Best Performance Kpi Podcasts (2024)

1
From CMO to seven boards: Former Westfield, PepsiCo exec John Batistich's view on marketing from the top, why ageism hits marketers, not finance and talking customer over brand counters marketing’s cost ... 44:22

2d ago44:22

44:22

Former PepsiCo, Kimberly-Clark, Interbrand and Westfield [now Scentre Group] marketer John Batistich transitioned to company board roles ahead of most – he’s now a non-executive director (NED) and advisor to seven boards, including the listed buy now pay later firm Zip Co, Muffin Break Bakeries and Jamaica Blue Cafes’ parent company FoodCo, Melbour…

1
The Seven Steps to a Scalable Sales System 13:37

7d ago13:37

13:37

Send us a Text Message. In this episode, Brian Montes discusses the importance of creating a sales system for business growth. He emphasizes that hiring salespeople is not always the best solution and instead recommends focusing on developing a strategic sales system. He outlines seven steps to create a scalable sales system, including identifying …

1
Mi3 launches FY2025 Marketing & Customer Benchmarks - 105 companies, $3bn in marketing spend: Three-speed marketing emerges; customer KPI’s surge, c-suite cred rises, what next for agencies and AI’s early ... 40:29

8d ago40:29

40:29

A deep, senior marketer study and report by Mi3, The Australian Marketing Institute (AMI), Qualtrics and Tumbleturn finds hard evidence across 105 top marketers responsible for $3bn-plus of budgets of an emergent three-speed marketing economy and upended KPIs and priorities. There are big question marks in key sectors such as retail around the effe…

1
Pressure cooker: Ecom harder, more expensive, marketers cut martech, brand spend and pile into performance, if not smart strategies in place you could pay more for less in FY25 – Simon Ryan 31:09

13d ago31:09

31:09

RyanCap CEO Simon Ryan says 50 per cent of clients are “shifting a lot more money into search, digital and online video” as they scramble for immediate results and short-term sales going into FY25. Stubbornly high interest rates and crunched consumers mean major brand spending is likely off the cards for the foreseeable. “Any marketer going into a …

1
The Small Business Guide to Offering a 401K 25:06

14d ago25:06

25:06

Send us a Text Message. In this episode, Brian Montes interviews Jevon Thomas, a director of retirement plans, about the importance of offering 401k plans and retirement plans as a retention strategy for small businesses. They discuss California's regulatory landscape and companies' legal obligations to provide retirement plans. They also explore h…

1
The pro-consumer privacy lobby speaks - and why the Federal Government listens on privacy reform clampdowns for cleanrooms, hashed emails, geolocation, loyalty data trading and new definitions of personal ... 1:00:45

16d ago1:00:45

1:00:45

There’s little contention today that the pro-consumer privacy lobby is winning the war over industry on privacy reform - they’re informed on industry techniques, loaded with compelling consumer research and aligned entirely on the need for a clampdown on the collection and use of an individual’s online data trail. Former NSW Deputy Privacy Commissi…

1
Mastering Team Development Through Mentorship 12:11

19d ago12:11

12:11

Send us a Text Message. In this episode, Brian Montes discusses the power of mentorship in business success. He explains what makes a great mentor and highlights the importance of investing in mentorship training and development. Brian also emphasizes the need to recognize and reward mentorship excellence and encourages cross-disciplinary mentoring…

1
Ex-UM privacy chief lifts lid: Google has ‘captured’ trade associations and holdcos, personalisation-precision a ‘fallacy’ based on ‘garbage’ data reaching 'fake people' 47:48

23d ago47:48

47:48

Just how accurate is the user data being traded by advertisers, agencies and data firms in the $700bn global digital advertising system? The former Chief Privacy Officer of UM in the US, Arielle Garcia, is exasperated - it’s garbage she says and to prove it Garcia recently accessed her profile from an ad tech vendor and found she was in “500 differ…

1
How to become a commitment based organization 14:51

28d ago14:51

14:51

Commitment based organizations have 3x returns.By Rick Heyland

1
Reclaiming kids from algorithms: Hyundai signs up to '36 Months' campaign, raising legal age to 16 for social media access - Nova’s Wippa and Finch’s Galluzzo urge more brands to walk purpose talk in likely ... 40:24

29d ago40:24

40:24

Hyundai is the first brand - with some bravery - to have signed on to the 36 Months campaign to lift the minimum age for social media accounts from 13 to 16, launched by Nova Radio’s Michael ‘Wippa’ Wipfli and Rob Galluzzo, the boss of production company Finch. 36 months is the time a teen will reclaim from social media between 13 and 16 years. Gal…

