This podcast is for any female entrepreneur who wants to be in control of making money so she can fully step into the role of provider in her business and life. Each week Michelle interviews amazing women who share their journey to becoming a provider and the hardships they've faced along the way. No topic is off the table - we talk about how to juggle business and kids, the challenges of making more money, how making money impacts your relationships and how to go after what you want without ...
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The Copywriting for Coaches Podcast is for the high-level coach with a loyal following, a true expert at your craft, and have achieved amazing results...But something's missing. Juggling team leadership, parenthood, and personal time - while managing your marketing - feels like a constant uphill battle. You crave a more sustainable approach to success ā one that doesn't sacrifice your well-being. This podcast will support you in confidently copywriting without compromising your unique brand ...
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šš» Free course for women web designers who want to make more money without working 24/7 at https://webdesigneracademy.com/free-course/ Profitable Web Designer is the go-to podcast for women web designers who want to make running their web design business easier. Host Shannon Mattern is the BFF-style mentor youāve been searching for to help you become a high-earning web designer. Shannon's helped hundreds of women build profitable, sustainable, fulfilling web design businesses through her Web ...
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A podcast for impatient business owners, overwhelmed marketers, and PR practitioners with no time for podcasts. In just ten minutes, Albert Communications interviews a guest who answers three questions and offers proof of whatās working in marketing communications today.
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The Aligned BusinessĀ® Podcast dives into how you can live life in complete alignment with who you were meant to be ā with a business that supports it. In the show, host Kelsey Kerslake brings you into her world as a work-from-home mom of a two, and life & business coach for online business owners. She shares candidly about her own life and choices when it comes to aligning your life to your unique values, and brings on guests to share their insights into life and business. Remember: Life > Biz.
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Hello and welcome to the Inspiring women in business podcast. My name is Ruth Gilbey, and Iām a business and marketing coach. Iām on a mission to inspire women to start and play bigger in business. You can expect practical advice, inspiring stories and a lot of aha moments as we uncover and kick to the curb all the obstacles you have been putting in your way.
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Wildly Aligned Marketing: Brand Strategy, Messaging, Visibility & Sales for Online Coaches and Female Entrepreneurs
Natalie Blenkush
Are you ready to consistently find and attract the right clients online? Want to own your voice and position yourself as an expert in your industry? Ready to expand your reach, boost your engagement and connect with your audience on a deeper level for greater impact? Well, friend, youāve come to the right place. Iām your host, Natalie Blenkush, and Iām on a mission to help ambitious, heart-centered entrepreneurs (just like you!) own their voice, share their message, and find their people onl ...
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How To Market Your Web Design Business Through Relationships with Michelle Vroom EP 112
56:04
56:04
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer podcast, Iām chatting with Michelle Vroom, a business coach who helps service providers hit their first 100Kāand beyondāwithout all the complicated strategies. Michelle shares how relationship-drivenā¦
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Get Consistent Sales For Group ProgramsāEven Between Launches! with Michelle Vroom
39:57
39:57
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āWhat if only one person buys my group program?ā This is one of the biggest fears when launching a group program. If it feels like youāre launching into silence, let me assure you of this: Your audience IS watching. Even if youāre not getting high engagement, potential clients are observing how you interact with and lead your community. Today, weārā¦
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How To Build and Sell Squarespace Templates with Kate Scott EP 114
51:44
51:44
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I chat with Kate Scott, a web designer turned Squarespace template pro who helps web designers scale with templates. If youāve ever wondered how to sell website templates in a way that offers creative freedom AND generates incomeā¦
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4 Ways To Increase Holiday Sales Without Discounts
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Ready or not, the holidays are here. You want to increase holiday sales without discounts, and the good news is that you donāt need to slash prices to see a spike in sales. In fact, offering discounts could even undermine the value of your services, especially if you're working with high-end clients. The key is to create offers that feel irresistibā¦
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Episode 287: How to Handle Dream Clients Who Aren't Ready to Buy
15:58
15:58
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In this weekās episode, Iām diving into a topic we all face: handling dream clients who arenāt ready to work with you yet or who say "no." Itās one of those moments that can feel frustrating, especially when you feel like youāre doing everything right. Youāre showing up, putting in the work, and yet those dream clients arenāt buying. I get it. Evenā¦
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām sharing how much money we made in September, how we made it, how much we spent, and all of the lessons learned along the way. I talk about how we made less than our minimum baseline revenue in September, and my mindset around that as weā¦
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Grief Might Be the Cure You Didnāt Expect To Get Your Creativity Back After A Hard Season with Shelby Forsythia
51:32
51:32
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We are all dealing with loss of some kind. Maybe itās a loved one or a significant life changeā¦but very likely itās all the micro-griefs that come with running a business. š«¶š»The identity shifts that occur as you grow your business, š«¶š»The expectations of the life or business you thought you āshouldā have by now. š«¶š»Friends not knowing what you do or ā¦
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Episode 286: Are You Training Your Audience NOT to Buy From You?
