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"ON THE MOVE: Transportation Sales & Marketing Success Stories" is your weekly dose of inspiration and insights into the dynamic world of transportation sales and marketing. Join us as we delve into captivating success stories and glean valuable strategies from industry leaders, empowering you to excel in this fast-paced field. Whether you're a seasoned professional or just starting out, tune in to discover actionable advice that will propel your career forward in transportation sales and ma ...
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Michelle LeBlanc on AI Tools and Marketing Mastery in Logistics
32:49
32:49
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Unlock the secrets to working smarter, not harder, in the transportation and logistics industry with insights from Michelle LeBlanc, Founder and CEO of Drop & Hook. Michelle shares her key takeaways from the TMSA ELEVATE Conference, focusing on how AI can revolutionize how professionals manage increasing responsibilities with limited resources. You…
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Insights on Professional Growth and the TMSA ELEVATE Conference with Coleman Ruffin
30:48
30:48
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Join us for a conversation with Coleman Ruffin, VP of Operations at Beta Consulting Group, as he shares his journey from an account executive to a branding and marketing expert. Coleman’s experience spans over a decade, demonstrating the benefits of varied career paths and continuous learning. Plus, get an inside look at the upcoming TMSA ELEVATE C…
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The Future of Recruitment Marketing: AI, Diversity, and Economic Insights with Lisa-Marie Manso-Davidson
26:48
26:48
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Join us as we sit down with Lisa-Marie Manso-Davidson, the dynamic COO of Swish Advertising, who unveils the cutting-edge trends shaping recruitment marketing today. From leveraging AI and programmatic platforms to overcoming the challenges of the freight market, Lisa-Marie breaks down how Swish Advertising is setting new standards. We'll also look…
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Kaitlyn Quin's Innovative Approach to Talent Acquisition in the Trucking Industry
21:02
21:02
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Discover the ways Kaitlyn Quin from NFI Industries is redefining how we attract talent in the ever-evolving trucking industry. As a pioneer in her role as Recruitment Marketing Manager, Kaitlyn takes us behind the scenes of merging the worlds of HR and marketing to create a cohesive brand message that resonates with potential recruits. She unveils …
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Chris Foshee's Marketing Mastery from Rodeo Dreams to Transportation Themes
20:24
20:24
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The journey of a marketer is often a tale of evolution and adaptability, and Chris Foshee's path from nurturing a childhood dream of becoming a rodeo clown to establishing himself as a marketing maestro at Red Classic is no exception. In the latest podcast episode, Chris delves into the heart of marketing, revealing the importance of storytelling i…
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Pioneering Leadership at TMSA and the Art of Work-Life Balance with Emily Vaughn Janson
34:15
34:15
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Join the celebration as we sit down with trailblazer Emily Vaughn Janson, TMSA's first woman board president, on our latest podcast episode. Emily's story is one of vision and tenacity, tracing her path from advertising sales to her influential role at Supply Chain Brain and now, and her pivotal involvement in TMSA's centennial milestone. We explor…
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Inside ELEVATE 2024: Crafting an Unforgettable Conference Experiences with Holly LaBoda
30:10
30:10
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On this episode, we chat with Holly LaBoda, TMSA's Education Committee Co-Chair, where we peel back the curtain on the meticulous process of curating speaker lineups for TMSA events and what is in store for this year's conference. Holly generously shares her journey from TMSA volunteer to education co-chair, offering nuggets of wisdom on what makes…
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Beth Malik's Trailblazing Journey in Transportation & TMSA Leadership
28:44
28:44
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Beth Malik isn't just making moves in the world of transportation and logistics; she's steering the ship with unparalleled dedication and insight. As we gather around the mic with this powerhouse, the Senior Director of Marketing at SMC3 and soon-to-be President of TMSA, we uncover her inspiring ascent through the industry. Beth regales us with tal…
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