Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let’s GO!
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An inside look into what it means to be a revenue-driving, campaign-transforming, difference-making B2B maker today.
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EP 363: 4 Costly Overlooked Facebook Ad Mistakes To Avoid
10:37
10:37
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Today, I'm sharing 4 costly Facebook and Instagram Ad mistakes that are VERY common, but many times overlooked and not talked about enough. You want to make sure you avoid these mistakes, don't miss out. Website: https://philgrahamdigital.com
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EP 362: ChatGPT Secrets: Master Facebook Ad Targeting Using AI
16:09
16:09
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Today, I'm sharing some tips on how to use Chat GPT and AI to help you with better Facebook Ad audience research and improved Ad copy. I'll share some of the key questions we ask Chat GPT to help us understand our audience better, and I'll also talk about mistakes that many advertisers make with Chat GPT and AI that costs them time and money. Websi…
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EP 361: 2024's Best Facebook Ad Objectives: Tier List
21:44
21:44
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Today, I rank all of the Facebook and Instagram Ad Objectives on a tier list and show my favorites, from worst to first! Choosing the right Ad objectives could mean the difference between failure and success, don't miss out! Website: https://philgrahamdigital.com
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EP 360: Key Traits Of Successful Facebook Advertisers
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I've worked with many people over the years and have identified some key traits and differences that separate many of the successful entrepreneurs and advertisers versus those who are not where they want to be, and today, I'm sharing the key traits that relate specifically to Facebook Ads. Website: https://philgrahamdigital.com…
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EP 359: Master Facebook Quiz Ads & Unlock Endless Possibilities
13:36
13:36
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13:36
In this episode, I teach you how to unlock the power of Facebook and Instagram quiz ads and I cover key strategies for running quizzes that can generate leads, filter out those who are not your ideal clients or customers, and build more trust with your audience. Website: https://philgrahamdigital.com…
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EP 358: 6 Expert Tips That Could Slash Your Facebook Ad Costs
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14:28
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Today, I'm sharing 6 expert tips that could slash your Facebook and Instagram Ad costs and/or improve your results. This is based on many years of experience and data, and some of this is also what I've learned directly from Facebook as well, and it can be very powerful and helpful for advertisers! Website: https://philgrahamdigital.com…
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EP 357: Facebook Meme Ad Mastery: Strategies to Hook Your Audience
13:45
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Today's episode offers practical tips for using memes in Facebook and Instagram Ads to engage and captivate your target audience. This episode is a must-listen for anyone looking to harness the viral potential of memes to boost their brand with advertising. Website: https://philgrahamdigital.com
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EP 356: Software & Tools I'm using For Facebook Ad Success in 2024
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17:16
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In this episode, I share the key tools and software I use and recommend for Facebook and Instagram Ad success here in 2024, as well as mistakes many people make with software and tools, including wasting too much money on them. I also talk about which kinds of tools to avoid that can be very costly and could give you bad results. Website: https://p…
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EP 355: Innovative 3 Step Facebook Ads Funnel for 2024
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15:09
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Learn my game-changing 3 Step Facebook and Instagram Ads Funnel. Listen and dive into cutting-edge strategies that could supercharge your business. Website: https://philgrahamdigital.com
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EP 354: The Psychology of Irresistible Facebook Ads
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16:11
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In this episode, I will unveil some core elements and psychology of Irresistible Facebook & Instagram Ads and provide you with valuable insights that you can leverage and test with your Ads. Website: https://philgrahamdigital.com
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EP 353: 7 Super Bowl Ad Strategies For Facebook Ads
22:07
22:07
