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Partnerships are the pathway to higher sales - and your customers. Are you equipping your channel partners with what they truly need to represent you? Are you choosing the right ecosystem partners? Do you trust your partners (and do they trust you)? Do you do your part for your partners? As we interview channel chiefs and other partnerships industry experts, we explore these questions and more. We'll share channel management insights on how to navigate partnerships, support your partners, id ...
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Howdy Partners

Howdy Partners

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This podcast covers the world of Strategic Alliances & Partnerships in tech. Join Will Taylor, Ben Wright, and Tom Burgess on the trail to green pastures and unchartered territory through raw stories and dialogue, allowing our listeners to learn and decide how strategic partnerships can drive success...whether you are a VP or a professional looking to break into the space, join us on the Howdy Partners journey.
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Wes Schaeffer, The Sales Whisperer®, digs in to get the "secrets" from his guests that you can use immediately to sell more, sell faster, close deals at higher margins, and close sales with less stress, more predictably. The Sales Podcast is for professional salespeople, sales managers, business owners, and entrepreneurs who are committed to growth. When you subscribe, you'll have immediate access to over 635 episodes of proven sales methods provided by sales experts who have been there, don ...
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Moonshot

Peak XV Partners (formerly Sequoia India & SEA)

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Moonshot profiles innovative entrepreneurs from India, Southeast Asia and beyond, who dare to dream big, make an impact and accelerate change. This podcast shares actionable insights on how to start and scale enduring companies from founders and thought leaders who are helping shape the region’s startup ecosystem.
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Each episode finds Rob Jeppsen and guest diving into the biggest question in business: How do you create predictable, repeatable, and scalable success? They discuss tactics and practices that the best sales leaders use to drive head-turning success. Rob lets you know what you can expect from each episode and gives you his promise: you'll leave each episode with new ideas to help you drive high growth with your team.
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Tenego provides international sales execution services, Sales Channels and Direct, to growing and established software companies. Through Tenego's Global Network covering many key markets, we provide programmes and hands-on services in Sales Channel Planning and Development, Direct Sales Execution and Sales Channel Execution. We will help you grow faster, become more scalable and enter new markets across the world through a range of services including: Sales Channel Execution (Partner Search ...
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Hey Salespeople

Salesloft Podcasts

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Sales is an art and a science. Join Jenna Sacks as she interviews the brightest minds in modern sales to bring you immediately actionable advice. If you have a passion for sales, are looking to further your career, or just want to hear some great, practical tips, this is the podcast for you.
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Partner In Action

Amy Carroll Coaching

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This podcast is a series of interviews and real life stories from people who apply the Partner mindset and behaviors. The result, they get more of what they want, more often with less hassle. Listen, laugh and learn how you can apply this approach in your life and get more of what you want!
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Sick and tired of the same, boring business podcasts? The Grow Show makes it easier for entrepreneurs and leaders to grow their businesses. You’ll hear from real leaders with real stories about their successes and failures, so you don’t make the same mistakes. No textbooks or theory — only raw stories from the frontlines with actionable take-aways.
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"Do Business. Do Life." is a weekly podcast dedicated to helping the independent financial advisor create unlimited growth and freedom in their business AND life. Having been a coach for the top 1% of independent financial advisors for 15+ years, Brad Johnson has seen far too many leaders in financial services sacrifice their marriages, health, relationships, and everything else that matters to walk across an industry stage recognizing their "success." That model is broken, and Brad's on a m ...
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Host Of The Top 2% Globally Ranked Your Partner In Success Radio Podcast. Denise Griffitts, 'Your Partner In Success™' is a happy nerd in stilettos who works from her beautifully appointed home office with the enthusiastic assistance of her somewhat famous feline office assistants. A long-time online business creator and marketer, online business manager, and web developer, Denise views her incredible business-minded guests as her mentors.
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The Future of Work Exchange podcast focuses on the intersection of talent and innovation in the workplace and how businesses get work done today and in the future. Join renowned industry expert, Christopher J. Dwyer, as he discusses the Future of Work and its impact on HR management, hiring, recruiting, remote and hybrid work, the extended workforce, talent marketplaces, direct sourcing, DE&I, technology, innovation, and much more.
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The Partner-Up Profits Podcast discusses practical advice on leveraging affiliate and influencer marketing programs to increase sales and scale your business. It’s based on my experience, from humble beginnings as an introverted small-towner with no marketing experience to helping scale dozens of partnership programs to well over $100M in sales for online companies and making the Inc. 5000 list as a result. My goal is to help you make sense of partnership marketing strategies and stay on top ...
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The Future Is Bright Podcast

