Marketing for Coaches is the show that's guaranteed to get you more coaching clients than you can handle, even if you hate marketing and selling. Hosted by Matthew Kimberley, with surprise appearances from the biggest names in the marketing and coaching world, this show is guaranteed to make you smile, think, and enjoy a more profitable, sustainable and relaxed career as a coach. Rated five stars everywhere that stars matter. Find out more at https://marketingforcoaches.com
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I'm Matthew Kimberley and here at How To Get A Grip I question your favorite entrepreneurs' sanity. Specifically, I ask: "what keeps you sane?" For some it's morning meditation, for others it's night-time naughtiness. Because one thing's for certain: working for yourself comes at a cost, and How To Get A Grip explores exactly how to manage that cost and preserve your sanity.
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Our goal is to protect, unify, and perpetuate chiropractic for future generations. We seek to elevate and evolve ourselves to make our best self better.
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Web Strategy Brisbane and Sydney
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This is the Office Anywhere podcast - a show that inspires you to create meaningful change for yourself and others. My name is Peter Fritz, and I'm a 50+ creative entrepreneur in Australia who helps mid-career professionals find their unique talents so they can climb the right mountain and start living on purpose. To check out previous episodes, go to peterfritz.co/podcast. Welcome, and thanks for tuning in!
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Negotiating is a mystery to most people. It doesn’t come naturally, and it isn’t taught in school. Yet it’s the key to getting what you want in business – and life. Is there an “art” to negotiation? Yes. But it’s actually the “science” that’s more important. Learning this structure unlocks an entire world of winning and success in any endeavor. Host Tom Zeeb is a best-selling author, speaker, real estate entrepreneur, and adventurer. He is the President of Traction Real Estate Investors Asso ...
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67: Proven Strategies to Overcome Real Estate Hurdles - Frank & Laurie Woods
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Tom welcomes to the show, a dynamic couple who transitioned from corporate jobs to being successful real estate investors. They share their journey, starting with the emotional and logistical challenges they faced when Laurie's father passed away, leading them to clean out and sell his house. This experience sparked their interest in real estate, a…
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s5e66 David Hayes - Overcoming the 'Fear of Success': Being Comfortable with the Uncomfortable
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Tom welcomes to the show a long time Traction member, David Hayes, who shares his journey to real estate investing, rehabbing vs wholesaling properties, and why real estate investment truly was something which he couldn’t afford to fail. Today, David joins the show to talk about overcoming the ‘fear of success’, face-to-face negotiation tactics, an…
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s5e65 What Happens When You Don’t Care Anymore with Sam Glavin
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Tom welcomes to the show a successful student of his, Sam Glavin, who shares what inspired him to venture out into entrepreneurial real estate, what drew him to Tom’s program, and how he’s dealt with massive rejection. Today, Sam joins the show to talk through his marketing strategies, recent rehab deals he’s completed, what ‘wholetailing’ entails,…
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s5e64 Rejection, Consistency & Persistency with Bob Erwin
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Tom welcomes to the show a successful student of his, Bob Erwin, who has a background in real estate as an investor in distressed properties. Today, Bob joins the show to detail his deal flow and process, how he approaches the beginning phases of a negotiation, and marketing strategies that he has successfully implemented. Key Takeaways 00:53 – Tom…
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s5e63 The Marketing Secret Sauce :: Finding Off-Market Real Estate Deals with Matt Kamp
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Matt Kamp is the Vice President of Partnerships at DealMachine, the highest-rated and most- reviewed mobile app to find off-market real estate deals. Today, Matt joins the show to discuss the many features of DealMachine, and how they are achieving their goal of helping real estate investors find deals. Matt and Tom talk about the numbers game that…
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s5e62 Real Estate Investing as a Couple - Awesome at Any Age with Stan Friedman & Ange Lorenz
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Stan Friedman & Ange Lorenz are a husband-wife duo who have discovered the adventure of real estate investment and are reinventing themselves accordingly. Stan has a background in the financial industry and Ange is a former small business owner who loves real estate. Today, they join the show to discuss how they cope with unanticipated problems tha…
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s5e61 Where Selling meets Negotiation :: Always Be Opening with Matthew Kimberley
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41:53
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Matthew Kimberley is the CEO of Book Yourself Solid Worldwide, author of Get A F*cking Grip, and creator of Delightful Emails, The School for Selling, The Single Malt Mastermind and more. Today, Matthew joins the show to discuss the nuances of negotiating and selling, how to exercise your ‘Sales Muscle,’ and the power of speaking things (or asking …
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s5e60 2 Months to Success - Crushing it in the DealMachine Challenge with Jake Draves
