Best Greg Shuey Podcasts (2025)

1
Trump’s New Tariffs: What Every Ecommerce Brand Needs to Know 32:20

4d ago32:20

32:20

In this episode of Seven Figures and Beyond, host Greg Shuey welcomes Greg Shugar—founder of The Tie Bar and owner of Beau Ties of Vermont—for a timely and eye-opening discussion on how newly imposed tariffs are threatening the future of small and mid-sized DTC brands. With tariffs on Chinese imports surging to as high as 145%, Shugar explains that…

1
Episode #76 - The Silent Shift: How AI Ecosystems Will Transform Business with Joe Hudicka 31:54

5d ago31:54

31:54

In Episode 76 of the Digital Velocity Podcast, Erik Martinez welcomes Joe Hudicka, CEO of EvenFlow and author of the upcoming book The AI Ecosystems Revolution, to unpack the evolving role of AI, trust, communication, and forecasting in the modern supply chain and marketing ecosystem. Joe shares eye-opening insights about how broken digital systems…

1
Episode #75 - AI Unlocked: Simple Innovations for Digital Retail Marketing - Cherian Koshy 37:20

18d ago37:20

37:20

In Episode 75 of the Digital Velocity Podcast, Erik Martinez sits down with Cherian Koshy, a nonprofit tech leader turned AI innovator, to explore how AI-driven content generation, segmentation, and analysis can revolutionize not only fundraising but also direct-to-consumer (DTC) marketing. Cherian shares a story of how he went from knocking on doo…

1
Beyond ROAS: How Smart Marketers Win With Google Ads In 2025 39:22

2M ago39:22

39:22

In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey sits down with paid media expert Kelsey O'Rourke to break down what brands need to know about Google Ads in 2025. Kelsey debunks the common misconception that Google Ads, particularly Performance Max (PMax), is fully automated and requires little oversight. Ins…

1
Episode #74 - Navigating eCommerce AI Opportunities - Kathleen Perley 27:24

2M ago27:24

27:24

In this insightful episode, Digital Velocity Agency host Erik Martinez sits down with Kathleen Perley, founder of DemystifAI and a professor at Rice University’s Business School, to explore the real-world applications of Artificial Intelligence in eCommerce, digital marketing, and beyond. Listeners will learn about practical AI strategies that help…

1
Beyond Google: How to Drive Brand Awareness & Sales from Alternative Channels 35:35

2M ago35:35

35:35

In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey sits down with Kevin Indig, a seasoned growth advisor who has worked with top brands like Shopify, Reddit, and Dropbox. Their conversation dives into the need for eCommerce brands to expand beyond Google and traditional social media, leveraging alternative chan…

1
Fix Your Funnel: Simple CRO Strategies to Convert More Customers 35:24

2M ago35:24

35:24

In this episode of the 7 and Beyond eCommerce Marketing Podcast, host Greg Shuey sits down with Anthony Morgan, founder of eNavi, a Shopify-focused conversion rate optimization (CRO) agency. Anthony shares his unconventional journey into eCommerce and why many brands mistakenly view CRO as an advanced strategy rather than a foundational necessity. …

1
Episode #73: From Emotions to Engagement: How Emotional Marketing Boosts ROI- Jeanette McMurtry 43:26

2M ago43:26

43:26

This week on the Digital Velocity Podcast, Jeanette McMurtry joins Tim and Erik to discuss how brands can identify their ESP (Emotional Selling Proposition) and why trust, authenticity and emotional connections are critical for success with customers. https://www.digitalvelocitypodcast/episodes/73-From-Emotions-to-Engagement-How-Emotional-Marketing…

1
Selling High-Ticket E-Commerce: What DTC Brands Can Learn from B2B 33:00

2M ago33:00

33:00

Selling high-ticket e-commerce products is an entirely different game from traditional DTC, and in this episode of the 7-figures and Beyond e-commerce marketing podcast, Greg Shuey sits down with Rivkie Lieberman, Creative Director at Motif Studio, to break down what makes it unique. Rivkie explains that when customers are making a significant inve…

1
Avoiding Amazon Pitfalls: Compliance & Inventory Mistakes That Can Derail Your Brand 33:45

3M ago33:45

33:45

Navigating the complexities of selling on Amazon is no small feat, and in this episode of Seven Figures and Beyond: E-Commerce Marketing Podcast, host Greg Shuey welcomes Amazon expert Robyn Johnson to unpack the challenges that sellers face. With over a decade of experience in e-commerce, Robyn shares how compliance issues and inventory mismanagem…

