This is experience by design, a podcast that brings new perspectives to the experiences we have everyday. Does standing in line always have to suck? Why are airports so uncomfortable? What does it mean to be loyal to a brand? Why do you love being connected but dislike feeling tethered to your smart phone? Can we train people to care about the climate? Join Sociologist Gary David and Anthropologist Adam Gamwell on an expedition to the frontiers of culture and business through the lens of hum ...
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Experience by Design


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Creating Serendipitous Experiences with David Adler
59:23
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While technology may make it seem like we are constantly connected, the truth is that in many ways we have never been more disconnected from one another. The same devices that can bring the world to our fingertips can at the same time drive a barrier in between real moments of authentic connection. In many ways, this divorces us from ourselves rega…
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Experience by Design


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Execution for Customer Experience with Rick Denton
34:07
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Much of our lives, especially in organizations, is governed by process. In fact, organizations can be evaluated based on how mature their processes are. Technological systems are set up to implement processes that employees are supposed to follow. At the same time, process can be a killer of innovation. When we are wedded to processes, we can lose …
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Experience by Design


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Repurposing Your Purpose with Maximillian Piras and Headliner App
1:08:29
1:08:29
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When I was growing up, I used to hear a lot of commercials for a group called The Starving Artists Group. The ad would talk about how you could go to a local mall and get paintings and other art work really cheap, because after all the artists were starving and apparently desperate to find food. It also was not a good ad for going into the arts. Af…
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Experience by Design


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Putting Employees First with Paul ter Wal
1:08:04
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We’ve all heard the saying that change is hard, but it is more than that. Change is not only hard, but can be threatening, as well as inevitable. Change is something that takes place naturally, and is impossible to stop. When things change around us and we fail to change with it, then what was once familiar can now feel foreign. While before we mig…
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Experience by Design


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Diversity and Inclusion in Video Game Design
1:12:09
1:12:09
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Gary was part of the first generation to have home video games, and can still remember his Odyssey game console while everyone else was getting an Atari. You might say that left a mark. But he also remembers the fun that you could have just by sitting in front of the television, or computer, and playing some video games. As the games evolved, so di…
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Experience by Design


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Communicating Healthcare and Information Design with Kristie Kuhl
1:04:33
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Good health is one of the things that we value as most important in our lives. When other tragedies strike, people often will remark that at least they have their health. And even when all other things are going well, being in poor health (even momentarily with a minor illness) can completely through us out of balance. But despite the importance of…
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Experience by Design


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Designing Educational Comics with Sequential Potential
1:07:54
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Anyone who is in education knows the challenge that exists when we are trying to deliver content that connects with students. It can be hard to remember that the material that exists us might not be that exciting for the students. Although, I do find it hard to imagine that sociological theory isn’t fascinating for everyone. At the same time, there…
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Experience by Design


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Jon Strassner and Designing for Sustainable Change
1:11:03
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By Jon Strassner, Adam Gamwell, Gary David
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EPIC Customer Experiences with Alex Mead
1:08:16
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The idea of pleasing customers goes back as far as the beginnings of human history. A 3,800 year old clay tablet with cuneiform writing from the city of UR is perhaps our evidence of customer complaints. A man named Nanni complained about the quality of copper he received to Ea-Nasir, along with issues with subsequent delays. A quote from the table…
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In today’s data saturated world, businesses are looking for ways to cut through the noise, and consumers are looking to feel seen and heard. Tools and techniques from the social sciences like Anthropology and Sociology can help organizations thrive in today's complex world by focusing on people’s lived experience in context. Learning to see connect…
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Experience by Design


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Intercultural Frolicking and Design with Kiran Varri
1:07:37
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Designing for an international audience can provide challenges to the experience designer. If we are going to design with the cultural norms and expectations in mind, how do we handle when the number of cultures we are catering to seems to always increase? This also is a major challenge when living in a multicultural society where we have people fr…
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Experience by Design


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Rock-It Fueled Experiences with Wanda Toro Turini
1:10:40
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In a media environment where we are beset on all sides by messages, it can be hard to connect with your audiences. More challenging still is educating and impacting. We are all familiar with ads on television for different medications, from restless leg syndrome to depression to atrial fibrillation to skin problems to Wilfred Brimley “diabetus” adv…
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Experience by Design