The Future Is Bright Podcast

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Enjoy a front-row seat as Chris speaks with thought-provoking C-Suite executives and leaders from corporations, both public and private, professional service firms, and of course, the legal industry from around the United States.
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Welcome to Customer Growth Sessions, presented by Intergrowth. Join host Pat Ahern, Managing Partner at Intergrowth, as we discuss techniques to build and scale systems that boost profitability for up-and-coming ecommerce businesses.
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Welcome to 'It Depends', a sales tax podcast hosted by Brian Greer and Jeff Meigs from TaxConnex. In this podcast, we’ll be exploring different aspects of sales and use tax. So whether you’re a tax pro or a novice, in industry, school or a practicing CPA, tune in and join us as we attempt to simplify the complexity of the sales tax world. This is ‘It Depends.’ Because with sales tax, there is rarely just one answer. And often that’s our answer to many questions – it just depends. Brian - Chi ...
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Business Marriage is the non-celebrity couple podcast that brings you the real and honest conversations that couples all over the world are having about life, family, work and everything in between. Entrepreneur husband and wife James and Hayley Burtt run their own separate businesses, so each week the pair take the opportunity to sit down and openly (sometimes too openly!) share what it is really like to juggle running a company, raising a family and (trying) to find time to keep your partn ...
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Sales Talent and Recruitment Show from CPSA

Canadian Professional Sales Association

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The CPSA's 'Talent and Recruitment' podcast considers the full Recruiting and Talent Management process: attracting, hiring, onboarding, training, measuring, rewarding and even replacing team members. Guests discuss topics such as training, hiring, onboarding, sales compensation and leadership development. The Recruitment and Talent show is produced and distributed by the Canadian Profesional Sales Asociation. Learn more about the CPSA at cpsa.com ---About the Canadian Professional Sales Ass ...
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The podcast for sales and marketing teams that tackles the question: How can cybersecurity companies grow sales faster? We talk with cybersecurity CROs, CMOs, CEOs, as well as sales and marketing experts. Listen in, and you will get proven strategies to - help you get more leads - win more customers, and, - create your killer go-to-market growth engine. If you are a seller, marketer, leader, CEO, or founder at a cybersecurity company, you are in the right place.
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We interview guests who are exceptional at Sales and/or Marketing. Guests who have built high performance sales teams, run advertising firms, and/or built amazing brands. People who are exceptional at getting brands known and products sold!
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Sound Bites is a podcast series that explores best practices in sales, marketing, and go-to-market for technology companies. In each episode, Bill Binch, operating partner at Battery Ventures, is joined by an industry leader to discuss expert advice, career development, technology trends and more.
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Each week, Jane Wakefield sits down with some of the key movers and shakers from the UK tech ecosystem for the UKTN Podcast. Learn growth strategies from both seasoned and up-and-coming founders, hear market sentiments from investors, and understand the tech policy affecting businesses across the country. The UKTN Podcast provides insight into the most influential people in the UK’s innovation economy, exploring their personal and professional journeys and hearing their views on the hottest ...
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Marketing consultant Jenn Hanson-dePaula sits down with her partner, Marcus to chat about marketing strategies and processes that can help authors connect with their readers and sell more books. Save time with marketing and spend more time writing!
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Get ready to dive into insider strategies and educational resources that will transform your retail business. No more guesswork. No more struggling alone. We'll be your partner in this journey, and together we will conquer all the obstacles. Hosted by retail industry expert and Retail Success Club founder, Ali Dee.
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Raising Tech is your guide to understanding the role technology plays in your community, where to invest to transform culture, and how to bring your team and residents along the journey. Tune in for tech trends, hot topics and meet the people behind the tech landscape in senior living to gain practical technology knowledge you can apply in your community today. Powered by Parasol Alliance (www.parasolalliance.com), The Strategic Planning & Full-Service IT Partner Exclusively serving Senior L ...
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Looking for sales performance strategies? Hoping to grow revenue? Each week, join Matt Sunshine, Managing Partner at The Center for Sales Strategy, where he and industry experts work toward a singular goal: Improving Sales Performance.
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Grit