1
Speed to Success: How Website Performance Drives Conversions & Rankings For Ecommerce Brands 33:19

3M ago33:19

33:19

Website performance isn’t just a technical concern—it’s a game-changer for eCommerce success. In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey sits down with Jono Alderson, a leading technical SEO consultant, to unravel the complex yet critical role of site speed in driving conversions and improving searc…

1
How To Identify & Use Buyer Journey Insights To Drive Your Marketing Strategy 37:46

3M ago37:46

37:46

In this kickoff episode for 2025, Greg Shuey welcomes PPC expert Navah Hopkins to discuss how brands can thrive by understanding their buyers' online behaviors and adapting their marketing strategies accordingly. Navah, a seasoned marketer and evangelist for the PPC management tool Optmyzr, emphasizes the evolving nature of buyer habits, pointing o…

1
Ecommerce Meta Ads Trends & Insights For 2025 40:14

4M ago40:14

40:14

In this eposide of the 7 Figures Beyond E-Commerce Marketing Podcast focused on preparing brands for success with Meta advertising in 2025. Greg Shuey welcomed Kelsey O’Rourke, Performance Marketing Director at Stride, who shared her expertise on navigating the ever-evolving landscape of paid media. They explored the growing importance of creative …

1
Ecommerce Email/SMS Marketing Trends & Insights For 2025 35:20

4M ago35:20

35:20

In this episode of the 7 Figures &Beyond E-commerce Marketing Podcast, host Greg Shuey sits down with email and SMS marketing expert Julia Ahmet to explore how e-commerce brands can optimize their strategies for 2025. Reflecting on the past year, Julia notes shifts in consumer behavior due to economic uncertainties and rising concerns over data pri…

1
How To Set Up, Optimize, and Scale Google PMax Campaigns 35:16

4M ago35:16

35:16

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey sits down with Martin McAndrew, director of the UK-based performance marketing agency Blue Thirst, to unpack the complexities of Google Performance Max (PMAX) campaigns. PMAX integrates Google's entire ad ecosystem, including YouTube, Gmail, Maps, and Displ…

1
Organic Pinterest Marketing: How To Turn Pins Into Traffic & Revenue 41:02

5M ago41:02

41:02

Pinterest is an underutilized yet powerful platform for D2C brands, offering unique opportunities to drive meaningful traffic and revenue. Unlike Instagram or TikTok, Pinterest operates as a visual search engine where users seek inspiration and actionable ideas. In this podcast episode, Greg Shuey interviews Natasha Chilcott, Director of Marketing …

1
How To Build Ecommerce Content That Converts Browsers Into Buyers 37:07

5M ago37:07

37:07

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, Greg Shuey interviews Steven Schneider, the co-founder and CEO of Trio SEO, a blog writing agency specializing in driving high-intent organic traffic for B2B brands but increasingly working with eCommerce. Steven shares his evolution from a college student experimenting wi…

1
How To Scale Your D2C Brand's Reach With Automated Online PR 33:52

5M ago33:52

33:52

In this episode of the Seven Figures and Beyond e-commerce marketing podcast, host Greg Shuey welcomes Chris Porteous, founder and CEO of SearchEye, to discuss the transformative role of automation in online public relations. Chris shares his unique journey from finance to digital marketing, detailing how his experience led him to build an innovati…

1
Building a Resilient D2C Brand Through Channel Diversification 43:50

6M ago43:50

43:50

In this episode of the 7-Figures and Beyond eCommerce Growth Podcast, host Greg Shuey sits down with Neal Goyle, an eCommerce expert formerly at Tapcart and now with Disco, a post-purchase ad network. Their discussion centers around the necessity of diversifying customer acquisition channels for long-term brand stability and growth. Neal emphasizes…

1
How To Diagnose & Recover From A Google Algorithm Update 38:48

6M ago38:48

38:48

In this episode of the 7 Figures and Beyond E-commerce Growth Podcast, host Greg Shuey chats with Kristine Schachinger, a technical SEO consultant with a wealth of experience in helping sites recover from Google algorithm updates. Kristine shares her journey from web design to a specialized SEO focus, working with clients who face significant losse…

