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Created by Omid Farhang, award-winning Creative Director and Founder of Majority. Featuring the marketing industry’s most admired leaders sharing advice, revealing process and routines, telling a few war stories, hopefully uplifting a few cynics, and divulging secrets to a fulfilling career in marketing.
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Work in progress noun (plural works in progress) an unfinished project that is still being added to or developed: Discovering the blueprint of up-and-coming creators and their unfinished legacy Support this podcast: https://podcasters.spotify.com/pod/show/work-in-progress/support
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GUEST HOST: Greg Hahn, Co-founder and Chief Creative Officer of Mischief. In 2022, less than two years into its existence, Mischief was named Agency of the Year by AdAge, Agency of the Year by Campaign US, and the second most innovative agency by Fast Company. In 2023, Adweek named Mischief US Agency of the Year. GUEST: Steve Stoute, Founder and CE…
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GUEST HOST: Paul Caiozzo, Founder of Supernatural, a 2023 AdAge Small Agency of the Year. His work has been parodied multiple times on Saturday Night Live, praised by Al Gore, debated on CNN, and displayed in The Smithsonian. Formerly ECD at Goodby Silverstein New York. CP+B alum. GUEST: David Kolbusz, Chief Creative Officer at Orchard. Before that…
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Mark Gross is co-founder and CCO at Highdive. Since its inception in 2016, Highdive has quickly become one of the great indie agencies in the U.S. They were Adweek’s 2020 Breakthrough Agency of the Year, among Fast Company’s 2021 Most Innovative Agencies, and a 2023 AdAge A-List standout. Highdive is the agency behind some of your favorite Super Bo…
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GUEST HOST: Anselmo Ramos, Co-Founder and Creative Chairman of GUT. Founded just four years ago, Gut has been an Ad Age A-List Agency 4 years in a row. The agency’s string of successes culminated at this year’s Cannes, where GUT won 35 Lions, becoming the #1 Independent Network of the Year, Latin America Network of the Year, and GUT Buenos Aires be…
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Tim Nudd is Creativity editor at Ad Age, where he covers creativity in business, particularly the advertising space. Tim has spent his career spotlighting and elevating the work that moves our industry forward, making him one of the most influential marketing reporters of this century. After graduating from Washington University in St. Louis, Tim j…
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GUEST HOST: Tiffany Rolfe, Chair and Global Chief Creative Officer at R/GA. She was a huge reason why CP+B won Agency of the Decade in 2010. Today leading R/GA, Tiff is among the most powerful women, award-winning creatives, and overall best humans in all of advertising. GUEST: Bob Greenberg, Founder and Executive Chairman at R/GA. Bob is a legenda…
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GUEST HOST: Jae Goodman, former Chief Creative Officer and Co-Head of CAA Marketing, which he spun out to become Observatory in 2018 and subsequently sold to Stagwell before stepping away last year. In his combined 16 years at CAA and Observatory, Jae racked up 4 Cannes Grand Prix in four different categories including the first-ever Entertainment …
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GUEST HOST: Jaime Robinson, Co-Founder and Chief Creative Officer at JOAN, named 2020 Independent Agency of the Year by Campaign. Jaime has been awarded at every major advertising show, including 3 Grand Prix at Cannes. She’s also an Emmy winner, and one of Fast Company's 100 Most Creative People in Business. GUEST: Shannon Washington, Chief Creati…
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GUEST HOST: Ryan Kutscher, award-winning writer, creative director, and founder of the independent agency Circus Maximus, winner of multiple Ad Age Small Agency of the Year honors. Former ECD at CP+B, former CCO at JWT. GUEST: Aaron Starkman, Global Chief Creative Officer at Canada-based agency Rethink. Campaign Magazine named him Global Creative L…
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GUEST HOST: Chris Beresford-Hill, NA President and Chief Creative Officer at Ogilvy. Chris has been on the Adweek CREATIVE 100, Business Insider’s Most Creative People in Advertising, and the AdAge 40 Under 40. GUEST: Jeff Goodby, co-founder and co-chair of Goodby, Silverstein & Partners. Since its inception in early 80s, Goodby has won Agency of t…