Joubin Mirzadegan

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Grit explores what it takes to create, build, and scale world-class organizations. It features weekly episodes highlighting the leaders who are pushing their companies to make a difference. This series is hosted by Joubin Mirzadegan, go to market operating partner at Kleiner Perkins, a venture capital firm investing in history-making founders.
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Now more than ever, B2B companies cannot survive without a clear, defined and functional revenue strategy. We present - The RevOps & ABM Alignment - a podcast that highlights the stories and expertise of B2B Go-To-Market specialists and their strategies for two highly effective motions - Revenue Operations and Account-Based Marketing. Here you can expect to hear from Sales, Marketing, Customer Success and Operations specialists that thrive in building revenue models that exceed expectations ...
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FI GROW Solutions is a partner agency that works with credit unions and community banks to help drive growth and sales. We think bank marketing is broken! We decided to "Hit Record" during our strategic conversations around what's working for our partners, to share with other bank and credit union marketers and executives. If you're looking for best practices for your bank or credit union, join us while we talk all things sales, marketing and strategy for financial institutions!
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Consistent with all programs delivered by Northstar, “Private Equity Fast Pitch” podcasts are meaningful, insightful and provide actionable information from leaders in the Private Equity community that will help you connect with the speaker in an efficient way. Each Tuesday, Jeff Henningsen from Lockton will spend time talking with his friends in the private equity community while they share insight into their world. Similar to an introductory meeting, Private Equity and Investment Banking g ...
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Immerse yourself in the dynamic world of point-of-sale (POS) with the Rising Stars Podcast by Star Micronics, hosted by industry pro, Kate Orara. Twice a month, we explore the fascinating journeys of innovators and businesses navigating the challenges of technology's rapid pace. In every episode, Kate Orara, Partner Development Manager at Star, takes listeners on an exploration of emerging retail technology trends and strategies with global industry giants. She's spent her entire career meet ...
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Welcome to ProBooth Talk, a podcast focused on building the skills needed to grow your photo booth company! Listen along as we explore the hurdles of photo booth ownership, covering everything from equipment and software to marketing strategies and client management. Whether you’re a seasoned pro or still learning the ropes, ProBooth Talk provides invaluable insights, industry expert level interviews, and actionable advice to help you succeed in our ever evolving industry.
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The Brandon White Show brings you conversations worth listening that expand your ideas, knowledge and know how. Previous guests include successful entrepreneurs, peak performers, authors, Emmy Award winners, scientists, explorers, Navy SEALS, fighter jet pilots, venture capitalists, angel investors, professional athletes, artists, and other seemingly ordinary people doing extraordinary things. Listen in to expand your landscape of understanding and gain an edge to win in your business and yo ...
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YOUR INTENTION MATTERS! Sales is simple, but not easy. There are millions of Salespeople in the world, however nobody really goes to school for "sales" right? Paul Madott has been in sales for over 20 years having worked at Xerox for the better part of a decade and today he is the Managing Partner @ SOAR Sales Training where he teaches salespeople how to make better strategic contact with a Decision Maker. On this podcast, Paul's guests discuss their journey and share their story - how they ...
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Adventures in Movies!