1
How To Drive Organic Ecommerce Growth With Programmatic SEO Strategies 34:01

6M ago34:01

34:01

In this episode of Seven Figures and Beyond Marketing Growth Podcast, Greg Shuey sits down with Colin Gardner, co-founder of Long Tail, to unpack the world of programmatic SEO and its transformative potential for scaling brand visibility across digital marketplaces. Colin, an economist by background with a career shaped in tech hubs like San Franci…

1
How To Analyze & Dominate Ecommerce Search Engine Results Pages (SERPs) 35:17

6M ago35:17

35:17

In this episode of the 7-Figures & Beyond Marketing, Greg Shuey welcomes Boyd Norwood, VP of Marketing at Nozzle, to discuss the evolution of search engine results pages (SERPs) and their impact on e-commerce businesses. Boyd shares insights from his 20-year career in SEO and online marketing, highlighting how SERPs have become more complex, shifti…

1
Episode #72: Maintaining Trust With AI-Generated Content - Jonathon Gillham 28:12

6M ago28:12

28:12

This week on the Digital Velocity Podcast, Jonathon Gillham of Originality.AI joins Tim and Erik to discuss how brands can use AI-generated content while still maintaining authenticity and consumer trust. https://www.digitalvelocitypodcast.com/episodes/72-maintaining-trust-with-ai-generated-content-johnathon-gillham…

1
How To Leverage Paid Media To Dramatically Increase Sales For Lifestyle Brands 35:42

6M ago35:42

35:42

In this episode of the Seven Figures and Beyond Ecommerce Marketing Podcast, host Greg Shuey welcomes Nikki Lindgren, founder of Pennock, to discuss optimizing paid media strategies for lifestyle brands, especially with the holiday season approaching. Nikki shares her experience in paid media and SEO, emphasizing how the landscape has become increa…

1
Building Sustainable, Long Term Growth Through Online Communities 34:24

7M ago34:24

34:24

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, Greg Shuey interviews Paige Hope, the founder of Elan Pure, a non-toxic beauty and wellness brand. Paige shares her journey of launching Elan Pure, motivated by personal experiences with hormonal challenges and her sister’s autoimmune diagnosis. Frustrated by the lack of t…

1
How To Leverage VIP Groups To Drive Meaningful Revenue Growth 37:39

8M ago37:39

37:39

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey interviews Brittany Harvey, the founder of Vanu, a baby brand that developed an innovative multi-use lounger designed to help infants with tummy time, reflux, and gas relief. Brittany shares her unconventional journey into entrepreneurship, which included c…

1
The 4 Types of Content Every Ecommerce Brand Needs To Scale 37:56

8M ago37:56

37:56

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey welcomes John Doherty, founder of Editor Ninja, to explore the critical role of content in ecommerce marketing. Drawing on over two decades of experience in SEO and content marketing, both Greg and John emphasize the enduring need for high-quality, well-opt…

1
Episode #71: Growing Business Through Google Ads - John Horn 36:32

8M ago36:32

36:32

This week on the Digital Velocity Podcast, John Horn of StubGroup joins Tim and Erik to discuss how E-commerce retailers can maximize their growth through effective Google Ad strategies. https://www.digitalvelocitypodcast.com/episodes/71-growing-business-through-google-ads-john-hornBy Tim Curtis and Erik Martinez

1
Buying An Ecommerce Business: Key Strategies For A Successful Purchase 32:02

8M ago32:02

32:02

In this episode of the 7 Figures and Beyond Ecommerce Marketing Podcast, Greg Shuey welcomes Gentry Jensen of Cordova Outdoors to discuss the intricacies of purchasing an e-commerce brand. Gentry shares his journey from a Navy SEAL to a successful brand owner, highlighting his transition from corporate finance to owning Cordova Outdoors, a company …

1
Episode #70: Understanding the Buyer's Journey - Greg Shuey 35:13

9M ago35:13

35:13

This week on the Digital Velocity Podcast, Greg Shuey of Stryde joins Tim and Erik to discuss how understanding the buyer's journey can transform a brand's marketing strategy. https://www.digitalvelocitypodcast.com/episodes/70-understanding-the-buyers-journey-greg-shueyBy Tim Curtis and Erik Martinez

