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Angle Light Media

Angle Light Media, LLC

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Angle Light Media brings you the story behind Thoroughbred Horse Racing with beautiful fine art and photography. We also specialize in collectible photo books for events surrounding the sport. This SoundCloud is host to the ALM podcast hosted by Howard Dinet. Stay tuned here for insights and discussion brought to you by a major fan of the sport.
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The only marketing podcast for people sick of marketing bullsh*t—with zero fluff and 1M+ downloads—voted "#1 marketing podcast worth your time" by Ahrefs. Running strong for seven years and 250+ episodes covering evergreen topics: * Customer research * Marketing strategy * Product marketing * Content marketing * Brand positioning * B2B marketing * Digital media * Advertising * Messaging * Branding No-nonsense marketer Louis Grenier serves real, actionable insights every week from industry bi ...
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P entertainment 24 years in the entertainment business,as well as an ex club owner,having specialized in concerts,club promotion,artist management, development and promotion as well as business and social media promotion.The objective of this Podcast is to bring to light the ups and downs of the business as well as giving a platform to all the sleeping giants that helps every project become a successfulWhile dealing with every angle of the everyday issues that people deal with nodaily,from d ...
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Corporate speak sucks. Dave Harland, copywriter and creative director of Copy Or Die, shares how ditching professionalism and embracing authenticity can help you revive your brand. (00:00) - Intro (02:27) - Redefining professionalism (04:54) - Dave's journey (08:35) - How Dave's strategy generates leads (16:33) - First steps to being more yourself …
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Forget the "easy money" funnel fantasy. We're exposing the truth about building a business that lasts, without the hype and empty promises. Get ready to ditch the shortcuts and build something... for real. (00:00) - Intro (02:19) - Facebook funnel's story (07:42) - The difference between a funnel business approach and a real business (09:20) - The …
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In this episode, Sara Stella Lattanzio pulls back the curtain on what it really takes to build a content strategy that drives pipeline in a B2B company. She talks about the resistance she faced and shares her proven tactics for overcoming obstacles and proving the value of content marketing. (00:00) - Intro (02:41) - Sara's pet peeve (05:24) - Firs…
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Leah Tharin, a B2B growth veteran with 25 years of experience, rips apart the bullshit and delivers actionable insights you can actually use. No jargon. No fluff. She breaks down what PLG (Product-Led Growth) really means and how to make it work for you, even if you're not a SaaS unicorn. (00:00) - Intro (03:03) - What would be product-led growth a…
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This episode gets real about knowing your competition and using that knowledge to stand the f*ck out. Louis and competitive intelligence expert Andy McCotter-Bicknell rip apart the "customer-obsessed" BS and show you why keeping a close eye on your "rivals" is paramount. (00:00) - Intro (02:31) - Customer obsession vs Competitor obsession (05:37) -…
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With 47 patents under his belt, Mauro Porcini takes us on a deep dive into the art of making things people love — not just use. His belief? Putting the human factor at the center of everything. It sounds a bit cliché, doesn't it? That's what I thought at first, too. But listen to the first few minutes of this episode, and you might change your mind…
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Listen to Melina Palmer, behavioral economist and author of "The Truth About Pricing," explain how you can use simple tricks from behavioral economics to make your prices feel just right for your customers. It’s not about changing the price but how you show it. (00:00) - Intro (01:48) - The pricing paradox (05:28) - Pricing psychology & finding the…
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In this episode, we sit down with PR expert and author Lucy Werner to uncover the secrets behind crafting compelling angles for your content. Whether you're pitching to journalists, writing blog posts, or planning podcast episodes, the right angle can make all the difference in capturing your audience's attention. Some key takeaways: Avoid the laun…
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Paul Millerd, author of "The Pathless Path," shares his unconventional journey of designing a life and career that lights him up. Tune in for some eye-opening insights and refreshingly honest perspectives, including: The surprising things people confessed to Paul about their dissatisfaction with work, even in high-paying jobs How Paul made the leap…
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In this episode, Circle co-founder Andy Guttormsen cuts through the fluff to share his hard-earned lessons on building communities that last. No BS, just real talk and proven tactics to help you create a thriving group that stays engaged past the 3-month mark. Andy exposes the hard truths and gives you the tools to foster genuine, long-term commitm…
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Throw out the old rules. Jocelyn Brady, the Brain Lady, shows you five wild ways to think up ideas that pay off. This is about getting real results by letting loose. No more boring meetings or dry strategies. Gear up for a straight-talk journey to where the real magic happens in business: your imagination. (00:00) - Intro (01:43) - Why you shouldn'…
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Emily is a former journalist and content writer. Through a tragic event, she understood and used her professional and personal experiences and skills to reposition herself, identifying a niche in the tech industry, leading to significant success in her newly chosen field. Emily's story is nothing short of inspiring. This episode is a blend of heart…
