Welcome to the Hysteria and stereotype podcast
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The Official Home of Penn State Athletics Podcasts
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Let's Go State, the official podcast of Penn State athletics, provides an all-access look at one of the nation’s premier college athletic programs.
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Creator Science helps you become a smarter creator. It's never been easier to create content, but breaking through the noise gets more difficult every single day. The only way to get ahead is to learn from other creators who are playing (and winning) the game right now – and Creator Science gives you that edge. Every week, we explore what's working right now to help you grow your audience, generate more revenue, and break through the noise. You'll hear from today’s top professional creators, ...
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Americrown Dreams - A British Royal Family Podcast
Americrown Dreams - A British Royal Family Podcast
Self-appointed royal correspondents Jenna and Katelyn discuss current events in the British Royal Family with a keen focus on the third generation of royals, The Duke and Duchess of Cambridge, Prince Harry and the Duchess of Sussex, Meghan Markle.
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When it rains, do you find yourself looking for a pair of lips to kiss, instead of an umbrella? Are you always running through airports instead of on a treadmill? Do you fantasize about working in print media with your best friend, and dating Tom Hanks? You do! Well then this is the podcast for you! Join comedians Mia Schauffler and Allie Jennings on their quest to find the greatest Rom-Com of all time! Each week they’ll watch an iconic Rom-Com, and discuss meet cutes, grand gestures, and el ...
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#184: Amy Porterfield – Her step-by-step process for MASSIVE product launches [Greatest Hits]
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Amy Porterfield is an online marketing expert and the creator of a multimillion dollar education business. Now you may know Amy from her top ranked marketing podcast called Online Marketing Made Easy or her new best selling book, Two Weeks Notice. She is a legend after all. Amy quit her job in 2009 and started out on her own. In 2011, she launched …
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#204: Bryan Harris — How to grow your audience through partnerships (even if you have a small audience yourself)
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Bryan is the founder and CEO of Growth Tools. That's a coaching program that guarantees to help you grow your business. And I don't say that lightly because they actually guarantee that they will help you land 10 partnerships in 90 days. Bryan and I discuss how to grow through partnerships and collaborations, even if you have a small audience. This…
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#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard) [Greatest Hits]
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Jon Youshaei is an ex-YouTube employee and one of the smartest creators on the platform right now and I’m not exaggerating. He’s done just about 260 million views in the past year alone and it was not an accident. His strategy just works So in this episode, you'll learn The best YouTube…
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#203: Mid-Year Review: Goal progress, revenue, audience growth, and changes to my approach
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We are halfway through the year. We have passed the six-month mark of 2024, and I thought this was a perfect opportunity to reflect on the first six months of the year personally and encourage you to do the same. In this episode, you’ll learn, My overall progress on my goals as tracked in Creator HQ A breakdown of some of my numbers, mostly talking…
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#202: Zack Honarvar – What he learned from working with 10,000 creators
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Zack Honarvar started managing YouTubers like Yes Theory and Airrack BEFORE they were the massive channels you know them as today. He also co-founded CreatorNow, a learning community that’s helped creators like Jenny Hoyos and Daniel Wall blow up their channels. Zack has worked with more than 10,000 creators since 2017, so I wanted to ask him: What…
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#201: Nat Eliason – How he got a book deal and why traditional publishing is great
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Nat Eliason is the author of Crypto Confidential, Winning and Losing Millions in the New Frontier of Finance. I’ve been following Nat online for a while now – he’s gone from marketing agency owner to business writer to book influencer and a bunch of stops in between. And the common thread through all these projects was Nat’s ability to write. In 20…
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#200: Nathan Barry – The risks of ConvertKit’s rebrand (and how I can become a billion dollar creator)
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Nathan Barry is the founder and CEO of ConvertKit, one of the largest email marketing platforms on the planet. It powers the newsletters of people like Tim Ferris, Ryan Holiday, Andrew Huberman, and Gretchen Rubin, just to name a few. But ConvertKit has evolved and does so much more than email—which is why the brand itself is evolving. If you haven…
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#199: Katelyn Bourgoin – How to write great social content (and lessons learned from her recent launch)