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Jake Draves is a current student of Tom’s and today, Jake joins the show to walk Tom through some of the latest deals he’s made using the strategies and best practices he learned from Tom’s course. Jake talks about overcoming paralysis by analysis, the value of going back and forth in negotiations, and his future goals to pursue everything from who…
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s5e59 How to Create a Simple, Compelling Marketing Message with Dov Gordon
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Dov Gordon is a marketing expert with a gift for helping businesses create simple, compelling marketing messages. Dov has been one of Tom's consultants for many years. Dov is the Founder of JVMM, a highly curated network of "thought-leader" entrepreneurs who promote each other. Recently, Dov decided it was time for another ‘leap.’ He shut down his …
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s5e58 Debunking Excuses through Focused Consistency with Valerie Lucas
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Valerie Lucas is a real estate investor, Traction REIA member, and a student of multiple training programs, including Tom’s Total Traction program. She’s a dedicated and consistent entrepreneur who took a big leap of faith and has been rewarded many times over. Today, Tom and Valerie take a deep dive into her investment strategies, how Valerie used…
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s5e57 Your 50s is Where It’s At! with Steve Lloyd
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Steve Lloyd is a Founder and Managing Partner of several real estate development companies. He is responsible for investor relations, specifically securing capital from private sources for placement into acquisition, rehab, and development activities. Steve is well-known for his abilities to identify real estate market opportunities, and he is nati…
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s5e56 Improving Lives through Wholesale Real Estate Deals with Roger Schulz
1:04:22
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Roger Schulz just closed his very first wholesale real estate deal and helped improve his seller’s quality of life too! Tom welcomes his former student, Roger, to the show to break down the process, from start to finish. He explains in detail how he implemented the strategies and best practices learned from Tom’s course to find a property and selle…
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You Will Be Known By Your Clients' Results
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There are no two ways around it: you’re known by your clients’ results, and no matter how selfish your motivation is, the only way to get your clients good results is to focus on helping them first and foremost. Today, I talk about the need for a focus on business delivery over business growth. I talk about what systems you can systematically imple…
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A lot of us spend too much time marketing and not enough time understanding our market. In this episode, I talk about the difference between marketing and prospecting. Today, I define marketing and prospecting. I note the importance of getting to know your audience instead of simply telling a general crowd about your product. I note that knowing yo…
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The One Thing To Do In Your Coaching Business This Year
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With every new year comes a new list of goals for your coaching business. But this year, I have a challenge for you: in the spirit of the importance of repetition, use this year to focus on selling just one thing. Today, I talk about the importance of focus. I discuss the power of repetition, and I note that, if you put the effort into moving forwa…
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Happy New Year! In this episode, I talk about the sh*t that hit the fan this past year when my ex-wife and I parted ways. During this time, I found it difficult to show up for work; on paper, I might as well have been unemployed. Yet the company’s numbers reached a record high. Why? Because I’ve designed my business to be able to function without m…
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In recent years, I’ve done less and accomplished more in terms of impact. How? I don’t do the heavy lifting for my clients. A client recently asked me for a session summary after our meeting. In this episode, I talk about why I told her no. Today, I talk about the dangers of scope creep: the tendency to try to do everything, with the result that wh…
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Should You Go Into Business With Your Clients?
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It’s fairly common for a coach’s clients to want to partner up. As the coach being approached, you need to know how to respond to these propositions and recognize when to accept and when to decline them. Today, I talk about how to respond to a client’s offer to go into business together. I offer some questions to consider before answering. I share …
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The goal of this podcast, by and large, is to be perennially valuable to you. Although actional tips are great in the moment, they’re not much use without something perennially valuable to back them up. Today, I talk about how you can be perennially valuable to your clients. I distinguish between valuable and actionable content, and I note that the…
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“I’d love to know where you all find the people for your networking and your clients [on social media]...I’m struggling right now to get more leads, and I’d love to hear what you’re doing to get them into your network. To reach my goal of seven leads per day is proving difficult organically.” This question, which came from our Facebook page, is a g…
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When Should You Do Your Client Coaching Sessions?
