Best Generatereferrals Podcasts (2024)

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Ep #318: How I Solved…Running a Business Living in Two Countries 37:45

20m ago37:45

37:45

Ever dreamt of living in two countries while running your business? Join us for the final episode of our summer series where you’ll hear about my next guest doing just that! From setting boundaries to embracing digital nomadism, Sheila M. Wilkinson shares valuable insights on running a business from two countries. Tune in to discover how Sheila nav…

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Ep #317: How I Solved…Hiring Virtual Help 34:34

4d ago34:34

34:34

In this episode, business owner Mike Kim shares how he solved the problem of needing to hire virtual help in his business. He explains how he knew it was time to bring someone on board and the exact steps he took to make that decision. Mike's insights offer encouragement and practical advice for those facing similar challenges. Listen to how Mike i…

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Ep #316: How I Solved…Becoming & Staying Profitable 24:25

11d ago24:25

24:25

Are you ready to prioritize profit in your business? In this episode, I discuss a crucial topic that many business owners shy away from - profitability. I also share personal anecdotes and lessons learned from my own journey towards profitability. From overcoming past financial challenges to implementing a popular profit strategy, I explain how the…

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Ep #315: How I Solved…Picking a Niche 20:17

21d ago20:17

20:17

Are you struggling to narrow down your target market? Our next business owner shares how she solved the problem of picking a niche for her business. Jennifer Ternay discusses the challenges and fears of choosing a specific focus area and highlights the importance of making a clear decision to specialize. Her experience highlights the common struggl…

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Ep #314: How I Solved…Making Videos for Marketing 29:20

26d ago29:20

29:20

Our next business owner is an estate planning attorney, explaining how he solved a video marketing problem that had haunted him for years. Learn how he transitioned from traditional marketing methods to creating valuable video content for his ideal prospects. Neil Tyra realized the importance of video content marketing in the legal industry and ove…

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Ep #313: How I Solved…Managing Tasks 32:48

1M ago32:48

32:48

In our 2024 Summer Series, we will be showcasing business owners who successfully tackled specific problems outside their expertise. First up is Kathy Brown from Goal Firm, sharing her journey of overcoming a major productivity challenge. Learn about how Kathy identified the problem in her business, the resources she utilized to research available …

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Ep #312: How I Solved…Summer Series Overview 17:14

1M ago17:14

17:14

In our summer series this year, we are focusing on everyday business owners who have solved problems outside of their expertise. Each episode will showcase how a business owner identified, researched, and ultimately resolved challenges that were not directly related to their core business offerings. By sharing the stories of these business owners, …

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Ep #311: Breaking Down the Science of Referrals 28:00

2M ago28:00

28:00

Tired of awkward and ineffective referral tactics? Want to grow your business without compromising your relationships? In this episode, we uncover the truth behind referrals and how understanding the science can revolutionize your approach to building a referable business. If you've ever felt frustrated with the traditional, outdated methods of ask…

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Ep #310: Referral Q&A 21:10

2M ago21:10

21:10

Sometimes, the key to unlocking referral success lies in asking the right questions. In this episode, I address an important question from one of my listeners. My response may surprise you, and it includes a powerful challenge that I extend to all of you as well. Listen in to discover what this challenge is and how it can revolutionize your approac…

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Ep #309: Referrals and Business Besties 37:54

2M ago37:54

37:54

Want to know more about the power of accountability and support in building a successful business? In this episode, I chat with two amazing interior designers, Amy Peltier and Darci Heather. These two talented designers are not only business besties but also members of my Building a Referable Business coaching program. Amy and Darci share their ins…

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Ep #308: Next Level Mistakes with Referrals 29:19

2M ago29:19

29:19

After overcoming any rookie mistakes you may have made with your referrals, let's dive into some next-level mistakes I see people make when trying to level up their referral game. From misconceptions about cultivating new referral sources to emotional decision-making that impacts referral generation, I'll share some common pitfalls to avoid. Join u…

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Ep #307: Questions You Should Be Asking 21:50

3M ago21:50

21:50

Have you ever wondered about the types of questions a business owner asks when they're working on building their referable business? In this episode, I reveal some of the insightful questions my clients have asked during our coaching sessions. From consultants wondering about handwritten touchpoints to interior designers seeking advice on planting …

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Ep #306: What Potential Referral Sources Need You to Know 24:34

