Best Mark Schenk Podcasts (2024)

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Wedding MBA Podcast 257 - Mark Chapman 21:29

2d ago21:29

21:29

Preseason chat with Mark Chapman. The IDoSociety.com. Online advertising. What platforms are most effective? What is the difference between advertising on Google and Meta (Facebook and Instagram)?By Clint Hufft

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Wedding MBA Podcast 256 - Sara Dunn 24:32

9d ago24:32

24:32

Preseason episode with Sara Dunn. SaraDoesSEO.com. How to improve the SEO of your website over time with baby steps regularly. How to use keywords. How to make the images on your site discoverable by Google. Get free resources at SaraDoesSEO.com. Use the discount code "Clint" to get $20 off when you buy tickets to the Wedding MBA Conference.…

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Wedding MBA Podcast 255 - Meghan Ely 20:27

16d ago20:27

20:27

Pre-season with Meghan Ely. OFDconsulting.com. What is publicity? What are media producers looking for? Is social media a good publicity platform? Should you write a book?By Clint Hufft

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Wedding MBA Podcast 254 - Rob Schenk 17:24

24d ago17:24

17:24

Pre-Season episode with Rob Schenk. WeddingIndustryLaw.com. How do you protect your business if the client moves the date of the event? Do you need malpractice insurance? What to do if your supplier doesn't get you what you need in time.By Clint Hufft

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202 – Efficiency versus cost cutting 15:23

1M ago15:23

15:23

Reducing waste increases the efficiency of raw material use. But can we all agree that scraping mould off food product prior to packaging may be a little beyond the pale? Shawn and Mark discuss the relevance of this story to: understanding the difference between efficiency and cost cutting, short 'single point' storytelling, the retelling factor in…

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201 – Governance and accountability lose their Barings 24:08

1M ago24:08

24:08

A governance and accountability story. Welcome to the Anecdotally Speaking podcast! Visit our website for more captivating stories and business insights! https://www.anecdote.com/ In this episode, … The post 201 – Governance and accountability lose their Barings appeared first on Anecdote.By Shawn Callahan & Mark Schenk

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200 – Weber BBQ Australian Success 20:38

4M ago20:38

20:38

Welcome to the Anecdotally Speaking podcast! Visit our website for more captivating stories and business insights! https://www.anecdote.com/ In this episode, our hosts Shawn Callahan and … The post 200 – Weber BBQ Australian Success appeared first on Anecdote.By Shawn Callahan & Mark Schenk

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199 – Approach to the south poles apart – Amundsen Scott 17:44

4M ago17:44

17:44

Two explorers from the northern hemisphere set out to be the first to reach the South Pole - Roald Amundsen of Norway and Robert Falconer Scott of England. Their expedition planning, team, equipment and transport selections could not have been more different. Shawn and Mark discuss the relevance of this story to: corporate culture, knowing your lim…

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Wedding MBA Podcast 253 - Becca Pountney 26:31

4M ago26:31

26:31

Wedding MBA Conference 2023 recap with Becca Pountney. www.beccapountney.com Interviews with attendees and speakers.By Clint Hufft

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198 – Mayor in the monkey suit – Stuart Drummond 19:15

5M ago19:15

19:15

People from Hartlepool UK are known colloquially as 'monkey hangers' - a moniker that stems from the Napoleonic Wars of the 1800s. But this story is about a larrikin mascot in a monkey suit making mayor and breaking records... Shawn and Mark bring these disparate (but related) stories together to illustrate some business points around seizing the d…

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197 – Atlanta Olympic swim 1996 – Kieren Perkins 14:55

5M ago14:55

14:55

Australian champion swimmer Kieren Perkins barely qualified for the 1996 Atlanta Olympics, and only just made the final for the 1500 metre event. Shawn and Mark discuss how extraordinary 'turn-arounds', under promising and over delivering, and reduced expectations of self can sometimes lead to world class moments. The post 197 – Atlanta Olympic swi…

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196 – Better fire story – Michigan Uni 19:43

5M ago19:43

19:43

Michigan University researchers sought to understand the 'stickiness' of stories - does factual or emotionally charged information provided 'after the fact' change how a story is told or re-told? Shawn and Mark discuss how a 'better story' might usurp an prevailing story (sometimes regardless of the truth). The post 196 – Better fire story – Michig…

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195 – Bullet train kingfisher nose – Eiji Nakatsu 22:51

5M ago22:51

22:51

Bird watcher and engineer Eiji Nakatsu sped up and made Japan's bullet trains quieter by studying the kingfisher's beak. Shawn and Mark stick their noses into how a business might use this story to encourage innovation through biomimicry. The post 195 – Bullet train kingfisher nose – Eiji Nakatsu appeared first on Anecdote.…

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Wedding MBA Podcast 252 - Andrea Eppolito 32:45