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When you’re running a coaching business, it’s tempting to think you have to bend over backward to meet your client’s schedule. But the fact is, it’s also important to consider when it suits you to meet with your client. Today, I explain why. In this episode, I talk about the importance of protecting your time. I posit that, in any client relationsh…
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How Long Should You Work With Your Coaching Clients?
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How long should you work with a client? I was planning to answer this question last episode, but, as happens, I got sidetracked. Today, I answer this question. In this episode, I talk about how to know how long you should work with a client. I note that the answer is different for everyone, and I explain what the Gym Membership Business Model is. I…
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What To Do When Your Clients Don't Do The Work
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What do you do when a client has lost their mojo and doesn’t seem to care as much about their success as you do? As a coach, it’s tempting to knock yourself out for any client with a pulse, but this is not beneficial for your business or your client’s success. In this episode, I talk about how to know when you should stop working with a client. Tod…
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Difficult Conversations and How Not To Have Them
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In any small business, there will be tricky, awkward, delicate, or menial conversations to be had and tasks to be completed. Maybe you’re chasing invoices. Maybe you’re negotiating with a client. Maybe you just need a password reset. Whatever the case, it’s always a good idea to have an assistant to take care of these things--not only because you s…
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Should You Buy A Business Coaching Franchise?
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If you can tell that I am a huge fan of coaching as a profession, then I assume it shouldn’t come as a surprise that I believe anything that enables people to become coaches is a force of good in the world. I wholeheartedly believe this, despite not going forward with a coaching franchise I considered years ago. A coaching franchise is an enormous …
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Does Your Coaching Business Wipe Its Own Ass?
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Often, business owners find themselves hovering over their business, watching the minutiae with a careful eye. They find themselves afraid to step back from the business and let it run more or less on its own. But in fact, this is precisely what they should be able to do. Today, I talk about how a business is like a child. I note that it goes throu…
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Why "Always Be Closing" is Terrible Sales Advice For Coaches
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There is a sales aphorism amongst marketers that I have been hearing forever and ever in my career: always be closing. It means always trying to make prospects buy your services, preventing them from having the space to consider what you offer as a coach. And when the picture that pops in everyone’s head every time they read “sales and marketing” i…
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The Single Biggest Result You Give Your Clients
20:57
20:57
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Whenever you meet somebody at a cocktail party, how do you introduce yourself and explain what you do in your coaching business? Do you tell people that you’re someone who helps “people who are tired of thinking small and guide them into unleashing their fullest potential”? Or do you say you’re a management consultant who “helps executives increase…
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Endless Content Ideas For Your Coaching Business.
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Didn't I just talk about being content free in the previous episode? I still stand by my previous statements that coaches shouldn't also be in the publishing business, but it's always good to have some content prepared because it is more than just subject matter for your courses and tips you share with your clients. In fact, content can help you en…
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How To Run A Content-Free Coaching Business
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Are you ready to get off the content hamster wheel? There is a mindset that the only additional income stream is by constantly generating new content, however that’s not always the most valuable service. Whether you are a curriculum-based coach or take a more extemporaneous approach, you don’t need to be the publisher and administrator on top of be…
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Does this episode make you uncomfortable? Comfort is a dangerous place to be in your business. When coaches get comfortable, it makes it hard to accomplish the tasks they dislike which can halt the growth in their business. Even if you're not looking to grow, as a coach you very rarely have one client that will take care of you forever. The only wa…
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Is there a correlation between valuable and actionable content? Everyone is trying to provide content that provides value to everyone, but it's difficult to create it when everyone has a different set of values. Instead, I want you to focus your energy elsewhere, and develop a magnetic personality that attracts clients that will want to work with y…
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Are you feeling overwhelmed? As coaches, we are usually running the coaching, sales, marketing, and every other aspect of our business. The amount of never-ending work can certainly feel overwhelming! While some people can motivate themselves through it, others can become paralyzed and not get any work done. When you feel overwhelmed it's important…
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Everyone talks about the importance of developing your values, your purpose, and understanding your direction, etc. While it may not seem very important, having this understanding of your values is vital when you're developing a personal brand business, because it helps attract people to you. It doesn't have to be something on a global scale like w…
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Disaster-Proofing Your Coaching Business, Part Two
