Best Mntn Media Podcasts (2024)

1
Mastering CRO with Data-Driven Strategies and AI Innovations 40:02

20d ago40:02

40:02

Today we chat with Jake Lambert from Fresh Egg to talk all things CRO. We will discuss how CRO should be an integral part of the overall business strategy, not just a standalone marketing effort. By aligning CRO with broader company goals and ensuring collaboration across teams, businesses can make better-informed decisions and drive significant im…

1
Add3CONNECT Series: OTT Insights with The Trade Desk 33:46

1M ago33:46

33:46

In today's episode, we explore CTV and OTT advertising, highlighting key topics like measurement, tent pole events, optimization strategies, and future trends. With insights from The Trade Desk, we uncover the evolving landscape of CTV and OTT advertising and its impact on brands and advertisers. Understanding Measurement and Inventory in CTV and O…

1
Add3CONNECT Series: Maximizing CTV with StackAdapt 37:52

1M ago37:52

37:52

In this episode of Maximizing CTV, host Adam chats with Ryan Berman from StackAdapt. Ryan shares his deep knowledge on various aspects of CTV, providing listeners with valuable strategies and forward-looking perspectives. This episode is packed with actionable advice for brands and agencies looking to maximize their CTV investments. Key Topics: Inv…

1
The Future of Marketing In Beauty & Cosmetics 57:22

1M ago57:22

57:22

Email Marketing & Newness: In fashion and beauty, new products are significant drivers of retention and engagement. Emails that feature new and exciting content tend to perform better. Innovation & Product Launches: Innovation is critical; presenting new products frequently keeps customers interested. Comparison to historical commercial salesmen wh…

1
Add3CONNECT Series: CTV Strategies with MNTN 33:35

2M ago33:35

33:35

Understanding CTV Inventory with MNTN: Dan explains the premium inventory accessed through MNTN, spanning 125 networks with unskippable ads and fully episodic programming. The importance of prioritizing trusted sources over the open exchange for CTV advertising. The benefits of working with pre-negotiated deals through platforms like Mountain versu…

1
From Keywords to Conversations: The Evolution of Search Behavior 35:50

3M ago35:50

35:50

In this episode, James Hamlin and Brian Rauschenbach discuss the latest insights and trends shaping SEO in 2024. Discussion Highlights: Understanding the Impact of AI: The role of AI in SEO and its potential implications for marketers. How AI-driven technologies like Google's BERT and BARD engines are changing the way information is generated and u…

1
Decoding Attribution: Strategies for Success 47:05

3M ago47:05

47:05

In this episode, Ashley Royalty, GM of Add3SHOP, chats with Ryan McClurkin from JTV to dive into the intricacies of marketing measurement, discussing its tiers, challenges, and the importance of first-party data in driving success. Overview of Marketing Measurement Tiers: Ryan explains the four tiers of marketing measurement: Tier 1 (Basic Analytic…

1
Modernizing Paid Search 29:52

4M ago29:52

29:52

Join Victoria Yeung and Kate Watson, digital marketing experts at Add3, as they unpack paid search advertising in this episode of That Doesn't Work Anymore. From old-school techniques to cutting-edge AI features, they provide actionable insights to level up your paid search game. Out with the Old: Learn more about outdated tactics like Single Keywo…

1
Social Media Strategy 2024: The Ins & Outs 22:27

4M ago22:27

22:27

Join Daniel and Kayla as they dive deep into 2024's ins and outs of social media marketing. Trend Talk - TikTok as a Search Engine: The buzz around TikTok as a search engine and its growing popularity. The trust factor in TikTok's search, and the importance of adapting strategies to user behavior. TikTok's recent addition of ads in search results a…

1
Navigating the Retail Media Revolution 23:01

5M ago23:01

23:01

Join today's hosts Ashley Royalty and Taylor Chatterton in exploring the dynamic realm of retail media. On-Site Strategies: Dive into sponsored products, display, and video placements on major retail platforms. Learn how a growth mindset and optimized bidding propelled Good Culture on Instacart's fastest-growing brands list. Targeting Off-Site: Unc…

1
Adapting Creatively in Programmatic 37:14

6M ago37:14

37:14

Discover the future of programmatic advertising in this episode! Dive into cookieless targeting, contextual strategies, and the impact of first-party data. Join hosts Chris Barr and Adam Ansoff for actionable insights that will elevate your marketing game.By Add3

1
#12 - At the Nexus of Economics & Media Advertising - Brian Weiser - Founder, Madison & Wall 48:17