6M ago32:45

32:45

Obsession-Worthy Trends with Andrea Eppolito, Owner, Andrew Eppolito Events. AndreaEppolito.com. Wedding trends are constantly evolving and emerging. From hosting small, intimate weddings to non-traditional parties, we see major wedding trends on the horizon. Research the newest wedding ideas and be two steps ahead of your competitors.…

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194 – French reverse mortgage – Jeanne Calment 18:45

6M ago18:45

18:45

Jeanne Louise Calment lived to 122 years of age (a species record). Who would have thought such an age was achievable? How would you feel, betting against such a long life, and losing on the deal? Shawn and Mark discuss how a business might use this story to illustrate the unexpected nature of planning, and the danger of 'the sure thing'. The post …

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Wedding MBA Podcast 251 - Megan Gillikin 24:25

6M ago24:25

24:25

Increase The Demand For Planners with Megan Gillikin, Owner, of The Planners Vault & Weddings For Real. Why do only 30% of wedding couples hire a professional wedding planner? You know you can save them time and money and make their wedding day stress-free. Education outreach can change the way your wedding market sees the true role of a wedding pl…

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Wedding MBA Podcast 250 - Cayce Turbeville Wed Talk 17:45

6M ago17:45

17:45

Wed Talk. Booking Hotels Will Never Be The Same with Cayce Turbeville of Groups 360 and GroupSync.com. How Cayce booked her complimentary wedding block on GroupSync in 10 minutes! Save time and reduce stress with quick tools for wedding planners!By Clint Hufft

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Wedding MBA Podcast 249 - Nayri 25:00

6M ago25:00

25:00

Organic Content with Nayri, Wedding Fashion Expert, Lovella Bridal. Wedding couples trust organic content over paid advertising because of authenticity. Non-paid exposure builds engagement and develops a community with other wedding pros, current couples, and prospective clients.By Clint Hufft

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Wedding MBA Podcast 248 - Brian Franklin Wed Talk 18:51

6M ago18:51

18:51

Wed Talk with Brian Franklin of Vows and Speeches. VowsAndSpeeches.com. Don’t struggle to find the right words. We’ll help you find them. Highly personalized, human-written, custom vows, wedding speeches, and Full ceremony scripts for officiants.By Clint Hufft

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Wedding MBA Podcast 247 - Alan Berg 28:37

6M ago28:37

28:37

Improve Your Website with Alan Berg, CSP, Global Speaking Fellow. AlanBerg.com. Our websites are the most important "employee" . They work for us 24/7. Whether you need a new website, just launched one, or are getting ready for a change, Alan will give you tips on how to make any site more effective.…

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Wedding MBA Podcast 246 - Jennifer Trotter 27:09

6M ago27:09

27:09

Avoid Burnout with Jennifer Trotter, Owner, of Lip Service Makeup. Burnout hits high achievers the hardest because you feel like you should always be able to manage it all. But sometimes enough is enough. • Warning signs • Best ways to cope with burnout • Action plan for positive workplaceBy Clint Hufft

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Wedding MBA Podcast 245 - Braden Drake 22:15

6M ago22:15

22:15

Boost Your Income with Braden Drake, Owner, Braden Drake, LLC, Attorney & Tax Professional. notavglaw.com. Tax deductions don’t happen by accident, it takes skill, precision, and expertise to avoid overpaying. Get proactive and learn how to keep more of the money you make. • Increase your take-home pay • IRS red flags • Lesser-known tax deductions…

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193 – Rolling Stones songwriting – Andrew Loog Oldham 16:18

7M ago16:18

16:18

Andrew Loog Oldham at 19 years of age was the Rolling Stones first manager. By suggesting that Keith Richards and Mick Jagger start writing original songs, a 50 year plus collaboration was born (affectionately now known as the 'Strolling Bones' ;>). Shawn and Mark discuss how a business might use this story to explain both the value of copying mast…

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Wedding MBA Podcast 244 - Sara Dunn 24:50

7M ago24:50

24:50

How To Show Up On Local Searches with Sara Dunn, Wedding SEO Specialist, Sara Does SEO. Ninety-two percent of engaged couples will choose a wedding business that ranks on the first page of local search. • Include photos that boost your ranking • Optimize web presence for local organic search • Reviews, map embedding, and local/destination search…

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Wedding MBA Podcast 243 - Ben Herman 20:16

7M ago20:16

20:16

Handle DJ Objections with Ben Herman, Founder + Mentor, DJ University. profitabledj.com/PDJ-mastermind. Find out which sales obstacles you can convert into bookings. • Is the budget really the issue • Words and phrases to avoidBy Clint Hufft

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192 – Americas Cup speed focus – Peter Blake 17:27

