Insider Secrets for Digitial Marketing Success
…
continue reading
Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants. Each podcast is a conversation with a thought-leader, expert, professional or practitioner of marketing, media, advertising and communications on the issues, insights and opportunities in the marketing management category. Ideal for marketers, advertisers, media and commercial communications professionals. TrinityP3 is the leading global marketing manage ...
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Praveen Narra And Anton Chat About The Evolution Of AI
26:48
26:48
Play later
Play later
Lists
Like
Liked
26:48
Praveen Narra has worked in the AI space well before it became cool. He has built a career in app development, web products, consultancy, and AI software and digital transformation solutions. He's one of the most seasoned pioneers in AI and the founder and CEO of Tech.us in Silicon Valley. Over the past 23 years, Tech.us has successfully executed o…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Ellie Angell And Darren Talk About Being A Trans Woman In An Advertising And Marketing World
38:52
38:52
Play later
Play later
Lists
Like
Liked
38:52
Ellie Angell is a Senior Consultant at TrinityP3 and one of a handful of openly transwomen with a long career in media and advertising in Australia, Asia and originally the UK. Her unique perspective on the issues of transpeople working within the advertising and marketing industry and the challenges of coming out to not just family and friends but…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Victoria Curro, Amy Toma And Darren Discuss Designing Online Experiences For Gen One
40:11
40:11
Play later
Play later
Lists
Like
Liked
40:11
Digital Immigrant, Victoria Curro is the Managing Director, and Digital Native, Amy Toma, is an Associate Visual Designer at R/GA Australia and they discuss the insights and consequences of their Gen One research. One of Australia’s largest and growing demographic is one that has never known the world without the internet. And yet, most of the way …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Catherine King, Carl Rhodes, Adam Ballesty And Darren Discuss The Benefits Of Brands Doing Good
50:44
50:44
Play later
Play later
Lists
Like
Liked
50:44
Catherine King, Chief Strategy Officer at Leo Burnett, Professor Carl Rhodes, Dean of UTS Business School and author of Woke Capitalism, and purpose lead Marketer extraordinaire Adam Ballesty discuss the finds from the latest round of the Good Study. ‘The Good Study 2024’, by Leo Burnett Australia, in partnership with UTS Business School and Zenith…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Trena Blair And Darren Chat What It Takes To Build A Global Brand
38:27
38:27
Play later
Play later
Lists
Like
Liked
38:27
Trena Blair is the CEO of FD Global Connections, who advises companies on successfully scaling their businesses to the USA. Trena is She is also an Amazon number 1 Best Selling Author, International Gold Stevie Award Winner (2022 & 2023), US Growth Specialist, Global Mentor, and a Non-Executive Director. Marketers and their agencies talk about bran…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Imogen Hewitt, Dave Bowman, Maurice Riley And Darren Discuss Agency Integration Publicis Style
44:49
44:49
Play later
Play later
Lists
Like
Liked
44:49
Once upon a time there were advertising agencies that offered clients a full range of services, being media and creative. Where the two were considered, developed, recommended and delivered together. Then, in the last millennium, media was split off, and media and creative were often handled by separate and sometimes competing companies. Channel st…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mark Green, Nathan And Darren Chat About How Agencies Are Adapting To Broadening Marketing Needs
40:59
40:59
Play later
Play later
Lists
Like
Liked
40:59
Mark Green is the ANZ President of Accenture Song, Group CEO & Co-Founder of The Monkeys, and Chairman of the of the Advertising Council of Australia. He joins Nathan Hodges and Darren Woolley to follow up on a discussion about the various trends we have observed in agency rosters. One of the examples discussed was the recent appointment of The Mon…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Kyle Roof And Darren Answer The Question Will AI Be The Death Of SEO?
