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UACES Podcasts | Ideas & Experts on Europe

UACES: the association for European Studies

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Listen to experts on Europe from the leading association for contemporary European Studies, UACES. UACES is a global membership organisation for academics, students and practitioners who are interested in all aspects of Europe and the European Union. More on https://www.uaces.org
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UCAST

UCAST Podcast Team

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Cast your story. We're here to share it with everyone. "UCAST" is a friendly podcast from the home of University of Utah Asia Campus at Incheon, South Korea. UCAST team is more than excited to share the stories and episodes straight from the students of the UAC, as well as new updates and news from the campus! This boundary will go across the University of Utah, IGC, and to the globe. Do you want to hear some unique stores from the international college in Asia? Or, would you like to hear ab ...
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Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for break ...
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Up and Coming Podcast

Liam McDonald-Lurch

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Inconsistent and Irrelevant Host Liam McDonald-Lurch (Liam ML) sets up shop in the Emerald City (MAINZ Music School) to discover exactly what it takes to become Up and Coming. Interviewing Artists from all stages of the creative game.
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Sit & Kick Podcast is a podcast hosted by two professional track and field athletes. Their purpose is to "Do Track Differently" by entertaining their audience with endless banter, advice and insight. Your Hosts: Josh Kerr is the Scottish Record Holder over 1500m and the European record holder over the mile(i). Tokyo Olympic Bronze Medalist, 2023 World Champion, 3x NCAA Champion over the mile & 1500m, and currently Dave's biggest fan! David Ribich is 3x 1500m USA Finalist, DII record holder o ...
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In this episode, we delve into the intricacies of Google UAC strategies on iOS post Apple's introduction of App Tracking Transparency (ATT). We love this episode as this is from an ex Googler who gives us the inside track into the dynamics at play within Google that shaped a lot of the changes that happened post ATT. Ashley Black describes details …
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Dive into the world of Google Play apps with Rafath Hajira, Yash Gupta, and Dheeraj Sharma, App Growth Leaders from App Masters. In this exclusive session, these seasoned experts will unveil the hidden strategies and insider tips for mastering App Store Optimization (ASO) and Universal App Campaigns (UAC) on Google Play. You will discover: Google P…
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Tired of the Same Old App Growth Hacks? This video uncovers SECRET strategies indie developers are using to EXPLODE their app downloads (without breaking the bank!) Here's what you'll get: - Sneaky Push Notification Trick (it's a psychological tactic that boosts engagement like crazy!) - Win-Back Automation Magic that uses SECRET OFFERS to bring ba…
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From ASO to monetization to paid ads, Steve will answer all your questions related to helping you scale your app business. Feel free to ask any personal questions as well. Let’s talk business and have some fun at the same time. App Audits: https://play.google.com/store/apps/details?id=com.helpcity&hl=de&gl=US https://apps.apple.com/app/id1584479383…
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In this video, we delve into how a serial app entrepreneur @bechir.arfaoui strategizes and prepares his app for a six-figure exit within 12 months! Topics Covered: Researching app ideas: Learn effective methods for generating and refining app concepts to increase their market viability. Testing your app idea: Explore strategies and tools for valida…
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Unlock the secrets to scaling your app to a 7-figure exit in our upcoming live session with Alon Waller, CEO at Bluethrone! Join us as we delve into proven strategies, expert advice, and real-world case studies that pave the way to app success. Don't just dream big – make it a reality. Join us live to make sure your questions are answered and let's…
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In this episode, Lisa breaks down why traditional, one-size-fits-all retention tactics just don't cut it - and talks about how Klarna tailors strategies to individual user needs through personalized communications and sophisticated A/B testing - at scale. KEY HIGHLIGHTS 📌 Personalize retention strategies to align with specific user needs, avoiding …
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In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high download rates, proving that large download numbers can drive significant revenue. The app, launched in 2026…
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Today’s episode is from a private interview that I did for someone in the investment community who was curious about some of the dynamics driving Applovin’s share price performance, which should hopefully help you understand and contextualize some of the dynamics that power them. Check out the show notes here: https://mobileuseracquisitionshow.com/…
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Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021. You will discover: - The process of bootstrapping to selling the app: struggles, successes, and lessons learned. - …
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Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users. The Setup Phase: Mobilizing Machine Learning with Mobile App Campaigns Learn the cost-effective approach o…
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We’ve seen THOUSANDS of UGC scripts: and oftentimes the fix for verbose scripts is simple. ✂️ Take every adjective. 📝 Strike it out. ❌ Profit. 💰 Check out the show notes here: https://mobileuseracquisitionshow.com/episode/adjective-slaying-an-instant-way-to-make-your-ugc-scripts-punchier/ ** Get more mobile user acquisition goodies here: http://Roc…
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Unlock the potential of User-Generated Content (UGC) with insights from an industry expert. In this video, delve into the core elements that elevate UGC ads to top-performing status, providing valuable strategies for ad creation and optimization. Discover the 4 most critical elements that can make or break your ad creatives Explore UGC ad effective…
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Our guest today is Alexei Chemenda, Founder and CEO at Poolday.ai, a platform that uses AI actors to generate videos for TikTok. In today’s episode, we discuss the evolution and current trends of AI-based creators in video ads. Alexei shares insights from his experience, including the challenges and breakthroughs in producing emotionally resonant a…
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Yash Gupta, Lead App Growth expert at App Masters shares another round of ASO and ASA tricks that you can use if you are on a budget. You will discover: The localization that works just as well as the Spanish-Mexico Why you need to add 'app' and 'free' in your keywords Do you need subtitles? Experimenting with long-tail keywords Crafting screenshot…
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Looking for ways to increase your revenue without breaking the bank? While user acquisition often comes with a price tag, conversion rate optimization (CRO) focuses on making data-driven psychological adjustments to your interface to encourage desired actions from users. Conversion rate optimization is a marketing strategy aimed at increasing the p…
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Ready to skyrocket your app installs? Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy. Topics covered: - SKAN vs Aggregated Event Measurement (AEM) - The creative test framework for Facebook ads - The right…
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In this episode, we explore and discuss AEM(Aggregated Event Measurement) from Meta, which has been a key solution to data delays and clarity on Meta lately. Check out the show notes here: https://mobileuseracquisitionshow.com/episode/meta-facebook-ads-aem/ ** Get more mobile user acquisition goodies here: http://RocketShipHQ.com http://RocketShipH…
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Discover how the renowned NBA team, the Timberwolves, boosted their open rates by an impressive 60% through the implementation of custom emojis. Dive into the video to explore: Understanding Custom Emojis: Delve into the world of custom emojis and their significance in modern communication. Functionality: Uncover the mechanics behind custom emojis …
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Bechir Arfaoui has been building apps since 2010. He has spent the last decade doing growth and marketing automations for e-commerce and apps. Today, he shares his very last experience with exiting apps, specifically his last 6-figure iOS app exit. You will discover: - How to spot profitable apps idea as an indie developer - Build it yourself vs bu…
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Our guest today is Nataliia Drozd, Marketing and UA Lead at Fabulous. Nataliia’s previous episode with us has remained one of the most popular ones of all time on our show. In today’s episode, she sheds light on the intricacies of user behavior across different app categories, the impact of retention profiles, and strategies for optimizing subscrip…
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In this video, Steve is joined by Yash Gupta who is the Lead App Growth expert at App Masters. You will discover: - The ASO tricks working today - How to make low traffic keywords work on ASA - And Steve will answer all your app marketing questions live Learn More: https://www.linkedin.com/in/yash04/ App Audits: https://gratitudeplus.app.link/downl…
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