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Welcome to Email After Hours by Sender Score, powered by Validity. By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re makin ...
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Gary Redmond founded his Subscription Box business BusterBox.com in 2016 with no prior business experience (and no money). After failing for many years, he eventually grew it to over $11 Million in total sales, learning exactly what it's like trying to grow a business on limited resources. This led Gary to try and master the super-powerful and free (but often underappreciated) marketing channel which is email marketing. Everything you hear on the show is proven, and Gary shares these battle- ...
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Each week, Deliverability Defined will dive deep into topics about email deliverability, giving you the insight you need to reach the inbox of your subscribers.
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Welcome to "The ABM Way." A B2B Marketing podcast hosted by Omprakash Karuppanan from Fuego Systems. Here we discuss and learn hands-on strategies and best practices in Account Based Marketing, Demand Generation, B2B Marketing strategy, Marketing and sales metrics, alignment, content, and more. Through Interviews, fireside chats, and Lunch & Learn sessions, we share invaluable insights and learnings for B2B Marketers, CXOs, and Founders looking forward to starting or improving their ABM prog ...
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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GG+A proudly presents its series of podcasts featuring our consultants, clients, and friends. Ideas on who to feature or topics? Email contactus@grenzglier.com.
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Bold with Brooke is the podcast for creative business owners to learn the marketing and business skills they need to get more clients and design their lives on THEIR terms. So we can actually make a living, doing what we love, right? I'm your host Brooke Summer. I'm an entrepreneur, educator, and champion of women, reminding them to embrace and step into their power. I'm bringing almost 20 years of business and marketing experience straight to you to help you get more clients and run a susta ...
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Risk Parity Radio is a podcast about investing located at www.riskparityradio.com. RPR explores risk-parity style portfolios comprised of uncorrelated or negatively correlated asset classes -- stocks, selected bonds, gold, managed futures, and other easily accessible fund options for the DIY investor. The goal is to construct portfolios that are robust and can be drawn down on in perpetuity, and to maximize projected Safe Withdrawal Rates regardless of projected overall returns.
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The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads
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The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy! https://www.salescadence.co.uk/
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B2B Revenue Acceleration: The Podcast for Technology Leaders is a podcast dedicated to helping software executives stay on the cutting edge of sales and marketing in their industry. Whether you’re looking to follow emerging trends in B2B technology, learn from venture capital experts about their latest strategies, hear about pipeline and revenue acceleration tactics, or simply get more mileage out of your demand generation, this is the podcast for you. Each episode features topics like: chan ...
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Raise your hands in the air, if you're a true player.
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Sharing knowledge, hacks, and ideas on work-life balance and personal productivity, and talking to knowledgeable people in those areas.
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eXpresso STEAM makers - 10 Minute Daily (SIP) STEMulating Information Podcast
Agile IT Coach OnCall Helpdesk
Covering the two words that dominate the Information Technology (IT) landscape - STEM/STEAM and AGILE. If you are a student, an up-and-coming, a professional or future practitioner: STEAM (Science Technology Engineering Art/Design and Math) is the global language and AGILE is the implementation framework used for radical change by innovators, inventors, entrepreneurs, thought leaders, and change agents! Take Ten to Fifteen Minutes every day to Better Understand the Digital Language that will ...
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Become a Paid Subscriber Easy-to-understand lessons on useful business and marketing skills.
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Indie Game International is currently on hiatus. Plans to return are in the works. When? Your guess is as good as mine. Please enjoy over 200 episodes with game devs worldwide. Thank you for listening! Are you an indie dev? Looking to get into the industry? Curious about how your favorite indie games are made and, most importantly, who makes them? Listen to the Indie Game International podcast to get all the knowledge and advice you could hope for from indie game devs worldwide! My mission i ...
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NEW EPISODES EVERY WEDNESDAY!!! Conversations on data analytics, business intelligence, and data driven practices for private equity and the mid-market. "The Dashboard Effect" is a podcast is hosted by us, Brick Thompson and Caleb Ochs, with insights on the crucial intersection of data analytics, business intelligence, and data-driven practices for the private equity portfolio companies and the mid-market sector. Our discussions cover real-world applications of data analytics, offering pract ...
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On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email marketing, Google AdWords, SEO, and more) Our mission is to help you double the size of your business by using time-tested, proven marketing strategies and up-to-date marketing tactics.
