Welcome to the Rethinking Revenue podcast, where we unbox the secrets to turbocharging the profitable growth of your company. Hosted by seasoned revenue experts, Ed Porter and James Rores. Each episode features in-depth interviews with CEOs who share hard-fought lessons of success and failure, revenue leaders who are reshaping their profession, and other experts influencing the revenue go-to-market landscape. Sustaining profitable revenue growth is more than a numbers game, and more complex ...
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Ep. 25 | How a Startup Survived an Industry Shakeup | Naveed Iqbal, Founder and CEO of Dolr
36:15
36:15
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36:15
We’ve seen this before…companies enter an unknown market shift and all of the sudden the business comes to a halt. Imagine that same experience as a startup, just getting up and going and trying to get your first customers. Enter the COVID lockdown and the immediate halt of student loan payments. Discover how this startup survived turmoil and found…
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Ep 24. | Investing in People First | Isaac Dole, Founder and CEO at Birchwood Healthcare Partners
41:52
41:52
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41:52
Uncover the surprising truth about the challenges and triumphs of entrepreneurship in the healthcare industry. Discover how one CEO's personal journey led to a radical approach to employee investment and development, transforming the way we think about professional growth and business success. Want to know the secret behind navigating tough decisio…
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Ep. 23 | Leadership Lessons from the Battlefield | Jason Barr, VP, Healthcare at ID.me
47:22
47:22
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47:22
Military leadership lessons have been a hidden gem for driving revenue growth in business. Learn how this sales leader turned proactive change into a revenue playbook and hear about the connection between military expertise and business success. Our special guest is Jason Barr, a military veteran and sales leader at ID.me, brings a unique perspecti…
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Ep. 22 | Lessons on Driving Massive Value for Clients | Ken Paskins, Founder and CEO of GCE Strategic Consulting
43:30
43:30
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43:30
If you're feeling stuck in a cycle of trying to achieve sustainable revenue growth, only to hit a wall and struggle to break through, just know you are not alone! Many business owners find themselves in the same frustrating position, trying different strategies without seeing the results they desire. It's time to rethink your approach and consider …
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Ep. 21 | Partnerships as Growth Engines | Sheri Chaney Jones, Founder and CEO of SureImpact
42:50
42:50
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42:50
As the founder and CEO of Sure Impact, Sheri Chaney Jones brings a wealth of experience in using data to drive social change. With a background in data science and a decade-long career in helping the social sector define metrics and tell their stories, Sheri has been at the forefront of leveraging technology to solve complex social problems. Her co…
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Ep. 20 | Leaders Have The Teams They Deserve | James Rores, Founder of WINS Selling
55:59
55:59
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55:59
Ready for an unexpected truth about team building? It's not about traditional hiring practices or years of experience. It's about creating a culture that multiplies the potential of each team member. But here's the twist: the key to success lies in something you may not have considered. Stay tuned to revolutionize your approach to team building and…
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Ep. 19 | Betting on Yourself | Amy Franko, Founder and Growth Strategist at Amy Franko Associates
34:27
34:27
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34:27
If you feel stuck in a rut, trying to grow your sales and business, and not seeing the results you want…know you’re not alone! It's like spinning your wheels but not moving forward, and it can be frustrating. You may be putting in the effort, but not getting the personal and professional growth you're aiming for. It's time to break free from this c…
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Ep. 18 | Preparing a Company for the Digital Sales Revolution | Nick Fortine, Market President at Columbus Business First
42:48
42:48
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42:48
Many companies need to rethink revenue to survive. But this week’s episode dives into a full company transformation involving everything from a complete product overhaul to an entire shift in team management. Imagine the surprising strategies and innovative leadership that made it possible. The transition from print to digital media can be daunting…
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Ep. 17 | Overcoming a Dry Pipeline | Lindsay Sutula, Founder and CEO of Top Fox Marketing
40:25
40:25
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40:25
Have you ever had a dry pipeline? Of course you have, we all have! But, what did you do to overcome it? Tune in to this week’s episode as we speak with an entrepreneur about an all-too-common problem…pipeline! Lindsay Sutula, the founder of Topfox Marketing, brings a wealth of entrepreneurial spirit and experience to the podcast. Having started her…
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Ep. 16 | Mastering the 4 Zones of Listening | Paula S. White, Founder of Side B Consulting
47:54
47:54
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47:54