1
How To Leverage Your Customer Base To Scale Your D2C Revenue 30:08

9M ago30:08

30:08

In this episode of the 7 Figures and Beyond E-commerce Marketing Podcast, Greg Shuey interviews Adena Merabi from Okendo, discussing the transformative power of customer reviews, quizzes, and loyalty programs in driving website conversions and revenue growth. Adina, the partnerships team lead at Okendo, shares her insights from three years at the c…

1
Episode #69: Preparing for the Future of SEO - Greg Brooks 41:09

9M ago41:09

41:09

This week on the Digital Velocity Podcast, Greg Brooks of SearchTides joins Tim and Erik to discuss how businesses can prepare for the future of Search Engine Optimization. https://www.digitalvelocitypodcast.com/episodes/69-preparing-for-the-future-of-seo-greg-brooksBy Tim Curtis and Erik Martinez

1
High Impact Black Friday & Cyber Monday Marketing Strategies 44:07

9M ago44:07

44:07

In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, Greg Shuey and Laurel Teuscher dive into strategies for Black Friday and Cyber Monday, stressing the importance of starting preparations as early as July. Laurel, the VP at Stride, shares her expertise from nine years in digital marketing, particularly in SEO and Google Ad…

1
Scaling Your Brand On Meta With High-Volume Ad Copy & Creative Testing 48:17

9M ago48:17

48:17

In this episode of the 7 Figures and Beyond podcast, host Greg Shuey invites Andrew and Victor, co-founders of the ad agency AdCrunch, to discuss their innovative approach to high-volume ad copy and creative testing for scaling brands on the Meta platform. The discussion begins with the importance of understanding the Ideal Customer Profile (ICP), …

1
Building Partnerships & Alliances To Accelerate D2C Growth 37:51

9M ago37:51

37:51

In this episode of the 7 Figures and Beyond podcast, Greg Shuey interviews Jonathan Johnson, the former chairman and CEO of Overstock.com. The episode focuses on building partnerships and alliances to accelerate D2C growth, particularly in the face of current economic challenges. Jonathan Johnson brings his extensive experience to the discussion, h…

1
Episode #68: Unlocking the Power of Social Commerce - Will Basta 37:55

9M ago37:55

37:55

This week on the Digital Velocity Podcast, Will Basta of ACV Partners, joins Tim and Erik to discuss how businesses can unlock the power of social commerce to sell more products and services. https://www.digitalvelocitypodcast.com/episodes/68-unlocking-the-power-of-social-commerce-will-bastaBy Tim Curtis and Erik Martinez

1
Google & Yahoo Sender Requirements & How To Operate Optimally Within Them 25:46

10M ago25:46

25:46

In this episode of the 7 Figures and Beyond podcast, host Greg Shuey delves into the complexities of email retargeting in the evolving landscape of new sending requirements from Gmail and Yahoo. Greg is joined by Michael Diesu, the CEO of Revenue Roll, a tech company specializing in identity resolution for e-commerce brands. The episode kicks off w…

1
Amazon Marketing Funnels - Driving Top, Mid, & Bottom Of Funnel Traffic To Your Store 31:55

10M ago31:55

31:55

In episode 33 of the "7 Figures and Beyond" podcast, Greg Shuey hosts Mike Begg from AMZ Advisors to delve into the world of Amazon marketing funnels. Mike shares his background, transitioning from a career in consulting and real estate to founding an agency specializing in Amazon marketing. He details how his experience working on a project with A…

1
Frictionless Forms - How To Improve Your Customer Journey & Conversion Rates 39:48

10M ago39:48

39:48

In this episode of the 7 Figures and Beyond podcast, Greg Shuey hosts Jon Ivanco, the founder of Formtoro. Jon discusses his extensive marketing background, from his early days in traditional marketing to his experiences with social media and smart home products. He shares insights into his journey, highlighting his time with Lifx, a smart bulb com…

1
Customer Revenue Optimization: How To Leverage Customer Experience To Scale Your D2C Growth 39:03

10M ago39:03

39:03

In this episode of the 7 Figures and Beyond podcast, host Greg Shuey welcomes Will Laurenson from Customers Who Click, an agency specializing in conversion rate and customer revenue optimization. They kick off the episode by discussing Will’s background and journey into the world of CRO, sharing how he moved from general marketing to a focused appr…