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Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt
How do I grow my business on social media? What’s the best type of content to post on Instagram, YouTube and LinkedIn? How frequently do I post on social media and how do I even know if what I’m doing is working? Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online. Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency. Heidi shares all the best tips ...
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I'm Andy Poulton and I've been marketing online since 1999. Listen to my podcasts to learn a little more about a wide range of digital marketing and online security security issues. I talk about Search Engine Optimisation - SEO Google Ads, Facebook Ads and other forms of Pay per Click - PPC Social Media Marketing Email Marketing Video Marketing Web Design and Web Usability Cyber Security Passwords and Password Security And quite a bit more
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Whether you’re a new entrepreneur or a longtime merchant, running an e-commerce business can be complicated. However, with the right resources, it doesn’t have to be! Join your host Ramin Ramhormozi every week as he interviews experts and leaders in the e-commerce space to educate and entertain on all things e-commerce. Ramin has over 25-years of experience in e-commerce and is one of the managing partners at SKU Agency, which has successfully helped countless businesses experience massive g ...
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Weclome to Trust Matters, The Podcast. Listeners submit their questions about professional relationships, trust, and business situations to Charles H. Green, CEO of Trusted Advisor Associates. Ask us about your confusing, complicated or awkward situations with clients, management, and colleagues. Email: podcast@trustedadvisor.com or learn more at trustedadvisor.com Charlie has more than 40 years of experience across management consulting, business development, and sales. He is the co-author ...
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Agency Lessons | Interviews with Founders, Owners, and Operators about Growth and Operations
Jakob Greenfeld
What if you could uncover the secrets behind the fastest growing agency businesses today? Join me as I’m interviewing agency founders, owners, and operators. You’ll learn how they kick-started their businesses and drove them to success. The guests range from owners of fresh, up-and-coming agencies to seasoned operators managing well-established firms. Tune in for insights and inspiration from the front lines of the agency world.
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Dance Rock Radio is a blend of rock and dance music, usually both at the same time. CB Lyon is a world class DJ with destinations such as Ibiza, Tokyo, Paris, London, and travels mostly between New York City and Los Angeles. If you are into groups like Coldplay, The Killers, Hellogoodbye, Fiest, Young Love, The Klaxons, Panic! At the Disco, The Bravery, The Smashing Pumpkins, Red Hot Chili Peppers, Fall Out Boy, and even Justin Timerlake then this is the perfect place to hear a remix you wil ...
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Key Metrics to Measure for Email Marketing Success
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Learn how to determine if your email marketing campaigns are successful—the key metrics to analyze, where to check those metrics in Klaviyo, what to compare them with, and more. Our Specialists Manager, Glen Wilson, and our Facebook Ads and Klaviyo expert, Dan Nikas, dives deep into an account with 44% of revenue attributed to email marketing to sh…
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Send us a Text Message. Curious about how you can skyrocket your email marketing results? This episode of Unbox the Inbox with Gary Redmond promises to reveal the secrets to optimizing email campaigns for maximum sales growth. We dive into essential metrics like open rates, click-through rates, unsubscribe rates, and spam rates, and break down how …
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Mastering Key Business Metrics to Boost Revenue
7:04
7:04
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Joshua Rugg, one of our amazing account managers, shares the business metrics you should pay attention to to boost your revenue. He represents this through a chicken laying golden eggs, the chicken representing your business, and the eggs symbolizing revenue. He emphasizes the importance of a more holistic approach to what and how to feed your chic…
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Modern Reporting with Power BI: Moving Beyond Email Reports
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8:47
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In this episode of The Dashboard Effect Podcast, hosts Brick Thompson and Caleb Ochs discuss the pros and cons of emailing reports in business intelligence. They explore why the common practice of sending daily Excel sheets or PDFs is limiting and outdated, and offer better alternatives using modern BI tools like Power BI. We cover in this episode.…
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Outsourcing Marketing & SEO: Red Flags To Be Aware Of {Ep 117}
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Full shownotes: https://boldwithbrooke.com/117 Outsourcing can be a beautiful thing. It sounds like a DREAM to hire someone to handle the things you don't want to do in your business, right? It is definitely a dream - Until it's a nightmare. I have had so many friends call me in tears, because they've been scammed by marketing and SEO companies tha…