38:20
38:20
Play later
Play later
Lists
Like
Liked
38:20
Kyle Roof is the co-founder of Page Optimizer Pro. He is also responsible for developing and implementing all SEO techniques used by the agency High Voltage SEO and is the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting-edge SEO techniques. No matter what you are reading, watching or l…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Kieren Antill, Ross Hastings And Darren Talk About The Anatomy Of Marketing
44:24
44:24
Play later
Play later
Lists
Like
Liked
44:24
Kieran Antill is the Director of Brand and Marketing at Ne-Lo, and Ross Hastings is the Managing Director. Their agency, Ne-Lo, has its foundation in a gym of all places, where two people with wildly different backgrounds and perspectives, yet with a shared fascination with the challenges of modern business, met. Kieren, who was heading up the crea…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Ellie Angell And Darren Talk About Why You Should Not Pitch Your Advertising Account
36:28
36:28
Play later
Play later
Lists
Like
Liked
36:28
Ellie Angell is a Business Director at TrinityP3 and has been responsible for advising marketers through some of the more high profile and complex pitches over the past decade. Her experience has time and again that often pitching is not the ideal solution.. Since the pandemic, agencies worldwide have been increasingly vocal about ditching the pitc…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
David Stark | Transforming Marketing: AI Meets Human Ingenuity
27:15
27:15
Play later
Play later
Lists
Like
Liked
27:15
In the rapidly evolving world of digital marketing, the intersection of artificial intelligence (AI) and human creativity is reshaping the landscape. Are you prepared to harness the power of AI while preserving the invaluable human touch? Dive into this enlightening episode to discover how industry leaders are navigating this dynamic shift. In this…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Nathan Hodges And Darren Discuss The State Of Composite Pitching For Complex Agency Rosters
36:59
36:59
Play later
Play later
Lists
Like
Liked
36:59
Nathan Hodges is the Managing Director at TrinityP3 and has led significant projects to redesign marketer agency rosters to deliver a more seamless delivery. This often results in the need to tender for a complex range of marketing capabilities. Since the pandemic, agencies worldwide have been increasingly vocal about ditching the pitch, and trade …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Dhiraj Kumar | Mastering the Art of the Challenger Brand
28:40
28:40
Play later
Play later
Lists
Like
Liked
28:40
Ever wondered how to stand out in a crowded market? This episode dives into the art of building a challenger brand with insights from an industry expert who has done it time and again. In this episode of Performance Delivered, we are joined by Dhiraj Kumar, the Chief Marketing Officer at Dashlane, a leading password management platform protecting 2…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Chris Walton And Darren Review The Last Decade Of Media And the Next
43:02
43:02
Play later
Play later
Lists
Like
Liked
43:02
Chris Walton, Managing Director, Nunn Media, has a long and successful career in media and back in November 2013 he was asked to provide his predictions for the coming trends in media. The result of which appeared in Mumbrella under the headline “How big data will transform media agencies”. Here we are more than ten years later to discuss how those…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Chris Arden | Transform Your Marketing With AI
21:35
21:35
Play later
Play later
Lists
Like
Liked
21:35
Imagine boosting your marketing efficiency without expanding your team. In this episode, we delve into how AI can revolutionize your marketing workflows, making your strategies more effective and streamlined. In today's episode, I’m thrilled to have Chris Arden, a seasoned fractional CMO who helps early-stage startups develop their go-to-market str…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Anton Buchner And Darren Chat About The State Of Data, Digital And Technology In Pitching
38:46
38:46
Play later
Play later
Lists
Like
Liked
38:46
Anton Buchner, TrinityP3 Senior Consultant and known as the ROI Guy is responsible for managing and facilitating some of the most interesting and nuanced pitches in this country over the past decade. Since the pandemic, agencies around the world have been increasingly vocal about ditching the pitch, and trade media have run headlines and opinion pi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Benjamin Brown | Overcoming AI Integration Challenges in Business
29:33
29:33
Play later
Play later
Lists
Like
Liked
29:33
Are you leveraging AI to streamline your business processes, or is it just another tech trend you’re observing from the sidelines? In today’s episode, we demystify the integration of AI into less tech-savvy sectors, focusing on substantial benefits over the tech hype. Joining us today is Benjamin Brown, Vice President at AKASA, a leader in generati…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Dan Malgran | Building Marketing from Scratch
29:09
29:09
Play later
Play later
Lists
Like
Liked
29:09
Imagine starting a marketing department from scratch in a fast-paced, tech-driven environment. How do you align a new team with the established rhythm of a thriving company? This episode unveils the highs and lows of building a marketing framework that not only meets but accelerates business objectives. Welcome to today’s episode, where we explore …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Lydia Feely And Darren Discuss The State Of Pitching For Marketers
37:14
37:14
Play later
Play later
Lists
Like
Liked
37:14
