Artwork

Content provided by Sam Vander Wielen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sam Vander Wielen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

211. Launch Series Pt. 4 | Post-Launch Audit: How to Use Data for Future Launch Success

25:50
 
Share
 

Manage episode 415254267 series 2950913
Content provided by Sam Vander Wielen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sam Vander Wielen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Right after launches, it’s normal to feel big feelings: Relief it’s over, excitement about success, sadness about failure. Feel your feelings, whichever ones they are, but don’t create unhelpful stories about them. Instead, channel your energy into getting the true story. Send out surveys to gather data.

In this episode, I dive into everything you need to know about post-sale surveys and how to execute them. I teach you how to measure sale success and figure out which marketing channels produced a good ROI for your business. Plus, I touch on how to encourage post purchase behavior like referrals.

Finally, since this is the last episode of our Launch Series, I review the top takeaways of running a launch, from beginning to end. I’ve really enjoyed making this series and I hope it has helped you and your business!

In this episode, you’ll hear…

  • What questions to ask in post-launch surveys
  • How to weigh different pieces of survey data
  • Why surveys are important in continuing to list build

Click here to find the full show notes and transcript for this episode.

RESOURCES:


CONNECT:


DISCLAIMER

Produced by NOVA Media

  continue reading

226 episodes

Artwork
iconShare
 
Manage episode 415254267 series 2950913
Content provided by Sam Vander Wielen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sam Vander Wielen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Right after launches, it’s normal to feel big feelings: Relief it’s over, excitement about success, sadness about failure. Feel your feelings, whichever ones they are, but don’t create unhelpful stories about them. Instead, channel your energy into getting the true story. Send out surveys to gather data.

In this episode, I dive into everything you need to know about post-sale surveys and how to execute them. I teach you how to measure sale success and figure out which marketing channels produced a good ROI for your business. Plus, I touch on how to encourage post purchase behavior like referrals.

Finally, since this is the last episode of our Launch Series, I review the top takeaways of running a launch, from beginning to end. I’ve really enjoyed making this series and I hope it has helped you and your business!

In this episode, you’ll hear…

  • What questions to ask in post-launch surveys
  • How to weigh different pieces of survey data
  • Why surveys are important in continuing to list build

Click here to find the full show notes and transcript for this episode.

RESOURCES:


CONNECT:


DISCLAIMER

Produced by NOVA Media

  continue reading

226 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide