Best Andrew Peek New Home Marketing From Do You Convert Podcasts (2024)

1
Ep 349: Strategic Spaghetti 1:00:04

12h ago1:00:04

1:00:04

Jackie Lipinski, Kevin Oakley and Beth Russell host Episode 349! In this episode, the team discusses the seasonal changes in homebuilder marketing, and focusing on the right things when it comes to leads and conversions. We have some new exciting blog posts they discuss, highlighting the importance of not oversimplifying how we view data. And of co…

1
Ep 348: Positively Impacting The Numbers 1:10:21

5d ago1:10:21

1:10:21

Kevin Oakley is joined by Jen Barkan and Andrew Peek this episode, and they dive into the Q2 Benchmarks that were just released! They touch on the spicy Attribution is B.S. three-part series recently posted, as well as news and thoughts surrounding the Olympics! Story Time (07:13) Jen shares a story from a coaching call, and a new term that was ass…

1
Ep 347: Do The Right Thing 56:46

12d ago56:46

56:46

Andrew Peek is joined by Julie Jarnagin and Jackie Lipinski this episode! The podcast starts out with something every marketer can relate to -- managing disgruntled homeowners on public platforms. The topic of brand management comes up, which boils down to a core element of doing the right thing. Attribution is also on the docket this episode, and …

1
Ep 346: Kick Them Off The Fence 56:13

20d ago56:13

56:13

In this episode, Kevin Oakley is joined by Beth Russell and Julie Jarnagin for this highly entertaining episode! Full of wit and thought-provoking conversations, the team dives into everything from well-crafted strategies and collaboration to Meta's not-so-on-point content suggestions (Julie does not, in fact, want to see cats falling off of refrig…

1
Ep 345: Thinking Through Events 55:01

27d ago55:01

55:01

In this episode, Kevin Oakley is joined by Andrew Peek and the incredible Julie Jarnagin (who it was discovered needs a catchy nickname)! The team discusses the importance of storytelling, and dives into a remarkably relatable conversation around a spike in summertime builder events. Kevin also shares knowledge around fluid and crystallized intelli…

1
Ep 344: The Downfalls of Automation 51:01

1M ago51:01

51:01

In this episode, Kevin Oakley is joined by Andrew Peek and Jessie Suggs! They discuss the downfalls of automation and new technology where there is not genuine and authentic interaction, and how the human element is ever important in marketing. Other popular topics discussed include ChatGPT, the conversation around cross-selling for faster follow-u…

1
Ep 343: Bringing Variety To Remarketing 1:01:13

2M ago1:01:13

1:01:13

In this episode, Kevin Oakley is joined by Andrew Peek and Jackie Lipinski! Kevin is back from PCBC and picked up on a lot of Econ talk around the importance of narrative, especially the cultural narrative. The team discusses a unique content tactic centered around floor plans from a homebuilder, and point out the key idea of knowing yourself as a …

1
Ep 342: Feeding Into Feedback 57:46

2M ago57:46

57:46

In this episode, Andrew Peek is joined by Jackie Lipinski and Beth Russell! The crew touches on the impact of surveying your audience and actually implementing features from their feedback! It’s an incredible way to make them feel seen, instill trust and let them know they’ve made a difference that can help others. They talk about how attribution i…

1
Ep 341: Read the Room 50:38

2M ago50:38

50:38

In this episode, Julie Jarnagin is joined by Jackie Lipinski and Beth Russell! The gal pals are back together and talk all about transparency and communication with customers, especially how it can ruin relationships if done incorrectly. They focus on credibility and making sure that employees see themselves as the face of the company rather than a…

1
Ep 340: Don't Get Comfortable 50:19

2M ago50:19

50:19

In this episode, Kevin Oakley is joined by Jackie Lipinski and Jen Barkan! Jen has finally returned to the podcast after a long hiatus and the team discusses the value of prepared marketers who have done the research and know what to expect as the market changes. They rant on how people use the Benchmarks data to create excuses and remind everyone …

1
Guest Ep: Understanding Googles Core Vitals with Dennis O'Neil 44:12

2M ago44:12

44:12

Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley is joined by Dennis O'Neil, President of O'Neil Interactive! Dennis hops on the podcast to educate us all about websites and how Google is measuring user experience through their "Core Vitals". He explains in detail what stats they're collecting, what they are using them …

1
Guest Ep: The Reality Of AI with John Cecilian Jr. 24:58

2M ago24:58

24:58

🎙 In this episode, Kevin Oakley is joined by John Cecillian Jr., founder and CEO of Cecilian Partners, Inc.! Cecilian Partners is a Proptech company built around the customer experience for Community Developers, Home Builders and Homebuyers. They simplify data, digital marketing, and operations by centralizing the entire new home buying process! Ke…