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In this episode, I'm sharing 7 Super Bowl Ad strategies that you can use for your Facebook and Instagram Ads without a large budget. I condensed all of the great Super Bowl Ads into 7 different strategies that advertisers can use and am excited to share them with you today. Website: https://philgrahamdigital.com…
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EP 352: Cracking the Facebook Ads Code: Advantage Plus vs. Segmented Audiences
15:05
15:05
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Today, I answer the question many people have about whether Facebook Advantage Plus audiences are better than segmented audiences. I also share 5 of my favorite audiences to target right now! Website: https://philgrahamdigital.com
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Bonus Earnings Episode: Great Advertiser News
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4:51
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In this episode, I cover Meta's quarterly earnings report that was released today and it had some GREAT news for advertisers! Website: https://philgrahamdigital.com
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EP 351: How I'd Spend $25 Per Day on Facebook Ads in 2024
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15:03
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In this episode, I share how I would aim to get the most out of a lower budget ad spend and how I would specifically leverage and spend $25 per day on Facebook and Instagram Ads here in 2024. Website: https://philgrahamdigital.com
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EP 350: Top 3 Facebook Ad Trends & Tips for 2024
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16:26
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Today, I'm sharing my top 3 Facebook and Instagram Ad trends and tips for 2024! Discover tips on using AI and Chat GPT, advanced audience targeting techniques, and more. Stay ahead in the world of digital marketing and listen now! Website: https://philgrahamdigital.com
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EP 349: Our 2024 Instagram Reels Ad Success Playbook
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In this episode, I share our new 2024 Instagram Reels Ad success playbook and game-plan. I'll be sharing strategy, tactics, and how we will be leveraging Instagram Reels Ads this year! Website: https://philgrahamdigital.com
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EP 348: How To Crush Facebook & Instagram Ads In 2024
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19:37
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In this episode, I'm sharing some of my best tips for crushing Facebook and Instagram Ads here in 2024. There is so much opportunity but so many mistakes advertisers make that cost them time and money. Today, I'm sharing what I recommend and why. Website: https://philgrahamdigital.com
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EP 347: 5 Reasons You Should Go All In on Facebook Ads in 2024
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In this episode, I share 5 reasons why advertisers should go ALL IN on Facebook and Instagram Ads in 2024. Website: https://philgrahamdigital.com
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EP 346: Facebook Ads FAQ And #1 Ad Lesson Learned From 2023
17:46
17:46
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Today, I share the #1 Facebook Ad lesson I learned in 2023 and also do a fun FAQ where I answer listener questions about Facebook and Instagram ads, marketing, and business. It's the last episode of 2023 and I can't wait to connect with you in 2024 as well! Website: https://philgrahamdigital.com
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EP 345: 6 Key Secrets To Dominating Facebook & Instagram Video Ads
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8:56
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Unlock the potential of your Facebook and Instagram video ads with this must-listen episode. I share 6 key secrets for great Facebook and Instagram Video Ads! Website: https://philgrahamdigital.com
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EP 344: 3 ChatGPT Secrets for Facebook Ad Success
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11:07
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In today's episode, I delve into the transformative world of AI and share how we harness the power of ChatGPT for Facebook Ad success. I'll be sharing three potent strategies that leverage this cutting-edge technology and help equip you with innovative tools to elevate your Facebook Ad game. Tune in to unlock the potential of AI in your advertising…
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EP 343: 4 Things Learned From Millions of Facebook Ad Spend
9:25
9:25
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In this episode, I delve into four crucial lessons gleaned from managing millions of dollars of Facebook advertising spend. These insights could be pivotal to transforming your approach on how you run ads. Tune in to uncover these game-changing strategies and ensure you're not missing out on valuable knowledge that could elevate your advertising su…
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EP 342: 5 Major Facebook Ad Blunders: Save Your Budget Now!
