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Created by Bonanza Design, one of the best Innovation Studios in Germany, this podcast is a hands-on knowledge stem from dealing with large-scale innovation projects, going throught all UX Design, Design Thinking and Product Innovation burning questions and helping you to overcome its challenges. Featuring Behrad Mirafshar, a highly experienced UX designer and an active voice in the fields of Sustainability, Innovation and Design Thinking. He studied the latter in Sweden and, in 2012, moved ...
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A podcast that inspires hoteliers to create meaningful and memorable experiences for their customers, in pursuit of their passion.I share my views and experiences relating to hospitality, tech trends and also relating to humanity. I am sitting down with world-class speakers, leading industry suppliers, top performing hoteliers, sharing about their inspiration, lessons they learned and how to make an impact.
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Step back into the captivating world of community building and business growth with Behrad Mirafshar as he hosts another riveting episode of Bonanza Growth on LinkedIn Live. Joining him are the dynamic duo of Thomas Sjöberg and Daniel Nackovski, co-founders of SaaSiest, as they unravel their remarkable journey from humble beginnings to becoming pro…
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Dive into the dynamic world of AI innovation with our latest episode of Bonanza Growth! Hosted by Behrad Mirafshar, founder and CEO of Bonanza Studios, this week's special guest is none other than Jack Lancaster, the CPO and co-founder of Spoke.ai. Jack Lancaster, an industry titan with a passion for cutting-edge technology, takes us on an exhilara…
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In this riveting episode of Bonanza Growth, host Behrad Mirafshar sits down with Sahil Patel, the CEO of Spiralyze, to delve deep into the intricacies of website optimization. Drawing from Sahil's extensive experience of analyzing over 78,000 landing pages, the duo explores the transformative power of data-driven A/B testing in crafting compelling …
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Exploring Africa’s Diverse Charms: Insights on Travel, Sustainability, and Future Trends! In a comprehensive dialogue, Pirkka Tapiola, Ambassador of Finland to Kenya, Somalia, Eritrea, Seychelles, and Uganda, delves into the interplay between Africa and Europe, framing it as a pivotal element in the travel experiences of European tourists. Througho…
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In this episode of Bonanza Growth Shorts, Behrad Mirafshar explores the concept of scarcity in UX design and psychology. Behrad highlights how scarcity sparks desire and action, citing examples like Bitcoin and limited sneaker releases by Adidas. He emphasizes the effectiveness of scarcity in driving engagement across various domains, from business…
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Summary In this episode, Sam Erik Ruttmann interviews Piers Schmidt, the founder of luxury branding consultancy firm Luxury Branding. They discuss the challenges faced by luxury hotel brands in gaining global recognition and value compared to luxury goods brands. They explore the pricing premium discrepancy between luxury hotels and luxury goods, a…
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In the latest Bonanza Growth Shorts episode, Behrad Mirafshar reveals the primary reason behind the failure of nine out of ten startups: a lack of product focus. Behrad emphasizes the importance of honing in on one product capability rather than spreading resources thin across multiple features. Drawing on examples from successful businesses like S…
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Summary This is Ep.02 of my discussion with Dr. Francesc Fuste-Forne, University of Girona, Catalonia. The Ep. 01 ¨How Instagram & TikTok are rewriting the rules of Gastronomy and Travel Marketing. TSHS-0072 is available for your listening pleasure. The conversation explores Greenland’s digital storytelling emphasizes its environmental factors and …
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Bonanza Growth Shorts returns! Join Behrad Mirafshar, head of Bonanza Studios, in this insightful episode as he shares the journey of developing a new AI native app. With 20 prototypes in just 21 days, the Bonanza team faced challenges deciphering user feedback and clarifying the app's purpose. Through rigorous testing and a commitment to first pri…
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Summary In the conversation with Dr. Francesc Fuste-Forne, University of Girona, Catalonia, we explore the role of social media in promoting luxury gastronomy in Abu Dhabi, and the challenges faced by bakeries in Catalonia during the pandemic. The chapters cover topics such as, the balance between authenticity and aesthetics in luxury gastronomy, u…
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Welcome back to Bonanza Growth, the podcast where host Behrad Mirafshar invites thought leaders to explore the latest trends and innovations in the digital landscape. In this episode, Behrad sits down with Rolf Mistelbacher to delve into the fascinating world of Generative AI and the no-code movement. Rolf, a seasoned marketer with a decade-long st…
