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Two Pixels Off

Michael Janda and Brad Hussey

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Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad, these episodes are packed with transformational advice. (Two Pixels Off is powered by Wix Studio.)
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The Web Design Business Podcast with host Josh Hall is here to help you build a web design business that allows you to have freedom and a lifestyle you love. As a web designer and web agency owner of over a decade, Josh knows the challenges, struggles and often painful lessons of building a web design business without any guidance, proven strategies or a mentor to help you along the way, which is why this show exists. Think of this podcast as your weekly dose of coaching, mentorship and guid ...
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I recently did a live training on how to Scale Your Web Design Business for Brad Hussey’s web design community CreativeCrew. We did a live Q&A session afterward and had some amazing questions come in. Brad and I got to riff on scaling a web agency, the lessons learned from our experience, what we both may have done differently and what we felt work…
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Uncover what clients are truly seeking from creative entrepreneurs—it isn't just logos and websites. Join Brad Hussey and Mike Janda on 'Two Pixels Off' as they cover selling strategies, sales psychology, and maximizing ROI. Discover how to sell conversion-focused designs, build brand loyalty, and ensure successful product launches. Plus, get tips …
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Ah privacy policies…your favorite aspect of web design, right? Yeah me neither but day by day, it’s an aspect of websites that becomes more and more important with new privacy laws being passed in the states along with other countries, even outside the EU with regards to GDPR compliance. So, to help us make sense of where things are at with website…
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Explore the essentials of selling and the sales process, focusing on sales funnels tailored for creative entrepreneurs. Join Mike Janda and Brad Hussey in this episode of Two Pixels Off as they break down the different stages of the sales funnel—awareness, consideration, and decision—and share actionable strategies like content creation, social med…
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This is probably ignorance on my part but my eyebrow always went crooked when I heard digital agencies, hosting companies, saas products, or any online entrepreneur talking about how they’re a “green” company. It’s not like we’re a manufacturing company or chemical plant with waste and pollutants. We work on a computer at home…so how can we “go gre…
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In this episode of the 'Two Pixels Off' podcast, Mike Janda and Brad Hussey chat about a big challenge for every creative entrepreneur: finding clients fast when money's tight. They share personal stories, practical tips, and strategies for everything from leveraging recent clients to tapping into freelance marketplaces. You'll learn about understa…
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So you're solo freelancing... can't decide how and if you should scale your business? In this episode of 'Two Pixels Off,' co-hosts Mike Janda and Brad Hussey chat about the pros and cons of different creative business models: freelancing, boutique agencies, and full-scale agencies. They share their own stories and industry insights, covering key t…
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One of the benefits of being a web designer is your option to build recurring revenue. As a WordPress web designer, I learned that one of the best ways to do this was to offer a hosting and maintenance plan. Or “care plan” as it’s more commonly referred to these days. For years, it was my assumption that if you use self-hosted platforms like Square…
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Ever dealt with bully clients from hell??? In this episode of 'Two Pixels Off,' Mike Janda and Brad Hussey dive into the tricky world of handling creative freelance business clients. They chat about the difference between tough clients and outright client bullies, sharing personal stories and practical tips on handling scope creep, managing expecta…
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I’ve met a lot of 6 and 7-figure agency owners over the years and there’s always often a recurring theme…many are completely burned out, disgruntled OR they’ve sold or left the agency altogether. It’s probably the main reason I personally prefer the “small shop or studio” route as a solopreneur web designer with a lean and mean contractor team but …
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In this episode of 'Two Pixels Off', Michael Janda and Brad Hussey chat about the ins and outs of client management for creative entrepreneurs. They stress the importance of qualifying clients because not every project deserves a 'yes'. They dish out tips on dealing with bad clients, bully clients, and difficult clients, and why it's smart to be pi…
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I recently caught up with my friend Shannon Mattern, fellow web design business coach who has a group coaching program called The Web Designer Academy. We often talk off-the-record but decided to record our most recent catch up, an honest conversation about what’s working for web designers in 2024. Shannon and I are both in a unique position to be …
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Hey friends, Josh here popping in with a bonus episode sharing a mid-year update for both personal and business side of things. Together we'll cover: An update on my daughter's recovery (thank you for the thoughts, prayers and support!) Updates on the business side of things including: which courses I'll be revamping this Summer, what projects I'm …
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In this episode, of Two Pixels Off, Michael Janda and Brad Hussey dive into the art of nailing the perfect elevator pitch for selling creative services and design. They chat about different strategies, like pinpointing your target market's problems or starting with a problem that needs solving, and how these can amp up your sales pitches. They also…
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In this podcast, Jake expands on how a few key relationships (with no hard selling or cold pitching) has led to the growth of his 6-figure web agency which exclusively serves landscaping companies. In This Episode 00:00 - Relationship-First Approach to Web Design Clients 07:02 - Success Strategies for Small Agencies 11:35 - Labor Allocation and Mar…