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Katelyn Bourgoin is the founder of Customer Camp and the writer behind the buyer psychology newsletter, Why We Buy, which has nearly 75,000 subscribers. Katelyn is also the co-creator of a couple of great products. The first being Unignorable, a 36 day group challenge designed to help you build an audience of future buyers. That's a collaboration w…
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#198: Ask Creator Science – When to give up, how often to publish, developing interest in YOU, and where to find leverage
1:07:03
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In this episode, my good friend and YouTube editor, Conor Conaboy, joins me in an office hours where we answer your questions about content strategy. Full transcript and show notes *** TIMESTAMPS (00:00) Here’s When You Should Quit (06:23) How Often You Should Upload (10:49) Making a Multi-Language Channel (15:18) Here’s When You Should Make a New …
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#197: How to build raving fans and real connection (feat. Chenell Basilio and Becky Davidson)
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Last week, I spoke at ConvertKit's annual Craft and Commerce event in Boise, Idaho. It's one of my favorite events of the year, and this year may have been my favorite event ever. ConvertKit revealed that they are rebranding to Kit and making a whole slew of other product updates, including opening an in-person recording studio available to all Con…
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#196: Aprilynne Alter – Breaking down the video that blew up her channel (755,000 views with <1000 subscribers!)
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Aprilynne Alter is a YouTuber who abandoned her 20,000 subscriber channel to completely start over a year ago. Over that next 8 months, she tried everything. Nothing was working until she got 755,000 views on a video she posted with less than a 1,000 subscribers. In this episode, she'll take us through the process of how it happened from ideation t…
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#195: Why (and how) to ask your audience why they DIDN’T take action
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1:07:57
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Subscribe to Podcast Marketing Trends Explained ↗ I was out for a run recently, and I was listening to a new podcast called Podcast Marketing Trends Explained. This show is co-hosted by my two friends, Jeremy Enns and Justin Jackson. Both of these guys are deep into the world of podcasting. Justin is the cofounder of Transistor, which is one of my …
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#194: An honest conversation with my friend, Justin Moore (live from CEX)
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Last week, I was invited to speak at the 3rd Annual Content Entrepreneur Expo, also known as CEX. We had more than 20 members of the lab at the event. It was fantastic. We hosted a dinner on the 1st night for everyone, and we had a great time connecting, reconnecting in person, or getting to meet each other for the first time in some cases. It was …
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#193: Jake Thomas – YouTube title expert shares his secrets for getting clicks.
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Jake Thomas is a title specialist whose channels have over 100 million views because he spent thousands of hours studying viral titles and the psychology of what makes people click. He’s the man who solved YouTube titles. In this episode, you'll learn, How to model titles The differences between education and entertainment channels What most creato…
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#192: I coached Ali Abdaal on building a membership.
1:28:29
1:28:29
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Welcome to a bonus episode of Creator Science. A couple of months ago, I got a direct message on Twitter from Ali Abdaal. He said he loved what I was doing with The Lab, my membership community, and he had heard great things about the experience. He was in the early stages of building his own membership community, coincidentally called Productivity…
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#191: Breaking down my $60,723 product launch
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Earlier this month, I launched a brand new product called CreatorHQ. The way I’ve come to describe CreatorHQ is a complete operating system for creators – it’s literally the system I’ve built for myself in Notion to run the entire Creator Science business. I use CreatorHQ every day. It houses all my goals, projects, tasks, content, CRM, sponsorship…
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[GREATEST HITS] #147: Chenell Basilio – How the best newsletter operators grow to 50K+ subscribers
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Chenell is the writer of Growth In Reverse, a weekly newsletter where she reverse engineers how a top creator grew from 0 to 50k+ subscribers. Chenell has done deep dives on Justin Welsh, Codie Sanchez, Lenny Rachitsky, Harry Dry, and many more. I read it every week and think it’s incredibly well-done. The premise is super clear, and as a result, C…
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#190: Tony Santos – How to find, hire, and work with great video editors.
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Tony Santos is a YouTube editor with over a decade of experience working with people like Thomas Frank and Noah Kagan. With his own YouTube channel, Tony has built a reputation for helping creators and editors communicate in a more positive way, which makes him the perfect person to tea…
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#188: Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn.
