Ep 508: Instagram Real Talk with Allie Mason

The Maker's Playbook

I know I'm not the only one who finds social media to be exhausting. The idea of keeping up with trends sounds equivalent to nails on a chalkboard to me. But at the same time, I know there is a huge opportunity on social media. After all, Instagram alone has 2 billion users. Enter Allie Mason. A data-based marketing strategist who understands that us solo-preneurs and small independent businesses don’t necessarily have the time (or the desire) to be spending all of our time keeping up with the ever changing world of social media. What Allie teaches focuses on using social media for what it can do for us all to grow our businesses, but not having it be our businesses.
And I love it so much we're bringing Allie into The Community for a very special Masterclass specifically for makers on April 25th! This Masterclass is open to Community members only. To gain access, join The Community by clicking here.
Guest Resources:
Allie Mason's Instagram - with @thatalliemason
Resources - https://bio.site/thatalliemason

Today’s episode is brought to you by the following sponsors:
The Rosenfield Collection of Functional Ceramic Art
Bray Clay by the Archie Bray

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Chapters

1. Allie Mason (00:00:00)

2. Start here? (00:06:47)

3. Introducing Allie Mason (00:07:48)

4. Questions from Community (00:13:28)

5. Do I need to show my face? (00:34:13)

6. How do you separate the creator from the artist? (00:44:51)

7. Quick fire questions (00:55:41)

8. Posting schedule, hastags (01:00:35)

9. Time saver, time waster (01:09:05)