A rare non-potter conversation today on the podcast with Dave Conrey, graphic designer turned email newsletter educator. We talk about the realities of making art and trying to sell that art, approaches to marketing our work without needing to be a part of the hustle-bro culture, and eventually get around to the notion that really piqued my interes…

We’re back for part two! In this continued conversation with Joy Hanford - a Midwest gal, much like myself, who now lives in Portugal - we get into the topics of the complexities of learning about and navigating bureaucracies in other countries, art as a form of grieving and processing world events like the lockdown and the experience of a global p…

Living abroad. Sometimes, it sounds like the solution to all of my problems. All I need to do is choose a country with national healthcare and town with relatively low cost of living, and TA DA! Making a living from the things we make is solved, right? Right? It can look incredibly romantic online - strolling through tiny streets seemingly too smal…

Wholesale… The assumption is there’s no way to reasonably make a living, as a maker, by doing wholesale. But is that true? Since I’m generally pretty skeptical of any sweeping statement that says an entire concept doesn’t work for anyone, at all, I jumped at the opportunity chat with Steve Tubbs, an ex-retailer turned potter, when he mentioned his …

You’ve taken a few classes at your local community studio and you know you want to make ceramics a larger part of your life. In fact, you want to build your own studio, but what does that even look like? And what might be all the tasks and overhead that community studio has been handling without you even realizing it? What is it actually like to st…

Having a collector buy our work... It sounds… amazing! Awe-inspiring? Relieving? Luxurious. All of the above really. But how does it even happen? During the 2024 NCECA conference, Coalescence, held in Richmond, VA I sat down with Peter Beasecker and Louise Rosenfield to chat about their perspectives as maker and collector on how building relationsh…

“Etsy vs. Your own website. Which is better?” It’s a question I see asked online endlessly. I see the responses fought over just as endlessly. But is it really an either/or? We dig into that on this next installment of our “The Launch” series - where I dig into the firsthand experiences Francesco & I are having in starting our own ceramics business…

I know I'm not the only one who finds social media to be exhausting. The idea of keeping up with trends sounds equivalent to nails on a chalkboard to me. But at the same time, I know there is a huge opportunity on social media. After all, Instagram alone has 2 billion users. Enter Allie Mason. A data-based marketing strategist who understands that …

On this week’s episode I talk with founding Community member, Connie Cole, about her winding path to becoming a full-time potter. We discuss her battle with imposter syndrome, what finding a “gateway drug” has done for her business and the assault on creativity she’s experienced over time (and of course, how she’s battling against it!) Interested i…

Feeling the FOMO because you aren't going to NCECA? Come hang out inside of The Community - Learn more & join for 1 month by clicking here. One of my favorite books: Deep Work by Cal Newport (purchasing the book through this link helps support the podcast!) Today’s episode is brought to you by the following sponsors: The Rosenfield Collection of Fu…

Do you get overwhelmed at the idea of making your studio practice environmentally friendly? It can seem impossible to figure out where to start and what actually makes an impact. The science of climate change is complicated at best, and more often than not confusing. Which is exactly why I’m so grateful for people like Yuliya Makliuk - a trained ec…

The internet can be amazing for connecting us all to resources we wouldn’t otherwise have access to. But it can also be absolutely overwhelming. With so many people teaching online, how can we tell who actually knows what they are doing? How do we know (especially if we decide to pay) that they are actually qualified to teach us? I’m not talking ab…

How often do you look at what other makers are sharing on social media and think to yourself - “How do they have time to make all this CONTENT? Daily reels, stories, thoughtfully designed themes, not to mention the actual pots!” It’s easy to feel overwhelmed. This week on the podcast, we’re going behind-the-scenes with Hope Limyansky-Smith of Limya…

What were you doing 15 years ago? Were you already making? Had you not even found clay yet? It’s amazing the twists and turns our lives can take, and yet, without them, we wouldn’t be doing what we’re doing today. On today’s episode, I sit down with Victoria Brook, who first introduced me to wheel throwing 15 years ago, when I lived in Newcastle-up…

We’re kicking off Season 5 with a big announcement right at the start of my chat with Rebecca Harvey, the executive director of the Archie Bray. Rebecca and I also chat about the history of the Bray and her vision for the future, along with the pros & cons of traditional academic education and partnering (or not!) with galleries. Never miss an impo…

Our 4th most popular episode of 2023 was my conversation with Page Kelly of Zephyr Valley Ceramics twists and turns, much like her career paths. A self-proclaimed “late bloomer,” there is this stunning moment in this conversation at about the 46-ish minute marker when Page discusses the narrative body of work she is currently producing, where I hea…