7M ago48:17

48:17

#12 - At the Nexus of Economics & Media Advertising - Brian Weiser - Founder, Madison & Wall OUR GUEST: Brian Weiser - Founder, Madison & Wall; xCMO at Simulmedia; xGroupeM; xDeutche Bank. OUR CONVO: BRIAN WEISER, often called “Madison Avenue’s De Facto Chief Economist” and a highly respected figure in the media and advertising industry. We discuss…

1
That Doesn’t Work Anymore 0:56

8M ago0:56

0:56

Introducing a new podcast by Add3, That Doesn't Work Anymore. Where the rules are ever-changing, and yesterday's strategies just won't cut it. Each episode, we'll tap into the brains of our in-house marketing experts, peeling back the layers of the latest trends, tactics, and strategies in 2024. But it's not just about what works – we're here to un…

1
#11 - Celebrating Women Who Tell Our Stories - Marissa Gomes - Senior Director of Marketing, Kiva Brands; xMattel; xDelMonte 51:53

1+ y ago51:53

51:53

OUR GUEST: Marissa Gomes - Senior Director of Marketing, Kiva Brands; xMattel; xDelMonte OUR CONVO: In honor of Women's History Month, Marissa joins us in the podcast to tell the story of her career journey as a female marketing leader in CPG and drops some great nuggets of wisdom for up-and-coming female marketers. GUEST CONTACT INFO: Linkedin: li…

1
#10: The Hero's Journey - Ida Abdalkhani - CEO & Chief Catalyzer, Ability to Engage; Board Member, Women Presidents' Organization; Speaker, TEDx; Global Brand Manager, Secret, P&G 1:24:34

1+ y ago1:24:34

1:24:34

#10: The Hero's Journey - Ida Abdalkhani - CEO & Chief Catalyzer, Ability to Engage; Board Member, Women Presidents' Organization; Speaker, TEDx; Global Brand Manager, Secret, P&G OUR GUEST: Ida Abdalkhani - CEO, Ability to Engage; Board Member, Women Presidents' Organization; Speaker, TEDx; Global Brand Manager, Secret, P&G; Podcaster & Educator O…

1
09: Brand Innovation - Nikki Mamuric - NPD Director & Fmr. Brand Director, Sargento Foods; Fmr. Marketing Director, L'Oreal; P&G Alum 46:52

1+ y ago46:52

46:52

Editor's Note: After a year-long family-related sabbatical, the WORKING MEDIA podcast is back and stronger than ever. We are kicking it off with an interview we conducted last Fall with the multi-talented Nikki Mamuric. There are a lot of exciting upgrades to share about the new & improved podcast which we will be sharing in upcoming episodes so st…

1
08: Mid-Career Advice for Brand Marketers - Kris Holmes - Author, "Ignite Your Career!: Strategies and Tactics to Unleash Your Potential" 39:49

3y ago39:49

39:49

OUR GUEST: Kris Holmes Author of "Ignite Your Career!: Strategies and Tactics to Unleash Your Potential" Principal & Executive Recruiter, O'Connell Group, LLC OUR CONVO: Kris returns to the podcast by popular demand to offer a deep-dive conversation into career best practices for mid-career marketing professionals drawn from her best selling book "…

1
O7: Performance CTV - MNTN - Dan Terek, Dir. of CTV/OTT Strategy & Mouton Hennessee, Account Exec / Partnerships 26:23

3y ago26:23

26:23

OUR GUESTS: Dan Terek, Dir. of CTV/OTT Strategy, MNTN Mouton Hennessee, Account Exec / Partnerships, MNTN OUR CONVO: Performant CTV & recent rebranding of Steelhouse to MNTN CONTACT INFO: DAN TEREK Dan@mountain.com https://www.linkedin.com/in/dan-terek https://nrfconverge.nrf.com/ Webinar: "The Top3 Connected TV KPIs & Benchmarks Every Retailer Nee…

1
O6: Programmatic Advertising - Austin Strauss, Director of Programmatic, iNvolved Media 45:46

3y ago45:46

45:46

OUR GUEST: Austin Strauss, Director of Programmatic, iNvolved Media OUR CONVO: Programmatic Advertising - Present & Future Trends GUEST CONTACT INFO: linkedin.com/in/austin-strauss-b329bb168 austin.strauss92@gmail.com --- Support this podcast: https://podcasters.spotify.com/pod/show/rafael-bracero/support…

