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Content provided by Francois Marchand - The Ecomm Manager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Francois Marchand - The Ecomm Manager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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How To Successfully Use Facebook Ads for Ecommerce in 2023
Manage episode 384114751 series 3473245
Content provided by Francois Marchand - The Ecomm Manager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Francois Marchand - The Ecomm Manager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever feel like you're on a constant treadmill of trying to understand how to maximize the benefits of Facebook advertising for your ecommerce business?
Cut through the digital clutter with this episode's guest—fractional marketer Stacy Zeal—who brings 11 years of experience and a keen understanding of Facebook's algorithms to our conversation. We zero in on the power of Facebook for ecommerce, explore effective ad formats, and dive into the nitty-gritty of ad fatigue.
Chapters
1. Harnessing the Power of Facebook Ads (00:00:00)
2. Effective Ad Formats for Ecommerce Brands (00:06:18)
3. Understanding Facebook's Algorithm for Ad Targeting (00:13:40)
4. Maximizing Facebook Ad Effectiveness, Preventing Fatigue (00:16:30)
5. Optimizing Ad Campaigns and Future Trends (00:20:43)
6. AI's Impact on Ecommerce Advertising (00:29:01)
14 episodes
Share
Manage episode 384114751 series 3473245
Content provided by Francois Marchand - The Ecomm Manager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Francois Marchand - The Ecomm Manager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever feel like you're on a constant treadmill of trying to understand how to maximize the benefits of Facebook advertising for your ecommerce business?
Cut through the digital clutter with this episode's guest—fractional marketer Stacy Zeal—who brings 11 years of experience and a keen understanding of Facebook's algorithms to our conversation. We zero in on the power of Facebook for ecommerce, explore effective ad formats, and dive into the nitty-gritty of ad fatigue.
Chapters
1. Harnessing the Power of Facebook Ads (00:00:00)
2. Effective Ad Formats for Ecommerce Brands (00:06:18)
3. Understanding Facebook's Algorithm for Ad Targeting (00:13:40)
4. Maximizing Facebook Ad Effectiveness, Preventing Fatigue (00:16:30)
5. Optimizing Ad Campaigns and Future Trends (00:20:43)
6. AI's Impact on Ecommerce Advertising (00:29:01)
14 episodes
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Similar to The Ecomm Manager
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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