When I say “making a living” what do you think I mean? Do you immediately think of income and how much money you make? Or do you think of how you spend your time? Do you think of the balance between working hours and leisure hours? I don’t think there is one particularly correct answer, but on this episode of The Maker’s Playbook, our guest, Danny …

Our second most listened to episode of 2023 was Part One of my chat with Sarah Hussaini of Not Work Related (and Part Two wasn't fair behind, coming in at the 6th most popular!). There's a different reality in making a living from the things you make in an urban center like New York City than just about anywhere else in the world, and on this chat,…

We're taking a brief season break amidst the craziness of holiday fulfillment season for our own ceramics business (and then hopefully, with a little luck and a lot of planning, a bit of an actual break). New episodes will return at the start of February 2024, but in the meantime enjoy the top episodes of 2023 to finish out the year. You just might…

A year end recap of our first full year focusing more intentionally on launching our ceramics business, Carra Terra. If you are looking for support in trying to figure out how to make a living from the things you make, come take a look at our online home for makers from all over the world by visiting makersplaybook.com/community Doors to the Maker'…

Have your friends ever marveled at how much you manage to get done? How you somehow work full-time and then also produce artwork on the side that you sell on the nights and weekends in your side-hustle? How often are we praised for seemingly “doing it all?” In our productivity focused culture, these accolades can feel amazing. But is it healthy? I …

Goals… Are they something that’s fixed? Or something that’s flexible? I used to think of goals as rather fixed. You choose your goal, then put your head down and work towards that one, singular, (often random?) goal. Right? Hmmmm… Goals do give us guidelines. Without goals, we are constantly chasing the next shiniest thing. Before we ever got any t…

A lot of business advice talks about needing to find your ideal customer. That hypothetical person that you need to understand inside and out - from what stores they shop at to what value system they use to view the world. And while this is important, what most of that business advice does not tell you is that it is nearly impossible to figure out …

As much as I talk about analytics, strategic decisions, data, systems and all the very pragmatic things about building a small business… Honestly, a lot of this whole making a living from the things you make thing is still ultimately, emotional decisions. But how can those pesky emotions help guide us in our decisions rather than derail us? We can'…

In this chat, you are going to hear my unfiltered shock at how little I actually know about Maya’s personal life - proof that you do not have to overshare on the internet in order to use social media for strategic business growth, how Maya has pivoted her audience over the years through drastically different styles of making, and (equally exciting …

When you dream about going full-time with your craft, what is the real job? Is it really going to be your hands in clay all day, every day? Getting to hit that coveted “flow state” in the studio because you finally have no other interruptions and can simply focus? I mean, that sounds like a dream, but more often than not, the big surprise for any o…

I think it’s a safe assumption to make that most of us enjoy sharing a story about how we made a piece we are particularly proud of. Or heck! We enjoy sharing a funny fail story about a flop on the wheel (once enough time has passed that we can laugh about it, of course). Now what if I told you that storytelling is actually all you need to do in or…

Sometimes, making art can feel less important as we scroll through the news and battle with all that’s happening in the world. How can the things we make battle racism? How can a pot positively influence the needs of climate change? It sounds a little silly. Until we realize that culture is what changes the world. And art is uniquely linked to affe…

Doors to the Maker's Photography Styling System are once again open! But only for the next week. If taking better photos faster sounds like a dream, come learn how together we can make it a reality by clicking here: makersplaybook.com/mpss Doors to the Maker's Photography Styling System are open now! Click here to learn more. Love this podcast? Sup…

There are few things in life I find more encouraging than finding colleagues who understand your life. With all do respect to our supportive loved ones, there’s just something different about the depth of conversation you can have with another person who understands how heartbreaking it can be when you bump that perfectly trimmed bowl you’ve been w…

When I hear people talk about boundaries and cutting back on work hours and all of that beautiful sounding work/life balance stuff, I assume the person preaching this has already reached a certain point of success. I think to myself, “Well, of course you can cut back on your work hours now. You already have -insert whatever- going for you, so it's …

A lot of the time, we think about the benefits of in-person markets solely related to the sales we do on the specific day(s) of the market. But what if you thought a little bit more strategically? This week’s guest shares how she’s approaching selling at markets as a means of direct market research for who her ideal customer just might be… or not b…

In this 3rd installment of "The Launch" series, I'm comparing the dynamics between small markets and multi-day art fairs, shedding light on the energy and small bit of acting skills needed for face-to-face sales. As made clear by so many past interviews here on the podcast, there is a huge value to the direct conversations we can have at markets fo…