1
05: Clubhouse, Cause Marketing & Micro-Influencers - Aparna Mukherjee (JSK Stanford Community Impact Fellow) 40:53

3y ago40:53

40:53

OUR GUEST: Aparna Mukherjee, JSK Stanford Community Impact Fellow; Civic Technologist aka Hypewoman for Local + Democratic Voice; Priors: @NYTimes @Bloomberg @WSJ @McKinsey OUR CONVO: Clubhouse, Cause Marketing & Micro-Influencers GUEST CONTACT INFO: @aparnamuk (Twitter; IG) https://jsk.stanford.edu/fellows/class-of-2021/aparna-mukherjee/ MORE INFO…

1
04: Entertainment & Market Research - Mike Burkenbine (CEO, Becket Film Fund) 1:11:45

3+ y ago1:11:45

1:11:45

OUR GUEST: Mike Burkenbine, CEO of Becket Film Fund OUR CONVO: We discuss Mike's impressive CPG & entertainment market research career (Nielsen, Kellogg, Dole, Sony Pictures Entertainment, Activision) culminating in his current venture as CEO of the Becket Film Fund which focuses on independent feature film development with a equity prism by levera…

1
03: Marketing Career Pro Tips - Kris Holmes (Executive Recruiter & Author of "Ignite Your Career!: Strategies and Tactics to Unleash Your Potential") 34:30

3+ y ago34:30

34:30

OUR GUEST: Kris Holmes (Principal & Executive Recruiter, O'Connell Group, LLC) OUR CONVO: We discuss marketing career best practices from veteran marketing recruiter Kris Holmes and her best selling book "Ignite Your Career!: Strategies and Tactics to Unleash Your Potential". GUEST CONTACT INFO: Linkedin linkedin.com/in/kris-holmes-966548 Website o…

1
02: AI & CX - Varun Ganapathy (DMI) 24:15

3+ y ago24:15

24:15

OUR GUEST: Varun Ganapathy, Director Of Strategic Partnerships - Conversational AI at DMI (Digital Management, LLC) OUR CONVO: Varun works at the intersection of AI and customer experience and we discuss the changing landscape of CX (and its key role in managing brands) and how AI is enabling new ways to better serve CPG, service sector, and even p…

1
01: Data Science & Marketing - Rodney Gurdal (Mattel) 24:22

3+ y ago24:22

24:22

OUR GUEST: Rodney Gurdal (Mattel Licensing) OUR CONVO: Rodney Gurdal is our guest. Rodney is a Marketing MBA turned Data Scientist, with knowledge of a wide range of analytical tools and techniques, backed by over 20 years of real-world business application across several industries. Experience includes Mattel, Honda, and Viacom. He also currently …

1
Update 3:00

9+ y ago3:00

3:00

Contact us @RadioWarcraft for updates and keep an eye on the new site RadioWarcraft.com fo moreBy MntnMedia

1
101 - The Azeroth Perspective : Class is in session 39:54

10y ago39:54

39:54

Party Time Nov 21 marks the 10th anniversary.That give you like a week to level to 100… but you have until January 6th to complete EVERYTHING!!! Diablo III Free stuff: You only have a few days… but its super easy to enter Heroes Skins: Is a Blood Elf Tyrande just WRONG? Is a staggered release ok for Raiding? Good bad? How many world firsts are we r…

1
100 - The Azeroth Perspective: The 100 36:39

10y ago36:39

36:39

Happy 100! We are celebrating our 100th episode this week and to kick things off we’re challenging you to create a video highlighting how you plan to celebrate the much-anticipated release of Warlords of Dreanar. The rules are simple - submit your video through Twitter or Facebook with #tapcast100. The deadline for your video is...September 10! The…

1
99 - The Azeroth Perspective: Double Your Goblin Double Your Fun 25:45

10y ago25:45

25:45

Diablo III Season One The first season in Diablo III begins this Friday, August 29, 2014. Season challenges include conquests, accomplishments and a seasonal hero. Double Your Treasure and Double Your Fun! Now is the time to log on, at least until September 2. 100+ bonus on gold finds, and all Treasure Goblin spawns in the game double. Cameron has …

1
98 - The Azeroth Perspective: Join the Chaos 38:03

10y ago38:03

38:03

Curse of Naxx - Frostwyrm Lair The final wing has arrived! (4 quarters, 1 lair Kyran). Sapphiron & Kel’Thuzad fights are intense (but awesome!) Go purchase your Frostwyrm Lair today! Diablo 3 - Console Release Go hunt down Malthael with your friends on the Console! And bring them along with you (via USB) to your friends and game with them! Plus new…