Lydia Feely is the TrinityP3 General Manager responsible for managing and facilitating some of this country's most high-profile creative pitches over the past decade. But also brings a marketer focus to the conversation, with a career managing marketing teams across the UK and Australia. Since the pandemic, agencies around the world have been incre…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
David Howard | Boost Your Agency's Growth with AI-Enabled Strategies
27:59
27:59
Play later
Play later
Lists
Like
Liked
27:59
In today's digital age, filling the pipeline is more challenging and critical than ever. But how can agencies leverage the latest in generative AI to not only survive but thrive? Tune in to this episode where David Howard, VP of Marketing at BuzzBoard, dives deep into modern strategies for business growth. David brings years of experience in pionee…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Tim O’Neill, Jason Ross And Anton Discuss The Challenges And Opportunities Of Generative AI
41:11
41:11
Play later
Play later
Lists
Like
Liked
41:11
Coming from Tim O’Neill’s background in running one of Australia’s leading digital agencies - Reactive - selling and then meeting Jason Ross at Accenture, they’ve jumped to now officially launch a next-gen generative AI agency called Time Under Tension. While there is much AI hype around creation and ideation, there is also much caution and concern…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Kylie Ridler-Dutton And Darren Chat About Getting The Pitch Basics Right
37:28
37:28
Play later
Play later
Lists
Like
Liked
37:28
Kylie Ridler-Dutton, a senior consultant at TrinityP3, is responsible for managing and facilitating some of the most high-profile creative pitches in this country over the past decade and is here to discuss the implications for any marketer managing their own pitches. Since the pandemic, agencies worldwide have been increasingly vocal about ditchin…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Sean Simon | Drive Performance with Zero and First Party Data
26:36
26:36
Play later
Play later
Lists
Like
Liked
26:36
Are you tapping into the full potential of zero and first-party data? Zero and first-party data are eclipsing third-party data… When brands use this data strategically, they can drive more sales and acquire more customers because they know exactly who they’re selling to. But a majority of brands are missing out on this opportunity—are you one of th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Daniel Salcedo | How to Use UGC to Actually Drive Sales
29:07
29:07
Play later
Play later
Lists
Like
Liked
29:07
Content creators are the entrepreneurs of the future… And user-generated content has enormous potential in the influencer marketing space… With user-generated content done right, you can drive exponential conversions… But many brands don’t understand how to make user-generated content that works. Daniel Salcedo, the founder of Bolder, is here to gi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Nick Hand And Darren Talk About The State Of Pitch Fees, Agency Fees And Payment Terms
39:22
39:22
Play later
Play later
Lists
Like
Liked
39:22
Nick Hand, the Senior Financial Consultant at TrinityP3, has managed and negotiated some of the most high-profile agency pitches in this country over the past decade and is here to discuss the implications for any marketer managing their own pitches. Since the pandemic, agencies worldwide have been increasingly vocal about ditching the pitch, and t…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Jenni Dill, The Neighbourhood And Darren Chat What Makes A High Performing Integrated Agency Model
51:55
51:55
Play later
Play later
Lists
Like
Liked
51:55
The Neighbourhood is an integrated agency model developed by Publicis Groupe Australia and New Zealand for Campbell Arnott’s six years ago. Soon after, Campbell’s sold Arnott’s to private equity firm KKR. So what makes The Neighbourhood the high-performing agency model that won the Grand Effie for the ‘Life’s Little Moments’ campaign and achieved a…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - John Harlow | Marketing Strategies for Maximum Conversions
29:27
29:27
Play later
Play later
Lists
Like
Liked
29:27
Does your marketing work? Many companies produce marketing content that looks great but doesn’t get results. But what is the secret to converting leads with marketing? And how can you sync your marketing with your financial model? John Harlow, a seasoned CEO and consulting leader, is here to share a CEO’s view of marketing partnerships. Listen to l…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Stephen Wright And Darren Discuss The State Of The Media Pitch In Australia
37:27
37:27
Play later
Play later
Lists
Like
Liked
37:27
Stephen Wright is TrinityP3’s Media Business Director, responsible for managing and facilitating some of this country's most high-profile media pitches for more than a decade. He is here to discuss the implications for media agencies and their pitches based on the State of The Pitch Australia Research results. Since the pandemic, there has been an …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Jim Davis | How Consumer Behavior Can Influence Your Strategies
34:58
34:58
Play later
Play later
Lists
Like
Liked
34:58
Consumer behavior can give you powerful insights on your business… When you analyze the purchase behavior of your best customers… Your next growth and acquisition strategies become clear… And you can tailor your marketing to maximize advertising efficiency… Jim Davis of clothing brand Buck Mason is here to show you how to read consumer purchase beh…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Tim Luukkonen | Telling a Compelling Story with Marketing Data
30:33
30:33
Play later
Play later
Lists
Like
Liked
30:33
Are your marketing tactics really converting clients? Without data, it’s all guesswork. You might be wasting thousands of dollars on a campaign that doesn’t bring in revenue. My guest, Tim Luukkonen, is here to fix that. He’s going to show you how to tell a compelling marketing story with data… So you can make informed decisions to get prospects th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The TrinityP3 Consultants Discuss The State Of The Pitch In Australian Advertising