1
The Most Common Challenges Business Owners Face with Time, Team and Money (and how to overcome them) 32:44

1M ago32:44

32:44

Send us a Text Message. In this episode, Brian Montes discusses the challenges that business owners face in three key areas: time, team, and money. He provides insights and solutions for each challenge, such as creating a time management plan, developing an operations and training manual, implementing a team meeting rhythm, and establishing a cash …

1
Nina L. Kovner on Overcoming Codependency: Building Stronger Leadership and Healthier Boundaries (Rerun, Part 2) 37:31

1M ago37:31

37:31

[291] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

1
Nina L. Kovner on Overcoming Codependency: Building Stronger Leadership and Healthier Boundaries (Rerun, Part 1) 53:00

1M ago53:00

53:00

[290] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

1
James Parnell on Conscious Productivity: Rethinking Time, Energy and Fulfillment (Rerun, Part 2) 42:27

1M ago42:27

42:27

Productivity isn't just about finding more time; it's about better allocating the time we have. In part two of this episode with James Parnell, Founder of the Wellbeing Gym, we explore ways to leverage neuroscience and circadian rhythms for enhanced alertness, deep thinking and, ultimately, a more fulfilling life away from the concept of "Total Wor…

1
James Parnell on Conscious Productivity: Rethinking Time, Energy and Fulfillment (Rerun, Part 1) 49:04

1M ago49:04

49:04

Making meaningful progress towards goals shouldn't come at the expense of living a fulfilling life. And yet, far too often, we find ourselves stressing over how there are never enough hours in the day. Either that or we succumb to the endless cycle of procrastination. Now, what if there was a way to unlock your true productive potential without sac…

1
Strategic KPI Development for Business Owners 14:48

1M ago14:48

14:48

Send us a Text Message. In this episode, Brian Montes discusses the importance of Key Performance Indicators (KPIs) for business owners and provides insights on developing and utilizing KPIs effectively. He covers KPIs' definition, significance for business growth, and specific KPIs to track across various business functions. Additionally, he outli…

1
‘Angry religious fights’: Salesforce global President and CMO Ariel Kelman on re-engineering attribution from last touch to ‘deep learning’ model; why B2B market will follow and an AI-powered rebound is ... 27:37

1M ago27:37

27:37

A year ago Ariel Kelman boomeranged back to Salesforce after a decade helming global marketing for the likes of Amazon Web Services and Oracle. As global President and CMO of the $200bn+ customer tech giant, he’s wasted little time shaking things up – and Kelman’s view that Salesforce had “lost our focus on sales pipeline and on marketing really be…

1
Out of home will be ‘20% programmatic within two years’, as ecom, retail, food, entertainment target brand and performance – but buying on CPMs alone misguided 44:58

1M ago44:58

44:58

A year ago programmatic sales were just 2 per cent of QMS’ business. By the year-end, says Head of Programmatic, Laura Wall, it will be double digits. She says the market is starting to move, and latest SMI data, with pDOOH up 100 per cent in Q1, underlines that trend. Kinesso’s Chief Media Activations Officer, Michael Whiteside, thinks even that r…

1
Katie Godfrey on Franchising as a Strategy for Growth (Rerun) 29:10

1M ago29:10

29:10

Through a candid conversation highlighting some of the complexities of growing a business in the salon industry, discover why franchising might be the growth strategy you need. Contrasting the traditional method of opening multiple locations with real-life examples and Katie's own experiences, this episode rerun digs into the specifics of what make…

1
KPI Checklists - the easiest and most efficient way to delegate 13:07

1M ago13:07

13:07

By Rick Heyland

1
Erin Raber on Pin-Up Curls’ Transformative Journey From Slow to Flywheel Growth (Rerun) 45:30

1M ago45:30

45:30

[286] In this episode rerun, salon owner & educator Erin Raber (@theculturecurl) walks us through the evolution of her salon's brand identity, how she redefined her marketing strategy to attract her ideal clientele and the clarity that comes with a focused marketing vision. Pin-Up Curls' transformative journey from slow to flywheel growth is a powe…

1
A little alarming’: ACCC net widens in latest data products and services report to breaches, fines, enforcement and consumer ‘harm’ beyond privacy reform – ID hashing, location data, clean rooms face more ... 58:39

1M ago58:39

58:39

It’s not sexy but like AI, it’s going to affect your job – and your company. Another salvo in the fast approaching privacy regime set for tabling in parliament in August was fired last week by the ACCC around how personal information is collected and used by data firms – Experian, Nielsen, Publicis-owned Epsilon and Woolworths-owned Quantium were a…