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Doug Shapiro and Future of the Workplace Design
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One of the lessons of the pandemic is raising the relevance of the workplace as a physical location in which people come together to accomplish their tasks. There are numerous stories of empty locations and attempts by employers to bring people back. Some of these attempts involve enticements, while others involve threats. Both speak to the growing…
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Experience by Design


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Experience Strategy and Umami with Aga Szostek
1:13:30
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In experience design, there is design thinking, design doing, and design strategizing. Seldom do all three things come together in one package. This clearly presents a problem. Thinking isn’t enough without the doing. And doing isn’t enough without a strategy for what we are doing and why we are doing it. How to tie these things together becomes no…
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Experience by Design


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Constraints and Creative Experiences with Jaci Badzin
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One of the most enjoyable aspects of being an experience designer, or a designer of any kind, is the opportunity to make unexpected connections in order to deliver new experiences. Often this starts in our backgrounds of study. Because there are so few programs targeted in experience design, the majority of designers combine their educational backg…
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Experience by Design


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Transactional to Transformational Experiences with Vaishali Dialani
1:02:38
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One of the fascinating things about doing experience design is the innumerable ways in which we can apply our understanding and work. While we might talk about silos such as customer, user, employee, patient, and the like, it always comes down to people. Or, some might say, humans. And it is not just that we are dealing with humans in our design, b…
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Experience by Design


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Creating Online Learning Experiences with Dr. Mohamed Latib
1:01:39
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Anyone who has been involved in education knows that education ain’t easy. It can be tricky and challenging to figure out how best to learn, integrate, and distill information to an audience. From the days of Socrates in the Agora and even before, the challenge of reaching learning with information that connects and educates has existed. The emerge…
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Experience by Design


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Designing Activism with David Johnson
1:19:37
1:19:37
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When confronted with all of the wicked problems that we are facing as a country, global community, and species, it can all seem pretty hopeless. The great abolitionist Frederick Douglass famously said, “If there is no struggle, there is no progress. Power concedes nothing without a demand. It never has and never will.” When looking at the challenge…
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Experience by Design


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Drew Bonfiglio and Designing Business for Good
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As social scientists in sociology and anthropology, we are well-versed in the examination of business as a source of disruption in society. The privileging of profits over people, the extraction of resources for the benefit of shareholders, question ethics and legality rationalized as a necessary evil. Especially looking at the slash-and-burn era o…
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Experience by Design


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Accelerated Leadership with Jennifer Chapman
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The field of leadership coaching has been expanding with many different types of offerings provided by just as many different approaches. And it is hard to say that it is not needed. People in management positions can be beset on all sides by demands and limitations, making even thinking about leadership just another thing to add onto an already pa…
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Experience by Design


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Doing Design that Drives Change with Michael Kirkpatrick
1:04:09
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In many ways, Experience Design is a new field of work in terms of how it has become focused on and prioritized in companies and across sectors. In other ways, there is nothing new about it at its core. Experiences have been designed and delivered throughout human history. Perhaps what is most different about today is the awareness and intentionall…
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Experience by Design


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Architecting Curiosity and Designing Wonder
1:04:27
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We might have all heard that curiosity killed the cat. But as with all stories, the reality of that statement is a bit more complicated. It turns out that the initial version of that phrase referred to how excessive worry or concern for others killed the cat, and that is a concept we can all relate to. Curiosity, on the other hand, did not cause ha…
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Experience by Design


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Breathing Oxygen into Culture with Jason Barger
57:02
57:02
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As ethnographers, we are used to the idea that big discoveries can come from everyday observations. There are possibilities for discovery all around us. All it takes is for us to notice, and noticing can be the hardest thing to teach. An observation becomes a noticing, which then becomes a premise, which turns into an idea, and eventually perhaps e…
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Experience by Design


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Jen Briselli and Integrating Ideas for Systems Design
1:09:43
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Changing mindsets, behaviors, and organizations are hugely challenging. Design presents a pathway for trying to do so. However, when considering the complexity of systems and all the elements associated with them, the challenge can seem overwhelming. People can either oversimply to the point where their approach is incomplete, or get stuck in the w…
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Experience by Design