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For a decade, Heidi Weinberg has been a successful freelance fashion designer. Now, she helps other fashion designers get paid by focusing on a narrow market and going ULTRA-NICHE. She is also the podcast host of Fashion Designer Get Paid who, after going through a rebranding process via market research and strategic positioning, elevated her podca…
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In the eye of the pandemic storm, Zeke Sky didn't just keep his music alive; he transformed it into a powerhouse brand. This episode dives into how a metal guitarist mastered the art of branding and marketing amidst global chaos. From crafting a unique brand identity to engaging a dedicated fanbase, Zeke's journey is a masterclass in marketing resi…
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Tadhg Hickey is an Irish comedian and the author of the book A Portrait Of A Piss Artist As A Young Man. His satirical humor made him sell out most of his shows touring in the UK and Ireland. Topics Covered: (00:00) - Intro (01:45) - The price of not following your guts (06:51) - The benter Dublin vs Cork (09:15) - The turning point for success (15…
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Matthew Lesko, America’s #1 grant expert known for always wearing a question mark suit, will help you carve a niche for yourself in a super boring and "professional" industry by "throwing your own party." For over 48 years now, Matthew has been helping Americans get free money. He has also written 100 books on how to get money from the US governmen…
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On Saturday January 27th 2024, Kev, Richie and Barry had the pleasure of appearing on National Television after being invited on to Virgin Media's iconic TV show Ireland AM. The lads discussed the Podcast, the Global Award shortlisting, Motorsport in General and other bits and bobs! Footage is courtesy of Ireland AM. ★ Support this podcast ★…
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Scott Dikkers, the founder of the world’s first humour publication, The Onion, will teach you to grow your brand the wrong way and still make it stand the f*ck out. Scott wrote and developed TV projects that sold to MTV and Comedy Central, won over 30 Webby Awards, and now teaches others to be funny at howtowritefunny.com. Topics Covered: (00:00) -…
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Stacey Schumacher, founder of the Texas Coalition for Animal Protection (TCAP), knows how tough it is to bring new ideas to old-school industries. In this episode, she shares four basic rules that helped her change animal protection for the better. If you're trying to shake things up, Stacey's story and advice might just be what you need. Topics Co…
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In today's episode, you will learn how the most charismatic and no-nonsense consultant in the tech marketing space has built a 7-figure business, flying solo. The story goes like this. On December 15, 2017, an email from a Canadian friend landed in my inbox, “If you're looking for suggestions for upcoming interviews, have you looked into April Dunf…
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Chrissy Flanagan is an innovative and weird political adviser turned "Sausage Queen" and founder of Chaotic Social. After her long-term relationship ended, Chrissy sought new connections in a pottery class but found herself feeling isolated. This inspired her to create a unique social platform for adults to meet and bond over unconventional hobbies…
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We are absolutely delighted to have been Shortlisted as a Finalist for ‘Best Motorsport Podcast’ at the 2024 Sport Podcast Awards! A Global competition! But now we need your help! We would greatly appreciate if you could spare a minute to vote for us as this will decide who takes the award! Voting can be done here: https://www.sportspodcastgroup.co…
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A mother of three and author, Rosey Davidson is the Founder and CEO of Just Chill Baby Sleep, a UK-based infant sleep consultancy specialising in straightforward, no-BS advice for parents. Starting her business from her kitchen table, Rosey won over celebs, grew to 300k fans, and has risen to become the UK's top Sleep Consultant. Topics Covered: (0…
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Richard Shotton is a pioneer in applying behavioural science to marketing. He started his career as a media planner, handling esteemed accounts like Coke, Lexus, and comparethemarket, before founding Astroten, a consultancy dedicated to leveraging behavioural science in marketing. With a robust twenty-three-year tenure in the marketing domain, Rich…
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Meet Erica Schneider, the incredible force and wordsmith phenomenon who's reshaping the marketing world with her authentic, no-BS approach. As the former Head of Content at Grizzle and current Co-Founder and Instructor at Power Your Platform, Erica's impact on the industry is undeniable. With over 3 million words under her belt, she's a revolution …
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There’s nothing wrong with setting up a community and making money from it, but it should never be built with that at the forefront, otherwise, you run the risk of it becoming a cesspit of spam, pyramid schemes, and affiliates. A community is in no way a sales funnel – it’s a place for people to connect, talk, and network. Today, we’re joined by Lo…
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Imagine starting a business with just $250 in your account, no knowledge of the industry you want to get into, and then turning it into a multi-million dollar brand with marketing that will blow the competition out of the water. After Hurricane Katrina, Simone Bruni lost everything – her job, her home. Now, she’s the Founder and President of her ve…
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Kevin Regan is one again joined by Barry Rabbitt, Mike Dermody and Richie Kearney for this one. The lads speak glowingly of Alex Dunne and Max Hart. They feel that Vegas actually wasn't as bad as they thought it might be. We give a few nuggets about the Brawn Documentary - It's class check it out! And we preview Abu Dhabi! ★ Support this podcast ★…
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He transformed his online education business from losing money to profiting several million dollars in a year by revisiting and refining his strengths in personal branding. After a bold and probably crazy decision, including a complete team restructuring, he turned his business around. His name? Jonathan Goodman. The Founder of Personal Trainer Dev…