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Google Ads Problem: Low Sales Volume of Luxury Products
11:04
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In this episode from our internal training, John Moran examines a Google Ads account struggling with low sales volume. The business sells luxury jewelry in a competitive market. Listen John in action as he analyzes the account and suggests future strategies to improve lead volume and sales. Learn about the Solutions 8 Digital Marketing Services her…
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Here's Why Your Sales Automations Are NOT Selling
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Send us a Text Message. What if the secret to skyrocketing your subscription business lies not in your email content, but in how you capture leads? This week on Unbox the Inbox, I expose the number one mistake subscription businesses make with their email marketing. Drawing from a recent client call, I reveal the surprising simplicity behind Buster…
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Organic SEO Strategies for More Website Traffic : Featuring Barb Davids
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Are you creating content for your website? If you want to rank online, you need to be. This week, we’re talking with Barb Davids about the importance of creating optimized, high-quality content for your website. Barb has a background in photography, which led her to digital marketing and now, an SEO expert. She has a unique approach that debunks th…
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How to Solve the Number One Marketing Issue
10:42
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Caden explains the #1 issue with marketing—attribution. He dives into what to look for to solve the age old question of tracking the effectiveness of your marketing efforts, how attribution has evolved, and the future of marketing. He also shares his strategies and knowledge so marketers can understand the issue better so they can make informed dec…
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174: The Science Behind Successful Sales Calls
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What if the key to boosting your sales success lies not in what you say, but in how you say it? In this episode of B2B Revenue Acceleration, host Aurelien Mottier sits down with Bitty Balducci, Assistant Professor of Marketing at Washington State University, to delve into the science behind successful sales calls. Drawing from her recent study that…
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Episode 348: Portfolios For 11-Year Olds, Basic Return Stacking, And A Fama-French Kerfuffle
26:42
26:42
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In this episode we answer emails from Marco Esquandolas, Adrian and Paulo. We discuss portfolio advice for a precocious 11-year old, a simple return-stacked portfolio a la Corey Hoffstein and the priority of the Simplicity Principle, and some recent articles about the Fama-French database. Links: Corey Hoffstein Talking About His Return-Stacked Por…
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Valentina Gutierrez, one of our dedicated Account Managers, shares why you should be cautious when optimizing search terms, especially when negating search terms. Listen to this episode as she shows how filtering out specific search terms can negate too many and affect the Shopping and PMax campaigns. She also shows you how she figured out the mist…
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From B-Roll to Talking Heads: Crafting Authentic Instagram Reels
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Ever wondered why reels are so essential for your Instagram strategy or struggled with being on video? You're not alone! This week we’re chatting about all things IG reels! From increasing engagement to reaching new audiences, reels are truly essential to any Instagram strategy. On this episode, you’re getting tips about batching content, leveragin…
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Episode 347: Levered Small Caps, Cash Management Issues, Comparing Bond Fund Durations And Portfolio Reviews As Of June 21, 2024
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29:18
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In this episode we answer emails from Steven, Kaleb and Reynolds. We discuss a levered small cap fund (SAA), short-term cash management and related ETFs, and how to compare and use bond funds of differing durations. And THEN we our go through our weekly portfolio reviews of the seven sample portfolios you can find at Portfolios | Risk Parity Radio.…
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Google Ads Lead Generation Problems: Low Lead Volume and Slow Lead Follow-up
11:20
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Learn how John analyzes lead generation challenges in Google Ads and recommends ways to address them. In this clip from the Solutions 8 internal training, John addresses a client's concern with lead volume and explores various strategies. He even goes beyond Google Ads strategies and checks the client's website, leads forms, tracking, and follow-up…
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Is Increasing Your Average Order Value (AOV) the Solution?
