Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of "Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice." In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson ...
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#244: Data Is Everywhere. Why Do We Limit Ourselves by Default?
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In order to produce a stellar analysis, have you ever requested a team to teardown a Tesla and count every last washer and battery cell? No? Well our guest this week, Jason DeRise, joined Tim, Julie, and Val to share that story and others on how alternative data can be used to enrich analyses. Luckily you don’t have to have a Wall Street-sized budg…
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#243: Being Data-Driven: a Statistical Process Control Perspective with Cedric Chin
1:14:19
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It happens occasionally. Someone in the business decides they need to just take the analysis into their own hands. That leaves the analyst conflicted — love the interest and enthusiasm, but cringe at the risk of misuse or misinterpretation. Occasionally (rarely!), though, such a person goes so deep that they come out the other side having internali…
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#243: Being Data-Driven: a Statistical Process Control Perspective with Cedric Chin
1:14:20
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It happens occasionally. Someone in the business decides they need to just take the analysis into their own hands. That leaves the analyst conflicted — love the interest and enthusiasm, but cringe at the risk of misuse or misinterpretation. Occasionally (rarely!), though, such a person goes so deep that they come out the other side having internali…
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#242: The Rise and Fall of Data Communities with Pedram Navid
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Data communities have played a major role in the careers of many analysts, but times they are a-changin’. We’re not sure if we’re different, if the communities’ purposes and missions have shifted, or both. One thing we are confident in, though, is that Pedram Navid was absolutely the right guest to invite on to the show to explore the topic alongsi…
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#242: The Rise and Fall of Data Communities with Pedram Navid
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Data communities have played a major role in the careers of many analysts, but times they are a-changin'. We're not sure if we're different, if the communities' purposes and missions have shifted, or both. One thing we are confident in, though, is that Pedram Navid was absolutely the right guest to invite on to the show to explore the topic alongsi…
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(Bonus) Marketing Analytics Summit is Nigh!
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Long-time listeners to this show know that its origin and inspiration was the lobby bar of analytics conferences—the place where analysts casually gather to unwind after a day of slides interspersed with between-session conversations initiated awkwardly and then ended abruptly when the next session begins. Of the many conferences where this occurs,…
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(Bonus) Marketing Analytics Summit Is Nigh!
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Long-time listeners to this show know that its origin and inspiration was the lobby bar of analytics conferences—the place where analysts casually gather to unwind after a day of slides interspersed with between-session conversations initiated awkwardly and then ended abruptly when the next session begins. Of the many conferences where this occurs,…
…
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#241: The Analyst’s Underutilized Tool: the Sketchbook with Dan White
1:05:24
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As a general rule, analysts are drawn to precision: let’s understand the business problem and then go figure out how the data can be acquired and crunched to provide something specific and useful. Fair enough. Where, then, do pencil and paper and 10-second sketches fit in? Or hastily and collaboratively drawn flippy chart or whiteboard sketches? We…
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#241: The Analyst's Underutilized Tool: the Sketchbook with Dan White
1:05:24
1:05:24
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As a general rule, analysts are drawn to precision: let's understand the business problem and then go figure out how the data can be acquired and crunched to provide something specific and useful. Fair enough. Where, then, do pencil and paper and 10-second sketches fit in? Or hastily and collaboratively drawn flippy chart or whiteboard sketches? We…
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#240: Asking Better Questions with Taylor Buonocore Guthrie
1:11:56
1:11:56
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They say an analysis is only as good as the question that was asked, so for our 2024 International Women's Day Episode, Julie, Moe, and Val were joined by Taylor Buonocore Guthrie to discuss how to ask better questions. Every analyst is naturally curious, but the thoughtfulness that Taylor puts into what type of questions to ask, how to ask them, a…
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#240: Asking Better Questions with Taylor Buonocore Guthrie
1:11:55
1:11:55
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They say an analysis is only as good as the question that was asked, so for our 2024 International Women’s Day Episode, Julie, Moe, and Val were joined by Taylor Buonocore Guthrie to discuss how to ask better questions. Every analyst is naturally curious, but the thoughtfulness that Taylor puts into what type of questions to ask, how to ask them, a…
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#239: Non-Technical Backgrounds in the Modern Analytical World with Kirsten Lum
1:02:39
