Email is NOT dead, but your email list might be dying on the vine if you aren’t using list-cleaning strategies, understand what triggers spam and how to format and send email content out that engages, nurtures, and converts your email prospects. So in today's episode, I’ll share tips to help you understand the health of your list, 4 ways to prevent…

Email is NOT dead, but your email list night be dying on the vine if you aren’t using list cleaning strategies, understand what triggers spam and how to format and send email content out that engages, nurtures and converts your email prospects. So in todays episode I’ll share tips to help you understand the health of your list, 4 ways to prevent sp…

If you are trying to get your podcast and business noticed, don’t discount the idea of using a PR firm to create that visibility and exposure you need. A PR firm is NOT just for press releases! I chat with PR expert Amy Jackson from Tailsplash to share hidden strategies that can help entrepreneurs of all sizes gain media attention, credibility, and…

Are you a podcaster struggling to monetize your show and convert listeners into paying clients? Many podcasters make the mistake of being passive with their monetization strategy, failing to guide listeners toward the next step. In this episode, sales expert Will Barron shares his proven process for simplifying the sales funnel and effectively conv…

Believe it or not some businesses are still not sold on using LinkedIn. And for those who are using LinkedIn, aren’t sure how to optimize and how to get sales from this platform. I chat with Wes Lemos of SalesConnector.com to share the do’s and don’ts of a converting profile, how to search for ideal clients (and podcast listeners), how cold outreac…

Have you thought about pitching yourself to guest on podcasts, or bring it in house for your team to do it for you? If you are going to spend the time and effort, you want to make sure you get a stream of yes’s to the right shows that will bring you visibility, leads and clients. Before you wing it or try to figure it out listen to this episode as …

Podcasting is all about growth - but what if your mindset is holding you back from growing your podcast and business. In this episode, Business Growth Strategist Dana Earhart shares why your goals might be sabotaging results, what you need to do and be to achieve your goals plus discover if your approach to growth is backwards (it’s very common). T…

Yes, the number of podcasts out there have grown dramatically in the past 5 years and to stand out and truly captivate your audience is easier than you might think. Put the technical jargon and sponsorship plans aside for a moment and listen to what Podcast Talent Coach, Erik K Johnson has to say about captivating and entertaining your audience whi…

Instagram can be overwhelming for a lot of podcasters and business owners. It’s so easy to feel overwhelmed by all the different features or what strategies to use to grow your audience and drive conversions. In this episode, we sit down with Instagram expert Jenn Herman to get her top tips and insights on leveraging Instagram to promote your podca…

Struggling to grow your podcast audience? You're not alone. Many podcasters face the challenge of getting their podcast discovered and gain audience growth. In this episode, we speak with Robert Tuchman, founder of Amazelab and Audience Lift, who shares his insights on overcoming the discoverability hurdle. He has created a tool to boost reach, gro…

Monetizing your podcast can feel like a daunting task, especially if you have a smaller audience. Many podcasters believe they need thousands of downloads before they can even consider podcast sponsorships or advertising. But that's simply not true. In this episode, Traci DeForge, the founder of Produce Your Podcast, shares powerful strategies to s…

Are you a podcast guest struggling to make the most of your appearances? Do you feel like you're just answering questions instead of creating an engaging experience? In this episode, you'll learn from expert podcast guest Steve Brossman how to captivate hosts and audiences. Discover the secret to being "the prize, not the professor" and leveraging …

Are you struggling to get the results you want from podcast guesting? Do you feel like you're not getting enough leads, opportunities, or clients from the interviews you've done? In this episode, you'll discover the 5 key strategies that can dramatically improve your podcast guesting ROI. From optimizing your mindset and talk topics to crafting str…

You know you need to grow your YouTube channel, expand your social reach, nurture your email list, and convert leads—but who has the time for all that? Today, I'll share a simple strategy to repurpose just a small piece of content to achieve all these goals at once. Tips Include: How to repurpose existing content to grow your email list, YouTube ch…

Growing a podcast audience is one of the biggest challenges for podcast hosts. It can make you feel like you are shouting into the void, unable to break through the noise and reach new listeners. But what if there was a simple, yet powerful tool that could help you connect with your ideal audience? In this episode, we sit down with Travis Albritton…

I thought Internet Radio was dead- well I’m wrong. I chat with PR Expert Jackie Lapin, veteran of the podcast and radio tour industry, who’s booked over 10000 interviews for her clients. Jackie shares her proven strategies for crafting a compelling pitch, standing out from the crowd, and turning podcast and radio appearances into tangible business …

Yes content repurposing is important, but before you grab an old podcast episode, webinar, coaching call or video, know that all content is NOT created equal. It’s not often I say do not repurpose content… but in some instances it’s not the right thing to do. It will just end up being a waste of time and money and potentially confuse your audience.…