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The Bob Ross Experience with Joan Kowalski
1:11:14
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Bob Ross has long been a fixture in the pop cultural landscape. The big hair, the soft voice, the happy little clouds, and the artwork created in an episode made Bob compelling and peaceful viewing. There was something about seeing a canvas transformed into a landscape that was transfixing. Despite his shows being on many decades ago, there is more…
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Experience by Design


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Meaningful Experience Measurement Greg Kihlstrom
1:05:58
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Anyone engaged in experience design knows the challenges of measuring experiences. Far being being a recent issue, understanding our experiences with the world has long challenged philosophers and social scientists. If centuries of the world's greatest thinkers has yet to be able to figure it out, you know it is a hard nut to crack. To solve this i…
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Experience by Design


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Making Memories and Place with Julia Beabout
1:06:12
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Memories are central to our lives, and how we form a sense of who we are as people. How we remember and engage with the past speaks to our identity in the present. Both events good and bad can form deep impressions in our minds, cutting grooves and building pinnacles that create the topography of our experiences. Low points and high points, trauma …
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Experience by Design


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Frans Melissen and Sustainable Experience Design
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While we are celebrating Earth Day on April 22nd, it might feel more appropriate to be planning the Earth’s memorial service. Earth Day was founded in 1970 as a way to learn about environmental issues, highlight sustainability of natural resources, and direct our attention to the fragility of our world. In the intervening 52 years, things haven’t g…
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Transformative Change and Organizational Experiences with Andy McDowell
1:05:30
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Organizations may often think of change, but they are also often not serious about actually changing. When it comes down to making changes, where the rubber hits the proverbial road and orgs have to consider resourcing, people, budgets and time horizons, the reality of what it takes to change runs up against actual desire to change. Change can be e…
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Experience by Design


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Delivering Experiences, Not Services with Shelley Kimball
59:25
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With the Russian invasion of the Ukraine, there has been a lot of discussion of the military in the news recently. As we see images on television of these conflicts, the service of those in the military comes into clearer focus. There are those who are giving their years, themselves, and even their lives. Even in 'peace time,' military members can …
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Experience by Design


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Barry Borgerson and Challenging Your Certainties
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Organizations used to be notable for their stability. Some of the biggest companies were well-known for their established cultures, their recognizable products, and their steadfast brands. Going to work at one of those companies meant permanence and security. It wasn’t just that those companies were change adverse; it is that change was seen as irr…
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Designing for a Difference with Eleni Stathoulis
1:01:24
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It can be easy to forget that experience design, whatever the kind, is about people. More than that, it is about making not only experiences better, but more importantly their lives better. As experience designers, we can help in ways great and small. It can be an overused phrase to be customer, or patient, or user centric. And we can lose sight wh…
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Radical Product Design with Radhika Dutt
1:01:31
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We are on the verge of a new year, and with a new year comes new ideas about how we need to make changes in our lives. While individual will often make New Year’s Resolutions about how to make a “new you”, what about organization? What resolutions can organizations make to change the way they have been doing things, and enter the new year with not …
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Designing Empowerment from the Inside Out with Thibault Manekin
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When the world can feel more divided than ever - whether polarizing politics, climate change or economic uncertainty, ethnography reminds us to come back down to earth, and into the lives of people. Because the truth is, if we want to see systemic change, and address issues larger than ourselves, we actually have to start with everyday experience. …
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Education, Language, and Meaningful Experience Design
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Meaning is a key element of designing experiences. At the same time, a major challenge is to understand how people construct and achieve meaning not just personally, but shared with others. How we create meaning through language has long been a philosophical question drawing sharp arguments around a fundamental feature of our lives. Max Louwerse’s …
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When looking at American culture, you can see how security minded it is. Home security systems. Car security systems. Gun ownership for protection. Locking your doors. It is a society that in many ways does not trust its own environment. At the same, we have in many ways given up pretending that we have digital privacy and security. News reports of…
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Designing Livestreams with Chuck Kostalnick (Heyaapl)
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Perhaps one of the most immediate changes brought by the pandemic was the move to living online. It seemed like the world was going virtual, as people in business, education, organizing, and those trying to maintain social connection became boxes on screens. As we put more time into being online, we often found that there is a difference between be…
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Designing Justice with the Inclusion Nextwork
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This past summer has brought greater attention to questions of racial and social justice, resulting from the George Floyd murder to other stories also depicting events that bring us back to an earlier time in American history. While this renewed focus is welcome to address issues that still need addressing, the topic of diversity, equity, inclusion…
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Experience by Design