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Are you trying to increase your average order value (AOV)? This episode is for you! Caden Thompson, one of our brilliant Google Ads Strategists, sits down with Nathan Perdriau to discuss AOV—its complexities, common misconceptions marketers have about it, what you should understand, and how you should approach it so you can make informed decisions …
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Measuring Ad Success Key Business Metrics Beyond CPA and ROAS
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John discusses the critical business metrics beyond CPA (Cost Per Acquisition) and ROAS (Return on Ad Spend). In this quick discussion, he explains how these metrics correlate and affect campaign scalability. He also shares the glass ceiling of diminishing, profitable returns misinterpreted by ROAS in different ad platforms. Listen to this episode …
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Demystifying DMARC and BIMI: The (Plain English!) Guide to Defending Your Domains
26:48
26:48
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But let’s face it: DMARC and email authentication can get super technical—and sometimes feel like alphabet soup. That’s why we’re spending 25 minutes popping the hood on DMARC (Domain-based Message Authentication, Reporting, and Conformance) and BIMI (Brand Indicators for Message Identification). Our expert guest this week is Florian Vierke, Senior…
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Episode 346: Musings On Luck, Escaping Empower, Anchorage, And IUL Perpetual Motion Machines
29:25
29:25
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In this episode we answer emails from Mark, Casey, and Kyle. We discuss transitioning from a drecky complicated Personal Capital/Empower portfolio to a simple risk-parity style portfolio, the song "Anchorage", and Sam Kinison's take on an IUL policy. Links: Father McKenna Center Donation Page: Donate - Father McKenna Center Mark's Portfolio Analysi…
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The Pitfalls of Augmenting Transactional Data with Excel for Reporting
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In the latest episode of The Dashboard Effect Podcast, Brick and Caleb discuss a common challenge businesses face when trying to extend their data for reporting purposes using Excel files to categorize or group data in ways not supported by the original system. While this approach may seem simple and straightforward, it can lead to several problems…
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Consistent Profits for Over 15 Months Using the Facebook Matrix Method
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21:19
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Learn how we achieved consistent profits in 15 months using the Facebook Matrix Method—reaching 437,000 people with a CPM of only $1.32, 1.3 million monthly impressions, and more. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the Facebook Matrix Method can enhance overall brand per…
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What to Do if Your Google Ads Campaign Is Not Converting on Cold Terms - Part 2
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John Moran, our Senior Client Strategist, continues to dig deep into the Google Ads account that hasn't been converting on cold terms. He doesn't analyze the Performance Max campaign, which only converts on brand terms. He also analyzes their YouTube ad sequence campaigns that don't seem to be getting any sales. He also dives into the important met…
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[Email Hack] Using Non-Customer Feedback to Improve Your Conversion Rate
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Send us a Text Message. Ever wondered why potential customers abandon their carts? Join me, Gary Redmond, on this episode of Unbox the Inbox to uncover the secrets behind improving your subscription business's website conversion rates using customer feedback. Discover a brilliant hack: creating a strategic survey for those who didn't complete their…
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How to Map out a Social Media Content Calendar
15:33
15:33
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Got time off this summer? With vacations and downtime on the horizon, how can you maintain your online presence without feeling overwhelmed? I’ve learned that planning is key to being consistent. This week on the podcast, we’re talking about how planning your content, and building your content calendar helps you stay consistent online while reducin…
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What to Do if Your Google Ads Campaign Is Not Converting on Cold Terms - Part 1
15:49
15:49
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John Moran, our Senior Client Strategist, analyzes a Google Ads account that hasn’t been converting on cold terms, and is only converting on brand terms. Learn more about John's process of analyzing why this is happening. In this episode, John also emphasizes the importance of analyzing various channels, tracking conversion paths accurately, and un…
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Google Ads Strategy Using AI To Outrank The Biggest Competitors
25:04
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Discover how we used AI to spike up our Google Shopping Ads until they outranked the biggest competitors. Regina Bellows sits down with Glen Wilson as he reveals how the AI tool called FeedGen achieved significant improvements in competitive visibility and ad performance for his clients' campaigns. FeedGen utilizes generative AI to optimize titles,…
