Best Influencer Marketing Factory Podcasts (2024)

1
Monetizing Your Passion w/ Victoria Hutchins 21:01

14m ago21:01

21:01

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Victoria Hutchins, a content creator focused on yoga, mindfulness, and poetry. Victoria shares her journey to building a successful online presence, emphasizing authenticity and vulnerability. She discusses her mission to…

1
Optimizing B2B Email Messaging to Drive Growth with Naomi Soman, Storylogick Consulting 20:20

38m ago20:20

20:20

In this episode of the B2B Brand180 podcast, Linda speaks with Naomi Soman from Storylogick Consulting about enhancing email marketing strategies to drive growth. Naomi, who has a wealth of experience in hyper-growth startups, shares insights on dispelling email marketing myths, personalizing emails for different stages of the funnel, and accuratel…

1
Bridging Brands and Influencers with Tech w/ Asti Wagner 20:42

23d ago20:42

20:42

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Asti Wagner, founder of Invyted. They discuss how her app simplifies influencer marketing for brands of all sizes. Asti shares her journey as a young tech founder, the challenges she's faced, and how Invyted benefits both…

1
Implementing a Repurpose First B2B Video Production Strategy, with Dane Frederiksen, Founder of Digital Accomplice 20:16

22d ago20:16

20:16

In this episode of B2B Brand180, Linda interviews Dane Frederiksen, Founder of Digital Accomplice, to discuss how to implement a repurpose-first video production strategy, which he calls the "Video Octopus" method. Dane highlights: -The shift from text-based marketing to remote video. -The ease of creating valuable video content using AI tools and …

1
Fueling Brand Connections w/ Nycole Hampton (GoodRx) 20:22

11d ago20:22

20:22

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, discusses influencer marketing evolution with Nycole Hampton, Senior Director of Content + Engagement Marketing at GoodRx. Nycole shares insights on selecting the right influencers for brands, stressing the importance of aligning wi…

1
How To Protect Your Social Media Accounts w/ Liron Segev 23:15

1M ago23:15

23:15

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Liron Segev, a YouTube Strategist/Security Specialist. They discuss cybersecurity threats and challenges content creators face, emphasizing the importance of being aware of scams and protecting personal information. Liron…

1
Future of Online Communities w/ Sara Wilson 21:48

1M ago21:48

21:48

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Sara Wilson, Founder and Principal of SW Projects. They explore the evolution of online communities, the importance of authentic connections, and the impact of digital campfires—intimate online spaces—on communication and…

1
Mastering Media Interviews and Public Speaking to Amplify Your B2B Brand with Mark Albert, CEO of Media Advisory Experts 28:51

25d ago28:51

28:51

In this episode of the B2B Brand180 podcast, Linda interviews Mark Albert, CEO of Media Advisory Experts. Mark shares his extensive experience in broadcast journalism and offers valuable insights into B2B media training, storytelling, and overcoming stage fright. He discusses strategies for earning media placements, the importance of building thoug…

1
Liquid Death's Unconventional Marketing w/ Greg Fass 19:20

1M ago19:20

19:20

In this episode of The Influence Factor, Alessandro Bogliari, CEO of The Influencer Marketing Factory, chats with Greg Fass, VP of Marketing at Liquid Death. Greg reveals their unconventional marketing approach, aimed at making people laugh while promoting healthier, more sustainable choices. Liquid Death infuses creativity and humor into tradition…

1
Are Brands Adapting to the Changing Role of Creators w/ Desiree Martinez 23:23

1M ago23:23

23:23

In this episode of The Influence Factor, Alessandro Bogliari, CEO of The Influencer Marketing Factory, and Desiree Martinez, a Creator Economy Strategist, discuss insights for brands and creators. Desiree emphasizes understanding mission, defining brand, and knowing audience. They explore monetization avenues like brand partnerships and affiliate m…

1
The Secrets Behind ESPN's Social Media Success w/ Maxwell Kelley 19:31

2M ago19:31

19:31

In this week's episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Maxwell Kelley, Senior Director of Social, Creative, and Production at ESPN. Maxwell discusses the intersection of sports and social media, focusing on media innovation, engaging fans, and expanding the reach of va…

1
Driving Brand Growth through Influencer Marketing, with Alessandro Bogliari, Founder & CEO of The Influencer Marketing Factory 25:05

2M ago25:05

25:05

In this episode of the B2B Brand180 podcast, Linda interviews Alessandro Bogliari, Co-Founder and CEO of The Influencer Marketing Factory. Alessandro discusses the value of influencer marketing. Alessandro also addresses common misconceptions of influencer marketing, the significance of a data-driven approach, and the benefits of long-term partners…

