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Have an online business as a course creator, coach or service provider? Whether you’re brand new, already thriving, or somewhere in between — it can be hard deciphering whether “so and so’s” business advice is legit or a hackneyed regurgitation of what THEIR business coach taught them. Does it work? Is it legal? ‘On Your Terms®’ podcast is half “how not to break the online biz laws your well-meaning mentor forgot to say existed.” Half “marketing that doesn’t require you taking on Instagram l ...
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The Level Up Creators podcast is for digital creators ready to take their business to the next level. You'll learn valuable strategies and hear engaging stories from industry pros and digital creators who have walked the path of scaling up. Whether you're tired of tap dancing for the algorithm or seeking to build real wealth - without the burnout - this podcast offers proven methods and practical advice to help you elevate your business, on your terms. Join us!
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Creator Interviews: Sam Vander Wielen; Be interested in things to be interesting
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In this episode, Amanda interviews Sam VanderWielen, an attorney turned entrepreneur and legal educator, about legally protecting and growing businesses. Sam shares her journey from being a corporate lawyer to starting her own legal templates business. She emphasizes the importance of setting up legal paperwork correctly from the beginning and high…
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222. ☀️If Social Media Sucks… Where Can You Grow Your Online Business? [Summer Series]
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In the last episode, I talked some smack about social media: It’s bad for your mental health, your content won’t have great longevity or searchability, etc. So this episode I cover what to do instead, or in addition to, social media. First, I break down discovery vs. nurturing. Then, I explain why email is a great nurturing platform. And finally I …
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221. ☀️ Social Media Wrecked My Brain [Summer Series]
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Social media is designed to be addictive. Summer can be a great time to evaluate your social media usage– both consumption and creation. In this episode, I describe my experience scaling back on social media and scaling up in other areas of my personal life and business. I give you tips in case you want to do the same. I cover delegating to team me…
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220. ☀️ Real Talk: I Need a Bit of a Reset [Introducing: Summer Series]
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Welcome to the first episode of the Summer School series! This summer I’ll be creating short weekly episodes on the go- while I’m at the gym, on a walk. etc. In each one, I’ll share one lesson I’ve learned about business and life. Today’s lesson: Find a balance between creativity and strategy in your business content creation. Don’t let strategy st…
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Creator Interviews: Matt Briel; A book is one of the best lead magnets on the planet
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51:42
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Amanda and Matt discuss the importance of publishing a book for creators and thought leaders. They debunk the myth that self-publishing is less legitimate than traditional publishing and highlight the benefits of self-publishing, such as ownership and flexibility. They also explore how a book can help creators expand their reach, establish authorit…
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219. How to Start an Online Business in 2024
1:08:54
1:08:54
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Today’s episode is a recording of my new free legal training “Five Steps to Legally Protect and Grow Your Online Business”. I share the step-by-step plan you need to do to set the legal foundation to protect yourself, your business and have the ability to grow and scale successfully. Step one is adjusting your mindset. Step two is how to register a…
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S1:EP26 Creator Interviews: Loni Brown; Society is failing mothers right now
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Loni Brown, founder and CEO of Wholesome Nest, helps modern career-oriented moms reduce overwhelm in motherhood by detoxing and decluttering their lives using simple systems and habits. She is passionate about guilt-free motherhood and believes that moms can pursue their goals and interests while being good mothers. Loni's 5D method includes discov…
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217. Do Free Contracts Protect You At All? My honest take
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13:18
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Are you using the free contracts provided by platforms like Thinkific or Kajabi to protect your online business? If so, you might be wondering if they’re really enough to keep you legally covered. Today, I'm breaking down why these default terms of use might not be as protective as you think and what steps you can take to ensure your business is tr…
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216. I Stopped My Hike to Call Myself Out on THIS Bad Habit
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This episode comes to you from the M trail in San Luis Obispo, California. I realized I was falling back into a bad habit of mine so I pulled out my phone to make a voice recording to share with my future self and with all of you! While I was hiking, I was spending the whole time being worried about snakes, tarantulas, weird bugs, and being very, v…
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S1:E25 Creator Interviews: Xayli Barclay; Your message is more important than your fear
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In this episode, we dive deep into the world of camera confidence with XayLi Barclay, a renowned Camera Confidence Coach. XayLi shares her inspiring journey and expert insights on overcoming the fear of being on camera. We explore the psychological barriers like imposter syndrome and self-doubt that often hold us back, and the mindset shifts requir…
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215. How Much Should Business Insurance Cost for Coaching Businesses?