43:25
43:25
Play later
Play later
Lists
Like
Liked
43:25
Since the pandemic, there has been an increasingly vocal call from agencies worldwide to ditch the pitch and trade media have run headlines and opinion pieces claiming the pitch is broken and even dead. As Australia’s and APAC’s leading pitch consultancy, we noticed that while there were plenty of opinions, there was very little data on this topic,…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
James Greet And Darren Discuss The Ethics And Challenges Of Zero Net Marketing
47:21
47:21
Play later
Play later
Lists
Like
Liked
47:21
James Greet is a long-time creative media leader and the co-founder of The Payback Project Australia, a specialist advisory working with Marketers, Agencies and Media owners to help plan a path to net zero by reducing & removing carbon emissions related to content creation and media activities, and in the process become a force for good. In busines…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Martin Pazzani | Gain Brand Equity in a Cluttered Market
29:53
29:53
Play later
Play later
Lists
Like
Liked
29:53
Too many brands are trying to keep up with competitors and fail to differentiate. Too many brands are getting lost in the digital clutter. Don’t be one of the too many brands. Martin Pazzani is a veteran of the marketing and brand building industry. His experience managing some of the world’s largest and most iconic brands has given him unmatched i…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Matt Newell And Darren Chat The Rise Of Retail Brand And Brand Experience
42:20
42:20
Play later
Play later
Lists
Like
Liked
42:20
Matt Newell is a partner and CEO of The General Store, a retail specialist agency that deals with strategy, brand identity, advertising, store design, and technology. When you think about retail advertising and marketing, what comes to mind? Loud, shouting, in-your-face advertising with massive price discount offers? This is the clique many are stu…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Bryant Lau | How to Balance B2B and B2C Demands
22:44
22:44
Play later
Play later
Lists
Like
Liked
22:44
The B2B sales process is becoming ever more like that of B2C sales. Behind this long-term trend is the understanding that the people behind B2B buying decisions are behaving more and more the way they do as B2C buyers. All of this makes my conversation with Bryant Lau all the timelier and more important for anyone involved in B2B marketing. Bryant …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Ian Bellais | Increase Closing Rates with Partner Marketing
30:23
30:23
Play later
Play later
Lists
Like
Liked
30:23
Most companies build a sales team and expect them to self-generate leads; few have an efficient method to feed their sales pipeline. Today’s guest, Ian Bellais, spearheads the partner marketing efforts as VP of Business Development at Verified First. With over 20 years of experience creating thriving, robust pipelines and revenue streams, Ian share…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Nathan Hodges And Darren Chat Trends In The Design Of Bespoke Agency Solutions
46:06
46:06
Play later
Play later
Lists
Like
Liked
46:06
Nathan Hodges, TrinityP3 Managing Director Australia and New Zealand, has spent the last decade assessing and designing agency rosters for clients around the globe. He recently noticed a distinct trend in the way bespoke agencies are being developed and implemented. Once upon a time, advertisers would appoint what was known as an agency, record, or…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Brian Border | Collect and Capitalize on Customer Data
29:37
29:37
Play later
Play later
Lists
Like
Liked
29:37
Personalizing the customer experience is the smartest way to improve retention, add value, and increase revenue. But how do you collect the right data, and how do you use it intelligently to create highly relevant experiences across the entire customer journey? Brian Border is the Head of Marketing for JustAnswer, the leader in connecting customers…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Kathy Dunlay | The Future of B2B Social Marketing
29:55
29:55
Play later
Play later
Lists
Like
Liked
29:55
There is often a lot of uncertainty surrounding social media marketing, especially among B2B companies. There is the time crunch to create content for the various platforms. The pressure to keep up with other brands. And questions about future trends. Kathy Dunlay helps bring clarity and direction to companies looking to maximize their social media…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Anton Buchner And Darren Discuss Marketing Technology And What Is It Good For
48:02
48:02
Play later
Play later
Lists
Like
Liked
48:02
Anton Buchner is the Marketing Strategist at Front Foot Marketing, Senior Consultant at TrinityP3 and widely known as the ROI Guy as he has built a career advising on measuring and optimising customer value to drive ROI. Anton has observed the explosion of technology in the marketing space and has seen increasing disconnection from proving that it …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Lee Wochner | Creating Relevance With Your Ideal Prospect
26:55
26:55
Play later
Play later
Lists
Like
Liked
26:55
Your company’s positioning, says Lee Wochner, is what determines your marketing, design elements, and messaging. Get it right, says the CEO of L.A.-based full-service marketing agency Counterintuity, and positioning can be key to setting your business apart from the competition… not to mention help you refine your target market and spot what you’re…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Jemma Downey And Ellie Discuss In-House Agency Services, Merging Two Giants, And Working In Bermuda!
