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Joe Pulizzi's 10 Commandments: How to Build Your Content Marketing Empire (Godfather Style)

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Manage episode 377345241 series 1414271
Content provided by Louis Grenier and Louis Grenier | Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Grenier and Louis Grenier | Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Ready to be the Don of content entrepreneurship? Sit with Joe Pulizzi, the man who wrote the playbook. No B.S., just raw, actionable steps to dominate.

Learn the common pitfalls, nailing your audience, and the "listening post" tactic. It's not just an episode; it's your roadmap to being the godfather of your content empire.

Topics Covered:

  • (00:00) - Intro
  • (01:38) - The Kardashians and beyond: How to identify real content creators
  • (02:48) - Did Joe Pulizzi really invent content marketing?
  • (04:12) - Generic content needs to die: Embrace the tilt or stay silent
  • (07:00) - Is more always better? (the quality-quantity debate)
  • (11:35) - Identify your target audience
  • (13:52) - How to find your unique spot in a crowded market
  • (16:11) - The secrets to spotting the next big thing
  • (18:32) - The "listening post" strategy: How to grasp your audience's needs
  • (20:30) - How to craft your unique content mission for max impact
  • (23:27) - Finding your groove: Picking the perfect platform for your stories
  • (26:35) - Trimming the fat: Prioritize finances in your content journey
  • (29:50) - The ultimate guide to monetizing content
  • (32:22) - Summarizing what Joe shared with us today

***

Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

🤘

  continue reading

434 episodes

Artwork
iconShare
 
Manage episode 377345241 series 1414271
Content provided by Louis Grenier and Louis Grenier | Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Grenier and Louis Grenier | Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Ready to be the Don of content entrepreneurship? Sit with Joe Pulizzi, the man who wrote the playbook. No B.S., just raw, actionable steps to dominate.

Learn the common pitfalls, nailing your audience, and the "listening post" tactic. It's not just an episode; it's your roadmap to being the godfather of your content empire.

Topics Covered:

  • (00:00) - Intro
  • (01:38) - The Kardashians and beyond: How to identify real content creators
  • (02:48) - Did Joe Pulizzi really invent content marketing?
  • (04:12) - Generic content needs to die: Embrace the tilt or stay silent
  • (07:00) - Is more always better? (the quality-quantity debate)
  • (11:35) - Identify your target audience
  • (13:52) - How to find your unique spot in a crowded market
  • (16:11) - The secrets to spotting the next big thing
  • (18:32) - The "listening post" strategy: How to grasp your audience's needs
  • (20:30) - How to craft your unique content mission for max impact
  • (23:27) - Finding your groove: Picking the perfect platform for your stories
  • (26:35) - Trimming the fat: Prioritize finances in your content journey
  • (29:50) - The ultimate guide to monetizing content
  • (32:22) - Summarizing what Joe shared with us today

***

Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

🤘

  continue reading

434 episodes

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