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16:44
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One of the core startup costs for an online business is business insurance. In today’s episode, I teach you about business insurance and the general cost you can expect. Business insurance is critical for financially protecting your business. Even if you just receive a nasty lawyer letter threatening to sue you for liability, your business insuranc…
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Starting an online business is much cheaper than starting a brick-and-mortar shop, but it still has costs. So how do you navigate those costs before your business starts bringing in any money? That’s what we cover in today’s episode. I walk through the three-step process of how to start a business on a budget: Save, Research, Budget. I breakdown ea…
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S1:EP24 Creator Interviews: Lenka Šilhánová
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Lenka Šilhánová, an actor, writer, and content marketer, shares her journey as a creator and her experience with burnout. She accidentally became a creator when her blog documenting her journey to become an actress gained traction and led to opportunities to write and teach actors about social media. Lenka experienced burnout gradually over time, n…
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213. Confessions of a Debut Author: Imposter Syndrome, Budgeting, and Trolls (ft. Money Expert, Jannese Torres)
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Writing a book isn’t just about writing a book. It brings up all kinds of business and personal dynamics, challenges, and opportunities for growth. Today fellow debut author, Jannese Torres, joins me to talk about why she chose to write a book as part of her personal finance business, and how she has made it work. Jannese is an award-winning Latina…
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212. How A Podcast Can Grow Your Online Business (ft. Podcast Expert, Michelle Rubinstein)
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This podcast episode is about podcasts. Our team’s podcast aficionado, Michelle Rubinstein, interviews me about how I utilize On Your Terms® to nurture my audience and aid in growing my business. We have a great conversation about how this podcast has been my most productive nurturing channel– helping people get to a place where they’re ready to pu…
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In this episode, we interview Mark Stiving, a pricing strategist, on how to properly price products and services in the creator economy. They discuss the importance of value-based pricing and the different pricing models that can be applied to digital products. They also explore how to determine the value that a membership community provides and th…
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211. Launch Series Pt. 4 | Post-Launch Audit: How to Use Data for Future Launch Success
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Right after launches, it’s normal to feel big feelings: Relief it’s over, excitement about success, sadness about failure. Feel your feelings, whichever ones they are, but don’t create unhelpful stories about them. Instead, channel your energy into getting the true story. Send out surveys to gather data. In this episode, I dive into everything you …
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210. Launch Series Pt. 3 | How to Boost Your Launch Sales 101
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What happens when the hype period is over, the webinar ends, the free thing is done– how do you actually sell more of your product or service? That’s what we cover today in Part 3 of 4 of our Launch series. I break it down into three segments. First, gather the ingredients that are required for a successful sales sequence. I explain each one in det…
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Michelle Dew, founder of Cultivate Your Space, shares her unique path to finding her passion in interior design after experiencing trauma. She emphasizes the importance of intentional and meaningful physical spaces in our lives. Michelle started her business by offering free and low-cost services to gain experience and build a portfolio. She also h…
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209. Launch Series Pt. 2 | How to Leverage Pre-Launch Excitement for Higher Sales
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This episode is Part 2 of our series on how to put on a great launch. Today I cover the teaser, invite, and event period of the launch timeline. These periods are critical to the success of your sales, so I dig into each one to tell you about my lessons learned. First, the teaser: This is all about building hype. I give you tips on building your au…
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S1:E21 Creator Interviews: Daniel Elizalde
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58:18
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Daniel Elizalde, a former Silicon Valley executive turned digital creator, shares his journey of transitioning from a successful corporate career to running his own business. He started by writing a blog and sharing his thoughts on technology and product management. This led to teaching at Stanford University and eventually creating online courses.…
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208. Launch Series Pt. 1 | Behind the Scenes of a $300,000 Digital Product Launch
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Welcome to the first episode of our series on how to run a launch! Lindsey Deatsch, my Director of Operations, is my special guest today. She’s a pro at launches– before she came to work with me, she was a launch manager at an agency, doing launches day in and day out. We cover how to make a product launch timeline and create a pre-launch marketing…
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207. The Mindset it Takes to Make $300k in a Week (ft. Mindset Coach, Jen Diaz)
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My mindset coach, Jen Diaz, has made all the difference in my business. A few weeks ago, not only did I make $300k during a launch event, but my team and I actually enjoyed the process. Today I have Jen on the show to debrief the launch and share some of her coaching genius with you! We cover a lot of what makes up a growth mindset: Knowing yoursel…
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206. How to Create Unique Content (Without Copying Your Competition)
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Following your competitors on social media can lead you down a self-doubt rabbit hole. In this episode, you’ll find inspiration so you can stand out to your audience and I’ll share 6 ways to create content that don’t involve following your competition. In this episode, you’ll hear… The pitfalls of looking at your competition’s digital marketing Pra…
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In this episode of the Level Up Creators podcast, host Joyanne Howell interviews Karen Delgado, a luxury travel creator and marketing consultant. Karen shares her journey from starting a fashion blog to transforming it into a successful travel blog and eventually selling it. She discusses the challenges she faced as a self-taught creator and the im…
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In this episode, I give you 7 ways to pay less taxes. And no, they don’t involve anything like sketchy offshore bank accounts. I cover: Tracking your expenses and write-offs, reinvesting in your business, the difference between contractor and employee taxes, the difference between an LLC and an S Corp, investing in your retirement, using the qualif…
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204. What Burnt Pizza Can Teach Us About Business (Quick Motivation!)
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Even the best pizza maker is going to have more burnt pizzas than good ones. Even the best baseball player is going to strike out, over and over. As an entrepreneur you will fail, so embrace it and don’t give up. In this episode, you’ll hear… Inspiration I found in “Chrissy and Dave Dine Out.” The role social media can play in our negative self tal…
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Bonus. MAJOR BOI NEWS UPDATE (DO I HAVE TO FILE A BOI REPORT?)
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6:43
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This is just a quick bonus episode on the breaking news about the BOI law (Beneficial Ownership Information). Yes, a federal court in Alabama has ruled it as unconstitutional. But you still have to file it (don’t worry its free and simple). Only the plaintiffs in the case don’t have to file. Check out the links below for help with filing your BOI. …
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203. 5 Things to Tell Yourself When You Feel Like Quitting
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Feel like quitting? Don’t worry, I’ve been there. Being an entrepreneur can be super lonely, especially when you’re struggling. That’s why in this episode I share 5 things to tell yourself when you feel like quitting. I use them myself and I really hope you find them helpful too. In this episode, you’ll hear… The power of giving yourself permission…
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202. How the Ultimate Bundle®️Safeguarded My Business: 4 Real Life Stories
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1:03:06
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Sometimes the legal aspect of running a small business can be unclear and overwhelming. That’s why I think stories help. They put a face to legal issues, and more importantly, they show that prevention and protection do work. So if legal to-dos have been hanging over your head, take a listen to these four stories about real business owners who use …
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