3M ago24:34

24:34

Are you neglecting potential referral sources without even realizing it? Join me as we explore misconceptions about earning the right to ask for referrals and why genuine connections and empathy are crucial in the referral process. In this episode, I share a unique stream of consciousness I had that stemmed from a recent client encounter. I’ll expl…

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Ep #305: Living Your Why Better Through Referrals 37:01

3M ago37:01

37:01

Referrals are a crucial part of any business. They not only bring in new clients but also help in achieving a greater purpose. During this recent conversation with one of my BRB clients Jen Gillman, I was amazed by her passion for helping her clients find happiness in their careers. Jen shares her deep and meaningful reason for doing what she does …

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Ep #304: How to Do a Referral Quarterly Review 22:53

3M ago22:53

22:53

To ensure the success of your referral strategy, conducting a quarterly review is essential. In this episode, I will walk you through how I teach my clients to conduct a referral quarterly review. You will learn the significance of setting referral goals and tracking them effectively, strategies to improve the quality and quantity of referrals, how…

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Ep #303: The BEST Referral Thank You Card 27:19

4M ago27:19

27:19

Want to receive more referrals consistently? Start by mastering your thank you card. In this episode, I review the hardware and software aspects of crafting the perfect thank you card, including the type of card to use, what to write, and when to send it. I also provide a simple script for what to say inside the card and some common questions and m…

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Ep #302: Rookie Mistakes With Referrals 22:36

4M ago22:36

22:36

Are you making these rookie mistakes when it comes to referrals? It doesn't matter if you've been in business for three years or thirty. If you're starting to really think about referrals in your business, you are bound to make a few missteps. As someone who has been teaching referral strategy for over a decade, I've seen it all when it comes to th…

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Ep #301: Swimming Against the Stream with Referrals 25:07

4M ago25:07

25:07

Just because something appears to be true, and everyone goes along with it, doesn't mean it makes sense. In this episode, we explore the misconceptions surrounding referrals and how understanding human behavior can revolutionize your referral strategy. Listen in to learn how to trigger referrals effectively and make it easy for your network to refe…

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Ep #300: Let’s Celebrate Hitting Episode 300! 25:05

4M ago25:05

25:05

We are celebrating our 300th episode of the Roadmap to Referrals podcast! In this special episode, I share 13 things I have learned on the road to 300. From the power of connecting with my listeners to the importance of setting boundaries between free and paid content, this journey has been a learning experience. You will also hear from a few membe…

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Ep #299: The Tension Between Referrals and Control 19:09

4M ago19:09

19:09

There is a certain tension that arises when discussing referrals. Some may deny its existence or claim that it cannot be overcome. To truly understand the concept of referrals, it is necessary to acknowledge that there are two key factors at work here. While you can manage one, the other is beyond your control. In this episode, I explain these two …

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Ep #298: Growing Through Referrals 42:32

5M ago42:32

42:32

Referrals play an important role in sustaining a business, especially in challenging market conditions. In this episode, I chat with Melissa Herdman, a successful real estate agent, who shares her journey of building a business that relies on referrals and the incredible results she achieved through them. Listen in to learn how Melissa tripled her …

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Ep #297: Referral Experience vs Client Experience 21:05

5M ago21:05

21:05

When developing a referral strategy, it is crucial to differentiate between the client experience and the referral experience. In this episode, I explain the importance of understanding these two experiences and creating separate plans for each. I also share a story about a business owner who found success taking what she learned from my book, "Gen…

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Ep #296: Leveraging Referrals in Unique Ways 22:33

5M ago22:33

22:33

While I often teach specific referral strategies, other opportunities may arise in your business that can be used to generate referrals. These one-time events in your business timeline can be powerful referral generators if approached strategically. In this episode, I share a few examples of how my clients have successfully leveraged events such as…

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Ep #295: Must Have Referral Strategies This Year 29:12

5M ago29:12

29:12

As we enter a new year, it's crucial to adapt our referral strategies to the current business environment. In this episode, we explore ways businesses are shifting in 2024 and how to leverage your referral opportunities effectively. I also share three key referral strategies and a bonus tip to maximize your referral potential. Stay tuned for more e…

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Ep #294: No Regrets Business Ownership 27:17

6M ago27:17

27:17

Have you ever wondered how successful entrepreneurs make decisions without regrets? People ask me from time to time how I came up with the model of how I run my business. It wasn’t easy and didn’t happen overnight, but it has served me well. In this episode, I share the story of a pivotal moment in my early 20s that shaped my mindset and decision-m…