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Howard Tiersky and Digital Customer Experiences
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One might think that by 2021, companies would already have an understanding of how to digitally transform. Also, one might think that they would have a strategy in place to do so. The truth, however, is that many companies neither have an understanding nor a strategy of engaging customers through digital means. As a result, a staggering 84% of cust…
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Experience by Design


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Michael Solomon and the New Chameleons
1:22:56
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We are living in the Age of Identity. Terms like fluidity and intersectionality speak to the moment of people exploring who they are across and within different contexts. People are free to choose from a wide variety of selves, each building on the other to create a range of self-expression. While this allows people to speak about who they see them…
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Experience by Design


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The Experiential Palate with Anthony Rocco
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What does chips and salsa, Meowoulf, and Burning Man have in common? What they all share is they are part of what our guest calls the Experiential Palate. They involve trying to connect with a person’s experiential aptitude to take in and appreciate what is being created for them. If you have salsa that is too spicy, no matter how good it might tas…
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Experience by Design


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Jeb's Game and VR for Learning Disabilities
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The experience of being a parent of a developmentally disabled, or neurologically atypical child, can be highly varied. Kids can have a range of functioning, challenges, abilities, and barriers. Regardless of our different experiences based on the unique situations we face, one thing is the same: all of us frequently need some form of help. This is…
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Wendy Ingram and Mental Health in Academia
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Despite being summer, it is a fallacy that academics get summers off. Especially in a pandemic year, it can feel like the pressures and stresses of academic work have been compounded. Making the transition to remote teaching provided its own unique challenges. On top of that are all of the requirements of the academic life. Committee work. Advising…
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Big Little Breakthroughs and Josh Linkner
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Our guest today Josh Linkner has had a pretty varied set of experiences that led to to writing his latest book, Big Little Breakthroughs. In fact, he describes himself as being a “strange mix of things.” From an early age he picked up guitar. That’s not necessarily notable, as lots of young kids pick up guitar. However, his interest led him to focu…
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Jack Whalen and a Career of Workplace Studies and Design
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In the area of ethnomethodology and workplace studies, Jack’s work always served as a case study in how to apply academic research and industry impact. From his earlier days at the University of Oregon, to his move to the Institute for Research on Learning at Stanford, and then to the XEROX Palo Alto Research Center, and even today with the sustain…
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Jacqueline Bouvier Copeland and Designing for Social Impact
1:08:33
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Dr. Jacqueline Copeland grew up in Philadelphia, which she describes as a city of neighborhoods. But, just because you have neighborhoods doesn’t mean that everyone is neighborly. From those early experiences of people watching and trying to understand the dynamics of Philly, she became interested in exploring new worlds and understanding different…
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Business Anthropology and Experience Design with Oscar Barrera
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Oscar Barrera is a Business Anthropologist based out of Veracruz, Mexico who brings a global mindset to helping businesses turn hurdles into opportunities for positive change. He is an expert in innovation, change management, and strategy. In this episode in partnership with This Anthro Life and Experience by Design, podcast cohosts Adam Gamwell an…
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Punk is more than songs; it is an ethos, as well as an aesthetic. The punk lifestyle and its music is all about attitude, and fighting against norms, traditional dogma, social injustice, and intolerance. It strives to move outside of how things have always been done, as well as being cautious of authority. The more society tells you that you should…
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Lauren Waldman and Learning (Pirate) Experiences
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The Experience by Design mothership is being boarded by pirates! On today’s episode, we welcome the Learning Pirate Lauren Waldman. Lauren long has been interested in education and learning, a passion that saw her take on the Head of Learning and Development in Canada for Tata Consulting Services, as well as being Training and Development Manager f…
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Paul Bulencea and the College of Extraordinary Experiences
1:12:22
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Designer and entrepreneur Paul Bulencea, who is the co-creator of the college of extraordinary experiences, visits the Experience by Design studios. Paul’s personal journey started with a Masters degree in recreation while in Salzburg. Blending gamification and experience design, Paul and his advisor created new ground in the space of tourism exper…
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