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Welcome back to another episode of Bonanza Growth Shorts! Join Behrad Mirafshar, CEO and Founder of Bonanza Studios, on a riveting journey into the heart of product focus. Drawing from his wealth of experience and expertise, Behrad delves deep into the strategic importance of understanding your product's category, competitors, and market dynamics. …
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Unleashing AI’s Potential: Overcoming Common Pitfalls and Strategies for Success. Summary In this episode, Jayanth N Kolla, an AI expert, discusses the key considerations for implementing AI in businesses. He emphasizes the importance of understanding the evolution of AI and the different generations of AI technology. Jayanth advises companies to a…
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Welcome back to Bonanza Growth, your weekly rendezvous with the titans of entrepreneurship! Join your host Behrad Mirafshar as he embarks on an electrifying journey with a diverse array of industry experts, unpacking the secrets to their success and uncovering the hidden gems of their entrepreneurial odysseys. In this episode, we're privileged to s…
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The Power of Storytelling & Mental Health Innovation – discussion with Daniel Hettwer. TSHS-0070 In this episode, we’re thrilled to bring you a fascinating conversation with Daniel Hettwer, an innovator venturing into the mental health sphere with creative technological solutions. As our conversation unfolds, Daniel Hettwer delves into the compelli…
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Welcome to Bonanza Growth’s first ever LinkedIn live recording! The podcast where industry experts share insights and strategies for personal and professional growth is moving to LinkedIn - be sure to follow host Behrad Mirafshar to catch the next episode recording. In this episode, Behrad sits down with Fabrice Pöhlmann, a renowned expert in perso…
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Unveiling Authenticity with Aradhana Khowala Welcome to Episode TSHS-0069 of our podcast series, where we dive into profound conversations with influential personalities shaping our world today. In this episode, we’re honored to have Aradhana Khowala, an inspiring figure in the fields of entrepreneurship, hospitality, and innovation. We discuss an …
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Paul Williams: Unleashing the Entrepreneurial Spirit In Dubai Once in a while, you’ll stumble upon a force of nature – an individual whose entrepreneurial passion and cunning innovation reshape their field, embodying the spirit of self-belief and soaring over adversity. One such person is Paul Williams, the CEO of Spearhead Creativity. In a recent,…
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Bonanza Growth is BACK with our first full length episode of 2024! Join your host Behrad Mirafshar, founder and CEO of Bonanza Studios, as he dives deep into the minds of remarkable experts shaping the business landscape. In this special 70th episode, we bring back an audience favourite, Finn Thormeier, the dynamic force behind Project 33. Finn is …
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“Bridging the Gap: How Susanna Sjöberg’s Expertise is Redefining Mental Wellness in the Hospitality Sector” TSHS-0067 To the listener and reader: What are your top three pain points in dealing with Mental Wellness challenges in your organization? Please write in the comments. Introduction: In the fast-paced world of hospitality, where customer serv…
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In this episode of Bonanza Shorts, Behrad, the voice behind the scenes at Bonanza Studios, underscores the opportune moment to build your internal team. Running a growth studio, Behrad advocates for a lean and effective core team over a large one, especially in today's landscape of advanced AI tools. Behrad emphasizes that with the market saturated…
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Join Behrad Mirafshar, CEO of Bonanza Studios, in this episode of Bonanza Growth Shorts, as he distills four essential lessons from working with over 50 early-stage startups. Behrad begins by emphasizing the critical need to "niche down to scale up." Using a client example, he illustrates the gap between founders' awareness and effective execution …
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Welcome to another eye-opening episode of Bonanza Growth Shorts! Behrad is back with another short but impactful discussion on the challenges faced by early-stage startups striving to grow their B2B businesses. In this episode, Behrad dives into the hard truths about why some B2B startups struggle to thrive. Drawing from his direct experiences with…
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The Art of Shaping Ideas and Brands – Mike Munt, Creative Director Apogii Listen in as brand and design expert, Mike Munt, shares invaluable insights about his personal experiences and techniques to successfully shape the ideas and brands in this engaging podcast. He beautifully likens brands to books, emphasizing the delicate dance of visual desig…