1
Ep 339: Seeds and Branches 54:24

2M ago54:24

54:24

In this episode, Andrew Peek is joined by Julie Jarnagin and Beth Russell! The Do You Convert team is growing and we’re looking for a Unicorn ready to join the Creative Services team as a Marketing Manager! The team discusses URL structures and the many ways it can be done wrong, creating issues for the builder. They advise everyone to keep it simp…

1
Ep 338: Back to the Basics 1:03:10

3M ago1:03:10

1:03:10

In this episode, Kevin Oakley is joined by Andrew Peek and Beth Russell! The team discusses going back to the basics and making sure the fundamentals are stable before diving into cool new technology, AI in particular. In fact, the conversation throughout continues circling back to AI where the team consistently proves the point that AI will never …

1
Ep 337: The Art Of Discoverability 41:33

3M ago41:33

41:33

In this episode, Jackie Lipinski is joined by Beth Russell and Julie Jarnagin! They dive into conversation on recent marketing failures and successes they’ve witnessed in regards to discoverability. Beth dropped a blog on leadership that some might consider controversial so she shares its inspiration and gives us an in-depth content breakdown. The …

1
Ep 336: The Importance of Perception 47:43

3M ago47:43

47:43

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Julie Jarnagin and Jackie Lipinski! The team dissects the power of community and how it can have a huge positive impact, suggesting builders should try and leverage it better. Jackie went on a Master Plan Model home tour event and shares the good and bad things…

1
Guest Episode: Creating Solutions For Builders and Buyers with Kody Smith 25:55

3M ago25:55

25:55

Like and subscribe on your favorite platform! 🎙In this episode, Kevin Oakley is joined by Kody Smith, President of NoviHome! Kody hops on the podcast to give an overview of NoviHome and the new tools and features they are rolling out. Novihome looks to connect the buyer and builder through apps that elevate the home buyer experience through seamles…

1
Ep 335: It’s Not Slow, You’re Slow 57:19

3M ago57:19

57:19

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Andrew Peek and Jessie Suggs! The team discusses the difference between people who put in the effort and those who don’t, suggesting that Marketing and Online Sales are not for people who use incompetence as a crutch. Q1 Benchmarks released last week and Jessie…

1
Guest Episode: The Psychology of Customer Happiness with Paul Cardis 36:39

4M ago36:39

36:39

Like and subscribe on your favorite platform! 🎙In this episode, Kevin Oakley is joined by Paul Cardis, Chief Executive Officer at ON3. Paul dissects what “Customer Experience” truly means and how it has evolved over the years and walks us through the ON3 Total CX quadrant that makes up the ultimate customer experience. After realizing that the qual…

1
Guest Episode: Success With Realtors In A Post-Settlement World with Brian Boero and Bryan Sheppard 1:00:48

4M ago1:00:48

1:00:48

Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley and Mike Lyon sit down with special guests Brian Boero, from 1000Watt, and Bryan Sheppard, the President of Coldwell Banker Select. They discuss the latest impacts and changes caused by the proposed NAR Settlement Agreement - on this special LIVE episode of Market Proof M…

1
Guest Episode: Improving The Customer Experience with Jason Hardy 48:52

4M ago48:52

48:52

Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley is joined by Jason Hardy, Co-Founder & CEO at Ownly, to cover customer experience, Ownly, and the pros and cons of builders partnering with realtors. They discuss the excellent customer experience provided by builders and how it is vital for the brand. They consider the n…

1
Ep 334: Lead Attribution is Broken 57:40

4M ago57:40

57:40

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Jackie Lipinski and Julie Jarnagin! The three reflect on recent marketing inspirations they’ve seen from embracing objections to endless specification filters and Kevin shares a bit of insight into the NAR settlement. Google is considering acquiring Hubspot and…

1
Ep 333: Perspectives on Personas 1:20:16

4M ago1:20:16

1:20:16

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Beth Russell and Andrew Peek! The Masters is happening near Beth’s residence and Mercedes Benz is a huge sponsor so they have taken over her neighborhood and Beth discovered that Mercedes Benz contributed to the community development in order to do so. The team…

1
Ep 332: Give Them Something to Talk About 45:12

5M ago45:12

45:12

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Julie Jarnagin and Jackie Lipinski. They watch a TikTok about “personality hires” and discuss their level of importance. Andrew has joined the Tesla family which has made him more aware of the hype surrounding certain brands. This launches the team into a deep d…