1
97 - The Azeroth Perspective: The Release 32:20

10y ago32:20

32:20

WoD Collectors Edition The WoD Collectors Edition will have all the popular items but comes at a higher price tag - $89.99. Also, those that purchased the digital deluxe version can level up their 90's before those who purchase the Collectors Edition. Is waiting worth it? We think not. Release Date for WoD! A Thursday?! Rather than being released o…

1
96 - The Azeroth Perspective: They are back! 31:30

10y ago31:30

31:30

This week everyone is back!! New to Naxx? The show starts off talking Naxx. Johns been playing both of the new wings, and gives his thoughts on the way the boss mechanics have translated to the card version. Plus, Kristin and John argue with Kyran about using a guide for the Naxx Heroics. Get your valorous on AGAIN Another 100% valour increase this…

1
95 - The Azeroth Perspective: Then there was one 24:51

10y ago24:51

24:51

This week, Kyran is all alone. :( Happy 4th Birtday to SCII Go get your party hats Diablo 3 Pre-order the Console Evil! WOD is at Games Come But what are they going to talk about? What do you get from you Employer? You get a Sword at 5 and a shield at 10, when you work for Blizard. No New Skins for BE’s Blood Elves are not going to get their “secon…

1
94 - The Azeroth Perspective: Dem Female Tauren 27:13

10y ago27:13

27:13

Warcraft Movie Logo: Warcraft movie logo is released! Movie logo looks “futuristic”. Logo looks like it’s part of a cinematic. Possible WoD logo change?! Does this look warcraft to you? Curse of Naxxramas is Now Live! First wing is available for free until July 29th, 2014. Each wing will cost $6.99 per wing ( or 700 Gold). Heroic mode is HARD!!! Cl…

1
93 - The Azeroth Perspective: Are you sorry? 29:39

10y ago29:39

29:39

Meeting Stones: Taking away the Meeting Stone, instead putting more in. The Stone is being removed because it was too congested for any conversation so they are encouraging people to set up meetings on their own. Could it be that they’re summoning in too many people in without tickets? Mike Morhaime is sorry: Do you think there is equal representat…

1
92 - The Azeroth Perspective: How will you pay for Naxx? 30:50

10y ago30:50

30:50

This week on the show: Had some technical problems off the start: The wow website seeemed to be down, but everything is good now! Naxx Uncovered: We start to cover the new Naxx pricing but pause to go over what Naxx was…(Like Vanilla Wow) All five wings: $24.99 Already own first wing (purchase remaining four): $19.99 Already own first two wings (pu…

1
91 - the Azeroth Perspective: the Corgi Explosion 25:16

10y ago25:16

25:16

This week on the show: San Diego Comic Con Mercahndise Revealed First wave of Technical Alpha invites for HotS available! Hearthstone Tournament Bans Female Competitors Molten Corgi Merged AH between factions in 6.0 Wowhead giving away Beta KeysBy MntnMedia

1
90 - The Azeroth Perspective: The Azeroth Perspective Enters End Game 31:02

10y ago31:02

31:02

This week on the show: WoW & MoP 50% off! Double Agent hits Lvl 90! & Feb 2014 Interview with DoubleAgent Midsummer Festival (June 21st - July 5th) Battle.net Launcher becoming Desktop App Tanaan Jungle Zone Preview Male Human Model Update WoD Transmog Changes WoD Raids get own Graphic SettingBy MntnMedia

1
89 - The Azeroth Perspective: Kristin is Back! 22:34

10y ago22:34

22:34

This week on the show: DoomHammer Replica going away WoW Short Story: The Jade Hunters Black Prince Reputation Boost WoD Plushie Battle Pet WoD Zone Preview: Shadowmoon ValleyBy MntnMedia

1
88 - The Azeroth Perspective: Alpha Lava Testing 101 25:33

10y ago25:33

25:33

Look for this weeks patch notes at TheAzerothPerspective.comBy MntnMedia

1
87 - The Azeroth Perspective: Draenor the Big Blue Square 22:22

10y ago22:22

22:22

This week on the show: Cameron & Kyran in the Warlods of Draenor Expansion!!! Azeroth Choppers - Final Episode! Spirits of Harmony to become unbound in the Expansion Guardian Cub Pet heading into the Blizzard Store ArchivesBy MntnMedia

