrity in an enjoyable one. What do you think of this trade-off? Would you rather make money or find enjoyment at work? Full episode - E145: Business Ad…

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E168: 6 Marketing Ideas From The Best Campaigns of 2024 (So Far) 32:18

3M ago32:18

32:18

In today's episode, we cover the BEST marketing strategies to help you become a better marketer. From Lidl's cheeky personality approach to data-backed campaigns from McVities. We look into the challenges of originality in advertising, the need to be both relatable AND funny, creating swift responses to viral events and crafting PR-worthy campaigns…

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How to Hit a £10M Run-Rate in Just 3 Years: Freja Bone Broth 42:29

3M ago42:29

42:29

Episode 69: Freja Foods, Founder Ed Armitage How to Hit a £10m Run Rate in 3 Years! In this latest episode, Fiona talks to Ed Armitage, founder of Freja Bone Broth, who shares the secrets behind his award-winning, digital-first, scaling food business. With a vision to become Europe's No. 1 bone broth brand, you'll hear how husband and wife team Ed …

1
Knowlton Nugget 061 - Is Duncan Bannatyne rubbish at sex? (E154) 7:07

3M ago7:07

7:07

Lloyd shares a valuable insight about the dangers of comparing oneself to others, using humorous examples to drive the point home. By highlighting that people often showcase only their best aspects on social media, he encourages listeners to avoid comparing their entire lives to others' highlight reels. Full episode - E154: The Happiness Blueprint:…

1
Knowlton Nugget 060 - Would you rather never be able to lie at work or never be able to eat at work? (E145) 4:35

3M ago4:35

4:35

Dan and Lloyd discuss the dilemma of honesty versus sustenance at work, debating whether they'd rather never lie or never eat on the job. They think about how these choices could affect how they communicate and how satisfied they feel professionally. As they talk it through, they reflect on how to stay true to themselves while handling the pressure…

1
Knowlton Nugget 058 - Should we KILL AI now? Chris Kubby answers (E145) 7:14

4M ago7:14

7:14

Special guest, Chris Kubby from Cubco joins Dan & Lloyd to discuss the advantages and disadvantages of AI. Chris advocates for deploying a hypothetical kill switch due to concerns about AI's rapid disruption of jobs and society. Are regulatory measures needed to manage the impact of AI? Full episode - E145: Business Advice From Robbie Knox, Harry H…

1
Knowlton Nugget 059 - How to be happy with 'Lloyd's Happiness Lifejackets' analogy (E154) 8:22

4M ago8:22

8:22

Lloyd uses a quirky analogy of a "boat of happiness" to highlight the importance of positive habits in maintaining well-being amidst life's challenges. By envisioning life's stressors as passengers that weigh down the boat, he emphasises the need for "life jackets" in the form of healthy habits like exercise, socialising, and personal development. …

1
Knowlton Nugget 057 - Lloyd ROASTS Dan...Hilarious! (E161) 4:24

4M ago4:24

4:24

Dan & Lloyd discuss Dan's habit of interrupting during the podcast and Lloyd's frustration at Dan's eagerness to speak. They agree to work on smoother transitions and being more aware of when to speak. They discuss the importance of giving each other feedback to improve their podcast and all aspects of the business. Full episode - E161: Skyrocket Y…

1
E167: Profit Multipliers: Simple Strategies for Exponential Business Growth 40:35

4M ago40:35

40:35

Today's episode is filled with game-changing insights (we don't say that lightly)! We talk about the power of TESTING new marketing tactics & platforms like TikTok and LinkedIn Thought Leader Ads. We also reveal strategies to multiply your profits, from leveraging undervalued attention to outsourcing expertise. Plus, learn the power of analysing da…

1
Knowlton Nugget 056 - The unexpected benefits of investing in your health (E154) 4:48

4M ago4:48

4:48

Dan shares how prioritising his health has made him feel much happier. Upgrading his gym membership and abstaining from alcohol were key factors that significantly improved his mental and physical well-being. These lifestyle changes underscore the importance of investing in health over other indulgences, such as drinking. Full episode - E154: The H…

1
Knowlton Nugget 055 - What can you do today to make you happier? (E154) 4:38

4M ago4:38

4:38

Lloyd looks back on his dreams from childhood to adulthood, including wanting to go to Disneyland as a child to hoping for financial stability and health in adulthood. This reflection sparks a conversation about how dreams change over time and emphasises the value of celebrating even the smallest successes in life. Full episode - E154: The Happines…

1
Knowlton Nugget 054 - Would you rather earn £250K managing 100 employees OR £50K with 0 employees? (E145) 7:07

5M ago7:07

7:07

Special guest Mark Knowlton (our Dad) answers this classic 'would you rather' question. He shares some insights on balancing career phases, reflecting on the trade-offs between managing a large team for a higher salary and prioritising personal well-being. Full episode - E145: Business Advice From Robbie Knox, Harry Hugo, Chris Kubby & More…