1
How Can Storytelling Drive Content w/ Jesse Katches 20:13

2M ago20:13

20:13

In this week's episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, is joined by content creator Jesse Katches. Jesse discusses his journey in content creation, covering the importance of storytelling, strategies for managing anxiety and burnout, and approaches to monetization. He underscores…

1
Inside Snap's Playbook w/ Brooke Berry 20:40

2M ago20:40

20:40

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Brooke Berry, Head of Creator Development at Snap. They delve into Snap's role in the creator economy, highlighting monetization opportunities, and tips for emerging creators. Brooke underscores the importance of auth…

1
Why Is UGC Vital in Modern Shopping w/ Liz Griffin (BazaarVoice) 20:38

2M ago20:38

20:38

In the newest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, engages in a conversation with Liz Griffin, Global Vice President of Social Commerce at Bazaarvoice, delving into the critical significance of user-generated content (UGC) in fostering transparent shopping experiences. Bazaarvoi…

1
Trends at META w/ Jackie Pimentel 25:34

3M ago25:34

25:34

In the most recent episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, converses with Jackie Pimentel, Meta's Senior Director of Creators, Reels, and Threads. Their conversation delves into the evolving landscape of small businesses and creators, emphasizing the significance of authenticity, b…

1
Maximizing Traditional Sales Strategies for B2B Growth with Neil Rogers, Marketing Professional, Speaker & Author 20:34

3M ago20:34

20:34

In this episode of B2B Brand180, Linda interviews Neil Rogers, a sales and marketing professional and owner of Rogers Marketing. Neil shares his journey from working behind a bar to authoring the book 'Bar Tips', emphasizing the value of learning about people, organization, and sales in a non-traditional setting. Neil introduces the concept of 'pos…

1
The Secret to Mastering Live Shopping as a Brand and Creator w/ Adi Ronen (buywith) 21:02

3M ago21:02

21:02

In the most recent episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, hosts Adi Ronen, CEO and Co-founder of buywith. Together, they explore the burgeoning phenomenon of live shopping and its profound implications for influencer marketing and the creator economy. Adi offers invaluable insight…

1
Crafting a B2B Brand that Resonates, with Mark Dingman, Creative Director Millennium Agency 21:19

3M ago21:19

21:19

In this episode of the B2B Brand180 podcast, Linda interviews Mark Dingman, Creative Director at Millennium Agency. They discuss the common misconception that a brand is just a logo, highlighting the importance of a deeper discovery process to understand a company's identity, personality, and target market. Mark emphasizes the pivotal role of marke…

1
How Does ASMR Influence Online Communities w/ @chilibasmr 19:58

3M ago19:58

19:58

In the latest episode of The Influence Factor, Hannah from Chili B ASMR joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, to discuss her journey as an ASMR content creator. They explore her mission to promote ASMR's benefits, her TikTok success with 1 billion views, and her commitment to mental health advocacy. Hannah…

1
How to Transform Customers into Lifelong Fans with Incentives and Gamification w/ Matt Wurst 23:30

4M ago23:30

23:30

In the latest episode of The Influence Factor, Matt Wurst, CMO at Kazm, connects with Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. Together, they explore the significance of a unified platform that acknowledges consumer engagement and how gamification contributes to bolstering customer retention and brand loyalty. Matt…

1
Branding Through Community Engagement, with Hannah Moore from Ascendco Health 17:18

4M ago17:18

17:18

In this episode of the B2B Brand180 podcast, Linda interviews Hannah Moore from Ascendco Health about enhancing brand presence through community engagement and storytelling. Hannah offers insights into the rebranding process and the strategic importance of community-focused positioning. She discusses the necessity of being people-oriented, beyond m…

1
Scaling Miss Excel w/ Kat Norton 21:34

4M ago21:34

21:34

In the latest episode of The Influence Factor, Kat Norton, the visionary behind Miss Excel, joined Alessandro Bogliari, CEO of The Influencer Marketing Factory, for a GREAT episode! 🌟 Kat dives into the heart of Miss Excel's mission: to transform Microsoft Excel from a daunting tool into an engaging and user-friendly experience. She proudly shares …

1
Elevating Your B2B Brand Using Authority Marketing, with Frank Husmann, CEO and Founder of Maxiality 33:49

4M ago33:49

33:49

In this episode of B2B Brand180, Linda interviews Frank Husmann, CEO and Founder of Maxiality. They discuss effective branding and growth strategies in B2B, focusing on authority marketing. Frank shares his experiences as a SaaS founder and B2B tech advisor, highlighting the importance of showcasing expertise to establish industry authority. They t…

1
What is the Future of Social Media w/ Coco Mocoe 20:58

4M ago20:58

20:58

In the latest episode of The Influence Factor, Coco Mocoe a marketing trend predictor and full-time creator, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. They discuss various topics related to the Creator Economy and social media, including Coco's background, challenges as a full-time creator, insights into live …

