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Branding is a powerful tool that creates lasting impressions on individuals. Although people may only see ads and logos, creating a successful brand takes time, effort, and creativity. We Built This Brand is a podcast that delves into the process of building a brand by interviewing founders, marketers, and creators who have successfully created powerful brands. Through this podcast, listeners will gain practical applications and a better appreciation for the brands they encounter every day.
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Intuitive By Nature

Intuitive By Nature, Bonnie Casamassima, Celeste Paige Sample

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Throughout the series we're chatting about all things intuition. What it is, how people connect with it, and how it can be so much more than we often have let ourselves believe. We’ll dive deep into insights, lived experiences, and share findings from a research project interviewing over 50 highly intuitive mediums and empaths from around the world. Join along to follow the insights from these conversations with doctors, nurses, therapists, CPAs, healers, and everything in-between as they sh ...
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This is the MicroLife Podcast where we explore the possibilities of improving your life using the "Less Space, More Life" mantra. We will look at the different aspects of micro living both inside and outside. Hear about the Tiny House Movement, House Hacking, Downsizing Your Way to Happiness, and a number of other relevant issues.
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The ShowATL Podcast is a show for the creatively-inclined. We are dedicated to finding and highlighting Atlanta's Creative Voice by speaking with those who are making things in our city everyday. Hosted by ATLien Parsa Behnamiri, The ShowATL Podcast brings you interviews with creatives and creators that comprise some of Atlanta's boldest voices, as well as tons of other colorful content you will probably want to tell all your friends and family about.
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We are celebrating women's fearlessness, resiliency, and readiness to change the world. Hosted by Catherine Porth, Founder of Let Her Speak. This podcast is an expansion of the She Speaks Series, a project that elevated and celebrated women's stories across the US during the pandemic. The first season of the She Speaks Podcast is about honoring how far we've come over the last 2+ years. Throughout the season, you will hear interviews with women we captured during the pandemic followed by a n ...
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Do you listen to that feeling in your gut? The that tells you right from wrong and what you should do next? It’s what we call your “intuition,” and Bonnie Casamassima thinks it should help be your guiding light through life. Coming from a corporate background, Bonnie found herself at the intersection of stress and internal understanding. One day, s…
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The world of advertising and marketing is all about standing out, and Dustin Artz is helping spearhead innovative campaigns for noteworthy brands. As a co-founder at Familiar Creatures, he’s dedicated his career to outsmarting the industry’s brand behemoths. On this episode of We Built This Brand, Dustin shares some of the “secret sauce” with Chris…
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Everyone has their own favorite brands, but have you ever considered that you’re a “fan” of those products? Maggie Walsh thinks that you should. Having recently wrapped up a social media campaign for Peacock centered around the 2024 Paris Olympics, Maggie is no stranger to working with household names. As the Head of Strategy for the marketing agen…
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CEOs wear many hats, and that’s especially true in the world of IT. So, it’s pretty appropriate Brian Strong heads up TenHats - an IT and data center firm in Knoxville, Tennessee. The name isn’t just eye-catching, it reflects the wide variety of services the business provides to its customers. In this episode, Brian recounts how the company landed …
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With a love of crunching numbers from a young age, Erin Reece always knew her future lay in finance. She spent more than a decade at corporate and public accounting firms until Erin realized it was time for a change. After seeing and experiencing the churn and burn nature of the field, she knew it was time to make a difference. Instead of letting c…
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In this episode of "We Built This Brand," you’ll hear from Trent Anderson, the Head of Growth and Strategy at Podchaser. Trent and Chris discuss the origins and key features of Podchaser, emphasizing its role as a vital data aggregator and discovery tool in the industry. Together, they delve into the importance of entering podcasting with the right…
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You would never know it based on his successes, but Rob Bunch didn’t begin his career in the world of marketing. In this episode of We Built This Brand, Rob takes us through his professional journey. From working finance in Florida, to nestling into the mountains of East Tennessee, he shares the winding road that made him a Senior Executive at The …
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Erika Biddix began her professional journey the traditional way, following the path of a promising student to a corporate job. In this episode of We Built This Brand, we learn how she found her true calling at a corporate meeting planners’ conference where she was inspired to help other women discover their purpose. This led to the creation of Augh…