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After overcoming a challenging chapter in my family’s story, I have become prepossessed with the idea of disaster-proofing my coaching business. Because when you’re a business coach, you are essentially running a trade. When you’re running a trade, all sorts of revenue-depleting shockers could happen: an accident, a disaster, or a pandemic. It is a…
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Disaster-Proofing Your Coaching Business, Part One
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Seven years ago, Mrs. Kimberley gave birth to our son Edward, a bouncing baby boy with curly hair and a big, bright smile. We enjoyed the first three months with him, wallowing in his brilliance and beauty, as all parents do, as he did things for the first time. Then, a visit to the pediatrician disrupted our world and turned it upside-down: we had…
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Inevitably in the sales pitch, the question will come up: “So how much does it cost?” For a variety of reasons, you may not want to give an exact answer up front. What are some ways to respond without giving up control of the situation? Today, I talk about this question. I discuss different reasons why you might not want to give your price right aw…
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Why is selling someone else's product easier than selling your services? So many people approach me asking for advice about this particular problem. While I am no psychologist, I find that many people tend to have personal problems disguised as business problems. The good news is that there are ways to overcome these personal struggles; you just ne…
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How Manchester United Will Help You Get Clients
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It’s easy to say that you should pursue potential clients that are already in your orbit, but how do you create that orbit? What you need is an Always-Have-Something-to-Invite-People-To Offer. Today, I discuss this strategy. I talk about how important it is to have a ready event where the people in your community can interact with you. I discuss wh…
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How can you charge more for your services? What are the biggest shifts required to make that change? I believe the most crucial shifts are going to be external, practical ones--as opposed to internal, mindset ones--and today I share with you two key ways to set your sights higher and start earning more. Today, I talk about why you shouldn’t charge …
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How and Why To Dump Your Dud Coaching Clients
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Clients tend to fall into one of three categories: the ideal ones, who energize you and are exciting to work with; the midrange ones, who aren’t so great but they’re not bad either; and the duds. What do you do about the duds? Today, I talk about why you don’t need to keep your dud clients. I discuss the importance of the energy you and your client…
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As I’ve discussed in previous episodes, there are different types of clients. You may be surprised to learn that how good your clients are is, to an extent, within your control. Today, I talk about what you can do to improve your dud clients instead of dumping them. I talk about the value of working with the right people, and I share the three tier…
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Dex - The Perfect Personal CRM for Coaches?
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For every micro-cosmic success that I may have achieved, none of it would have been possible had I tried to do all of it on my own. I’ve mentioned this in previous episodes, but getting help and investing in the right tools have helped me be more proactive in maintaining my business relationships that make it possible for me to continue working. On…
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The Coaching Industry In Crisis? Ruth Kudzi Weighs In
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Ruth Kudzi is a business coach who helps her clients leverage their leadership skills and build their resilience, so they have businesses that represent them. In addition to her own successful coaching business and as a former Deputy Head Teacher and accredited trainer she wanted to create her own academy to support people in becoming coaches. Her …
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Do you need to develop a new program over 9 months? We do need to workshop new products with clients, but many believe that the only way to perfect it is through working with those clients at a cheap rate for an exceptionally long period. However, I've found that if you develop a product over several months, you're more likely to lose momentum, and…
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In life and in coaching, we have a tendency to try to please everybody, and while it’s your job to please your clients, if you have to sacrifice yourself to do it then sometimes it’s not worth it. After all, you--not so much your product--are the reason people do business with you. Today I talk about why you should be yourself. I discuss the import…
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s4e55 Having a No Quit Mindset with Michael Fitzgerald
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Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate investor, developer and entrepreneur, Michael Fitzgerald. Michael is the owner of Gideon Properties and has over two decades of experience in real estate. Tom and Michael engage in a rich dialogue about w…
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Do you have a list of things that should get done, but you never feel motivated to finish them? We like to spend time and money on things that we value, but even when we work on a personal project if there are no consequences for missing a deadline we continue to push this work off forever. What’s funny is that there are certain tasks that we disli…
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The temptation is strong to overthink raising your prices, but the truth is, “for the hell of it” is generally a good enough reason to do it. In this episode, I explain why that is and offer some other reasons it’s probably reasonable to raise your prices. Today, I share a story that illustrates why a loss of clients isn’t necessarily a good reason…
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s4e54 Local Government and Real Estate Investing with Charles Tassell
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Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast Chief Operating Officer (COO) of the National Real Estate Investors Association, Charles Tassell. Charles shares his experience as a commercial real estate investor and political lobbyist. He speaks to best practices…
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