7M ago17:27

17:27

Sir Peter Blake suggested a single focus for New Zealand's Americas Cup challenge - only do those things that make the boat go faster - leading to two trophies. Shawn and Mark discuss how a business might use this story to galvanise a team. The post 192 – Americas Cup speed focus – Peter Blake appeared first on Anecdote.…

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Wedding MBA Podcast 242 - Rob Schenk 21:36

7M ago21:36

21:36

Your Legal Blind Spots with Rob Schenk, Trial Attorney & Editor of WeddingIndustryLaw.com. Your star employee leaves with your client database. How do you protect your business? • Critical phrases for every contract • Essential insurance types and limitsBy Clint Hufft

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Wedding MBA Podcast 241 - Christie Osborne 22:17

7M ago22:17

22:17

Marry Organic And Paid Media with Christie Osborne, Owner and founder, of Mountainside Media. Strategically use your organic posts with a simple advertising strategy that decreases ad costs and increases sales leads. • Adjust your organic strategy to support low-cost ads • Social ads that build a powerful client pipeline • Real-life posts and ads t…

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Wedding MBA Podcast 240 - Ben Chernivsky Wed Talk 23:55

7M ago23:55

23:55

Wed Talk with Ben Chernivsky of Gifyyy Booth. Gifyyy The Gifyyy Photo Booth. Only 12 pounds! Small footprint, easy to set up and use! Collects phone numbers for future marketing!By Clint Hufft

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Wedding MBA Podcast 239 - Terrica 21:07

7M ago21:07

21:07

Planner's Guide To Max Profit with Terrica, Terrica Inc & Wedding Pro Workshop, CEO. When you started your planner business, even outrageous requests sounded fun. Now you value your limited time. How do you price all those little extras that add up? • Charge for all planner/designer services • Monetize services that go beyond the contract…

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Wedding MBA Podcast 238 - Michael Wedaa 18:27

7M ago18:27

18:27

Secret Strategies For Corporations and LLCs with Michael Wedaa, Author, Incorporation Specialist, and Business Consultant. Take a look at the exciting side of corporations and LLCs. Dive into some basics and explore advanced secret strategies for getting the most out of your corporation. • The fundamental difference between an LLC, C Corp, and S Co…

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Wedding MBA Podcast 237 - Brandee Gaar 23:36

7M ago23:36

23:36

Master-Level Persuasion Class with Brandee Gaar, Owner/Lead Designer, Blush by Brandee Gaar, LLC. Sales techniques are not just about doing or saying the right thing. It’s about getting to know your wedding couples and finding out what motivates them to take action. • Understand potential buyers on a deeper level…

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Wedding MBA Podcast 236 - Laurette Veres 26:57

7M ago26:57

26:57

Wedding Expo Guide with Laurette Veres, Owner, Bridal Extravaganza, Editor-In-Chief, Texas Wedding Magazine. A wedding expo puts you in front of hundreds of wedding couples all in one weekend. • Find the best expos for your target audience • Gain credibility and network with other wedding pros • Booth design dos and don'ts…

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190 – Infancy of the newborn test – Virginia Apgar 20:33

7M ago20:33

20:33

The quality of a good question can create insight. Join Shawn and Mark as they discuss the life saving simplicity and humble beginnings of the Apgar Test. The post 190 – Infancy of the newborn test – Virginia Apgar appeared first on Anecdote.By Shawn Callahan & Mark Schenk

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Wedding MBA Podcast 235 - Bethel Nathan 26:28

8M ago26:28

26:28

Closing the Sale with Bethel Nathan, ElevateByBethel.com. Your sales numbers are solid math. However, the sales process itself is rooted in psychology, mindset, and persuasion. Closing the sale is a superpower that no one is born with. It takes a carefully cultivated skill set. Psychology secrets to close the sale.…

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Wedding MBA Podcast 234 - Lauren Bercier Wed Talk 18:17

8M ago18:17

18:17

Wed Talk - Create Floral Installs On A Budget with Lauren Barcier of Something Borrowed Blooms. SomethingBorrowedBlooms.com. How to create ceremony spaces for less. Save couples over 70% with rent & return premium silk florals from SBBloomsBy Clint Hufft

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Wedding MBA Podcast 233 - Nora Sheils 24:29

8M ago24:29

24:29

Streamline Your Wedding Pro Business with Nora Sheils, Founder, Bridal Bliss, Co-Founder, Rock Paper Coin. Technology can be your best friend or worst nightmare. • This year's best automation systems for wedding pros • Tips to streamline your business • Organization before and afterBy Clint Hufft

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Wedding MBA Podcast 232 - Shannon Underwood 30:14

8M ago30:14

30:14

Getting ready for the Wedding MBA Conference with Shannon Underwood, VP of the Wedding MBA. How the topics and speakers are chosen. How the exhibit floor businesses are chosen. What are Wed Talks? How to plan your itinerary for the conference.By Clint Hufft

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