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Richard van der Blom is the founder of Just Connecting, a social selling and LinkedIn training consultancy based in the Netherlands. And with nearly 200,000 followers on LinkedIn, he's one of the most respected voices on the platform. Richard was really early to LinkedIn. And as his own reach grew, he started getting a lot of questions about how to…
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#187: Michael Stelzner – How to run profitable events (without sponsors or selling from the stage)
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Michael Stelzner is the founder of Social Media Examiner and the man behind Social Media Marketing World, the industry's largest conference. He takes a very different approach to events. Before talking with Michael, I was told that events are not profitable from ticket sales, that you had to design events to make money during the event itself by se…
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#186: Ask Creator Science – Selling without feeling salesy, choosing what products to create, my future plans, and more.
1:12:11
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For this audio episode, we are going to dive into questions that I got from the lab, from Instagram, from LinkedIn, Twitter, and threads. Now this is actually a part 2. The first half of these questions I recorded in video format with my producer, Connor. We took a lot of the questions from YouTube and about YouTube and we prioritize those for a vi…
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Ability Athletics Director Brenna O'Connor joins host Brian Tripp to discuss her team's work on reestablishing adaptive athletics at Penn State and how others can get involved!
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Ability Athletics Director Brenna O'Connor joins host Brian Tripp to discuss her team's work on reestablishing adaptive athletics at Penn State and how others can get involved!
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#185: Ask Creator Science – The downside of viral videos, publishing less edited content, how we prepare our episodes, and working with sponsors.
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION In this audience Q&A video, my producer Conor and I answer all your questions about YouTube and building a creator business. We talk about getting sponsors and how we craft our podcast intros We discuss pivoting your content and more. Get my Notion Template Listen to my recent Mailbag e…
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Penn State track & field standout Cheickna Traore joins host Tyler Millen to recap an outstanding indoor season and share his journey in the sport.
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#184: Amy Porterfield – Her step-by-step process for MASSIVE product launches.
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Amy Porterfield is an online marketing expert and the creator of a multimillion dollar education business. Now you may know Amy from her top ranked marketing podcast called Online Marketing Made Easy or her new best selling book, Two Weeks Notice. She is a legend after all. Amy quit her job in 2009 and started out on her own. In 2011, she launched …
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Penn State Field Hockey student-athletes Brie Barraco, Lauren Delgado and Caroline Myers discuss participating as dancers in THON 2024.
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THON 2024 - Field Hockey | Brie Barraco, Lauren Delgado, Caroline Myers
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Penn State Field Hockey student-athletes Brie Barraco, Lauren Delgado and Caroline Myers discuss participating as dancers in THON 2024.
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#183: Thomas Frank – How to build a successful tutorial channel.
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Two years ago, Thomas Frank made the seemingly crazy decision to abandon his 2 million subscriber YouTube channel that he spent a decade of his life building to make software tutorials. His decision paid off big time. The @ThomasFrankExplains channel has grown to 220,000 subscribers, do…
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[GREATEST HITS] #134: Mariah Coz – Selling high-ticket programs on evergreen (without sales calls)
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Mariah Coz is the founder of Fearless CEO. Mariah teaches coaches, course creators, and CEOs strategies for growing a course company that is sustainable, impactful, and evergreen. In this episode, you’ll learn How Mariah thinks about pricing How to design your high-ticket hybrid program How to avoid sales calls And why you may want to consider an e…
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International student-athletes Kateryna Chorniy, Tit Nam Cheng, Samantha Catantan, and Arwen Borowiak discuss their experiences competing on the Penn State fencing team!
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International student-athletes Kateryna Chorniy, Tit Nam Cheng, Samantha Catantan, and Arwen Borowiak discuss their experiences competing on the Penn State fencing team!