Nathaniel Muir/Danny Martinez/Blake Heath

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Every week AIPT Movie Editor Nathaniel Muir and his cinema partner in crime Blake Heath discuss indie and genre movies you have have never heard of, the ones you cannot hear enough about, and the ones you never want to hear about again.
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So How Do You Become a Sales Infiltrator? Ben Gay III, renowned as one of the foremost sales trainers, has left an indelible mark on countless careers and businesses through his transformative teachings. In this week's riveting installment of The Closers Inner Circle Podcast with Denise Griffitts and Ben Gay III, we delve into Part 6 of our ongoing…
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Guests: Vipul Ved Prakash, CEO and co-founder of Together AI; and Bucky Moore, partner at Kleiner Perkins No one knows for sure whether the future of AI will be driven more by research labs and AI-native companies, or by enterprises applying the technology to their own data sets. But one thing is for sure, says Together AI CEO and co-founder Vipul …
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Market like you mean it.Now go sell something. Name your price for the Make Every Sale Program here: https://saleswhisperer.gumroad.com/l/OiXZk SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun! https://www.youtube.com/@TheSalesWhispererWes ----- Connect with me: Twitter -- https://twitter.com/saleswhisperer TikTok -…
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Summary: Brigham Dallas, the founder of a Brazilian waxing and sugaring franchise called Hello Sugar, shares his journey of starting and growing his business. He initially stumbled upon the idea while living in Thailand and meeting a woman who made a lucrative income from waxing. Intrigued by the recurring revenue and low cost of goods in the indus…
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SPOILER ALERT!!!!! THIS SPECIAL EDTION INCLUDES DISCUSSION ABOUT SPECIFIC PLOT POINTS IN LONGLEGS We have talked about the marketing of the film for months. Using old school viral marketing and trailers that never showed Nicolas Cage, Longlegs was a creepy throwback that worked. The movie opened in the top five and became Cage’s biggest opening in …
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Our host Jeff Ignacio sits down with Mark Lerner - Director of Growth Marketing at DealHub. They talk all things marketing and marketing operations, looking at newsletters and guerilla marketing tactics. They also discuss finding a product market fit, moving fast but remaining agile and the tools and systems you need to support your functions.…
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In memory of the late Tim Kight, who passed away in May after a courageous battle with cancer, we are honored to re-release our all-time favorite episode featuring him. Tim Kight was the founder of Focus 3 and a renowned leadership consultant with decades of experience helping organizations build positive cultures and improve performance. He worked…
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Adam Feinstein is the Managing Partner of Vesey Street Capital Partners. Mr. Feinstein has 30 years of investment experience exclusively in the healthcare services sector. Prior to founding Vesey Street Capital Partners in 2014, he was a Managing Director on Wall Street and a healthcare industry executive. He held the position of Senior Vice Presid…
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Join Amber Bardon as she interviews Ken Reinstein, Vice President of Business Development at CaringOnDemand. Discover how CaringOnDemand enables individuals and their families to easily request caregivers at the touch of a button! Ken talks about the origins of CaringOnDemand, its modern features, and its transformative impact on caregiver services…
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Betty Lu, Founder of Confetti Snacks, shares how she's building the top selling natural snacks company. From raising venture capital to getting into national chains like Walmart. CONNECT WITH US Get Your Weekly EDGE Newsletter. It's FREE. Bottom Line Up Front (BLUF) Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely o…
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Jerry Seinfeld used this strategy to develop the daily habit of writing jokes. Learn this simple productivity technique and build lasting daily habits that will boost your confidence, energy and productivity. Links from the Episode The Productivity Podcast Follow Productivity on Apple Podcasts https://podcasts.apple.com/us/podcast/productivity/id16…
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In this episode, Eric sits down with John Miller, founder of Scribewise and author of "Playing It Safe Sucks: A Manifesto for Courageous Marketing." John shares his journey from PR to founding a content marketing agency, discusses the evolving landscape of content marketing in the age of AI, and emphasizes the importance of courageous marketing str…
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Today I’m sharing something that I’ve never talked about publicly: my personal journey with therapy and how it helped to save my marriage. The truth is, in the early days of Triad, when I was busy putting my blood, sweat and tears into helping our team get the company off the ground...I was leaving a void at home and not showing up as the husband a…
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Join Jason and Lap as they dive into the role of SEO in the marketing funnel and the challenges of measuring its ROI. They discuss the impact of SEO and AI on website optimization, balancing business growth, and the importance of converting visitors into leads. Essential insights for optimizing your photo booth business!…