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Join the community & stay connected for more insights at www.intuitivebynature.com/podcast . Tune in to explore the intuition research project key finding on how our environments and age can influence intuition. Throughout this 6 episode series, we're sharing key research patterns from interviewing 50 highly intuitive people from around the world o…
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Join the community & stay connected for more research insights at www.intuitivebynature.com/podcast . Tune in to explore the intuition research project key finding on the impact practices had on people's intuitive connection. Throughout this 6 episode series, we're sharing key research patterns from interviewing 50 highly intuitive people from arou…
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Join the community & stay connected for more research insights at www.intuitivebynature.com/podcast . Stay connected for more insights at www.intuitivebynature.com/podcast Tune in to explore the intuition research project key finding on the impact of community in people's intuitive connection. Throughout this 6 episode series, we're sharing key res…
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Rebranding your business can be an exciting process where you reorient it into something greater than before. However, change isn’t always easy. Paul Sponcia of the IT Company knows a thing or two about change and the growing pains it can bring. In this episode, we learn the story of how he transformed CSK Technologies into The IT Company, includin…
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Join the community & stay connected for more research insights at www.intuitivebynature.com/podcast . Tune in to explore the key finding of how self-growth and a deepening of self-agency fostered people's intuitive awakening and expanded their intuitive connections. We're sharing key research patterns from interviewing 50 highly intuitive people fr…
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Join the community & stay connected for more insights at www.intuitivebynature.com/podcast . Listen in as we unpack the research findings around what people shared blocks their intuitive connection. We'll share key insights learned from interviewing 50 highly intuitive people from around the world.By Intuitive By Nature, Bonnie Casamassima, Celeste Paige Sample
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Lori Asbury, founder and CEO of CMOco, joins Chris to explore her exciting career and entrepreneurial journey. Lori shares her journey from a journalist to a seasoned marketing executive at HGTV and, eventually, to launching her successful marketing agency. She discusses the nuances of building a business in a highly competitive industry, her strat…
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Join the community & stay connected for more insights at www.intuitivebynature.com/podcast. In this series opener, we jump into the intuition research project findings. Starting with an overview and then we'll explore the first pattern: 'Intuition Comes in Many Forms.' Participants shared diverse intuition experiences, from vivid dreams, to a deep …
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Mal Alder, the founder of Alder & Co., shares her journey in assisting small businesses and nonprofit organizations to thrive with creative marketing strategies. She recounts her work with clients like King's Family Distillery in Sevierville, detailing how she enhances their online visibility. Chris and Mal explore the day-to-day realities of manag…
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Welcome to the Intuitive By Nature Podcast where we explore the world of intuition. Join as we unveil the findings from a research project interviewing 50 individuals about their intuitive experiences. Researchers Bonnie Casamassima and Celeste Paige Sample will delve into what intuition is, how people connect with it in daily life, while discussin…
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In this fun episode of We Built This Brand, we chat with Kelsey Miller, the founder of 'Klosets by Kelsey.' Kelsey shares how she turned her passion for organizing and styling from a hobby into her full-time job. She explains the incredible physical and emotional benefits of having a neat and tidy space, highlighting how organization can transform …
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In this episode, Taylar Fetzner, co-host of the Creeps and Crimes Podcast, opens up about her journey with her best friend, Morgan Mounts, from sharing a fascination for spooky stories, conspiracies, and true crime to launching a successful podcast. Taylar delves into her show's beginnings, the power of a single TikTok video in attracting a vast au…
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As Women's History Month comes to an end this weekend, today we're sharing our final episode of Season 2 of the She Speaks Podcast, and we’re closing it out with some real talk about how important supporting other women in your community is as a leader. In this final episode, we share a conversation between Let Her Lead established leader graduate,…
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Have you ever felt like you didn’t belong somewhere, and that you were out of your element? In today’s new episode of the She Speaks Podcast, we hear from Let Her Lead aspiring leader program graduate, Rachel Baker, and her mentor, Leslie Batchelor. When Rachel initially heard back that she had been chosen for the Let Her Lead program, she thought …