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Welcome to another insightful episode of Bonanza Growth Shorts! In this mini-episode, Behrad Mirafshar delves deep into the psychology of sales, focusing on a crucial aspect of B2B SaaS growth—the concept that "people buy from people." Join Behrad as he explores the gap between understanding this idea and successfully executing it, particularly in …
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Welcome to a special episode of Bonanza Growth Shorts, where Behrad Mirafshar, the founder of Bonanza Studios, shares his candid thoughts on the prospects of 2024. In a world where positivity can be a rarity, Behrad breaks the mould by expressing his optimism, grounded in the performance and activities of Bonanza Studios in 2023. With a retrospecti…
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Welcome to Bonanza Growth Shorts, a series of quick insights brought to you by Behrad Mirafshar, the founder of Bonanza Studios. In this special episode, Behrad delves into a critical aspect of the startup world – the disparities between B2B and B2C sales. As the year winds down, Behrad takes a moment to share his direct thoughts on a topic that he…
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The episode titled “Branded Residences A Luxury Illusion or Real Value” discusses the concept of branded residences in the hospitality market. I am joined by my guest Mark Dardenne, an expert in the development of branded residences in the Gulf area. Branded residences have gained popularity in the past few years, especially in Dubai. Mark explains…
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Welcome back to Bonanza Growth, the podcast that takes you on a thrilling journey into the world of business growth and success. Hosted by Behrad Mirafshar, the visionary founder and CEO of Bonanza Design GmbH, each week, we bring you engaging conversations with industry experts, innovators, and thought leaders. In this episode, Behrad sits down wi…
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Welcome back to Bonanza Growth where every week your host Behrad Mirafshar takes you on an exhilarating journey into the minds of industry experts. This week, we dive deep into the world of product leadership and entrepreneurship with the extraordinary Patrick Haede. 🚀 About Patrick: A trailblazer since the age of 16, Patrick has been building team…
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The Roller Coaster Ride: What aspiring Entrepreneurs need to prepare for – Chris Nader. TSHS-0064 Chris Nader, CO-founder, of ENVI lodges talks about his background growing up in a family of hoteliers and his early exposure to the hospitality industry working at his family’s beach club at a young age. He later got a hospitality MBA from EHL, and wo…
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🚀 Welcome back to Bonanza Growth! Get ready for an exhilarating journey into the world of business and entrepreneurship with your host Behrad Mirafshar, the trailblazing founder and CEO of Bonanza Studios. Every week, Behrad sits down with industry titans, and this week's special guests are no exception—welcome Catherine Chabiron and Fabrice Bernha…
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In this episode, Ted Rubin @tedrubin—a leading Social Media Marketing Strategist, who has been on digital media since 1997—shares his perspective on how hotels and small businesses can use social media to create real relationships with their customers. Ted starts by explaining what inspired him to write his latest book, Return on Relationship: How …
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Welcome back to Bonanza Growth! 🎙️ In this episode we join host Behrad Mirafshar as he sits down with industry expert Dave Martin, an outcome leadership coach and former CPO, to explore the intriguing dynamics of strategic product growth. Together, they unravel the insights from Dave's latest book, "The Product Momentum Gap," delving into the chall…
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Welcome back to Bonanza Growth, the podcast that invites you to join host Behrad Mirafshar, Founder and CEO of Bonanza Studios, on a journey of innovation and expertise. Each week, Behrad sits down with an industry expert for a deep dive into their area of specialization. Our aim? To deliver you a treasure trove of knowledge and insights. In this e…
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Designing for next-generation luxury customers. In this fascinating episode, we explore the changing landscape of luxury experiences with my guest Kristoff d’Oria di Cirie, Experiential Creative director and co-founder of Insogni Studio. Kristoff shares his insights on how the next generation of luxury customers value experiences over material poss…
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Welcome back to Bonanza Growth, the podcast that delves deep into the ever-evolving realms of branding, marketing, and design. Unlock the secrets of fintech success as host Behrad Mirafshar dives deep into the intricacies of startup growth with Elliott Limb, a true titan of the banking and fintech industry. In this riveting discussion, these two ex…