1
The BEST Way to Generate Leads for Your Business - Business Growth Tips 17:17

2M ago17:17

17:17

Send us a Text Message. In this episode, Brian Montes discusses the importance of lead generation for business owners and explores different strategies for generating leads. He categorizes these strategies into two main approaches: farming and hunting. Farming strategies focus on cultivating relationships over time, including content marketing, ema…

1
Advertisers Opt for News Corp Australia’s Budget-Matching Test to Demonstrate Outcomes Impact of Intent Connect Over Cookies 37:10

2M ago37:10

37:10

News Corp’s first party tech build is now at point where the publisher will match spend from customers using its new platform and run it in parallel with a standard cookie-based approach to prove it delivers much bigger reach and more sales. Via a “privacy compliant” approach using its first party data and data matching via the likes of Google, Liv…

1
Priority (Rock) Setting that accelerates Growth 14:48

2M ago14:48

14:48

By Rick Heyland

1
'Focused completely on the wrong thing’: B2B marketing set for a ‘renaissance' if marketers, sales teams decouple from individual lead ‘obsession' to the buyer groups who influence a company purchase 40:50

2M ago40:50

40:50

In most B2B businesses lead generation, or individual qualified "lead gen” more accurately, is at the core of business marketing - certainly for the tech sector. The merits of focusing on groups of buyers influential in a large corporate purchase over an individual executive is not new, but what is has a veteranB2B marketing analyst warning that al…

1
CommBank, Westpac, Suncorp, McDonald’s and KFC show market how to crack women’s sport sponsorship as audiences climb, engagement outpoints men’s 27:55

2M ago27:55

27:55

The likes of CommBank, Westpac, Suncorp, McDonald’s and KFC are showing the rest of the market how to do women’s sports beyond just slapping on a logo – and it’s paying off in spades, according to GroupM Chief Investment Officer Mel Hey and Foxtel Media Head of Sport NSW, Caitlin O’Meara. But while existing men’s code sponsors are migrating spend i…

1
Strategies to 10x your life and your business 21:04

2M ago21:04

21:04

By Rick Heyland

1
Chartered Accountants, AFL, Menulog, recruiters back Australian Marketing Institute’s push for all marketing industry execs to pursue Certified Practising Marketer status; Mi3 alliance announced, professional ... 50:41

2M ago50:41

50:41

This conversation is about getting marketers, agencies, media and tech to become more like chartered accountants – in a good way. That is, have letters after their name that mark them out to employers, peers and recruiters as the most horizontally skilled and relevant in the business – and be required to continue learning every year to keep them. W…

1
Bridging Generations in the Workplace: A Leadership Guide to Harmonizing a Multi-Generational Team 18:07

2M ago18:07

18:07

Send us a Text Message. In this episode, Brian Montes discusses the challenges of managing a multi-generational workforce. He emphasizes the need to challenge harmful stereotypes and appreciate the unique preferences, habits, and behaviors that each generation brings. Navigating the complexities of a multi-generational workforce can feel like walki…

1
LiSTNR tech stack unlocks smarter behavioural targeting, new lookalikes and re-fires lapsed buyers and its data matching capabilities for brands 41:58

2M ago41:58

41:58

‘Virtual professor’ Mark Ritson says advertisers should be allocating circa 11 per cent of media budgets to total audio. Problem is, the market’s not buying Ritson’s line. Audio’s dollar share is sitting just over half of that and static, despite broadcast audiences increasing 6 per cent since Covid and time spent on total audio surging 49 per cent…

1
CX disconnect: Banks, carmakers, telcos failing to join customer dots, ‘gaming’ NPS, measuring wrong outcomes, undermining martech investments – but uni’s nailing it 38:55

2M ago38:55

38:55

The stampede by companies into CX, with massive associated investments into martech, specialists teams and organisational overhauls, is having little impact on customer experience scores – and big banks, telcos, and car brands are at best benchmarked as average, despite investing billions collectively. CSBA Managing Director, Paul van Veenendaal, h…

1
Tourism NT rewires media strategy with partner Atomic 212°, overhauls martech in bid to see off rivals piling into still spending, but anxious, over 50s 35:41

2M ago35:41

35:41

Tourism NT has always scored its biggest wins targeting the over 50s. Problem is, every other brand has twigged they’re the only one still spending. Cutting through is harder because other tourism bodies are going large on media to carve out their own slice. Plus, it’s already tricky for tourism operators to differentiate. Atomic 212°’s Asier Caraz…

1
Weight loss for busy leaders and executives 18:46

2M ago18:46

18:46

Insights on how to maintain or lose weight during busy and stressful times.By Rick Heyland