54:53
54:53
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In this weekās episode, weāre diving into a topic that doesnāt get talked about enough: whether youāre training your audience NOT to buy from you. I know itās easy to blame your audience when sales arenāt coming through as consistently as you want. You might feel like you have the wrong people or that your audience isnāt big enough. Trust me -- I gā¦
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8 Smart Ways To Use ChatGPT For Copywriting That Converts Better While Still Sounding On Brand
22:59
22:59
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Are you overthinking your copywriting, too? I know, Iāve been there. Youāre staring at the screen, unsure how to make your words sound like you and make sales for you. The one tool I never expected to help me stop overthinking in my writingā¦is to use ChatGPT for copywriting. Now, before you cringe at the thought of AI taking over your voice, let meā¦
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Episode 285: Why You're Not Signing Clients Consistently
49:14
49:14
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In this weekās episode, Iām diving into whatās really keeping you from consistently attracting your dream clients. Spoiler: it all starts with your thoughts. During the episode, I talk about how your mindset directly impacts the results youāre seeing right nowāand more importantly, how you can shift those thoughts to start seeing different results.ā¦
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The True Value of Branding with Mike Brevik of BrandRetro & Cyberdogz EP 111
52:56
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer Podcast, I'm joined by Mike Brevik, host of the Brand Retro Podcast and founder of the digital marketing agency Cyberdogz. Mike shares his journey from being an illustrator and graphic designer to buā¦
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Episode 284: How to Attract Dream Clients Who Want to Pay You
44:51
44:51
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In this weekās episode, Iām diving into what it REALLY takes to attract dream clients who are not only excited to work with you but are also ready and willing to pay for your services. If you feel like youāve been attracting people who arenāt the right fit or who need convincing, itās likely because your messaging and content arenāt speaking directā¦
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Simplifying Your Web Design Business with Moxie Maven Lisa Williams EP 110
54:21
54:21
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer podcast, I sit down with Lisa Williams, also known as the Moxie Maven. Lisa shares her journey from sticky notes and scattered processes to finding the project management tool that transformed her weā¦
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Episode 283: How to Become the Go-To Expert Dream Clients Want to Work With
1:31:29
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This weekās episode is a special one! Iām sharing insights from the Land Your Dream Client challenge I hosted in August, where we dove deep into what it takes to become the go-to expert your dream clients want to work with. In this episode, I talk about: The beliefs you have around your offer (and how they might be holding you back) Why you're not ā¦
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The Best Marketing Strategy For Your Mastermind Group
19:10
19:10
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Feel like your mastermind isnāt growing even though you are working so hard? This one marketing shift could change everything. If youāre running a mastermind and feeling like it's not growing as fast as you'd like, youāre in the right place. Finding the best marketing strategy for your mastermind can feel like a challenge with all the different tacā¦
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How To Leverage Your Natural Strengths to Grow Your Web Design Business with Melissa Froehlich EP 109
59:29
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām talking to Business Alignment Strategist, Certified Kolbeā¢ Consultant, Human Design Enthusiast & Certified Mindset Coach Melissa Froehlich all about how she helps her overachieving clients leveraging their natural strengths to uncover tā¦
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The 5 Money-Making Activities You Canāt Afford To Ignore with Frenchie Ferenczi
27:16
27:16
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Working hard and frustrated that youāre not seeing results from your marketing? Try this strategy to simplify your focus on money-making activities that actually pay off! What we are talking about today is honestly a simple shift in focus that can skyrocket your revenueābut most miss it for three all-too-common reasons (which weāll dive into in a mā¦
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Episode 282: 4 Ways to Create Consistent 10K Months
37:34
37:34