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If you’re familiar with the saying “The best-laid plans are paved with good intentions” - then you know there is power in being able to handle changes and interruptions, even if you’re feeling uncertain about the future. In today’s drop on the She Speaks Podcast, we share a conversation with Let Her Lead established leader graduate, Emma Moran, and…
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“To take care of others, you must take care of yourself first.” If you’ve not heard this saying before, today’s episode drop of the She Speaks Podcast is a good reminder of how important self-care truly is. Because you’re not showing up fully for yourself, how can you show up for others? In this episode, we hear from Let Her Lead established leader…
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Have you ever walked into a room and felt afraid to truly show up as yourself? Like you had to tone down your personality to fit in? When you listen to today’s new episode of the She Speaks Podcast, you’ll be reminded that you’re not the only one who feels they can't be their full-selves sometimes. In this episode, we hear from Let Her Lead aspirin…
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We’re joined by Victory Harbin, the creative force behind The Social Brand in this episode of WBTB. Victory takes us through her journey from art student to marketing expert, sharing the story of her business's natural growth and her passion for purposeful branding and building genuine human connections. Victory opens up about the lessons she learn…
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When was the last time you took a moment to ground yourself when you found yourself in a challenging or triggering situation? In today’s episode, we hear from Let Her Lead established leader graduate, Rachel Dellinger Stallings, and her mentor, Jennifer Gamble. In their conversation, they speak about the ups and downs of leadership journeys, discon…
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We're doing things a little differently in this episode. Abby Hassler is a graduate of the aspiring leader cohort of the Let Her Lead program and a brilliant storyteller. One goal that Abby set for herself coming out of the program was to start her own podcast where she shares the stories of people in the community who are overlooked and forgotten.…
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In this episode, you'll be hearing from Jaleria Rivera and Victoria Frankel. Jaleria was a graduate of our aspiring leader cohort in the Let Her Speak program while Victoria was her mentor. These two women are the definition of leading with purpose and passion in the work that they do. Throughout their conversation, they discuss that calling to ent…
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In this episode, Rainey Rawles, a recent graduate of our Let Her Lead program and incredible woodworker, has a conversation with her mentor and equally talented photographer, Jasmine Newton. This episode is especially for those of you who are entrepreneurs or thinking about becoming an entrepreneur and what it really is like mentally and emotionall…
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In this episode, you will meet Jaime Conry and Berta Medina, who were matched in our Let Her Lead program as an established leader participant and coach (respectively). Jaime is a whiz at all things numbers, finance, and wealth management. And Berta is the coach that almost every single person could benefit from greatly. In their conversation, thes…
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Do you make yourself a priority? For many, putting yourself as a priority can sometimes be an afterthought, a "nice to do" if you have the time and energy after doing all the other things and tending to everyone else. That's one of the topics that Dr. Dasha Lundy and Amy Moden dive into in this latest episode. Amy is a graduate of the Let Her Lead …
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Andrew Ellis, the founder of U Brew Coffee Company, sits down with Chris to discuss his entrepreneurial leap into the coffee business. From the origins of U Brew to Andrew's vision for a coffee community, this episode illuminates the struggles and triumphs of starting a coffee business. Chris and Andrew then embark on an immersive coffee cupping se…
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In this episode, you will be hearing from Coy Kindred and Lina Evans who were matched as an aspiring leader and a mentor in our Let Her Lead program. In their conversation, they cover a lot of ground around leadership, motherhood, and having a strong friendship circle. They talk about the wisdom that comes with time and the falsehood that we all th…
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Welcome to Season 2 of the She Speaks Podcast! Throughout Season 2 we will be featuring the graduates and mentors/coaches in our first cohort of the Let Her Lead program. Each woman you will hear from throughout this season embarked on a 12-week journey in late 2023 to gain new skills and insights to become the leader SHE wants to be. The outcomes …
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Dive into the fascinating world of digital innovation with Mat Micheli, co-founder and co-CEO of Viral Nation. This episode takes you on a journey from Viral Nation's roots in 2014 to its emergence as a global leader in digital and social innovation. Mat recounts his entrepreneurial ventures with Joe Gagliese, detailing their shift from a liquidati…