1
Privacy and regulatory update: Banks, retailers, brands, loyalty operators, publishers face ‘substantial’ tightening on CX data, martech, adtech use as consumer groups wedge business lobby in Canberra ... 52:19

2M ago52:19

52:19

There’s so much happening on the regulatory front it’s dizzying, so Mi3 called in the experts for an update - and it’s proven rather revealing: Despite intensive lobbying from loyalty scheme operators and beyond, Australia’s sweeping privacy law overhaul remains on course to land this year – with massive implications for just about every business. …

1
Kate Owens-Heins on Providing Sensory Safe Services & Creating Trust, Not Trauma 53:03

3M ago53:03

53:03

[277] While the neurodiversity movement has helped pave the way for a lot of changes in how society thinks about autism and other neurological differences, there is still a lot more work to be done. Isolation, exclusion, and loneliness remain all too common experiences for autistic people. In this heartfelt discussion with Kate Owens-Heins, Founder…

1
Performance Employee Engagement 21:22

3M ago21:22

21:22

Only 32% of employees feel engaged in their workplace. Disengaged employee's cost US economy $400 B annually. This podcast covers keys ideas to increase employee engagement.By Rick Heyland

1
Retail media meets ‘mobility media’: Uber ads global chief says Australia powering as Uber Ride brand ads drive hard sales via Uber Eats app – but funnel collapse pushes ‘brand-formance’ trend to the fore ... 41:49

3M ago41:49

41:49

Uber’s ads business is starting to scale and its New York-based boss Michael Akkerman says Australia – one of its best performing markets, with a rapidly growing sales operation – will see the next wave of new formats first. He’s touting retail media meets “mobility media” and a collapsed funnel “brand-formance” model - brand and performance market…

1
One Specific Leadership Style To Drive Your Team to Optimal Success 15:16

3M ago15:16

15:16

Send us a Text Message. In this episode, Brian Montes discusses the importance of leadership in business and shares his insights on a specific leadership technique that can optimize team performance. He emphasizes the need for a healthy culture and solid leadership to build a sustainable and profitable business. Brian highlights the significance of…

1
Cognitive overload puts marketing effectiveness in free-fall: Influence – not influencers – emerging as marketers’ antidote but industry assumptions require total flip 55:17

3M ago55:17

55:17

Marketing effectiveness is getting worse. Dan Krigstein, Director of think tank The Growth Distillery and Ogilvy Chief Strategy Officer and Innovation Lead, Toby Harrison, have spent the last six months working out why – and building a framework they are now bringing to market in a bid to reverse the effectiveness slump. Their findings literally fl…

1
Katie Lowndes & Rowena Doyle on Boosting Retail Sales with Salon Events & Visual Merchandising (Rerun) 1:03:24

3M ago1:03:24

1:03:24

[285] How might we increase salon retail sales outside of the often go-to opportunities that are upselling clients while they're in the chair and building an online store? From strategies for creating events that don't just charm but convert to finessing product placement through visual merchandising, we explore an array of techniques to not only c…

1
'Media ecologist' Jack Myers: No humans for 80% of media planning, buying by 2030; creative-media forced back together, brand-publisher clean rooms surge, programmatic and retailer media hit new turbulence ... 43:21

3M ago43:21

43:21

Five years ago media ecologist Jack Myers made a prediction in the second ever edition of Mi3: By 2025 media would be largely automated and almost totally AI-informed and just a quarter of sales would remain with people and ideas. It happened faster than even he thought. Now Myers predicts that within 12-18 months max, most media planning will be e…

1
Transform Your Employer Brand and Recruiting by Building a World Class Candidate Experience 17:22

3M ago17:22

17:22

Send us a Text Message. Imagine transforming your hiring process into an authentic journey that not only entices top talent but also leaves every candidate with a positive impression of your brand. I'm Brian Montes, and in this episode, we dive into the heart of effective talent acquisition, sharing personal insights from years on the front lines o…

1
‘Not a paint by numbers solution’: David Droga joins Accenture Song’s global tech-creative posse to build NRMA Insurance’s ambition for a ‘world leading’ customer experience model; one brand team, one ... 54:47

3M ago54:47

54:47

IAG Chief Customer & Marketing Officer Michelle Klein returned to Australia last May after more than a decade abroad and embarked on arguably one of the most ambitious – and interesting - corporate customer experience transformation programs in this market for a long time. Such was the complexity and need for top tech and creative talent across eve…

1
Compassionate Candor- helping your employees achieve their potential 15:15

3M ago15:15

15:15

Finding the right balance of "care for the individual" and "corrective feedback" to help each employee achieve their maximum potential.By Rick Heyland

Podcasts Worth a Listen

Performance Kpi Podcasts

Podcasts Worth a Listen

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