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The Move to a One-Click World and How It’s Changing the Agency Space
24:28
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Kasim sits down with Nathan Perdriau, Co-Founder and Head of Paid Media at Blue Sense Digital, to discuss the challenges and implications of moving towards a one-click world in digital advertising. They also talk about the phantom recession no one seems to be talking about and their predictions and advice for the future as agency owners. Listen to …
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Tips You Missed On Successfully Starting Something New - with Dr. Amanda Crowell
50:42
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Dr. Amanda Crowell, a cognitive psychologist and author of "Great Work", shares powerful insights on successfully starting something new. From overcoming mental blocks to having honest conversations about bandwidth, she provides a refreshing perspective on thriving at work without sacrificing everything else. Her relatable personal journey adds dep…
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How To Nail the Fundamentals: Your Key to Subscription Box Success
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Send us a Text Message. Have you ever felt stuck in the whirlwind of flashy new business tactics, only to find they didn't deliver the results you hoped for? Join me, Gary Redmond, on a journey back to basics, where I'll share why mastering fundamental actions is the real secret to success. Through my personal challenges and triumphs, we'll explore…
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Demystifying Social Media Metrics: The Metrics that Actually Matter
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26:56
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Are you overwhelmed by social media metrics? 🤯 You're not alone! Have you ever wondered if your social media metrics are truly reflecting the success of your marketing efforts? You’ll never know unless you know which metrics actually matter when it comes to social media! This week we’re chatting about the importance of looking beyond vanity metrics…
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Episode 345: Concerns About Indexing, Larry Swedroe's Portfolio, ROAD HOUSE, And Portfolio Reviews As Of June 7, 2024
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In this episode we answer emails from David, Eric from Cincy, and Pete. We discuss Mike Green's recent commentary about index fund trends and whether its a problem, ROAD HOUSE, children, and Larry Swedroe's esoteric personal portfolio. And THEN we our go through our weekly portfolio reviews of the seven sample portfolios you can find at Portfolios …
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Is Google Controlling Your Brand Messaging?
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Jason MacLean, one of our dedicated Client Managers, reveals how Google might be controlling your brand messaging with its automatically created assets feature. Learn more about what this feature is, its pros and cons, where you can turn it on and off, and if it’s something we use for our clients here in Solutions 8. Learn more about the new Soluti…
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How to Use HubSpot for PLG SaaS Companies, with Emma Cimolini
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The go-to-market motion for product-led growth (PLG) SaaS companies is VERY different from sales-led growth companies. ➡️ The contact lifecycle/funnel stages are different ➡️ The data/system architecture is different ➡️ The relationship between the CRM and billing systems are different. ➡️ The key funnel conversion rates are different. Instead of s…
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Kasim’s Embarrassing Confession and the New Solutions 8
22:34
22:34
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Listen this candid conversation between Kasim and Caden discussing Kasim's embarrassing confession, the challenges Solutions 8 and other businesses are currently facing, and the economic state no one seems to be talking about. They also reveal how Solutions 8 is adapting and transforming to cope with the economy and the ever-changing world of digit…
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8 Ways to Improve Your Proposal Close Rate
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One of the big frustrations many sales people have relates to sending quotations and proposals. After working hard to create the opportunity to send one in the first place, and then spending time crafting a sophisiticated and compelling document, many fail to get a reply from the person who asked for it. In this episode, I share 8 pieces of valuabl…
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Episode 344: More Lawyer Stuff And Some Ins And Outs Of ETFs, Extended Duration Treasuries And Gold Funds
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In this episode we answer emails from Dr. Anonymous, Lance, John and Eli. We discuss how to find a lawyer, extended term bond funds, gold ETFs and how ETFs are constructed. Links: Father McKenna Center Donation Page: Donate - Father McKenna Center John's Gold ETF link: 9 low cost physical Gold ETFs for portfolio parity - SmartMoneyToolbox ETF Artic…
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The Elements of a Successful Email: It's Not Rocket Science...Or Is It?