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Ep #293: Strategic Alignment for a Referral Explosion 25:45

6M ago25:45

25:45

Referrals are not just a one-off tactic; they can be so much more. In our earlier episodes, I highlighted the importance of clarity and understanding your referral data to set achievable goals. This episode builds upon that foundation and focuses on identifying and closing the gaps hindering your referral success. This episode will help you align y…

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Ep #292: Calculate Your 2024 Referral Goals (Part 2) 28:05

6M ago28:05

28:05

Setting clear referral goals is essential for building a successful and referable business. Now that we know the three keys to clarity and gathered our past referral data, it's time to take the next step and start calculating our referral goals for 2024. After you've calculated your referral goals, share them with me. Let's celebrate your progress …

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Ep #291: Calculate Your 2024 Referral Goals (Part 1) 26:45

6M ago26:45

26:45

In our last episode, I shared the three key factors to consider when setting referral goals. This week, we go even deeper and focus on the second key factor - having the right data from your past referrals to inform your decisions for the future. Today, I take you through how to gather this data and provide you with a free worksheet to make the pro…

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Ep #290: Gaining Clarity with Your 2024 Referral Goals 27:24

7M ago27:24

27:24

Happy New Year! I hope you're off to a fantastic start and ready to make this year your best one yet. As we kick off the new year, I want to help you gain clarity and set the right goals for referrals in 2024. So, let's get started! In this episode, we're going to break down the importance of capacity, understanding your past results, and clarifyin…

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Ep #289: Life Proof Your Business 37:15

7M ago37:15

37:15

Are you prepared for unexpected challenges in your business? Learn how to life-proof your business with tips from our guest, Chelsea Brinkley. Life-proofing your business is attainable, even if you're a solopreneur, and it can significantly impact how your business adapts to various circumstances. Chelsea shares valuable insights and tips on how to…

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Ep #288: End of Year Referral Reflections 36:20

7M ago36:20

36:20

As the year comes to an end, it's the perfect time to look back and evaluate our referral strategies. Join us as we reflect on the past year and think about how to maximize our referrals in the new year. In this episode, I explore some observations I've made about referrals, including outdated referral advice still being taught today, the spread of…

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Ep #287: Reverse Goal Setting 17:12

7M ago17:12

17:12

As we approach the end of the year, it’s time to reflect on the past and plan for the future. Goal setting is not just about what you want your business to achieve; it's about envisioning the life you want to live. During this episode, we explore the importance of setting goals that align with your long-term vision. Whether it's a five-year, ten-ye…

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Ep #286: Avoiding Referral Blind Spots 11:17

7M ago11:17

11:17

Nobody wants to admit they have a blind spot, but we all do, whether it’s in business, leadership, parenting, or even referrals. But by acknowledging and addressing these referral blind spots, we can pave the way for a more referable business. Since we're in the final month of this year, now is a great time to reflect on your referral blind spots. …

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Ep #285: Industry Partner or Referral Source? 13:49

8M ago13:49

13:49

Do you struggle with labeling or categorizing your referral sources? In this episode, we're diving into the nuances of referrals and answering a burning question asked at a recent conference I attended. I also share examples of how these concepts apply to various industries. Throughout the episode, we discuss the importance of labeling and categori…

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Ep #284: What People Get Wrong About Referrals 27:33

8M ago27:33

27:33

Referrals are not just a nice to have but an excellent way to grow your business and can make all the difference in generating consistent and natural growth. It's crucial to get the correct information and avoid common misconceptions when it comes to referrals. In this episode, we debunk some common misconceptions about referrals and provide valuab…

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Ep #283: Dealing With This Referral Frustration 25:50

8M ago25:50

25:50

Referrals are not an easy button. If you're looking for a quick fix or a shortcut to get referrals, this podcast might not be for you. Building a referable business takes dedication, hard work, and a willingness to step out of your comfort zone. But trust me, the results are absolutely worth it! Join us as we discuss the magic and complexity of ref…

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Ep #282: Growing Through Referrals… An Interior Designer’s Story 32:52

8M ago32:52

32:52

As a business owner there is nothing quite like the light bulb going off in your mind that gives you the direction you need. Lacey Michalek is a Houston Interior Designer who experienced a major mindset shift around referrals. Learn how a light bulb moment transformed Lacey's business and how it can transform yours too. Don't forget to grab the val…

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Ep #281: Automation, Personalization and Referrals 18:49