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In this episode, Michael Janda and Brad Hussey dive into the often overlooked but critical topic of burnout, particularly in the area of creative entrepreneurship. They share personal stories about hitting rock bottom due to self-inflicted stress, high activity levels, and creative blocks. Both recount their journeys of overcoming these meltdowns b…
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Lisa has done 6 rounds of strategy calls with her hosting/maintenance plan clients (to this point) which has led to an additional $25,000+ boost of revenue for her. She has refined this strategy to be a well oiled, revenue boosting machine and she’s opening up about how she does it for you so that you can do the same! We dive into all of the questi…
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Sell benefits, not features is a lie! Let's discuss the age old marketing strategy of features vs. benefits. Why are people teaching to sell benefits not features? What makes your business unique? What are the benefits the client have to gain from working with you? What are the features that will make a customer choose you over your competition? In…
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Considering starting a podcast to help build your web design business and get clients? Podcasting is AMAZING for expanding your network, deepening your relationship with customers and building trust with potential clients but I'm not going to lie...it is hard work. And it's not for everyone. To make it work, you have to set yourself up for sustaina…
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What buyer objections are common in the creative services industry, and how do experts like Brad Hussey and Michael Janda tackle them? How can you address concerns about price, quality, timeline, and customer experience? What strategies can help overcome client hesitations? Dive into this episode to find out how to navigate client budget constraint…
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I’m excited and a half to welcome back to the podcast, WordPress agency legend Troy Dean who shares exactly how you can offer growth plans anywhere from 2k to 10k+ per month for your clients. As the founder of AgencyMavericks.com Troy and his team oversee hundreds of agencies of all sizes with a core focus on growth plans and paid discovery so he k…
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How can you land high-value creative projects? What factors do freelance clients consider when deciding whether to work with you? Is price the only thing that matters? And how do you compete with established creative agencies or freelancers? In this fourth episode of "Two Pixels Off," Michael Janda and Brad Hussey discussed what influences clients'…
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Kady Sandel, founder of Aventive Academy and host of the Profitable Graphic Designer Podcast is back on the show sharing some incredible insight on how to get past the 100k annual revenue mark with your web design business. If 6-figs is the goal, honestly don’t miss this one. In This Episode 00:00 - Achieving Six Figures in Web Design 04:22 - Navig…
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How do you increase prices for creative services? Are you scared to rock the boat and ask for more money? In this episode of Two Pixels Off, Michael Janda and Brad Hussey discusses strategies for increasing freelance design prices using the concept of supply and demand. Sharing their experiences on how to price correctly by tracking and analyzing w…
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Josh shares a recent Q&A session sharing insight and honest thoughts on the TheAdminBar 2024 WordPress Professional Survey Results. This is a good look at what is working (and what isn’t) in web design today regardless if you’re a WordPress user or not. In This Episode 01:01 - Web Design Business Survey Insights 16:32 - Shifts in Web Design Trends …
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Overcome the fear of hiring, master delegation, and learn how to turn rejection into a stepping stone for success. Join Mike and Brad as they discuss paradigm shifts and strategies to help you scale your freelance business or creative agency. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off host…
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Be passionate? Hire good people? Be organized? Yada yada yada. We’ve all heard the standard stuff that people need to do to build a good business. Join Mike Janda and Brad Hussey as they discuss a few of the critical “non-standard” stuff that will help you run a creative business and be a more successful entrepreneur. Mike and Brad kickoff the epis…
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If you’re a graphic designer who’s capped at a revenue level, it might be time to transition to web and luckily, there are so many ways to do it in a way that works for you. I hope my journey helps give you a proven path to follow 🙂 In This Episode 01:01 - Graphic Design to Web Design Transition 13:44 - Challenges and Opportunities in Web Design 23…
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Ran Segall, founder of Flux-Academy.com shares his insights on how to craft the right offers today as a beginning web designer and how to package up your services in a way that builds your web business sustainably in 2024 and beyond. In This Episode 00:00 - Web Design Services and Referral Partners 05:26 - Webflow and Trends 18:12 - Web Design Chal…
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Hey there, welcome to Two Pixels Off – the go-to podcast for creative folks hustling to make their biz dreams a reality. Mike Janda and Brad Hussey are spilling all the beans on how to rock your creative business. We're talking real talk here – from nailing your marketing game to selling like a boss, smashing those projects out the park, and pricin…
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If you're a web designer who's serious about starting or building your web design biz, I'm guessing there are some glaring challenges and struggles you're going through. And if you feel alone in those struggles...you're not. There are so many common challenges I hear from web designers who are serious about starting, building and growing their web …
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Kyle Prinsloo, founder of freelancerfam.com, a private (and free) discord community for web design freelancers shares how he started as a freelance web designer with a “value ladder” approach to getting clients. In This Episode 00:00 -Introduction 07:32 - Web Design Journey 12:51 - Learning the Basics 17:38 - Being in a Community 22:13 - Clients ar…