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In this week's episode, weāre diving into something BIGāhow to make 10K months your new norm. I know some of you may have told yourself to play small or downplay your goals. Maybe youāve been conditioned to feel guilty or ashamed for wanting to hit certain income milestones. But Iām here to tell you: thereās nothing wrong with wanting consistent 10ā¦
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām sharing how much money we made in August, how we made it, how much we spent, and all of the lessons learned along the way. I talk about how Iām exploring new ways of thinking about my business finances, expanding my Upper Limit, and theā¦
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Case Study: From Outdated Website to Elevated Brand In 1 Hour
19:48
19:48
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If youāve ever felt like your online presence just doesnāt reflect the true essence of your brand, youāre not alone. Many business owners find themselves in the same boat, especially when their brand evolves faster than their website can keep up. If youāre ready to see what a strategic copy overhaul can do without needing a rebrand, today I'm shariā¦
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Episode 281: The #1 Thing Holding You Back From Getting More Clients
17:23
17:23
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This week's episode was inspired by a conversation I had with a client. In it, I talk about the #1 thing holding you back from getting more clients. No, it's not your strategy or skills -- itās the fear of possibly failing and how it might make you feel. We often hesitate to promote ourselves or put offers out there because weāre afraid of what it ā¦
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How to Make Financial Decisions with Confidence in Your Web Design Business EP 107
55:21
55:21
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām walking you through how to make financial decisions with confidence in your web design business, including how to forgive yourself for past money decisions, how to play to win when it comes to money, and 25 questions to ask yourself wheā¦
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Rest Is The New Revenue For High-Achieving Women With Dr. Shamieka Dean
33:54
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Hard work does not equal successāand itās time we admit it. As high-achieving women, we push ourselves to the limit, believing that hard work is the key to achieving our goals. But what if hard work is actually ruining your success at this point? Dr. Shamieka Dean, an executive coach, business strategist and spiritual advisor to leaders worldwide, ā¦
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Are you struggling to land consistent clients? The answer might be simpler than you think. In this weekās episode, Iām diving into the key to landing clients consistently: focusing on what you can control. So many entrepreneurs spend too much time and energy stressing over things they canāt control in their marketingāthings like the algorithm, who ā¦
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Full-Time Income Framework for Web Designers EP 106
1:13:47
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām walking you through the 5 core systems and processes to have in place in your web design business to have a profitable, sustainable and fulfilling web design business, and youāll hear from some of our Web Designer Academy students on whā¦
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Send These 5 Emails To Increase Sales With Email Marketing
18:18
18:18
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Forget about creating more contentāhereās why your sales strategy should start with these 5 essential emails. š§ It's time to build genuine connections with your audience through thoughtfully crafted emails. And if I can let you in on a little secret, itās this: The responses you get to your emails are so much more fun, honest and heartfelt and meanā¦
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Episode 279: How I Went From $54K To $140K In One Year
32:12
32:12
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In this weekās episode, Iām pulling back the curtain on the exact shifts I made between 2018 and 2019 that took my revenue from just over $50K to $140K.ā£ā£ā£ Iāll be sharing the strategies and mindset shifts that didnāt just help me hit multiple 6-figures but also opened things up in my family. From buying our dream home and car to being able to provā¦
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How to Break Through to Your Next Level with Sarah Guilliot EP 105
1:00:44
1:00:44
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām talking to copywriter extraordinaire Sarah Guilliot (a Web Designer Academy + Next Level Mastermind member) all about the challenges she overcame and the shifts she made to go from being *this close* to going back to corporate to havingā¦