26:25
26:25
Play later
Play later
Lists
Like
Liked
26:25
Jemma Downey is Group Head of Commercial Excellence at Asahi Beverages, before which she developed a wide-ranging career spanning agencies, marketing and commercial roles in numerous international markets. Amongst other things, Ellie and Jemma discuss the transition to a commercial role from agency land, the ever-changing requirements of the in-hou…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Mattan Danino | A Better Way to Measure Marketing Success
27:16
27:16
Play later
Play later
Lists
Like
Liked
27:16
Mattan Danino, CEO of WEBITMD, sees a gap in digital marketing services. And he’s passionate about working with small and medium-sized businesses who aren’t served by bigger agencies. To that end, he strives to provide better results for clients by looking not only at the performance from individual marketing channels but also activities across all…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Tom Donald, Mick Boston And Darren Talk The Benefits Of In-House Creative Strategy And Design
47:10
47:10
Play later
Play later
Lists
Like
Liked
47:10
Tom Donald is the Creative Strategy Lead, and Mick Boston is the Head of Design at Lion in Australia. Being inside a major Australian beverages company, they are well placed and qualified to discuss the benefits of having creative strategy and design inside. When the industry talks about in-house agencies, many think about production and maybe medi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Wendy Weiss | Quality vs. Quantity in Cold Calling
29:51
29:51
Play later
Play later
Lists
Like
Liked
29:51
Part 2 of our two-part series with the Queen of Cold Calling, Wendy Weiss, is here! If you tuned into Part 1, you know what Wendy is all about, but if you didn’t… Wendy is an author, speaker, sales trainer, and so much more! Wendy’s track record is impressive— she’s recognized as one of the leading authorities on lead generation, cold calling, and …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Christopher Melotti And Darren Discuss The Rise And Rise Of B2B Branding And Marketing
43:20
43:20
Play later
Play later
Lists
Like
Liked
43:20
Christopher Melotti is the Creative Director, Message Marketer and Marketing Consultant at Melotti Media and the Message Marketing Bureau. Often considered by some in advertising as the poor relation of B2C, B2B marketing has undergone a significant transformation with an increased focus on building strong brand relationships that support sales and…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - Wendy Weiss | Setting Yourself Up For Cold Calling Success
29:44
29:44
Play later
Play later
Lists
Like
Liked
29:44
It’s part 1 of our special 2-part series! In this episode, we sit down with Wendy Weiss— the Queen of Cold Calling, and an author, speaker, sales trainer, and so much more! Wendy’s track record is impressive— she’s recognized as one of the leading authorities on lead generation, cold calling, and new business development! Wendy is passionate about …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Alana Burnside and David Talk portfolios, creativity and consistency in a fickle world
35:07
35:07
Play later
Play later
Lists
Like
Liked
35:07
Alana Burnside is the marketing director of the Industry SuperFund group. Alana and David discuss how the famous cupped hands ISA logo has kept relevance and consistency; the potentially; life-changing importance of superannuation marketing; and the power of consistency in a marketing world often obsessed with the ‘bright, shiny and new’. Listen on…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Rewind - AJ Wilcox | The Easiest Social Network to Go Viral
30:06
30:06
Play later
Play later
Lists
Like
Liked
30:06
LinkedIn is the easiest social network to go viral on, says AJ Wilcox of B2Linked. And that means it has tremendous potential to expand your business’s organic reach. But to make this free marketing method work, you have to take a very specific approach, adds AJ. In part 1 of this interview, AJ highlighted the advantages of LinkedIn over Facebook a…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Jessica Bray And Darren Chat About How You Grow Up Into A Leadership Role In Media
39:29
39:29
Play later
Play later
Lists
Like
Liked
39:29
Jessica Bray is Head of Media at Audience Precision. She is also the daughter of industry veterans Haydon and Kerry Bray. Having grown up in a household of media and advertising, it is perhaps not surprising Jessica is working in that same industry. Jessica speaks openly and honestly about her career path and the challenges and opportunities it has…
…
continue reading