1
Cultivating B2B Sales through Authentic Connections and Storytelling, with Armando Leduc, Leduc Entertainment 34:29

4M ago34:29

34:29

In this B2B Brand180 podcast episode hosted by Linda Fanaras, Armando Leduc shares insights on the intersection of storytelling and business growth. Armando discusses his transition from the film industry to founding Leduc Entertainment, emphasizing the power of authentic storytelling in business communication. He offers practical advice on overcom…

1
How to Craft Content and Build a Community on Social w/ Emmy Rener (@sophisticatedspreads) 21:44

5M ago21:44

21:44

In the latest episode of The Influence Factor, Emmy Rener, the founder of Sophisticated Spreads, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. Emmy shares her journey of establishing a charcuterie board company and fostering a food community. She highlights her accomplishments, such as judging at prestigious chees…

1
Developing Impactful B2B Video Content with Robert Weiss, President Sales & Marketing, MultiVision Digital 22:24

5M ago22:24

22:24

In this episode of B2B Brand180, Linda interviews Robert Weiss, President Sales & Marketing, MultiVision Digital, on the critical role of video in B2B branding and growth strategies. This episode covers strategies for beginning with video marketing, maximizing production value on a limited budget, and highlights video's increasing importance in dig…

1
What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi) 20:12

5M ago20:12

20:12

In the latest episode of The Influence Factor, Bryan Reisberg, creator and co-founder of Little Chonk, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. Bryan shares his journey as a creator and entrepreneur in the pet industry, offering insights from his film and advertising background. The conversation navigates thr…

1
Maximizing B2B Sales with Doug Brown, CEO Sales Strategies 29:31

5M ago29:31

29:31

In this episode of B2B Brand180, Linda interviews Doug Brown, CEO of CEO Sales Strategies, discussing topics ranging from the importance of follow-up in sales, to aligning sales and marketing strategies, to understanding buyer psychology. Doug shares valuable insights from his extensive B2B experience, emphasizing the significance of personalized c…

1
Why Communicating Effectively Matters w/ Charles Duhigg (The New Yorker) 20:11

5M ago20:11

20:11

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Charles Duhigg, a writer at The New Yorker and an esteemed author. Together, they explore topics on communication, marketing, and the art of crafting impactful messages. The discussion unfolds insights into Charles' u…

1
What is the Future of Shopping w/ Stephanie Horton (Google) 17:20

5M ago17:20

17:20

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Stephanie Horton, Senior Director of Global Marketing for Commerce at Google, about the latest trends and features in shopping and marketing. They discuss the impact of generative AI and AR try-on features on the shopping e…

1
What Does it Take to Succeed as a Creator w/ Nicky Reardon 21:48

5M ago21:48

21:48

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Nicky Reardon, a content creator and former social strategist at BuzzFeed. They discuss all things creator economy, influencer marketing, Nicky's mission for free online education, FaceTime content, companionship content, c…

1
How is Digital Commerce Transforming w/ Justin Smith (SamCart) 19:39

6M ago19:39

19:39

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, dives into the world of digital commerce and the creator economy with Justin Smith, CEO of SamCart. They explore SamCart's mission to dominate as the top e-commerce platform for digital sellers, its transformative impact on the digita…

1
Driving B2B Brand Growth through Sustainability with Joelly Goodson, Branding Expert and Podcaster 26:19

6M ago26:19

26:19

In this episode of B2B Brand180, Linda is joined by Joelly Goodson, a branding expert and podcaster. They explore the critical role of sustainability in driving B2B brand growth, offering practical strategies for integrating eco-conscious practices into branding and marketing efforts. Joelly shares her journey and experiences, highlighting how bran…

1
From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark) 20:24

6M ago20:24

20:24

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Calum Watson, Gymshark Global Partnerships Director. Together, they discuss the evolution of influencer marketing in the fitness industry and Gymshark's early adoption of the strategy. He emphasizes the importance of access…

1
The Power of Emotion in B2B Marketing with Ian Baer, Founder of Sooth 28:20

6M ago28:20

28:20

In this episode of B2B Brand180, Linda welcomes Ian Baer, founder of Sooth, to explore the impact of emotional engagement in B2B marketing. Ian brings a wealth of experience from his leadership roles across various major brands and discusses how tapping into emotional drivers can significantly enhance brand strategies. The discussion also explores …

1
What are the Metrics that Matter w/ Emeric Ernoult (Agorapulse) 20:26

6M ago20:26

20:26

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Emeric Ernoult, CEO and Co-Founder of Agorapulse. Together, they explore marketing, social media, and business growth. Emeric shares strategies that fueled Agorapulse's success, discussing challenges in remote work, essenti…