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13:11
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Today, I share 5 Facebook and Instagram Ad mistakes that are commonly made by advertisers and even ad agencies. These can be costly so you definitely don't want to miss out on this episode. Website: https://philgrahamdigital.com
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EP 341: Unlocking the Secrets of High-Performing Facebook Ads
13:54
13:54
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Just like elite athletes have certain things in common, so can high-performing Facebook and Instagram Ads and today, I want to share my favorite elements that have been a part of some of our successful high-performing Facebook Ads. Website: https://philgrahamdigital.com
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EP 340: Golden Facebook Carousel Netflix Ad Method
17:32
17:32
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Learn my amazing Netflix Carousel Facebook and Instagram ad method that has worked really well for us. I don't see other people doing this stuff, it's next level and truly powerful! Website: https://philgrahamdigital.com
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EP 339: 3 Potential Million Dollar Hooks For Your Facebook Ads
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13:32
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In this episode, you'll learn 3 potential million dollar hooks for your Facebook and Instagram Ads. These are VERY powerful hooks! I also cover a few common mistakes most advertisers make with the hooks in their ads. Website: https://philgrahamdigital.com
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EP 338: 7 Proven Ideas For Epic Instagram Reels Ads
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12:44
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One big challenge is that most advertisers don't know what kind of videos work well as an Instagram Reels Ad. In this episode, I share 7 proven ideas for EPIC Instagram Reels Ads. Website: https://philgrahamdigital.com
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Bonus EP: Facebook's Users Soar & Post-iOS Changes Triumph For Advertisers
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4:46
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Today, October 25th 2023, Meta/Facebook announced their quarterly numbers for the stock market and there is some really great information in there that's a huge plus for advertisers. In this short episode, I break it all down and talk about users and how Facebook is wining the iOS privacy changes versus ALL the other ad platforms. Website: https://…
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EP 337: Creating Short Vertical Videos Could Lower Your Facebook Ad Cost
11:17
11:17
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In this episode, I teach you how to create short, effective, 15 second vertical Facebook and Instagram video ads, which according to Facebook, could lower your ad costs. Website: https://philgrahamdigital.com
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EP 336: 3 Costly Mistakes Facebook Advertisers Are Making Right Now
12:37
12:37
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In this episode, I cover 3 common (and very costly) mistakes that many Facebook advertisers are making right now, here in Fall of 2023. You do NOT want to be making these mistakes. Website: https://philgrahamdigital.com
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EP 335: 4 Simple Facebook Ad Tests To Help You Save Money
12:59
12:59
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12:59
In this episode, I share 4 specific, simple, and effective Facebook ad tests that you can do which could help you save money when it comes to running ads on Facebook and Instagram. I share 4 simple tests that you can literally launch today or this week. Very powerful stuff! Website: https://philgrahamdigital.com…
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EP 334: 3 Strategies For Higher Quality Facebook Ad Leads
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15:35
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In this episode, I share 3 key strategies we use to help attract higher quality Facebook and Instagram Ad leads. These can be very powerful and are definitely something advertisers need to be testing. Website: https://philgrahamdigital.com
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EP 333: 7 Habits of Highly Effective Advertisers
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15:06
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In this episode, I share 7 habits of highly effective and successful advertisers. I've worked with many people over the years and have identified some key habits that separates the successful people from those who fail. This episode could be a game changer, don't miss it. Website: https://philgrahamdigital.com…
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EP 332: 5 Surprising Reasons Why Facebook Ads Fail
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14:55
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In this episode, I share 5 surprising reasons why Facebook and Instagram Ads can fail and how you can prevent them. I also give you some pro tips that have been game changers for us. Don't miss out! Website: https://philgrahamdigital.com
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EP 331: How To Crush Facebook Ads Holiday 2023 Season
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In this episode, I share some tips on how to crush it with Facebook and Instagram Ads during the 2023 upcoming holiday season and some major mistakes to avoid. Website: https://philgrahamdigital.com
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EP 330: 6 Powerful Facebook Ad Targeting Hacks That Are Working Now
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12:42
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In this episode, I share 6 very powerful Facebook Ad audience targeting hacks that we are absolutely loving right now. Proper targeting is a big key to success when it comes to running Ads, don't miss this one! Website: https://philgrahamdigital.com
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EP 329: 3 Facebook Ad Tests You Should Be Running Today
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12:32
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In this episode, I share 3 of the most important things you should be testing when running Facebook and Instagram Ads. These tests, along with many others are part of our secret sauce and can make such a huge difference. I also share some common mistakes advertisers make when it comes to testing. Total game changer. Website: https://philgrahamdigit…
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EP 328: Fall 2023 #1 Facebook Ad Tip Plus More Q&A!