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Embark on a journey of digital transformation with Alex Melen, one of the masterminds behind Smart Sites. In this episode, Alex sheds light on the art of building a powerful personal brand, the intricacies of nurturing a thriving business in the tech-centric marketplace, and his innovative strategies that are shaping the future of digital marketing…
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In this episode of We Built This Brand, Chris introduces Ozzy Garner, the founder of Advirtis. Ozzy shares his startup journey, from launching his business during the pandemic to celebrating crucial milestones like finding the talent. He emphasizes the importance of learning time management skills, finding work-life balance as an entrepreneur, and …
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Kelly Fletcher is the owner of Fletcher Marketing PR, an agency that has worked with brands of all sizes, from local businesses to Fortune 500 companies. On this episode of We Built This Brand, Kelly shares why she feels business is personal, and the mindset that she’s built to overcome the setbacks and challenges of building an agency from scratch…
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Brandon Bruce is the CEO and Co-Founder of Uncat, but he’s also a co-founder of multiple brands and businesses. On this episode of We Built This Brand, Brandon shares what drew him to serial entrepreneurship, and how he’s successfully scaled his approach to branding across multiple endeavors. Chris and Brandon explore the inherent risk of starting …
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Asterios Kokkinos, a freelance creative director and copywriter who works in the advertising industry, joins me on this episode of We Built This Brand to discuss one of the most challenging and critical elements of building a brand - getting people to pay attention to you. Asterios shares how he was able to break into advertising through his stand-…
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When the KnoxDevs community heard there was not a plan for a tech conference this year, they decided to launch their own: Devmoot. This is more than just a spur-of-the-moment decision though. Devmoot is the culmination of years of community building by KnoxDevs. In this episode, Chris interviews two of the leading Devmoot (and KnoxDevs) founders, A…
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Zack Roskop is the owner of Knox Brew Tours and Knox Brew Hub, and while people might know him as a local craft beer expert, what many don’t realize is he’s also a natural-born marketer. On this episode of We Built This Brand, Chris and Zack discuss how Zack went from being a full-time musician with a crazy idea, to building out multiple successful…
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Jeremy Floyd is a prolific marketer who currently serves as the Chief Communications Officer for Covenant Health, the largest employer in the Knoxville Metropolitan area. In this episode, he joins Chris for a conversation about how his career journey went from being a philosophy major, to a lawyer, to finding his lifelong career in marketing. Jerem…
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Get to know Gavin Baker, Founder of Baker Marketing Labs, as he joins Chris on We Built This Brand. In this episode, Gavin shares how his early experiences in social media management and running a start-up shaped his career in the world of branding. Dive into the process of taking his own company through a major rebrand and discover valuable, actio…
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In this episode of We Built This Brand, Chris is joined by Jess Gutman, Creative Director at Big Slate Media. Jess reveals what it’s been like to see the company grow from its early days (she’s employee #3), and is able to share unique insights on how building a brand from scratch is an ever-evolving process. If there’s one big lesson you can take …
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If you’ve been connected to our community for a while, then you already know how we feel about “hustle” culture. One other thing that we're getting REAL tired of is the requirement for women to live in a world where we have to be constantly resilient. Why is it not enough to just be? The frustration with our society celebrating hustle and resilienc…
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Chances are if you grew up as the eldest sibling in a large household, the idea of rest is something that you aren’t too familiar with. Oftentimes when you’re the older sibling, your childhood includes caring for and watching over younger brothers and sisters. This was the reality for Jaleria Rivera who just recently discovered she felt found throu…
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If you've been listening to other women's interviews from The Found Project, you may have noticed a theme — many of the featured women have found rest when they are doing something outside. But what about doing “nothing” outside? When we say nothing, we mean going out into nature with no goal or expectations in mind… just being. That idea may be ha…
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Rest can be a hard thing to prioritize when we are tuned in to the preachings of hustle culture — because if you’re not working, what are you doing? This mentality is common among women, especially those who are juggling running a business, raising a family, and/or managing a household. But Jordan Morgan discovered that she felt found through yoga …
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