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Pancho Cassis is Partner and Global Chief Creative Officer at David. Winner of 112 Cannes lions, 4 Grand Prix, 1 Titanium, a Black Pencil at D&AD, and a pile more awards too long to list. Under Pancho’s leadership, David has been named Agency of the Year by Ad Age, Clio, One Show and D@AD. These recognitions are the result of consistently outstandi…
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Greg Hahn is Co-founder and Chief Creative Officer of Mischief@No Fixed Address. Prior to Mischief, Greg was CCO of BBDO New York for nearly 15 years, where he became one of the most awarded creatives in the world (Cannes Grand Prix, Emmys, all that), and helped BBDO become one of the most awarded companies in the world. Yet in Spring of 2020, Greg…
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Devika Bulchandani is Global President of Ogilvy, making her the first ever woman of color to run a global agency network. In 2022, Ogilvy won Global Network of the Year at Cannes. Prior to joining Ogilvy in 2021, Dev had a storied 26-year career at McCann, most recently as President of McCann North America. She led Mastercard’s Priceless campaign.…
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Alex Lopez is President & Global Creative Chairman at McCann Worldgroup. Before that, he spent 23 years at Nike, where he became one of the most accomplished and awarded brand marketers of our generation. Pick any of your favorite Nike campaigns of the past two decades, and chances are you’ll find Alex’s fingerprints. Including on the now legendary…
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Mike Cessario is the founder and CEO of Liquid Death, the fastest growing nonalcoholic beverage brand EVER. Mike is hacking the bottled water market, inspired by heavy metal and punk rock culture, and a motto to "murder your thirst." Using 100% recyclable aluminum packaging and zero plastic, Mike’s evil mission is to make health and sustainability …
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Melissa Proctor is Chief Marketing Officer of the Atlanta Hawks and State Farm Arena, and author of “Ball Girl to CMO.“ She was the subject of a 2021 ESPN profile titled: "The revolutionary path of Hawks CMO Melissa Proctor." She is a brand leader recognized for her creativity, work ethic, and empathy. As CMO of an NBA franchise, Melissa's responsi…
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Ricardo Viramontes is Chief Creative Officer at The Springhill Company, the brand and content studio founded by Lebron James and Maverick Carter in 2020. Ricardo’s 20-year path to his current role includes stops at BSSP, Wieden + Kennedy, CAA, B-Reel, Apple and Lyft. His work has earned him awards and accolades at every major advertising show inclu…
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Patrick Milling Smith is co-founder and CEO of renowned production company SMUGGLER, named AdAge’s 2020 and shots’ 2021 Production Company of The Year. Alongside his partner Brian Carmody, Patrick has produced some of the most iconic campaigns of the past two decades and racked up every award known to man. Their roster of directors includes Kathryn…
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Mo Said is Founder and Chief Creative at Mojo Supermarket. In just the last two years, Mojo Supermarket has quickly gained notoriety by making headline-worthy campaigns for the likes of Adidas, Netflix, Truth, Savage X Fenty and Match.com. Mo has been named to the Forbes Under 30 list, Most Creative People in Business list and Adweek Creative 100. …
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Stephanie Nadi Olson is the founder of We Are Rosie, an ever-expanding community of independent marketing experts, available on-demand to complement, backfill, or accelerate in-house team capabilities on both the brand and agency sides. Stephanie founded We are Rosie in Atlanta in 2018. She was named AdAge Visionary of the Year 2020. She was recogn…
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Ryan Reynolds and George Dewey are the co-founders of Maximum Effort, the subversive marketing company racking up viral hits, lighting up pop culture, and disrupting the industry. Ryan Reynolds is best known for co-writing, producing and starring in the Deadpool franchise. He is the owner of Mint Mobile, as well as Aviation Gin, which was acquired …
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