Podcasting and businesses are built on relationships, and today I want to share with you Nancy Matthews One Philosophy, a way to treat everyone as ‘the one’. A philosophy that can improve your podcast conversations, customer service, foster greater connections and partnerships and simply make the world a better place and create a positive environme…

Digital accessibility is a critical but often overlooked aspect of content creation, especially for podcasters. Many content creators fail to consider the needs of those with visual, auditory, or cognitive disabilities, inadvertently excluding a significant portion of their potential audience. In this episode, we sit down with digital accessibility…

Imagine having a high profile professional or celebrity on your show - exciting right? It would boost your ratings and grab your audiences attention, let alone the social posts. It’s now possible thanks to Podstarz. I chat with the founder Jason Cowal about how it can inject fresh energy into your podcast, and boost your downloads. You’ll learn wha…

Are you struggling to grow your podcast and convert listeners into clients? Many podcasters face this challenge because they lack a strategic plan. In this episode, I dive into the essential components of a successful podcast strategy, revealing how to attract a loyal audience and generate real business growth. You'll learn actionable tips to integ…

Are you struggling to launch your podcast due to analysis paralysis and endless decision-making? You're not alone. Many aspiring podcasters get stuck in the planning phase, never pressing record. In this episode, I sit down with Jason Cercone, a podcast launch strategist, to uncover the secrets to launching your show with confidence. Jason shares a…

Are you struggling to repurpose your podcast content and maximize its reach? Do you feel like you're constantly creating new content from scratch instead of leveraging what you already have? In this episode, I sit down with Greg Wasserman, the head of relationships at Castmagic, a powerful AI-powered content repurposing tool. Greg shares how you ca…

What if you host a podcast without a concern of how many downloads you get, how big your audience is… yet STILL get a huge ROI from podcasting. It CAN be done. I have Mike Allton Head of Strategic Partnerships at Agorapulse on the show to share the Zero Listens podcast strategy. He shares why it works, how to get the right guests for your show, how…

We know people share lead magnets when guesting on a podcast or discovery calls, but can you sell high ticket programs or fill your mastermind program with podcasts? Absolutely! Jay Fairbrother, The Mastermind Guy shares why masterminds are so effective (in case you want to scale YOUR business) and why you may not need big sales funnels, how to fin…

There is more to being a podcast guest then having a one sheet, pitching to be on a show and recording the interview. Every step of the process needs to be strategic for you to gain leads and clients. My guest today, Jessica Rhodes of Interview Connections, go way back to when we were VA’s and started our businesses and she’s going to share about i…

Just because you have a podcast doesn’t mean you will get leads or clients from it. You have to be strategic. Podcast producer and manager Alesia Galati is here today to share how to turn listeners into leads. From goals and content planning to producing and repurposing, she’ll share how to maximize your efforts from start to finish. Here’s what yo…

We are going to geek out today on a topic that is NOT sexy but will help you save hours and dollars in your podcast production. Got your interest piqued? I’m chatting with podcast and automation coach Joe Casabona about how to create a seamless process to make podcast production easier, save 30% less time, how to automate and what tools to use. Her…

I’m pretty excited about this episode as I don’t often talk about the ‘business of podcasting’. It has grown and changed so much in the past 5 years. And if you are just starting to get into the podcasting industry, it can feel overwhelming with so many options and avenues to optimize and monetize. I have Bryan Barletta from Sounds Profitable on th…

Do you want to guest on more podcasts but aren’t sure how to research and pitch? Or maybe you are like most entrepreneurs and simply don’t have the bandwidth? This is why Podcast Outreach School is for you - I interview founder Nathan Hirsch who will share tips on how to get booked on more shows and how to hire, onboard and train a VA to seamlessly…

Maybe you are already guesting on podcasts and want to start hitting the stage for a bigger impact but what’s going to give you leg up to get chosen? A speaker reel! And how do you get one when you haven’t spoken on a stage yet? Listen to this episode with Cam Beaudoin of The Frequent Speaker to share how to create your speaker real BEFORE you star…

Imagine attracting leads and clients without any sales pitch - well it’s doable when you are podcast guesting. I have Spencer Carpenter on the show who has booked over 150 entrepreneurs on over 1000 shows and helped them grow their business through guesting. He shares his no nonsense approach to getting on shows, why it’s all predicated on value, w…

Have you thought about writing, publishing, and launching a book, but don’t know where to start? Or maybe you have already done some writing but aren’t sure how to do a successful launch that gets you best-seller status. Coming up with the right book for the right audience, publishing and promoting a book doesn’t have to be hard when you have suppo…