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#182: Noah Kagan — Behind the scenes of writing (and marketing) Million Dollar Weekend
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Noah Kagan is the CEO of AppSumo, an 8 figure company that is the #1 software deals site. He also runs a YouTube channel where he shares his tips for finding financial freedom with more than 930,000 subscribers. Before AppSumo, he was the 30th employee at Facebook reporting directly to Mark Zuckerberg and the 4th employee at mint.com. Noah has buil…
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#181: Dr. K – The Harvard Psychiatrist helping creators with performance, burnout, and dealing with negative feedback.
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Dr. K is a Harvard psychiatrist behind the YouTube channel HealthyGamerGG, where he makes videos to help you improve your mental health and your content. Over the past couple of years, Dr. K has gained over 2 million subscribers and done around 315,000,000 views. In this episode, you'll…
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Penn State men's and women's ice hockey student-athletes Jacques Bouquot and Katelyn Roberts discuss their paths in the sport in celebration of Black History Month.
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Jacques Bouquot & Katelyn Roberts - Black History Month
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Penn State men's and women's ice hockey student-athletes Jacques Bouquot and Katelyn Roberts discuss their paths in the sport in celebration of Black History Month.
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[GREATEST HITS] #152: Paddy Galloway – The most sought-after YouTube consultant on the planet
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WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Paddy Galloway is the most sought-after YouTube strategist in the world. He’s worked with clients like MrBeast, Jesser, Ryan Trahan, and Noah Kagan. All in all, his clients generate 750 Million views PER MONTH. And that’s because Paddy puts most of his focus where other people don’t: pr…
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Former Penn State baseball standout Jay Harry joins host Brian Tripp as he enters his first full professional season in the Minnesota Twins organization.
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Former Penn State baseball standout Jay Harry joins host Brian Tripp as he enters his first full professional season in the Minnesota Twins organization.
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National Girls and Women in Sports Day Roundtable
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A roundtable discussion featuring Penn State women's soccer student-athlete Rowan Lapi, women's soccer head coach Erica Dambach, Senior Associate AD Kristina Petersen, and Deputy AD Brandi Stuart.
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A roundtable discussion featuring Penn State women's soccer student-athlete Rowan Lapi, women's soccer head coach Erica Dambach, Senior Associate AD Kristina Petersen, and Deputy AD Brandi Stuart.
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Penn State women's gymnastics junior Grace Harrell joins host Brian Tripp to discuss her journey in the sport as a black student-athlete during Black History Month.
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Penn State women's gymnastics junior Grace Harrell joins host Brian Tripp to discuss her journey in the sport as a black student-athlete during Black History Month.
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Jennifer James - Pink Zone Founding Member
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Penn State Associate AD for Events Jenn James joins host Brian Tripp ahead of Saturday's annual Lady Lion basketball Pink Zone game! Jenn began her Penn State career as a student manager with the women's basketball program and was a founding member of PA Pink Zone. In addition to her role with Penn State Athletics, Jenn continues to serve as a Pink…
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Penn State Associate AD for Events Jenn James joins host Brian Tripp ahead of Saturday's annual Lady Lion basketball Pink Zone game! Jenn began her Penn State career as a student manager with the women's basketball program and was a founding member of PA Pink Zone. In addition to her role with Penn State Athletics, Jenn continues to serve as a Pink…
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Wrestling 23-24 | Cael Sanderson - Episode 06
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Penn State wrestling head coach Cael Sanderson joins host Brian Tripp on this week's episode of "Let's Go State - The Official Podcast of Penn State Athletics."
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Penn State wrestling head coach Cael Sanderson joins host Brian Tripp for this week's episode of "Let's Go State - The Official Podcast of Penn State Athletics."
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Jack Posey, TJ Malone, and Matt Traynor preview the 2024 Penn State men's lacrosse season with GoPSUsports.com's Brian Tripp.
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Jack Posey, TJ Malone, and Matt Traynor preview the 2024 Penn State men's lacrosse season with GoPSUsports.com's Brian Tripp.
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#180: Ask Creator Science – Talking about money, managing your time, and trends that I’m seeing.
1:11:09
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You may have heard me say recently that one of my 2024 priorities for this show, the audio show in particular, is to split the recordings about 50/50 between guest interviews and solo episodes. I have been getting such positive feedback on episodes of the show where it's just me doing Q&A or breaking down a specific topic and sharing how I think ab…
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