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The Ecomm Manager

Francois Marchand - The Ecomm Manager

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Filled with actionable insights and personal stories, The Ecomm Manager Podcast goes beyond the buzzwords and flashy headlines. The Ecomm Manager Podcast helps ecommerce professionals better understand branding, marketing, analytics, customer experience, and logistics with helpful advice from industry experts who made it big.
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Ever feel like you're on a constant treadmill of trying to understand how to maximize the benefits of Facebook advertising for your ecommerce business? Cut through the digital clutter with this episode's guest—fractional marketer Stacy Zeal—who brings 11 years of experience and a keen understanding of Facebook's algorithms to our conversation. We z…
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Ever wondered why your ecommerce business isn’t soaring to greater heights? It could be time for a marketing agency. In this episode, we have Jonathan Naccache, the head honcho at Webistry, one of the top digital marketing agencies, to shed light on this. We dig into the factors you should be considering as a business: the potential risks if your f…
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We've all had good and bad delivery experiences purchasing products online. For ecommerce businesses, providing a good delivery experience will often lead to a repeat purchase. While a bad one will lead to repeat calls to customer service, and that creates a drag on your staff, and hurts your bottom line. Host Francois Marchand is joined by Anders …
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There are so many options when it comes to shipping your products to your customers. Do you offer free shipping? Same day shipping? Do you offer shipment tracking? Are you using the right shipping products? And are you making sure your packaging is optimal for warehousing and returns? That is a lot to consider. Host Francois Marchand is joined by T…
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What are some of the best ways to get your business and your brand in front of potential customers who spend more and more time on social media? In this episode, host Francois Marchand is joined by Monica Warren—Founder of Pretty Perfect Style—to talk about how to take your social following from zero to thousands.…
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How can ecommerce businesses build brand communities, loyalty, and long-term success by aligning with customers' values? In this episode, host Francois Marchand is joined by Katie McCourt—Co-Founder of Pantee—to talk about how to align your customers' values and your own brand values within your ecommerce business strategy. Tune in to learn how to …
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In this episode, host Francois Marchand is joined by Dayu Yang—CEO at EcommOps—to talk about the best practices for shipping direct to consumers from China and everything in between, including: cultural differences, risks, rewards, quality control, and a whole lot more.By Francois Marchand - The Ecomm Manager
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In this episode, host Francois Marchand is joined by George Moulos—CEO at Ecommerce Brokers—to dive deep into buying and selling ecommerce businesses. Learn what to look at when you're considering buying an ecommerce business, how to get your business ready when it's time to sell, and how a broker can help facilitate both sides of the transaction.…
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