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In this episode, Ali Dee gives you 5 hot tips to growing your business on Instagram. We are focusing on this all month long inside the Trendsetter membership. Join us inside the TRENDSETTER membership here. Work with me in The Sales Lab, DM me SALES on IG or TT for the deets Follow the Retail Success Club on TikTok and Instagram @retailsuccessclub…
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In this episode of Customer Growth Sessions, we sit down with Dusty Fields, Mobile Lead at Tonic, and Lauren Linzer, Director of Solutions at Tonic. We discuss Tonic’s approach to custom technology solutions, how e-commerce businesses should consider technology investments, and the process of building effective mobile applications. Get in touch wit…
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In this episode, Darren Fay introduces the Intent-Based Revenue Ops framework with its four pillars explaining how this approach makes RevOps people a business strategic partners, rather than just a support role. HIGHLIGHTS: 00:00 Intro and Background 02:31 Intent-Based Revenue Ops Framework 06:24 Change Management 13:43 The Power of Well-Defined M…
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“What makes your brand unique is a combination of tangible and intangible things,” explains Gary Singer, Chief Strategy Officer at Kobre & Kim LLP, who joins The Future is Bright podcast. Gary shares the remarkable story of driving the Altoids brand, which was virtually unknown outside the United States, to astronomical sales. In today’s episode, h…
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In this episode of “Sound Bites” with Bill Binch, Bill is joined by Andy Kofoid, president of Databricks*. Andy shares his perspective on career development, the role of education in shaping a professional path and the work of scaling enterprises. 04:27 Balancing Work and Education: Andy's MBA Experience 08:08 Leadership and Career Growth: Moving B…
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In today’s episode, we’re diving into all the things we find ourselves doing as parents. From pretending to enjoy Sports Day (seriously, whose idea was it to have sack races?), to spending our hard-earned cash on the latest “must-have” toy (it's already broken), and of course, finishing the food our kids don’t – because who doesn’t love cold, half-…
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Reeva Misra, founder and CEO of Walking on Earth, discusses how stress is often at the root of chronic health problems, the real science backing up ancient wellbeing practices, how attitudes to mental health benefits at businesses are changing for the better and how AI could improve personal happiness. Misra founded Walking on Earth (WONE), which u…
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Healthcare Leadership Insights: From Military Hospitals to Academic Management with Don Taylor Don Taylor is a distinguished healthcare leader with over 40 years of experience, currently serving as Clinical Professor of Healthcare Leadership & Management at the Jindal School of Management and Director of the Alliance for Physician Leadership. A ret…
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Influencer marketing continues to grow, but with so many platforms, how do you know which one to invest in for maximum ROI? In this episode, I share my top three favorite influencer categories and reveal which one I believe will stand the test of time. Stay tuned until the end, where I share insider tips on finding the best influencers in that cate…
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Guest: Andrew Bialecki, CEO of Klaviyo Whenever the marketing platform Klaviyo is hiring, says CEO Andrew Bialecki, “we sort of don't care so much what skills you have.” Instead, the company looks for “high slope” individuals who are curious and able to continually learn new things. “A big turnoff for me is [when] somebody says, ‘Oh, well, I was ne…
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https://blog.thesaleswhisperer.com/p/solomon-thimothy 00:00 Introduction and Authenticity in Sales 06:06 Challenges of Modern Marketing Strategies 10:22 Understanding Customer Pain Points 15:49 The Importance of Building Rapport 24:59 Comparison of Realtors and Car Salesmen 28:54 Avoiding Arrogance and Staying Humble 30:21 The Importance of Persona…
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On Your Own A Widows Guide to Emotional and Financial Well-Being Welcome to our podcast featuring the sixth edition of a bestselling classic, written by women for women. The authors Alexandra Armstrong, CFP® and Mary R. Donahue, PH.D. join us to discuss how their book provides essential tools and insights to help widows navigate emotional and finan…
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Summary: In this conversation, Mitch Beinhaker interviews Carolyn Wilman about sweepstakes and winning prizes. They discuss the different types of prizes, the cost associated with winning, and the legality of sweepstakes in different countries. Carolyn shares tips for entering sweepstakes and recommends using websites that aggregate giveaways. They…
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Horror has plenty of well-known franchises, but there are not many cinematic universes. Except for one very popular one. The Conjuring universe is probably not going away anytime soon, but the final movie in the series has been announced. We also talk about a franchise that was popular when we were younger, went away for a few years, then came back…
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Jason talks how to raise venture capital and lessons learned from portfolio companies at Bull City Venture Partners. Jason Caplain Jason is a General Partner and Co-Founder of Bull City Venture Partners and has been a venture capitalist for over two decades. Prior to co-founding BCVP, Jason co-founded Southern Capitol Ventures. Previously, he was a…