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Join host Sam Erik as he speaks with Robyn Woodhead, who turned childhood travel adventures into a career pioneering luxury polar expeditions. Robin shares how her parents fostered her insatiable curiosity through globe-trotting from a young age. Hear how a failed Antarctic expedition in her 20s spent stuck in a tent led Robyn to establish with her…
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In this episode, the spotlight is on industry expert Curt Schreiber, a seasoned professional in brand strategy and corporate marketing communications. Join your host, Behrad Mirafshar, as he engages Curt in an insightful conversation about the art of branding and marketing. Discover the secrets of transitioning from a graphic designer to a creative…
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In the world of adventure travel, there are individuals who have transformed their passion into a thriving business. One such trailblazer is Luca Franco, a true connoisseur of experiential travel, and the founder of Luxury Frontiers. In this episode, we will delve into Luca’s remarkable journey and the evolution of luxury travel. We will also explo…
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Welcome back to Bonanza Growth, the podcast that explores the fascinating journeys of industry experts and entrepreneurs. Hosted by Behrad Mirafshar, founder and CEO of Bonanza Design GmbH, this show delves deep into the world of business and marketing. In this episode, we have a special guest, Nigel Thomas, the CEO of ALPHA Inbound, who shares his…
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In the competitive world of hotel brands, what truly matters – culture or strategy? Join us in this thought-provoking video as we delve into the importance of culture and strategy for hotel brands and discuss which one truly reigns supreme. Culture, often referred to as the heart and soul of a hotel brand, plays a vital role in shaping the guest ex…
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Welcome to Bonanza Growth, the podcast where Behrad Mirafshar, founder and CEO of Bonanza Studios, delves deep into captivating conversations with industry experts. This isn't your typical scripted podcast; it's all about diving headfirst into fascinating topics without excessive preparation, just like the innovative approach of our guest experts. …
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What are the Do’s and Don’ts of Influencer Marketing in Hospitality In this episode with my terrific guest Sarah Saffari, Founder of InfluencerNexus we dive into the Do’s and Don’ts of Influencer Marketing. Sarah shares a goldmine of ideas! Implementing these strategies thoughtfully can significantly impact your hotel’s success. We will cover the f…
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Welcome back to Bonanza Growth podcast, where listeners get to explore the world of startups and growth through the eyes of a diverse range of expert guests. Hosted by Behrad Mirafshar, the founder and CEO of Bonanza Studios, each episode offers an in-depth conversation with a distinguished guest who brings a wealth of knowledge and experience to t…
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We are discussing with AI trailblazer Tamina Wuerth, CEO and founder of Aivolution how artificial intelligence enables next-level guest personalization. Tamina shares how AI systems capture guest preferences to curate personalized stays across properties. We are discussing the challenges of balancing guest data collection with privacy. Tamina expla…
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Get ready for a journey into the world of SaaS growth on Bonanza Growth! Join your host, Behrad Mirafshar, the founder and CEO of Bonanza Studios, as he takes you on a thrilling ride through the realms of entrepreneurship, time management, and the challenges of balancing business and fatherhood. In this episode, Behrad sits down with the remarkable…
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In this new episode, host Behrad Mirafshar invites you to dive into the captivating world of entrepreneurship and personal values with the extraordinary Mario Rueda. This episode is a rollercoaster ride of insights, experiences, and a profound exploration of aligning your career choices with your intrinsic values and lifestyle preferences. Mario ki…
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To listen to the full episode, click on the link below 👇 Spotify: https://open.spotify.com/episode/4QgURLbgsZloI5tnxfOdMI?si=cdeb01ba85924fe3 Apple Podcast: https://podcasts.apple.com/fr/podcast/episode-43-can-you-afford-to-ignore-user-research-andrija/id1702489847?i=1000627591286&l=en-GB . . . In this episode, join your hosts, Jarek and Ayesha fro…
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In this episode, we're thrilled to have the incredible Damian Martone, Product Designer & Entrepreneur, and the mastermind behind Berlin's design community events, including the highly anticipated HATCH CONFERENCE. In this captivating episode, Damian Martone shares his journey, passion, and vision. But wait, there's a twist! Here's a glimpse of wha…
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