1
E166: 5 Marketing Trends That Will Make You A Better Marketer in 2024 36:26

5M ago36:26

36:26

In this episode, we delve into 5 cutting-edge marketing trends, starting with the 'visual, data-backed product comparison' method developed by Prime (SO clever). We also dive into the power of UGC, reactive PR stunts, car crash advertising & how retention rate is the new engagement rate. If you want to pretend you know more about marketing than you…

1
Knowlton Nugget 053 - The Die Hard-Inspired Sandwich Board Marketing Approach (E156) 2:30

5M ago2:30

2:30

In this Nugget, we share a Die Hard-inspired marketing approach that is guaranteed to make your brand stand out & generate PR opportunities. It's radical, but effective! Full episode: 9 Creative Marketing Ideas To Try With Minimal BudgetBy Dan Knowlton, Lloyd Knowlton

1
E165: Our Biggest F*ck Ups Of 2023 & What We Learnt 33:06

6M ago33:06

33:06

In this episode, Lloyd and Dan discuss their business journey, candidly sharing the setbacks they've encountered and the valuable lessons they've learned along the way. They delve into various financial challenges they faced and the strategies employed to navigate through these difficulties. Lloyd shares personal experiences about the stress of run…

1
Knowlton Nugget 052 - Are you addicted to alcohol? (E115) 4:23

6M ago4:23

4:23

In this Nugget, we talk openly about our relationship with alcohol, reflecting on how and why we feel a craving to join in when we see someone else enjoying a beer. We discuss the importance for society to recognise the various levels of dependence that many of us, including friends and family, might have towards alcohol. Tune in to our honest conv…

1
Knowlton Nugget 051 - The 'Low-Hanging Fruit' Marketing Strategy (E156) 2:48

6M ago2:48

2:48

In this Nugget, we explore the 'Low-Hanging Fruit' Marketing Strategy that you wish you'd tried sooner. If you've got minimal budget, but want to make a dent with your marketing...this strategy is for you! Full episode: 9 Creative Marketing Ideas To Try With Minimal BudgetBy Dan Knowlton, Lloyd Knowlton

1
E164: The Perfect Morning Routine For Busy Marketers & Business Owners 36:14

7M ago36:14

36:14

In this episode, Dan & Lloyd discuss the morning routines that have changed their lives. From avoiding the news, to hanging out in a sauna with middle-aged men. This episode really does have it all. If you're looking for small, practical changes you can make to your morning routine that will make you happier, this is a must-listen. Prepare to belly…

1
Knowlton Nugget 050 - Optimise Your LinkedIn Like A Dating Profile (E054) 3:43

7M ago3:43

3:43

In this episode we explore how to optimise your LinkedIn profile by drawing parallels with online dating. We emphasise the three core pillars of LinkedIn success: profile, content, and engagement, stressing the importance of profile optimisation akin to setting up a Tinder account, from high-quality photos to compelling header images. Whether you'r…

1
E163: The Unofficial Guide To 'Business Networking' (From Two Founders That Hate Networking) 30:08

8M ago30:08

30:08

In this episode, Dan and Lloyd share the 'business networking' secrets that have helped grow their video & social media marketing agency, Knowlton, to new heights. From dreading eye-roll-worthy networking breakfasts, to reveling in the world's most exhilarating 'business' events in Ibiza. It's been a rollercoaster. Strap in & learn how Dan & Lloyd …

1
Ep68 (Part 2) Fuel10k Sells to Behemoth Premier Foods - The Week Before the Sale 42:28

8M ago42:28

42:28

Founder Barney Mauleverer describes Fuel10k as 'a 12 year overnight success' In Part 2 of our two part series covering the growth journey & sale of the protein breakfast brand Fuel10k to Premier Foods, learn: The three reasons that Fuel10k was the perfect fit for Premier Foods already impressive national brand portfolio It Fuel10K 10 years to get t…

1
Knowlton Nugget 049 - Are we all addicted to alcohol? (E115) 2:51

8M ago2:51

2:51

Join Dan & Lloyd on the Business Anchors podcast as they explore the surprising truth about alcohol. In a candid conversation, they reveal how even those who believe they have a handle on their drinking habits may be more addicted than they think. Discover the inner struggles and justifications that keep people reaching for that drink, and how reco…

1
Ep67 (Part 1) Fuel10k: Build a £Multimillion Protein Breakfast Brand & Then Sell It 44:50

8M ago44:50

44:50

Are you curious to know what it's like for a founder in the week before a sale of their business? ➡ If you're building your consumer packaged goods business with the hope of one day selling it, and if you've ever wondered what it would be like to sell your branded business, then you've got to listen to this. Last week, FUEL10K (protein breakfast ra…