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Our host Jeff Ignacio sits down with Chris Kierz, Head of Marketing Operations at Jasper. They discuss having multiple sources of truth and different CRM infrastructures. They also look into lead tracking, lead scoring and intent scoring. Finally, they discuss the marketing-to-sales handoff and how this can be improved through a sales-accepted lead…
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DBS Group CEO Piyush Gupta has built his reputation by transforming DBS from a Singaporean bank into one of Southeast Asia’s largest, with a market cap of over $90 billion. While he’s had a 40-year career in banking, he also had a short stint as a startup founder. We had the pleasure of hosting him at our annual growth equity conference, PitStop, i…
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Master Sales Infiltration with Ben Gay III: Proven Strategies to Close More Deals - The Closers Inner Circle Podcast Ben Gay III, renowned as one of the foremost sales trainers, has left an indelible mark on countless careers and businesses through his transformative teachings. In this week's riveting installment of The Closers Inner Circle Podcast…
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In this podcast episode, Meredith Olmsted, CEO and founder of FI GROW Solutions, has a great conversation with August Mize, the brand ambassador for Carolina Trust Federal Credit Union. August discusses her journey from a communications graduate aiming for a career in journalism to becoming a brand ambassador, emphasizing the strategic shift toward…
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Join host Kate Orara on the Rising Stars Podcast as she explores the latest in retail technology solutions. This episode features Brett Bennett, co-founder and President of POSitive Technology. Brett shares how OpSuite and OpSuitePOS are setting new standards in retail management and POS systems. Listeners will also learn about Brett's role as Boar…
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Today, I’m excited to chat with Triad Member Andy Heese, the president and founder of The Guardian Group. This year, Andy and his team are on track to bring in $60 million in new assets—all without relying on a traditional marketing funnel. Instead, they focus on building strong client relationships and leveraging referrals. Andy’s “secret” isn’t a…
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Subscribe to our Youtube Channel and watch this episode here. Rich Horwrath is the founder and CEO of the Strategic Thinking Institute. For over 20 years, Rich has helped over a quarter of a million executive leaders worldwide develop their strategic thinking and planning capabilities. He’s helped create impact in businesses of all kinds as he help…
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Join Jason and Lap as they delve into the essentials of being prepared and knowledgeable in the photo booth industry. Learn about key photography skills, software troubleshooting, technical equipment handling, and the importance of a solid business plan, insurance, and a professional website. Essential insights for all photo booth business owners!…
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In this week's episode, Hayley attempts to reveal the top-secret tricks of the trade when it comes to selling! Sell what, you ask? Whether it's products, services, or even your soul to the caffeine gods, Hayley's got you covered. From branding and marketing, how you present yourself can only work in your favour—unless you're presenting yourself in …
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Jason Bradbury, best known for presenting The Gadget Show, explains how businesses are “finding their feet” when it comes to AI, why he’s bullish on the metaverse, and recalls some of the zaniest product testing he’s done. Bradbury was a presenter on Channel 5’s The Gadget Show from its launch in 2004 to 2016, where he tested tech and participated …
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https://blog.thesaleswhisperer.com/p/bradley-hamner 00:00 Introduction and Banter 01:10 Bradley's Background and Approach 04:14 Discovering the Importance of Systems and Processes 07:18 Building an Operating System for Business Growth 08:17 The Dangers of Relying on One Marketing Channel 09:13 The Power of Simplicity in Business 10:06 Transforming …
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Digital Transformation Expert Stefan F. Dieffenbacher: Innovating Business for the Future Stefan F. Dieffenbacher is a global thought leader in innovation, digital strategy, and business transformation. As the founder and CEO of Digital Leadership AG, Stefan has led over 85 successful innovation initiatives for major brands like Amazon, BMW, and Go…
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Digital advertising is fantastic, until it isn't. Unrealistic promises, mistakes, inconsistent reporting, and outright fraud plague this industry. A THIRTY YEAR OLD industry. Sort your life out, digital... you gots problems. Inside the Black Box, by Bob Hoffman: https://dl.bookfunnel.com/6kwmi0qlsq Sources for current click through rates: https://b…
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Want to launch an influencer campaign but want to save your limited budget? Or perhaps you've tried it before and have yet to see the results you hoped for. Well, today, I will walk you through a practical scenario of how to invest $5,000 in influencer marketing to achieve a 10X return of $50,000 potentially. Tune in to discover actionable strategi…
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Guest: Niraj Shah, CEO and co-founder of Wayfair Wayfair CEO Niraj Shah caught the entrepreneurship bug in his mid-20s, when he and his longtime co-founder Steve Conine sold their first company just a few years out of college. They left the acquirer and independently realized “we absolutely wanted to start something else,” Niraj recalls. “Once you’…
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