1
Episode #67: Digital Experience Optimization - Jon MacDonald 41:01

10M ago41:01

41:01

This week on the Digital Velocity Podcast, Jon MacDonald, founder of The Good and author of “Behind The Click,” joins Tim and Erik to discuss how brands can optimize their digital experience. https://www.digitalvelocitypodcast.com/episodes/67-digital-experience-optimization-jon-macdonaldBy Tim Curtis and Erik Martinez

1
How To Scale Your Meta Ads & Lower CAC With Better 1st Party Data 41:56

11M ago41:56

41:56

In this episode of the 7 Figures and Beyond podcast, host Greg Shuey interviews Altay Malazgirt from Go Audience, a platform designed to help e-commerce brands acquire new customers through the innovative use of credit card spending data. The episode opens with an introduction to Altay and his journey from a diverse international background to beco…

1
How To Keep The Cohesion of Your Brand & Messaging When Going from D2C To Retail 40:11

11M ago40:11

40:11

In this episode of the 7 Figures and Beyond podcast, Greg Shuey interviews Alex Vailas, Senior Vice President of Brand Marketing for Dyper.com. Alex discusses her background and the rapid growth of Dyper.com, a plant-based diaper company, over the past five years. Initially focused on direct-to-consumer (DTC) sales through their website and Amazon,…

1
From 0-40 Million Views - How To Scale Your Influencer Marketing 30:16

11M ago30:16

30:16

In this episode of 7 Figures and Beyond podcast, host Greg Shuey interviews Madelyn Banat, the Director of Marketing for GoBe Kids, to delve into the world of influencer marketing. GoBe Kids, known for their innovative baby and toddler snack organization products, has successfully driven significant business growth through influencers and creators.…

1
Affiliate Marketing Tips & Tricks For Ecommerce Brands 30:24

11M ago30:24

30:24

In this episode of the 7 Figures and Beyond podcast, host Greg Shuey welcomes Noah Tucker, founder and CEO of Social Snowball, to discuss affiliate marketing for e-commerce brands. The episode starts with light conversation about the weather before diving into the main topic: how affiliate marketing has evolved over the years. Noah explains that wh…

1
The Power of a Strong Brand & How D2C Companies Are Differentiating Themselves Through Branding 35:34

11M ago35:34

35:34

In this episode of the Seven Figures and Beyond podcast, host Greg Shuey welcomes Olivia Janisch, co-founder of the branding agency Superbrand. Olivia shares her fascinating background, growing up between London and South Dakota, which fueled her curiosity about different cultures and ways of life. This curiosity led her to Silicon Valley during th…

1
Deep Dive Into Contribution Margin & Marketing Efficiency Ratio (MER) For Ecommerce Brands 34:15

11M ago34:15

34:15

In this episode of 7 Figures and Beyond , Greg welcomes Jon Blair, a seasoned fractional CFO specializing in D2C brands, to discuss vital financial metrics for e-commerce businesses. The conversation opens with a focus on the often overlooked but crucial Marketing Efficiency Ratio (MER) and Contribution Margin. Jon emphasizes the importance of stan…

1
Understanding Meta's Advantage+ Creative Enhancements 31:38

12M ago31:38

31:38

In this episode, Greg Shuey and his co-host Laurel Teuscher delve into the emerging issues related to Meta's Advantage Plus Creative Enhancements, a generative AI tool designed for optimizing ad creatives in Meta's Ads Manager. After a brief hiatus, Laurel returns to share her experiences and concerns with this tool, particularly how it’s impacting…

1
Episode #66: Elevating Your Personal Brand - Tyler Mount 43:13

12M ago43:13

43:13

This week on the Digital Velocity Podcast, Tyler Mount of Henry Street Creative joins Tim and Erik to discuss building and elevating your personal brand. https://www.digitalvelocitypodcast.com/episodes/66-elevating-your-personal-brand-tyler-mountBy Tim Curtis and Erik Martinez

1
How To Create Relevant, Unique, True To Brand Content For Your D2C Brand 33:00

12M ago33:00

33:00

In this episode, host Greg welcomes Goni Goder, VP of Marketing for North America at Keter, a lifestyle products company. The episode focuses on content marketing strategies and how Goni's team creates impactful, brand-centric content across various digital platforms. Greg discusses the importance of content in driving growth through channels like …

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