Most of the time, when I talk with other makers about taking the leap to go full time, we talk about the logistical things - having a bit of savings put away in case of emergency, understanding your numbers to make sure the pricing can support your necessities, getting an email list going in order to have ownership over your audience, etc. etc. etc…

A 4 day work week… it’s the thing of dreams. And, according to many many studies I’ve read about in many books, actually highly linked to better productivity and all sorts of other very business-savvy things that only a fool would say no to. But in all of those books I’ve read, the examples have been from companies that had teams. So it was very ea…

Episode 2 of the special The Launch series! This week I reflect on our first in-person market experience - just 6 short days after it happened. So yes, I'm still tired. :) We also have some insightful questions from our Community members as our framework for this review on the highs and lows of our first market. If you want to see the visuals from …

Have you ever wanted to be a fly on the wall while someone else starts a ceramics business? From the very beginning? Well, you’re in luck! In this new series - The Launch - I’m sharing (in as real-time as I can) the reality of what it’s like for Francesco and I to start our pottery business, Carra Terra. First up, what the last 2 years of twists an…

Commissions… I feel like it’s a four letter word when I talk to some potters. You see them physically tense up and take a deep breath ready to do battle with a fire breathing dragon. And I’ve always been a little bit confused by this because I kind of like them. Just add it to the list of the ways that it makes me a bit of a black sheep in the art …

Do you feel like the time you spent in a previous career (or a current one) is just pulling you away from moving forward in clay? But have you ever considered that the “background knowledge” you have gained from other life experiences is actually part of creating your unique voice and style as an artist? In this week’s episode, Larissa Warren of Ra…

My chat this week with Gloria Han opens up so many bit and important conversations (spoiler: this means, there’s going to be a part two!). From getting into education because of a passion for teaching (rather than it being the automatic route after graduate school as it is for so many), to balancing contemporary work with traditional making practic…

When I sat down with Paul Blais of the Potter's Cast and a packed room of fellow makers at NCECA, we hit upon a lot of business subjects. Frankly, just one of the questions he threw my way could have been its own entire episode. So today I’m expanding on a few of those subjects in this solo episode. If there are still questions you had from that ch…

When I say “making a living” what do you think I mean? Do you immediately think of income and how much money you make? Or do you think of how you spend your time? Do you think of the balance between working hours and leisure hours? I don’t think there is one particularly correct answer, but on this episode of The Maker’s Playbook, our guest, Danny …

It’s our final replay week! Season 4 starts out next week, with someone who has been on my personal bucket list to interview for quite a long time. Before that though! Our final replay of one of the most popular conversations from last year - with someone who I have absolutely loved watch grow over the last two years. Jackie Wright was one of the i…

While I take a long overdue break from the screens, we're replaying some of our most popular episodes! At the end of this original episode I reference The Community - our online home for makers. One of the coolest things about The Community (aside from being an amazingly supportive group of makers from all over the world rooting each other on and j…

While I take a long overdue break from the screens, we're replaying some of our most popular episodes! And it’s no wonder these 4 episodes are some of our most listened to over the last year, because as I compiled them, I realized they are all on topics that really never end… Just as I mentioned in our Live taping at NCECA (episode 335 in case you …

While I take a long overdue break from the screens, we're replaying some of our most popular episodes! In the original episode, I referenced our 6-week photography course specifically for potters: The Maker's Photography Styling System. I'll be hosting this course again this year, but I don't quite know the exact dates just yet. If you are curious …

LIVE from NCECA! Our recording of the joint (but mostly Paul interviewing me) episode with the Potter’s Cast is here! We touched the surface on a lot of business topics in this one hour. Anything from the importance of finding your own work before market research, how business is mostly just the scientific process on repeat, and a lot lot more, inc…

How often do you remember the name of someone’s Instagram account before you actually learn their real name? It’s a little weird. But it can also be freeing for some people, because it means you can choose how much of yourself you want to share. You can create an alter-ego of sorts. Not a dishonest representation of yourself - I’m not suggesting we…

If there was a store that was only open for 10 minutes out of the year, would you go to it? Do you think it would even stay in business? What would the business model even look like for such a store? This sounds crazy to describe doesn’t it... Every business advisor out there would tell you that a store needs to be available to people when the peop…

Building a business as an independent maker can be hard. And when you add on top of that the financial realities of doing it in an urban center… well, it takes a special level of drive, determination, work ethic and grit to make that happen. All of which, I can safely say Sarah Hussaini undoubtedly has. Sarah (owner of Not Work Related) and I conne…