19:45
19:45
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19:45
In this episode, I share my #1 Facebook Ad tip for Fall of 2023 and also answer listener questions, including what the #1 reason I think people fail with ads is, how to find the right person/company to run your ads, do I like dogs or cats better, my predictions on the future of ads, targeting strategies, and more. There is a lot of gold in this epi…
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EP 327: 3-Step Facebook Ad Abandoned Opportunity Retargeting Funnel
18:41
18:41
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In this episode, I share my 3-step Facebook and Instagram Ad abandoned opportunity retargeting funnel. This is some next level stuff you don't want to miss because so many advertisers fail to re-engage with their warm audience effectively and there is so much opportunity in doing so. Website: https://philgrahamdigital.com…
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EP 326: How I'd Spend $25 Per Day on Facebook Ads
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16:36
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In this episode, learn how I'd spend $25 per day on Facebook and Instagram Ads. I share my framework, what I'd test, how I'd split the budgets up, and much more! Website: https://philgrahamdigital.com
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EP 325: 3 META Facebook Ads You Should Be Running Right Now
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20:56
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In this episode, I share 3 META, as in "most effective tactics available" Facebook and Instagram Ads you should be testing and running right now. There are multiple META's but these 3 are some of my favorites and can be VERY powerful! Website: https://philgrahamdigital.com
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EP 324: My Powerful 4 Step Facebook Ad Formula
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In this episode, I share my favorite 4-step Facebook and Instagram Ad formula. This is a game changer, especially because so many people lose money running bad Ads. Website: https://philgrahamdigital.com
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EP 323: Why You Should Be Going All In On Facebook Ads Right Now & How
11:18
11:18
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In this episode, I share why this is the PERFECT time to be going all in on Facebook and Instagram Ads and also share some tips on how best to do it so you can leverage the opportunity. Website: https://philgrahamdigital.com
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EP 322: How To Run Facebook Ads Like Amazon But Without Their Large Budget
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18:16
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I've identified 7 specific strategies and tactics that Amazon successfully uses and you can leverage these same strategies with your Facebook and Instagram Ads, even on a small budget. Website: https://philgrahamdigital.com
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Instagram Threads: Biggest Advertising Opportunity Ever?
11:22
11:22
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I've got an extra episode for you guys today about the new Instagram Threads. My normal episode still comes out tomorrow and it's a great one! Today, we talk about IG Threads, advertising on Threads, how I'll be using it, and more. Website: https://philgrahamdigital.com
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EP 321: 6 Costly Facebook Ad Mistakes To Avoid in Fall 2023
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18:17
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In this episode, I share 6 costly Facebook Ad mistakes to avoid in the Fall and Winter of 2023 which is right around the corner. These mistakes are very common so don't miss this one. Website: https://philgrahamdigital.com
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EP 320: Facebook Ad Trendjacking & Getting Your Ads Noticed
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18:29
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In this episode, I share a powerful strategy called trendjacking and show you how we find trends and then leverage them as hooks for our Facebook and Instagram Ads. Website: https://philgrahamdigital.com
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EP 319: Cracking Facebook Ad Success: 5 Vital Numbers
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18:03
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In this episode, I share 5 numbers that are vital to your Facebook Ad and business success. These numbers should not only be measured and tracked, but improved on a regular basis because it can give you such an edge and advantage. Website: https://philgrahamdigital.com
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EP 318: Facebook Ad Scaling Made Simple For Mid 2023
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15:57
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In this episode, I share our powerful methods for scaling Facebook and Instagram Ads. It's not just about scaling your budget, we also scale audiences, creatives, objectives, and optimizations. Many advertisers lose money when trying to scale, learn how we recommend scaling Ads in this episode. Website: https://philgrahamdigital.com…
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EP 317: How Much Should Your Facebook Ad Budget Be?
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In this episode, I talk about Facebook Ad budgets. So many people ask me how much they should be spending and whether certain amounts are enough so in today's episode, I teach you how I go about choosing the right budget for Facebook Ads. Website: https://philgrahamdigital.com
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