1
E162: How to Leverage Nostalgia in Marketing (Iconic 90s Brand Relaunch Case Study) 28:44

9M ago28:44

28:44

In this episode, we explore the HUGE opportunity to integrate nostalgia into your marketing. We open the bonnet on our recent campaign to relaunch Sunny D & uncover how nostalgia boosts product appeal, drives emotional connection & enhances brand loyalty. Understanding your audience's age and cultural references is crucial in avoiding missing the m…

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Ep66 How COOK Grew to £130M With NO External Investment 36:53

9M ago36:53

36:53

COOK is an award winning frozen meals company based in the UK. It’s impressive turnover of £130M comes from its it 98 retail stores and 1000 concessions that it supplies from its own manufacturing facilities. Yet some 28 years from inception, the business STILL doesn’t sell to any major UK grocery retailers! Founder Ed Perry tells me how he has man…

1
Knowlton Nugget 048 - Discover the secret sauce behind Knowlton's marketing success! (E043) 3:50

9M ago3:50

3:50

Discover the secret sauce behind Knowlton's marketing success. Join Dan & Lloyd as they delve into the world of marketing campaigns that people actually enjoy consuming. Learn how they've flipped the traditional advertising approach by prioritising what consumers want to watch over pushing products. Listen to the full episode to hear more about the…

1
Ep65 Brand Building Masterclass with Rude Health Co-founder Camilla Barnard 59:54

9M ago59:54

59:54

I've been in love with the bright, punchy and delicious Rude Health brand since it launched in 2006. Originally a muesli business, Rude Health's revenue now comes predominantly from alt. milks, although this is something Camilla never would have imagined when they first launched them! A well-known and much-loved brand in 4 major markets, Rude Healt…

1
E161: Skyrocket Your Sales: Discover 5 Techniques That Drove £125K+ In Sales Last Month 34:23

10M ago34:23

34:23

Join us this week as Dan & Lloyd share how we bagged £125K in new business last month! From the art of 'qualifying out' prospects with strategies borrowed from top sales books like MEDDICC by Andy Whyte and GAP SELLING by Keenan, to the surprising realisation that customer perception can sometimes matter more than actual results. We spill the beans…

1
Ep64 How to Create Content that SELLS & Drives GROWTH, with Dan Knowlton 29:45

10M ago29:45

29:45

"What is Susan who's 40 talking about with her friends when she picks the kids up from school? Or what is Dave who's 50, who's a builder, sharing in his WhatsApp group? What kind of videos are you sharing that you're seeing online? Or what kind of TV shows are they watching and talking about with their friends?' Subscribe now by hitting the followb…

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Knowlton Nugget 047 - #1 Secret To Discovering New Content Ideas on TikTok (E98) 2:18

10M ago2:18

2:18

If you're looking to discover creative new content ideas, this tip is for you! Dan & Lloyd share a clever tip to use TikTok to help come up with ideas that have proven to generate millions of views. To hear more about how you could stay on top of the latest trends and have success on TikTok listen to the full episode 'E98 How To Create 100+ TikTok …

1
E160: The 5 Key Behaviours Of Top Performing Marketers 31:13

11M ago31:13

31:13

In today's episode, we're uncovering the secrets behind the behaviours of top-performing marketers. Ever wondered why some marketers get 10 times better results than others with the same amount of time and money? Lloyd and Dan reveal the five key behaviours that set the best apart from the rest: Efficient Communication, Clarity in Objectives, Empat…

1
E159: Unleash Productivity: The Guide to Business Automation for Busy Marketers & Founders 33:06

11M ago33:06

33:06

In today's episode, we're diving deep into the art of working smarter, not harder. Ever found yourself drowning in tasks, wishing there was a better way? Lloyd and Dan are here to share their personal journeys from chaos to streamlined efficiency. From the old-school magic of email rules and templates to the modern wonders of tools like Calendly, L…

1
E158: 5 Essential Skills Every Founder Needs To Maximise Profits 35:30

11M ago35:30

35:30

In today's enlightening episode, we're diving headfirst into the essential skillsets founders should be equipped with to supercharge their profits. From the magic of emotional intelligence and data analytics to the art of storytelling and strategic networking. Lloyd and Dan share personal tales, expert tips, and book recommendations to level up the…

1
E157: The Video Marketing Formula Behind Millions in Sales 36:06

11M ago36:06

36:06

In this week’s episode, we share our video marketing formula that has led to millions in sales for our clients. Learn how to produce short-form video with a captivating hook that utilises clever attention-holding strategies that make it IMPOSSIBLE to stop watching. Most importantly, we share HOW to make these videos actually drive sales. Yep, we re…

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