1
Guest Episode: A Deeper Look Into The NAR Settlement with Rob Hahn 38:55

5M ago38:55

38:55

Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley sits down with Rob Hahn, Founder of Decentre Labs, to bust open the new NAR settlement! Rob addresses the wrong claims made by the media and walks us through what will change and what will stay the same. Kevin and Rob go through some scenarios to help clear up some confus…

1
Ep 331: Bad Customer Experience 56:01

5M ago56:01

56:01

Like and subscribe on your favorite platform! In this episode, Jackie Lipinski is joined by Andrew Peek and Beth Russell. The team dissects their recent customer experiences and lament that in both cases they were negative experiences, suggesting tips on ways to improve the process for others. They have noticed an uptick in various people claiming …

1
Ep 330: Too Many Stats, Not Enough Questions 47:03

5M ago47:03

47:03

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Jackie Lipinski and Julie Jarnagin! Julie has been given the option to have her book “Building Certainty” turned into an audiobook with AI which sparks a debate among the team as they wrestle with the concept. They discuss the endless amount of statistics dropp…

1
Ep 329: Public Wall of Shame 56:03

5M ago56:03

56:03

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Andrew Peek and Jen Barkan! The three talk about their favorite moments from the International Builders' Show and Kevin shares the advice he gave leaders who were wanting to know the best solution for getting salespeople to use CRM's: a public wall of shame. Th…

1
Ep 328: IBS 2024 Recap 19:48

6M ago19:48

19:48

Like and subscribe on your favorite platform! In this episode, Kevin Oakley, Julie Jarnagin and Jackie Lipinski hop on for a quick episode to give their recap on the 2024 International Builders’ Show! Their one word takeaway from the show is “accountability”. Despite the constant buzz of AI the team agrees that in the end it always came back to peo…

1
Ep 327: Connecting The Silos 52:28

6M ago52:28

52:28

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Beth Russell and Jackie Lipinski! The team dives into several topics all of which point toward leadership knowledge and action. They discuss the need for leaders to take initiative to expand the knowledge of their team when it comes to marketing, suggesting tips…

1
Ep 326: The Housing Bubble 53:21

6M ago53:21

53:21

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Beth Russell and Julie Jarnagin who are gearing up to go to the IBS Show next week!! The team discuss internal communication and reporting, offering ways to do it more effectively and observing that sometimes a lack of communication can be a result of lack of kn…

1
Ep 325: Loss of Perspective 50:30

6M ago50:30

50:30

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Julie Jarnagin and Jackie Lipinski. The team looks at the results of a survey that asked builders how often they visit their home communities and urge everyone to go often! They talk about the continuation of growing in your marketing role by focusing on “round…

1
Ep 324: Inspiration in Unusual Places 1:01:39

6M ago1:01:39

1:01:39

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Beth Russell and special guest, Jessie Suggs! Together, they discuss the importance of appointment to sale ratio and Kevin lays out the three parts he believes it’s made up of. They talk about finding inspiration in unusual places like children's pop-up books a…

1
Ep 323: Fitting The Mold 50:27

7M ago50:27

50:27

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Julie Jarnagin and Jackie Lipinski. The three discuss building a social media following and the commitment it takes to create content over a long period of time, observing that most people become deflated before any progress is made. They discuss the predicted n…

1
Ep 322: The Complexity of Simplicity 51:39

7M ago51:39

51:39

Like and subscribe on your favorite platform! In this episode, Kevin Oakley, Andrew Peek, Beth Russell and special guest Karla Tuten dive into the world of chaos. The team discusses making things complicated for the sake of being complicated instead of leaning into the complexity of simplicity. They remind people it’s okay to ask questions because …

1
Ep 321: The Human Element 47:49

7M ago47:49

47:49

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Julie Jarnagin and Jackie Lipinski! The trio discuss content and the ways we consume it from start to finish when looking to make a larger purchase as well as new year resolutions and taking inspiration from Jessie Suggs word of the year “Less.” Jackie urges mar…

1
Ep 320: Reframing "Success" 1:07:18

7M ago1:07:18

1:07:18

Like and subscribe on your favorite platform! In this episode, In this episode, Kevin Oakley is joined by Beth Russell and Jen Barkan! The three discuss success (primarily from the famous Maya Angelou quote “Success is liking yourself, liking what you do, and liking how you do it”) and the many definitions of the word and how each definition can ch…

1
Ep 319: Happy New Year! 6:38

8M ago6:38

6:38

Like and subscribe on your favorite platform! Happy New Year! In this short episode, Kevin Oakley offers some encouragement and advice going into 2024 and shares some positive data on website activity. Kevin's 3 must reads on human psychology: Influence: Science and Practice - Robert Cialdini Predictably Irrational: The Hidden Forces That Shape Our…