1
86 - The Azeroth Perspective: VOTE NOW 34:31

10y ago34:31

34:31

Armored Bloodwing & Blossoming Ancient 35% off Warcraft movie is a wrap! Azeroth Choppers Episode 7 (behind the scenes) Weekend Buff Garrison Preview Part 1 - Base on Draenor WoD Alpha Patch Notes - May 23 WoD Profession OverviewBy MntnMedia

1
85 - The Azeroth Perspective: Learn to play WoW in 1 easy step! 29:17

10y ago29:17

29:17

this week on the show Wizards of the Coast sues Cryptozoic over Hex TCG Heroes of the Storm: Developer Q&A Murky Hero Spotlight Azeroth Choppers Episode 6 Diablo 3 Legendary Drop Rate Increase Permanent Lvl 90 Crash Course Videos Patch 5.4.8 Patch Notes - May 19 Grinning Reaver & Warforged NightmareBy MntnMedia

1
84 - The Azeroth Perspective: New WoW Mount (Not the Night Elf) 26:04

10y ago26:04

26:04

This week on the Show: Cosmetic Armor pieces 33% off Diablo 3 Birthday - 100% Bonus chance on Legendaries Hearthstone Fireside Gatherings Hearthstone Naxx Pricing Structure Leak WoD New Mount Azeroth Choppers Episode 5 New Night Elf Model Patch 5.4.8 Valor Upgrades & Garrosh HeirloomsBy MntnMedia

1
83 - The Azeroth Perspective: Heirlooms Galore!! 25:53

10y ago25:53

25:53

This week on the Show: Azeroth Choppers Episode 4 WoW: War Crimes book on Sale WoW Subscriptions Down Heirlooms Galore! WoD Developer Notes WoD Quest Review Warcraft Movie: 20months of Post production First wave of Blizzcon Tickets Sold Out!By MntnMedia

1
82 - The Azeroth Perspective: All your Heirlooms are belong to Garrosh 29:46

10y ago29:46

29:46

WoW battlechest & MoP 50% off! Hearthstone season 2 ranked live! Azeroth Choppers Episode 3 Live! Log-in Issues plague B.Net Games Garrosh Heirlooms - For a limited Time Childrens Week - April 28 - May 5 Raid Evolution for WoDBy MntnMedia

1
81 - The Azeroth Perspective: Blizzcon cost how much? 31:57

10y ago31:57

31:57

This week on the show... ITS JOHN"S BIRHTDAY!!! Blizzcon 2014 Azeroth Choppers... Episode two is twice as good Did you get a Blizzard survey in your email? Garrisons will be static Its Noblegarden again Warlords of Draenor Alpha patch notes Draenor Class updatesBy MntnMedia

1
80 - The Azeroth Perspective: $96 for WHAT?! 30:18

10y ago30:18

30:18

Hearthstone Live Worldwide on IPad! Bundle Packs Available in Alpha Heroes of the Storm! Hearthstone Campaign Mode! Azeroth Choppers: New Blizzard Web-Series Warlords of Draenor: Screenshot of a day! Warlords of Draenor Alpha Patch notes / Changes Check Next week for our new Warlords of Draenor Segment!…

1
79 - The Azeroth Perspective: Heartbleed isn't a warrior ability 31:53

10+ y ago31:53

31:53

The Heartbleed bug and its effect (or lack thereof) on Battle.net New Kerrigan Trailer for Heroes of the Storm Zelot Hockey Introducing Azeroth Choppers Daughter of Aurgus Model Comparison Warlords of Draenore Beta installer appears on Battle.netBy MntnMedia

1
78 - The Azeroth Perspective: The boys are back in town! 25:07

10+ y ago25:07

25:07

This week on the show! Hearthstone for Ipad Rolls out! Warlords of Draenor Alpha patch notes World bosses no longer Tap-to-faction New Class guides on Wowhead! April Fools Round-up! (Bottom of page) Make-a-Wish charity pet raises $1 Million Dollars!!!! Chat with friends on Battle.net Desktop App!By MntnMedia

1
77 - The Azeroth Perspective: Free Noggenfogger 21:00

10+ y ago21:00

21:00

We had to record early this week! Unfortunately it was Johns Raid night, Cam was busy with the Diablo Launch…. So Kristin and Kyran hold down the fort this week. This week on the show: Mythic Raiding is coming Siege of Orgrimmar Professions Catch up in WoD The new Female skin is on the web Patch 5.4.7 fixed the Panda Portal Battle.net Chat comming …

Podcasts Worth a Listen

Mntn Media Podcasts

Podcasts Worth a Listen

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