9M ago18:49

18:49

Personalization vs. Automation: which is the key to successful referrals? Spoiler alert -- it’s not a versus thing at all. It's about finding the perfect balance between the two. In this episode, I'll explain how to achieve this balance and why it's crucial for building a referable business. If you're struggling to identify your existing referral s…

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Ep #280: Referral Q&A 23:23

9M ago23:23

23:23

In this Q&A episode, we dive deep into a question from one of my Referring Machines program participants. Her question is about overcoming certain challenges in getting referrals in a specific service area. My answer to her question is packed with actionable strategies and insights. You will learn how to navigate the sensitive nature of personal se…

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Ep #279: If an Attorney Can Do It 37:56

9M ago37:56

37:56

Investing in your business can be scary but is necessary for growth. When you take the leap to make a lasting investment – it changes everything. And your business is worth it. In this episode, I sit down with Steve Jaeger, a practicing attorney from Kentucky and a BRB alumni. Steve shares his unique journey and how implementing systems, processes,…

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Ep #278: One Month Can Change Everything 29:57

9M ago29:57

29:57

When you make the right decision, one month can change everything. Lois Weinblatt is a member of our Building a Referable Business coaching program and is here to share her journey and the impact our program has had on her business in just under 30 days. Lois dives into what changed for her, what she got serious about, and why joining our coaching …

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Ep #277: If a CPA Can Do It… 31:03

10M ago31:03

31:03

Whether you’re a brand-new listener or a long-time listener, there is nothing like hearing from a business owner – like you – who is having referral success. What are they doing differently, and how is it working for them? Let’s find out! Randall Brody is an income tax expert and founder of Tax Samaritan and Peace of Mind Tax Help. Randall shares h…

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Ep #276: If I Had No Referral Sources 24:06

10M ago24:06

24:06

Every single business owner will, at some point, experience a reality of having no referral sources. In this episode, I am going to tell you what I would do if I found myself in this situation and had to build my referral sources from scratch. Remember that building a referable business takes time and effort, but it is a journey well worth embarkin…

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Ep #275: Tech Start Up Applications to Improve Referrals 18:32

10M ago18:32

18:32

There are different ways to start a business and scale it. Today, we dive into the world of startups and how you can use their strategies to improve your referrals. We discuss three valuable tips typically given to startups, and I’ll show you how to implement them in your own referral process. It's a unique perspective that will surely enhance your…

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Ep #274: How We Prep Inside the BRB Coaching Program 15:32

10M ago15:32

15:32

I believe it was Ben Franklin who said, “By failing to prepare, you are preparing to fail.” Join us as we discuss the importance of preparation and planning for referral success. In this episode, you will get a sneak peek into our coaching program, Building a Referable Business (BRB). Learn how we structure our 90-day sprints to help members reach …

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Ep #273: My Leads Framework 28:48

11M ago28:48

28:48

Every day as a business owner you make a multitude of decisions. From mundane ones to important ones. Little ones to big ones. Some decisions are inconsequently to the growth of your company. But the decisions you make about sales is in a category all by itself. In this episode, I explain the three categories that encompass all sales activities and…

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Ep #272: When to be a Scuba Diver vs Astronaut 18:17

11M ago18:17

18:17

What do scuba divers and astronauts have to do with referrals? I haven’t gone off my rocker, stick with me here. I read about this concept in a book called Every Word, and although the concept in that context wasn’t about business, it SO applies to business. In this episode, I’ll share what your business and referrals actually have to do with scuba…

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Ep #271: 3 Referral Tactics to Implement Immediately 26:47

11M ago26:47

26:47

Implementation trumps knowledge every day—and twice on Sunday! Because what good is all that knowledge and information if you don’t implement it? So if you want to get better at implementation and put all that knowledge you’ve gathered to good use, I've got you covered today. Resources and links mentioned in this episode can be found on the show no…

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Ep #270: Referral Q&A 18:16

11M ago18:16

18:16

Can you bring old referral sources to a new business? Is there a limit to referral sources? Today I’ll be answering these questions and more from the Summer School for Referrals program that I hosted in July. These particular questions were ones I wanted to address because they are SO valuable and can often get people stuck, so don't miss this epis…

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Ep #269: Making Tracking Sexy Again 18:04

11M ago18:04

18:04

Why do I want to make tracking sexy? Wait until you see the value and the results of your tracking and then you might get a better understanding of why it can be so valuable and possibly even… sexy. Yep. There are so many situations that I see and hear about where decisions are made without solid data to back them up. This is a problem, and in this…

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