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Copywriter & Brand Messaging Strategist Sarah Guilliot shares how to create client case studies to make more and easily attract new web design clients based off of client stories and results. In This Episode 00:00 - Creating Effective Web Design Case Studies 04:51 - Uncovering the Power of Case Studies 08:17 - Effective Case Studies for SEO 13:46 -…
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Brad Hussey of the Creative Crew Community shares how you as a web designer can create content that attracts the right type of customers for you. In This Episode 00:00 - Content Creation Strategies 10:42 - Thought Leadership 17:13 - Amplifying Through Interview Series 30:46 - Building a Business on Rented Ground 37:10 - Tool-Specific Content 52:20 …
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This is a replay of the live Q&A Josh held for Web Designer Pro™ members on Scaling a Web Design Biz In This Episode 00:00 - Introduction 04:10 - Starting with Finances 10:15 - Raise Rates to Scale 15:00 - Testing New Waters 19:36 - Clients Pay for Quality 26:48 - Go MAD with SOP 32:40 - Password Sharing 35:20 - Team Communication 41:03 - Project M…
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I recently interviewed Reza Saeedi—a marketing strategist and former Director of Marketing at On Deck—about his transition from employee to marketing advisor to employee again with advising as a side venture. In this episode, we chatted about things like: How Reza got into marketing and eventually, as a mentor/advisor to entrepreneurs How he was ab…
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Co-founder of Circle.so Andy Guttormsen is back on the podcast sharing his insights on what’s working well for the top engaged and profitable communities and membership sites today. In This Episode 00:00 - Online Community and Membership Trends 05:06 - Evolution of Online Memberships and Communities 19:46 - Community Experiences and Engagement 25:0…
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Lindsay Halsey of Pathfinder SEO is one of the industry leaders for teaching web designers SEO and how to package up and sell SEO services. She’s on the forefront of the latest SEO trends including Google's new Generative Search Experience which is essentially Google AI. In this episode, she’s sharing everything she knows to help you prepare for bo…
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Founder of swyftsites.com (websites for online coaches) Jason Gracia is back on the podcast pulling the curtain back on exactly how he built a 7-figure, completely productized web design service that gets his clients results. In This Episode 00:00 - Productizing Web Design 05:50 - Building a Successful Service 19:25 - Proven Website System for Coac…
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Web designer for non-profit organizations and accessibility expert Andrea Shirey shares the ins and outs of how much opportunity there is for web designers who build websites for nonprofits and busts many myths about nonprofits like them not having money to invest in websites and marketing. In This Episode 00:00 - Web Design Opportunities for Nonpr…
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CEO of Smart Passive Income and Pat Flynn’s biz partner Matt Gartland is back on the podcast to help you cast a vision for your business and help you identify what you really want to create as a web designer…a job, business or potentially an exit. In This Episode 01:43 - Create a Vision for Web Design 13:36 - Understanding Mission, Vision, and Goal…
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Josh shares how he scaled his web design studio with a small, remote team after being left with no other option while having 23 projects on his plate all at once. He also shares how his experience with scaling changed his mindset and gave him freedom, time and mental bandwidth back. In This Episode 00:02 - Scaling Your Web Design Business 12:17 - S…
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Josh shares a hidden gem of how to land more web design clients and stand out from the crowd of other web designers by implementing a “founders note” on the homepage of your website. In This Episode 00:02 - Founder's Note 05:36 - How to do a Founder's Note 08:02 - Listing Specialties 11:11 - InTransit Studios 14:47 - Content Creation 21:00 - Boost …
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So, you want to publish content to attract clients. Do you start a blog? Hammer out posts on LinkedIn every day? Start a YouTube channel? A podcast? Good question. I get asked it a lot. In fact, someone in Mindshare asked me about it again today, so I thought I'd break out my mental model for how I think about publishing and distributing content. H…
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Founder and CEO of Magnfi.com, Doug Dibert, is back on the podcast to share how web designers can utilize video marketing (in a way that works best for you) to grow your web biz in 2024 and beyond. In This Episode 00:00 - Video Marketing for Web Design Businesses 04:10 - The Power of Video Marketing 13:53 - Video for Web Designers 23:15 - Consisten…
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Jennifer Alford of jennylainedesigns.com, one of the most active members in Web Designer Pro™, shares how she’s crafted a business that is attracting passion and purpose driven business owners to her and has laid the foundation for a business that she loves showing up for week after week. In This Episode 00:00 - Attracting Ideal Clients by Niche Pe…
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CEO of eatmywords.com Alexandra Watkins (whose claim to fame is naming Wendy’s Baconator) along with other notable brands shares how you as a web designer can create a brand, theme and name for your business that stands out and passes the “smile and scratch” test. In This Episode 00:00 - Naming Your Business and Brand 13:28 - Brand Themes and Multi…
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Co-host of the WPBuilds Podcast and of the uber popular Page Builder Summit, Nathan Wrigley, shares his enthusiasm and hopefulness for the much maligned WordPress Block Editor. In This Episode 00:00 - Future of WordPress Block Editor 03:32 - Changes and Evolution of Web Design 12:01 - The Popularity of Web Design Platforms 18:27 - WordPress Block's…
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Josh shares his strategies for sending personalized welcome videos for both web design students and to clients as a web designer and how game-changing they’ll be for your web design business as well. In This Episode 00:02 - Web Design Business Growth With Videos 07:57 - Using Personal Welcome Videos 13:36 - The Power of Welcome Videos Get all links…
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