1
How to Use Storytelling to Create Impactful B2B Brand Messaging with Jarie Bolander 22:23

6M ago22:23

22:23

In this episode of B2B Brand180, Linda interviews Jarie Bolander, an expert in B2B storytelling. Jarie offers insights and strategies for transforming B2B brands with compelling storytelling. He explores the power of emotional appeal, logical progression, and credibility in persuasive storytelling, as well as the significance of aligning narratives…

1
How to Sell on Social Media w/ Aaron Day (Amaze) 20:42

6M ago20:42

20:42

In the most recent episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, engages in a discussion with Aaron Day, CEO of Amaze, as he discusses the mission and purpose of his company, which is to make selling easier than buying. He shares insights into the current state of …

1
What Makes Influencer Content Truly Powerful w/ Keith Bendes (Linqia) 20:41

7M ago20:41

20:41

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, is joined by Keith Bendes, VP of Strategy at Linqia, to discuss key aspects of influencer marketing. They cover the roles of media and advertising in campaigns, the importance of annual planning for enterprises, and the impactfu…

1
Tips and Tricks To Elevate Your Content Creation Strategy w/David Neyman (Logitech) 21:26

7M ago21:26

21:26

In this episode, Alessandro Bogliari interviews David Neyman, the Global Lead for Creator and Content Partnerships at Logitech. They discuss Logitech's support for creators, their partnerships with BIPOC and diverse creators, trends in hardware and tools for creators, conversion-driven metrics in influencer marketing, and the role of AI in influenc…

1
The Power of Personal Branding and Value-Based Leadership, with Ben Reinberg, CEO of Alliance Consolidated Group of Companies 32:43

7M ago32:43

32:43

In this episode of B2B Brand180, Linda Fanaras interviews Ben Reinberg, CEO of Alliance Consolidated Group of Companies. They explore the impact of personal branding in the B2B space and how it aligns with value-based leadership. Ben shares his journey as a serial entrepreneur and commercial real estate investor offering practical insights on build…

1
AI Powered B2B Marketing with Cody Schneider, Co-founder of Swell AI 25:40

8M ago25:40

25:40

In this episode of B2B Brand180, Linda interviews Cody Schneider, Co-founder of Swell AI. Cody discusses the transformative power of AI in B2B marketing, focusing on its impact on marketing efficiency, customer engagement, and scaling businesses. Tune in for practical tips and insights for marketers and entrepreneurs looking to leverage AI for thei…

1
Unpacking B2B Leadership: Building Healthy Teams and Mindful Strategies with Zach Montroy, CEO of The Intention Collective 22:26

8M ago22:26

22:26

In this episode of B2B Brand180, Linda interviews Zach Montroy from Intention Collective. Zach discusses strategic planning, execution for business growth, and the essentials of healthy leadership. Gain insights on aligning company vision with team efforts and the role of emotional intelligence in effective leadership. Zach also outlines his approa…

1
How Memberships Can Revolutionize Your Video Creation Journey w/ Matt Estes (Uscreen) 20:32

8M ago20:32

20:32

In the most recent episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, engages in a discussion with Matt Estes, COO at Uscreen. Together, they explore various topics, including the different models of membership businesses, the distinction between owned media and rented,…

1
Bridging Technology and Empathy with Paul Pritchard, CEO of Overdose Digital 20:12

8M ago20:12

20:12

In this episode of B2B Brand180, Linda interviews Paul Pritchard, CEO of Overdose Digital. They discuss the company's growth, digital transformation, AI's role in e-commerce, and innovation strategies. Paul provides forward-thinking ideas and insights for businesses navigating the rapidly evolving B2B marketing landscape. Follow Paul at LinkedIn ht…

1
How To Master Your Personal Finances w/Vivian Tu (Your Rich BFF) 21:07

8M ago21:07

21:07

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast host, is joined by Vivian Tu, CEO & Founder of Your Rich BFF and content creator. Their conversation delves into an array of subjects, covering the hurdles of transitioning to a full-time creator, the inception of…

1
How Do You Build Effective Global Marketing Campaigns w/ Lubna Mohsin-Haque (Estée Lauder) 26:18

8M ago26:18

26:18

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, is joined by Lubna Mohsin-Haque, the Consumer Marketing Director for Estée Lauder. Together, they explore various topics, including the shift from unilateral to bilateral marketing communication, diverse m…

1
Fly High, Market Higher w/ Arielle Berlinsky (Delta Vacations) 26:28

8M ago26:28

26:28

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, is joined by Arielle Berlinsky, Social Media Marketing Coordinator at Delta Vacations. Their dialogue covers a range of subjects, from emerging travel trends to the significance of user-generated content, …

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Influencer Marketing Factory Podcasts

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