1
Ep 318: Real Will Always Win 51:44

8M ago51:44

51:44

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Beth Russell and Jackie Lipinski! The team talks about how implementing innovative and personal content can feel uncomfortable, but that it's a positive growing pain. Jackie shares how important it is to pretend you’ve never seen your website before and look at …

1
Ep 317: The Vibe Session 1:03:51

8M ago1:03:51

1:03:51

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Julie Jarnagin and a returning, Jackie Lipinski! Kevin starts the episode by challenging Jackie and Julie to a rapid word association game. The team discusses how to discover who your audience is and the importance of catering to them and no one else. Kevin sha…

1
Ep 316: Re-Prioritizing The Consumer 1:03:33

8M ago1:03:33

1:03:33

Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Julie Jarnagin and Jen Barkan! The team shares good and bad stories about their Christmas trees both past and present. Jen asks, “How many chances do you give someone who is underperforming before you tell them their position isn’t a good fit?” and they unpack …

1
Ep 315: Strategize vs Analyze 48:07

9M ago48:07

48:07

Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Beth Russell and Julie Jarnagin! The team discusses the different tools we use day to day and how often we don’t use them to their full potential and instead turn to something else. They talk about how problems and mistakes build up at corporations and no one do…

1
Guest Episode: Getting to Know Forward Commitments with Brock Worthen 31:39

9M ago31:39

31:39

Market Proof Marketing · Guest Ep: Getting to Know Forward Commitments with Brock Worthen 🎙 In this episode, Kevin Oakley is joined by Brock Worthen the president of Intercap Lending Inc! Kevin has noticed confusion surrounding some builders offering forward commitments and lower interest rates and asked Brock to hop on the show to explain how they…

1
Ep 314: Roadblocks 18:12

9M ago18:12

18:12

Market Proof Marketing · Ep 314: Roadblocks Due to Thanksgiving, Kevin Oakley takes on this episode alone! He covers the three main roadblocks that marketers face as they grow in their leadership ability. You can read a summary of each roadblock below: Street Cred: It's not just about having skills and insights; it's about demonstrating them in tan…

1
Ep 313: Chatbot Controversy 58:14

9M ago58:14

58:14

Market Proof Marketing · Ep 313: Chatbot Controversy In this episode, Kevin Oakley is joined by Julie Jarnagin and Andrew Peek. The team starts off by giving controversial opinions on chatbots and discuss the idea that it’s better to be good at a lot of different things than the best at one thing. Together, they give their thoughts on Tiktok market…

1
Ep 312: Helping Builders Make Happier Buyers with Derek Schairer and Luke Groesbeck 29:47

9M ago29:47

29:47

Market Proof Marketing · Ep 312: Helping Builders Get Happier Buyers with Derek Schairer and Luke Groesbeck In this episode, Kevin Oakley is joined by, Derek Schairer and Luke Groesbeck where they present their new software tool called Foundation. Derek and Luke dared to ask “Why is it easier to track a pizza delivery than it is to track the most i…

1
Ep 311: The Root of the Issue 38:21

9M ago38:21

38:21

Market Proof Marketing · Ep 311: The Root of the Issue For this episode, it’s the Beth and Julie show! Kevin is out sick so Beth Russell and Julie Jarnagin take charge and jump into discussion on builders who are overcomplicating their marketing and urge builders to ask themselves “What is the goal?” and build your strategy from there! They dive de…

1
Ep 310: Investing In Integrity 58:11

9M ago58:11

58:11

Market Proof Marketing · Ep 310: Investing In Integrity In this episode, Andrew Peek is joined by Beth Russell and Jen Barkan! Together, they discuss the motivation that comes with investing in your goal more heavily and how, through your investment, your passion is more noticeable to those around you, similarly to businesses investing in good mark…

1
Ep 309: Killer Caffeine 44:09

10M ago44:09

44:09

Market Proof Marketing · Ep 309: Killer Caffeine In this episode, Andrew Peek is joined by Julie Jarnagin and Beth Russell! The team discusses marketing blunders that, despite going through many hands, still lead to a miss… or fatality. They stress the importance of doing marketing research beforehand for the success of a new community and how the …

1
Ep 308: The Lag Effect 1:11:01

10M ago1:11:01

1:11:01

Market Proof Marketing · Ep 308: The Lag Effect In this episode, Kevin Oakley is joined by Andrew Peek and special guest Amanda Martin, an Online Sales Coach here at DYC! Amanda gives some insight into personalization and how far an OSC should go to find an emotional connection for a lead. The team discusses “the lag effect” and the importance of m…

Podcasts Worth a Listen

Andrew Peek New Home Marketing From Do You Convert Podcasts

Podcasts Worth a Listen

Quick Reference Guide