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5 Essential Mindset Shifts for Sales Success with Renee Hribar
28:36
28:36
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If the word "sales" makes you feel uneasy - filling your stomach with butterflies instead of excitement, youāre not alone. Many entrepreneurs struggle with the idea of selling, often associating it with pushy tactics or feeling "salesy." But what if I told you that the key to transforming your sales isnāt about learning a new technique but instead ā¦
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Episode 278: Why You're Hesitant to Scale Your Group Program
23:19
23:19
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If you've already made 6-figures and want to scale your group program since youāre at capacity but find yourself hesitant to enroll more clients, this episode is for you. In this weekās episode, I talk about: Why youāre hesitant to scale your group program Why adding more people to your program will lead to better results for everyone How to handleā¦
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām sharing how much money we made in July, how we made it, how much we spent, and all of the lessons learned along the way. I share how I discovered the places in my business and life I was playing small, some powerful books I read that coā¦
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3 Copywriting Mistakes To Avoid In Your Writing Process For Faster, More Confident Results
13:58
13:58
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If writing your own copy is too time consuming and hiring a DFY copywriter is out of budget, then youāre in the right place. As a seasoned copywriter with over half a decade of experience in the coaching industry, Iāve conducted extensive market research, gathering over 200 pieces of data from business owners just like you. The results are clear: tā¦
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Episode 277: Your Ideal Client is Further Along Than You Think
10:28
10:28
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āWho are the people that will value the outcome that you provide the most?ā This question challenged one of my Sold Out Standard clients, and it might challenge your assumptions too. We often assume our ideal clients are those struggling the most. But the truth is, those who are ready to take action and invest are often the best fit. In this weekāsā¦
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My Hypnosis Update: What Happened to Me? with Certified Hypnotherapist Lauren Best EP 103
54:37
54:37
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's episode, Iām catching up with Certified Hypnotist Lauren Best on the power of hypnosis for creativity and work-life balance. Eight weeks ago, I underwent a hypnosis session led by Lauren, and now we're diving deep into the aftermathāthā¦
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Outsourcing Copywriting Helped Micala Quinn Triple Her Teaching Income As A Work From Home Mom
21:50
21:50
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THIS is how you work with a copywriter...even if you are good at writing! Micala Quinnās secret to tripling her teacher income as a work-from-home mom on part time hours is... ...to hire and outsource! But how do you outsource copywriting, which is your personal connection with your community and your audience...without losing your authentic voice?ā¦
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Episode 276: How Chaitra Made 140K From Her Group Program with Chaitra Radhakrishna
36:55
36:55
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In this weekās episode, Iām joined by my client Chaitra Radhakrishna who shared her journey to making 140K from her group program. Chaitra has taken a lot of scary leaps in our time working together. When we started working, she was designing Shopify websites and now she is making the majority of her money from her group program. During the episodeā¦
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Six-Figure Pricing and Money Mindset with Austin L. Church EP 102
56:24
56:24
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām talking with Austin L. Church of Freelance Cake, author of Free Money and fractional CMO for Moxie, about the tough and rewarding realities of freelancing, and how to truly understand your worth as a web designer. If youāve ever strugglā¦
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Episode 275: Why Only 6% of Business Owners Reach 6-figures
19:36
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Only 6% of entrepreneurs make it to 6-figures. Thatās an insanely low number & my goal is to change it. In this week's episode, I share my perspective as to why entrepreneurs donāt reach this milestone, including: What gets in the way of women reaching 6-figures faster How to make sure youāre part of the 6% Connect with me outside the podcast! Downā¦
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Are Honest Urgency and Scarcity Techniques Worth It For Higher Conversion Rates?