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Is it just us, or does it seem like we're going to need to start plotting the pace of change in the world of analytics on a logarithmic scale? The evolution of the space is exciting, but it can also be a bit dizzying. And intimidating! There's so much to learn, and there are only so many hours in a day! Why did we choose that [insert totally unrela…
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#239: Non-Technical Backgrounds in the Modern Analytical World with Kirsten Lum
1:02:38
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Is it just us, or does it seem like we’re going to need to start plotting the pace of change in the world of analytics on a logarithmic scale? The evolution of the space is exciting, but it can also be a bit dizzying. And intimidating! There’s so much to learn, and there are only so many hours in a day! Why did we choose that [insert totally unrela…
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#238: The Many Problems in Dealing with Data Problems
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The data has problems. It ALWAYS has problems. Sometimes they're longstanding and well-documented issues that the analyst deeply understands but that regularly trip up business partners. Sometimes they're unexpected interruptions in the data flowing through a complex tech stack. Sometimes they're a dashboard that needs to have its logic tweaked whe…
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#238: The Many Problems in Dealing with Data Problems
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The data has problems. It ALWAYS has problems. Sometimes they’re longstanding and well-documented issues that the analyst deeply understands but that regularly trip up business partners. Sometimes they’re unexpected interruptions in the data flowing through a complex tech stack. Sometimes they’re a dashboard that needs to have its logic tweaked whe…
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#237: Crossing the Chasm from the Data to Meaningful Outcomes with Kathleen Maley
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The backlog of data requests keeps growing. The dashboards are looking like they might collapse under their own weight as they keep getting loaded with more and more data requested by the business. You're taking in requests from the business as efficiently as you can, but it just never ends, and it doesn't feel like you're delivering meaningful bus…
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#236: The AI Ecosystem with Matthew Lynley
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Aptiv, Baidu, Cerebras, Dataiku… we could keep going… and going… and going. If you know what this list is composed of (nerd), then you probably have some appreciation for how complex and fast moving the AI landscape is today. It would be impossible for a mere human to stay on top of it all, right? Wrong! Our guest on this episode, Matthew Lynley, d…
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#236: The AI Ecosystem with Matthew Lynley
1:04:35
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Aptiv, Baidu, Cerebras, Dataiku… we could keep going… and going… and going. If you know what this list is composed of (nerd), then you probably have some appreciation for how complex and fast moving the AI landscape is today. It would be impossible for a mere human to stay on top of it all, right? Wrong! Our guest on this episode, Matthew Lynley, d…
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#235: 2023 Year in Review with Josh Crowhurst
1:06:54
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For those who celebrate or acknowledge it, Christmas is now in the rearview mirror. Father Time has a beard that reaches down to his toes, and he’s ready to hand over the clock to an absolutely adorable little Baby Time when 2024 rolls in. That means it’s time for our annual set of reflections on the analytics and data science industry. Somehow, th…
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#234: Establishing Expectations for Analysts
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It would be a fool's errand to try to list out every expectation for an analyst's role, but where should you draw the line? How specific do you need to be? And how can you document the unspoken expectations without stepping into micromanagement? Tim, Moe, and Julie took a run at hashing these questions out in our most recent episode so you don't ha…
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#233: Analytics Mentors (Having One, Being One)
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To mentor, or not to mentor, that is the question: whether 'tis more productive to hole up in a cubicle and toil away without counsel, or to hold close one's experience to the benefit of no one else. Perchance, the author of this show summary should have checked with one of his mentors before attempting a Shakespearian angle. But, he didn't, and th…
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#232: The Reality of Uncertainty Meets the Imperative of Actionability with Michael Kaminsky
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57:48
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It's been said that, in this world, nothing is certain except death and taxes, so why is it so hard to communicate uncertainty to stakeholders when delivering an analysis? Many stakeholders think an analysis is intended to deliver an absolute truth; that if they have just enough data, a smart analyst, and some fancy techniques, that the decision th…
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#231: Estimating the Effort for Analytics Projects
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Have you ever noticed that recipes that include estimates of how long it will take to prepare the dish seem to dramatically underestimate reality? We have! And that’s for something that is extremely knowable and formulaic — measure, mix, and cook a fixed set of ingredients! When it comes to analytics projects, when you don't know the state of the d…
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