Do you want to build trust, respect, and understanding with your prospects and customers to close more sales? Discover the surprising truth about how your listening habits impact your sales success. Uncover the unexpected ways in which your listening skills can transform your sales process and elevate your results. Dive into the four listening zone…
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Ep. 15 | The Value of Relentless Forward Movement | Bill Balderaz, Founder and President at Futurety
41:26
41:26
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41:26
Are you ready to learn the key to relentless forward movement and how it can transform your growth strategy? Get ready to unlock the power of intentional hiring and fostering a culture of givers. Join us in this engaging conversation and discover how to propel your business to new heights. Bill Balderaz is a prominent entrepreneur with a strong bac…
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Ep. 14 | The Sales Learning Journey | Nick Massaro, Sales Effectiveness Consultant at Membrain
52:01
52:01
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52:01
Have a seat, pour a drink, light up a cigar, and enjoy our 2nd in-person episode with another friend and colleague Nick Massaro, Sales Effectiveness Consultant at Membrain. We recorded this podcast at a local cigar lounge in Columbus, Ohio and Nick graciously allowed us to use his recording equipment. Does this sound familiar? You've been told to j…
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Ep. 13 | Becoming a Leader Worth Following | Paul Fuller, Chief Revenue Officer of Membrain
47:49
47:49
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47:49
Have a seat, pour a drink, light up a cigar, and enjoy this episode with our friend and colleague Paul Fuller, Chief Revenue Officer of Membrain. We recorded this podcast in person at a local cigar lounge in Columbus, Ohio, and is part one of a two-part series recorded that evening. Have you ever thought about how a simple shift in mindset can tran…
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Ep. 12 | From Churn to Lifetime Value | Anita Toth, Founder and Hidden Revenue Hunter
50:53
50:53
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50:53
Discover the surprising truth about customer retention and revenue growth that most business leaders overlook. This insightful conversation with a post-sales expert will challenge your perspective and leave you pondering new possibilities for your business. The pressure to constantly chase new leads and neglect the potential of your current custome…
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Ep. 11 | Enrolling Teams in Your Vision | Sean Lockwood, CEO of TouchMath
43:13
43:13
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43:13
Trying to drive change in your business can be frustrating, especially if you aren’t seeing the desired results. Get ready to uncover the secret to enrolling your teams in the organizational vision that will transform how you lead. This week’s guest is Sean Lockwood, CEO of TouchMath. Sean shares his journey from transforming a legacy catalog busin…
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Ep. 10 | More Women in Sales Leadership | Lauren Bailey, Founder and CEO, Factor 8, The Sales Bar, and #GirlsClub
48:31
48:31
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48:31
Are you frustrated by the lack of opportunities for women in sales leadership and unsure how to advocate for training? Despite the push for diversity and empowerment, many women still face challenges in advancing their careers in sales. It's time to act and make your voice heard. Meet this week’s guest, Lauren Bailey (aka LB), a sales powerhouse wi…
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Ep. 9 | The Evolution of Outsourcing Sales Development | Bradley Gamble, Co-founder and CEO of The Selling Factory
38:58
38:58
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38:58
Are you ready for a surprising twist? Our guest, Bradley Gamble, co-founder and CEO of The Selling Factory, has discovered a groundbreaking way to help college students build professional networks, and it's changing the game for both students and businesses. But that's not all—Brad's unconventional sales strategies and insights into rethinking reve…
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Ep. 8 | Is Money The Real Sales Motivator? | Gretchen Gordon, Founder and President, Braveheart Sales Performance
40:24
40:24
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40:24
Uncover the surprising truth about effective sales leadership and motivation in this candid conversation. Leadership is absolutely about adapting to the individuals. It's not about the new sheriff in town my way or the highway. - Gretchen Gordon In this episode you’ll hear: How to unleash your sales leadership potential and inspire your team to new…
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Ep 7. | Pivoting with Purpose | Andy Shaffer, Executive Producer and Former President of Shaffer Entertainment
1:05:08
1:05:08
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1:05:08
Join us as we follow Andy Shaffer's journey through the highs and lows of the entertainment industry. From fighting against a city-wide ban to navigating the challenges of technological advancements, Andy's resilience and adaptability will leave you on the edge of your seat, wondering how he'll overcome the next obstacle. Tune in to discover the tw…
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Ep. 6 | From Flops to Exits | Callan Harrington, Founder & CEO of Flashgrowth
40:46
40:46
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40:46
If you're feeling frustrated because you've hired sales leaders who just can't seem to drive the results you need, you’re not alone! You may have tried hiring based on impressive resumes and experience, only to find that they don't quite fit the stage of your company's growth. Instead of seeing improved sales team performance and company growth, yo…
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