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Lab coats on, please! In this episode of Email After Hours, we're breaking down the elements of a successful marketing email—from pre-headers down to footers. While it’s easy to neglect less visible email elements in the rush to get campaigns out the door, each element needs to work together perfectly to deliver a perfect campaign. Our guide throug…
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Mastering Delta Loads: Caleb's Best Practices, Tips, and Workarounds
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Brick and Caleb get technical this week with a special focus on delta loading. They break down the concept of delta loading and highlight its benefits over traditional full loading techniques in terms of speed and resource efficiency. Caleb covers the typical obstacles faced when implementing delta loading, including issues with legacy systems and …
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Why your ABM advertising doesn't work and how to fix it with Yulia Olennikova
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In this episode of The ABM WAY Omprakash karuppanan and Yulia Olennikova from Nrich discuss on: Why your ABM advertising doesn't work and how to fix it! Are display ads worth the cost? Do Display ads still work? How can I personalize ads in scale? Do we need expensive ABM ad platforms? These and many more questions, In this episode, we discussed: P…
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Middle-Of-Funnel Facebook Marketing That Works: Using the Solutions 8 Matrix Method
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Dan and Glen share how the Solutions 8 Matrix System can boost the effectiveness of your Middle-of-Funnel Facebook marketing. After incorporating the matrix into your Top-of-Funnel marketing, you'll notice that boosting your audience targeting, ad content, and engagement strategies to drive awareness and warm leads has never been better. If you hav…
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Why crafting a Human-First ABM Copy always wins, making your audience feel understood and valued!| Naomi Soman
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Why crafting a Human-First ABM Copy always wins, making your audience feel understood and valued! In this episode of the The ABM Blitz series, Naomi Soman from Storylogick Consulting and Omprakash Karuppanan discuss: A well-ideated narrative and UVP backed by research help you: ✔️Connect Emotionally ✔️Stay Engaging and Memorable ✔️Show Differentiat…
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The Most Effective Facebook Top-Of-Funnel Campaign Setup Using the Solutions 8 Matrix System
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Learn how to set up the most effective Facebook Top-of-Funnel (ToF) campaign with Glen and Dan. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the power of the Solutions 8 Matrix System can optimize your Facebook ToF campaigns for success. Discover how the matrix can help boost your…
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Send us a Text Message. Ever been wooed by the siren song of social media's promise to skyrocket your subscription business sales? Prepare for a reality check as we expose the folly of this all-too-common pitfall. Armed with eye-opening insights from my latest chat with a client, I guide you through the sobering truth that social media platforms, w…
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How to Create Relatable and Impactful Social Media Content
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18:25
How does your business show up online? Now, more than ever, people do not want to be sold to when they’re scrolling through their favorite social media platforms. That’s why it’s so crucial to mix up your content and show the human side of your business. But how do you balance those posts that you share your services and the value of working with y…
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Best Practices for Setting up Google Ads Conversion Actions for eCommerce and Lead Generation
9:36
9:36
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9:36
Eshan Desai, one of our dedicated client managers, is here to share the best practices for setting up conversion actions for eCommerce and lead generation accounts on Google Ads. He emphasizes the importance of accurate conversion tracking so you can make informed decisions and optimize your campaign performance. Eshan also differentiates primary a…
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Episode 343: Musings On Interest Rates And History, Fallacious Magic Mean Reversion, Inverse T-Bond Funds And Target Date Fund Glide Paths
32:06
32:06
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32:06
In this episode we answer emails from Stuart, George and MyContactInfo. We discuss a follow-up on another listener's accumulation portfolio, the foibles of trying to predict future interest rates and common fallacious reasoning, levered inverse treasury bond funds and other funds that do well in rising interest rate environments, and a follow up on…
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Google Ads Success From Performance Max to Standard Shopping
7:41
7:41
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7:41
Joshua Rugg, one of our dedicated Client Managers, shows you an increase in sales with 26% decreased ad spend, 17% increase in conversions, and other outstanding performance metrics all because of the transition from Performance Max to Standard Shopping campaign. Discover the power of this transition, the pros and cons of each campaign type, and so…
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How to Upload Your Shopify Customer List to Google Ads
11:18
11:18
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11:18
Discover how you can export customer lists from Shopify, format them, and upload them to Google Ads as a customer list with our amazing account manager, Frank Schaefer. Optimize your audience targeting and remarketing campaigns by uploading your Shopify customer list to Google Ads. Learn how to do this by Listening to this episode. Connect with Fra…
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In this episode of Deliverability Defined, Alyssa and Melissa answer frequently asked questions about domain reputation, handling spam complaints, understanding the promotions tab, reasons for declining open rates, the implications of blocklists, the impact of unsubscribes, and much more. In this episode: [06:48] - What are the best ways to improve…
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Dominic Waters - The Psychology Behind Hiring Top Sales Talent
51:33
51:33
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51:33
In this episode, we explore the often risky-pastime of recruiting salespeople with Dominic Waters, CEO at Paul Waters Associates, and discuss why using psychometric tests during the process can radically improve the chances of finding and hiring a sales superstar. Dominic has been specialising in helping some of the largest businesses in the world …
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