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Pragmatic. Experienced. And Bestselling Author or The 1-Page Marketing Plan. Allan Dib is my latest guest on Everyone Hates Marketers, and, as an entrepreneur who built a multi-million dollar coaching business on the back of a book, there’s no one better for me to talk to this week. Topics Covered: (00:00) - Intro (02:55) - The story of the 1-Page …
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Even industry experts in any field struggle with public speaking; it’s not something that comes naturally to everyone, so don’t feel disheartened or embarrassed over it. But how do we turn that very fear and anxiety into confidence? Nausheen Chen, Public Speaking Coach at Speak as a Leader, is an absolute legend in the world of public speaking who …
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Forty-hour work week? Sack that off. Our recent guest is here to tell me how he achieved pure financial freedom and runs a $400k business working just 3-5 hours a week, all whilst doing away with the concept of charging money for time. I know, I know, it sounds too good to be true, but all amazing stories start off that way. Jonathan Stark is the “…
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What exactly is the stair-stepping approach to succeeding in business? Founders and Co-Founders alike all share similar struggles, no matter what industry they’re in. Whether it’s SaaS, marketing, or eCommerce, there are universal obstacles they all have to overcome. Corey Haines is the Co-Founder of Conversion Factory which, in their own words, is…
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Dive into the 7 F's of building an audience of future buyers with "The Customer Whisperer," Katelyn Bourgoin. The brain behind a newsletter of 58,000 smart marketers, she sheds light on the complex factors influencing buying decisions. Having captivated an audience of 123K followers on Twitter and 60K on LinkedIn, Katelyn stands out. Learn from Kat…
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Delve into the insights of the Jobs-To-Be-Done theory with its advocate, Bob Moesta. As the mastermind behind over 3,500 product launches and the President & CEO of The ReWired Group, he offers a fresh perspective on understanding customer needs. Having worked alongside the renowned Professor Clayton Christensen and as the Co-Founder of Laser Ventu…
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This is a bonus episode courtesy of my brother from another British mother, Phill Agnew, host of the Nudge Podcast. Turns out, there's a winning formula that turns any trailer into a blockbuster smash hit. And today, Phill reveals what it is. He's spent way too long watching trailers, and way too much money creating his own faux-trailer for my imag…
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Unlock profitable growth by mastering evidence-based marketing principles shared by a marketing maverick who has been catapulting brands to new heights for over fifteen years. Wiemer Snijders, a sought-after guest lecturer across Europe’s elite business schools and author of a game-changing book, "Eat Your Greens," holds the keys to unlocking profi…
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Step into the arena with Erika Klics, “a self-proclaimed SaaS nerd, unapologetic LinkedIn addict, and Job Search Strategist for the Tech Industry”. With a track record of spearheading talent drives for powerhouses like Zapier, she's not your average strategist; she's the real-deal guide for cutting through the cluttered job market. In this episode,…
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Mike Dermody is in the hot seat for today's show and is joined by Richie Kearney and Barry Rabbitt. The guys go through one of the more exciting races in Singapore last weekend. They chat about Carlos Sainz drive. They chat about Red Bull and Mr Marko. Lance Stroll's desire. What can be expected in Japan! ★ Support this podcast ★…
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Ready to be the Don of content entrepreneurship? Sit with Joe Pulizzi, the man who wrote the playbook. No B.S., just raw, actionable steps to dominate. Learn the common pitfalls, nailing your audience, and the "listening post" tactic. It's not just an episode; it's your roadmap to being the godfather of your content empire. Topics Covered: (00:00) …
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Strap in as we dive into the gritty underbelly of podcasting, with hosts who've been in the trenches for years: Phill Agnew from Nudge (UK’s top marketing podcast) and yours truly. We rip apart the myth that a few spare hours a week can make you a podcast sensation, explore the high-wire act of balancing a full-time job and a side hustle, and unear…
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Barry and Mike join Kev. We discuss how Social Media is impacting fans and question if it's creeping into the paddock even with bosses. We ask are punishments fitting crimes in terms race incidents. The sad reflection on society at the disappointment of no cost cap scandals. And much more! ★ Support this podcast ★…
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Ditch the jargon jambalaya and grab your mental machetes. We're hacking our way to the primal, thumping core of what your people crave. Tim Ash's a wizard at excavating deep-rooted instincts through evolutionary psychology and weaving them into marketing that works. Strap in for a wild ride to your niche, where we strip back the fluff and awaken th…
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Join me as I dive into the trenches with wordsmith Eden Bidani. Forget the buzzword baloney. Today, we're getting our hands dirty with the raw, pulsating heart of what your B2B customers truly hunger for. Eden's an ace at unearthing deep-seated desires through brand archetypes and spinning them into a messaging web that catches customers rather tha…
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I chat with Vicky Quinn Fraser about the vital role of human creativity in writing, even in an AI-dominated world. Vicky emphasizes the significance of micro books, going beyond short-lived blog posts and offering an in-depth exploration of ideas. She shares her belief that a good book should challenge readers' thoughts and offer fresh perspectives…
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