Guesting on podcasts is a hot way to tap into other people’s audiences, boost authority, expand your reach, establish partnerships and well, grow your list, leads and business. So let’s make sure you are doing everything to optimize your efforts to get booked on the right shows, with the right message, in front of the right audience so that you can…

Do you get booked on a podcast and wing it, or are you fully prepared to knock it out of the park? I have Podcast Booking Agency owner Noemi Beres on the show to share how she coaches her clients to research the show and how to prepare to be a successful guest so you can get more ROI from the relationship and opportunity. The conversation covers to…

Imagine feeling confident on stage, connecting with the audience, getting leads and clients and having a talk that impacts more people. This can be you even if you feel like diamond in the rough or best kept secret because Speaker Consultant and Agent Antoniette is going to show you how to craft your vocal brand, stand out, get booked and maximize …

You know I’m all about leverage - well what about leveraging your network, time and content to get massive results? Patty Farmer gives the lowdown on how to zero in on actual buyers, not just a broad market, and the importance of knowing where these buyers hang out. She talks about the power of partnerships and how to collaborate with those who sha…

Consistent content is key, along with repurposing and leverage your podcast content (yup as a guest or host). And what comes with creating content? Scheduling content. I’ve used a LOT of different social media schedulers and even posted natively on the platforms. With so many options it can be super confusing to know which scheduler is the BEST one…

“Energy” is more than healing modalities like acupuncture or body work — it shows up in the stories you tell, both in terms of WHAT you say and HOW you say it. So how you show up and speak on stage matters. I had such a powerful conversation with Qigong Master, speaker, presentation mentor Vicki Dello Joio about how to craft a compelling story, con…

Podcast guesting is more than simply being asked questions on a podcast and then expecting a flood of leads. You have to be strategic, and intentional, and leverage it fully to get the most benefits. Today I chat with Guest Experts On Air owner and visibility expert Josef Schinwald about how to get booked on high-end podcasts, why you should be nic…

Alright podcasters - you are in this to tap into other people’s audiences and get more leads & clients right? Have you thought of launching a webinar? I know I have - I have the leadsology guru himself Tom Poland on today to share how to create a webinar that sells, tips and tricks and how to leverage other people’s networks to boost results. Head …

Whether you are looking to launch or rebrand your podcast - your artwork is the ONE thing that you should invest in to get noticed and attract your ideal listener. I have Podcast Branding owner Mark Des Cotes on today to share tips on how to create effective podcast cover art and logos, what you should include, whether you need a photo of yourself …

Podcast guesting takes time, money and strategy. If you are simply relying on the host to do all the heavy lifting when promoting the episode, you are giving up control over how you are positioned, the level of exposure and visibility you get from the episode plus you are leaving leads and money on the table. In this episode I share Why consistent …

We work on our brand, logo, podcast art - but when was the last time you worked on branding your self. That’s right… The colors and clothes you wear can affect your connections and income. I have image consultant Amy Janece on the show to help us show up on stage, on podcasts and meetings to get noticed and create a bigger impact. 👔 How colors and …

There is strength in unity - and podcasting is a fantastic avenue for creating a community. I met Sherley Joseph at a Podfest event and was so impressed with her story of starting a podcast, sharing her voice, turning it into a community and grown it into the Black Canadian Creators podcast, community and directory becoming a leader in the space an…

Do you watch a trailer before seeing the movie -I bet you do! Then if you have a podcast, you should definitely have a podcast trailer. I have Arielle Nissenblatt on the show, the host of Trailer Park: The Podcast Trailer Podcast to share the 911 on podcast trailers. Here’s what we cover: The importance of podcast trailers in marketing and creating…

You hear of buying and selling businesses - get investors etc - but you don’t really hear about folks investing in podcasts, scaling, buying and selling. It CAN happen and I have AJ Lawrence on my show who bought the Beyond 8 Figures Podcast. He shares his experience, mistakes and tips on buying and selling podcasts and what it takes to grow a succ…

I don’t think LinkedIn gets enough credit - I know it’s MY favorite platform right now. So how do you create a winning profile that boosts your authority, attracts your ideal client and generate more opportunities? I have LinkedIn Expert Tom Ryan on the show who gives us the scoop on how to improve your profile, post content effectively, and what t…

When used right, your podcast interviews and episodes should give you a ton of juicy content that will help you attract and convert your ideal client. It should give you oodles of consistent content, help you be more visible, showcase your authority, grow your list, build an audience and generate clients. BUT simply posting that a show is live is N…

You are hosting a podcast to build your authority platform and want to put a bigger flag in the ground as an industry leader (and get more leads!) so maybe it’s time to host your own virtual summit. If it’s been on your mind (I know it has for me), then you’ll want to listen to Marketing Coach Jay Williams who has nailed summits. Virtual summits ha…