24:50
24:50
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Is the urgency and scarcity hype just manipulative marketing? We are diving into this debate with perspectives on both sides, specific examples, as well as bringing in the psychology and the hard data on when and whether it works. We are exploring if and how we can use urgency and scarcity without compromising integrity. First, let me emphasize forā¦
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Overcoming Fear and Failure in Your Web Design Business with Liz Mosley EP 101
49:02
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's episode, I sit down with the talented Liz Mosley, graphic designer and host of the "Building Your Brand" podcast. Liz and I unpack the emotional rollercoaster of dealing with rejection and discuss practical strategies for overcoming itā¦
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How To Structure A Successful Group Program For Client Results With Vix Meldrew
25:23
25:23
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Clients not putting in the work to get results? You've got a bigger problem. Vix Meldrew shared her State of Group Offers Survey, which revealed that a common reason for group programs not yielding results is that clients often don't put in the necessary work. They may struggle with accountability, lose motivation, get distracted, or face other priā¦
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Episode 274: Can You Give Away Too Much For Free?
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Have you ever held back on sharing your knowledge because you were worried about giving away too much for free? Maybe youāve even been told that if you give away too much people wonāt buy from you. Hold that thought. During this weekās episode, I bust this myth wide open and discuss: Why free information alone wonāt get you results The power of hanā¦
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Unlock Your True Power with Alecia St. Germain of the Conscious Edge EP 100
1:04:35
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's milestone 100th episode, Iām sitting down with my BFF and transformational coach Alecia St. Germain of The Conscious Edge to explore the link between mindset and success in entrepreneurship. We dive into overcoming mental barriers, refā¦
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Effective Brand Copywriting Examples You Need to Know For Long-Term Success [Part 3 of 3]
24:32
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How do top brands create copy that captures attention and drives success? Traditional copywriting strategies are failingāand I interviewed 11 brand strategists about what you should be doing to create effective brand copywriting instead. Consider this: you canāt attract $10,000 clients with $100 messaging. Changing your messaging signifies a step iā¦
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Episode 273: When to Make Changes to Your Marketing Strategy
19:03
19:03
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"How long should I wait to make a change if something isnāt working?" I get this question a lot. And I have a very unconventional answer that I share in this weekās episode. During the episode, I talk about: What happens when we don't give a strategy enough time to work When is the right time to make changes to your marketing strategy What is requiā¦
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām sharing how much money we made in June, how we made it, how much we spent, and all of the lessons learned along the way. I share whatās happened since we decided to roll back the two price increases we did for the Web Designer Academy iā¦
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Hone Your Authentic Brand Voice To Build Trust And Credibility [Part 2 of 3]
31:24
31:24
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If your website copy sounds generic, your social media captions fall flat, and your emails feel like a chore to writeā¦Those are all signs that you might not have a clear grasp on your brand's authentic voice. This guides you through the steps that brand strategists take to uncover a brand's true essence. You'll learn how a strong brand voice translā¦
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Episode 272: 3 Ways You're Making Marketing Complicated
20:59
20:59
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In this weekās episode, I breakdown 3 ways youāre making marketing harder than it has to be. I discuss: Why marketing feels complicated What happens when you don't have a clear goal How to make marketing simple so you can sign clients faster Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Joiā¦
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Finding Your Biz Besties with Katie Lynn + Laura Grace of Mushaboom Studio EP 98
1:00:14
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š©āš» Get Shannon's free course for women web designers who want to make more money without working 24/7. Today Iām talking with Katie Lynn and Laura Grace of Mushaboom Studio about their online business journey, including how to get clients, finding your biz besties, niching down into SquareSpace development for designers, the value of great photogrā¦
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Mastering Authentic Brand Messaging For Coaches [Part 1 of 3]
20:33
20:33
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Copywriting becomes so much easier once you have done this one thingā¦ And that is foundational brand strategy and brand identity work to confidently know who you are, what you stand for, and what you are here to do. Understanding the importance of brand strategy is a natural prerequisite to copywriting. Thatās why I interviewed 11 different brand sā¦
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